Nykøbing Mors Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Denmark Region, Denmark
Is Airbnb profitable in Nykøbing Mors in 2025? Explore comprehensive Airbnb analytics for Nykøbing Mors, North Denmark Region, Denmark to uncover income potential. This 2025 STR market report for Nykøbing Mors, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Nykøbing Mors, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nykøbing Mors Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nykøbing Mors Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nykøbing Mors (2025)
Understanding the monthly revenue variations for Airbnb listings in Nykøbing Mors is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nykøbing Mors is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nykøbing Mors across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,018+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,378 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $700 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $388, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nykøbing Mors
Nykøbing Mors Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nykøbing Mors STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nykøbing Mors:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nykøbing Mors
Average Daily Rate (ADR) Airbnb Trends in Nykøbing Mors (2025)
Effective short term rental pricing strategy in Nykøbing Mors involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nykøbing Mors typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $202+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $84 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Nykøbing Mors
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Airbnb Seasonality Analysis & Trends in Nykøbing Mors (2025)
Peak Season (July, August, June)
- Revenue averages $1,370 per month
- Occupancy rates average 49.2%
- Daily rates average $100
Shoulder Season
- Revenue averages $890 per month
- Occupancy maintains around 35.0%
- Daily rates hold near $108
Low Season (January, February, April)
- Revenue drops to average $657 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $120
Seasonality Insights for Nykøbing Mors
- The Airbnb seasonality in Nykøbing Mors shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nykøbing Mors's highest earning potential, with monthly revenues capable of climbing to $1,516, occupancy reaching a high of 54.1%, and ADRs peaking at $133.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $559, occupancy could drop to 23.0%, and ADRs may adjust down to $97.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nykøbing Mors.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nykøbing Mors seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nykøbing Mors (2025)
Exploring the top neighborhoods for short-term rentals in Nykøbing Mors? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nykøbing Mors Harbor | A picturesque area known for its beautiful marina, making it appealing to tourists who enjoy water activities and scenic views. | Nykøbing Mors Marina, Nykøbing Mors Lighthouse, Morsø Museum, Nykøbing Mors Beach, Local seafood restaurants |
| Nykøbing Mors Town Center | The vibrant heart of the town with shops, cafes, and cultural spots, attracting visitors who prefer convenience and accessibility. | Nykøbing Mors Town Hall, Municipal Library, Cultural events and festivals, Local boutiques, Cafes and restaurants |
| Morsø Kunstforening | An area known for its art galleries and cultural events, ideal for those looking to immerse themselves in local art and community. | Mors Arts Centre, Art exhibitions, Workshops, Local artist studios, Art fairs |
| Nykøbing Mors Nature Reserve | A tranquil nature area that offers peace and natural beauty, perfect for nature lovers and outdoor enthusiasts. | Hiking trails, Birdwatching, Picnic areas, Scenic viewpoints, Wildlife |
| Nykøbing Mors Beach Area | A family-friendly beach destination known for its fun activities and sandy shores, perfect for summer vacationers. | Swimming, Beach sports, Family-friendly restaurants, Ice cream stands, Playgrounds |
| District of Nykøbing Mors | An area surrounding the town that offers a mix of rural charm and access to nature, appealing to visitors interested in tranquility. | Countryside views, Cycling paths, Local farms, Farmers markets, Historical sites |
| Nykøbing Mors Events Venue | A popular spot for conferences and events, making it attractive for business travelers and attendees of local gatherings. | Event halls, Exhibition space, Catering services, Local gatherings, Networking events |
| Morsø Golf Club | An attractive location for golf enthusiasts and those looking to relax in a beautiful setting with amenities for leisure activities. | Golf course, Clubhouse, Dining options, Scenic views, Golf tournaments |
Understanding Airbnb License Requirements & STR Laws in Nykøbing Mors (2025)
While Nykøbing Mors, North Denmark Region, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nykøbing Mors to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Nykøbing Mors (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nykøbing Morsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Quaint summer cottage
Entire Place • 2 bedrooms
Lovely townhouse 10 minutes walk from the city center and nature
Entire Place • 2 bedrooms
House in Nykøbing Mors with a view
Entire Place • 3 bedrooms
Bryggerhuset
Private Room • N/A
Private home with coziness
Private Room • 2 bedrooms
Cozy townhouse in Nykøbing Mors
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nykøbing Mors (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nykøbing Mors based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mette | 1 | $18,163 | 11 | 4.82/5.0 |
| Anne | 1 | $15,753 | 14 | 5.00/5.0 |
| Sara | 1 | $14,433 | 3 | 5.00/5.0 |
| Annette | 1 | $12,421 | 112 | 4.86/5.0 |
| Ellen | 1 | $11,126 | 38 | 5.00/5.0 |
| Jørgen | 1 | $9,294 | 39 | 4.77/5.0 |
| Theis | 1 | $8,582 | 23 | 4.78/5.0 |
| Jens Ole | 1 | $5,856 | 17 | 4.59/5.0 |
| Bente | 1 | $5,742 | 73 | 4.68/5.0 |
| Helle | 1 | $4,553 | 11 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nykøbing Mors.
Dive Deeper: Advanced Nykøbing Mors STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nykøbing Mors. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNykøbing Mors Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nykøbing Mors
- The Nykøbing Mors Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.1% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Nykøbing Mors, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Nykøbing Mors Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nykøbing Mors
- The dominant room capacity in Nykøbing Mors is 2 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Nykøbing Mors, indicating a high concentration in these sizes.
Nykøbing Mors Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nykøbing Mors
- The most common guest capacity trend in Nykøbing Mors vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Nykøbing Mors STR market, accounting for 44.4% of listings.
- 22.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nykøbing Mors.
- On average, properties in Nykøbing Mors are equipped to host 3.4 guests.
Nykøbing Mors Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nykøbing Mors
- The most common availability pattern in Nykøbing Mors falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Nykøbing Mors (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nykøbing Mors Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
58.8% of total
2 Nights
5 listings
29.4% of total
3 Nights
1 listings
5.9% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Nykøbing Mors is 1 Night, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Nykøbing Mors Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 58.8% of Nykøbing Mors hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nykøbing Mors.
Nykøbing Mors Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
50% of total
Moderate
4 listings
25% of total
Firm
4 listings
25% of total
Cancellation Policy Insights for Nykøbing Mors
- The prevailing Airbnb cancellation policy trend in Nykøbing Mors is Flexible, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Nykøbing Mors may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in Nykøbing Mors.
- Regularly review your cancellation policy against competitors and market demand shifts in Nykøbing Mors.
Nykøbing Mors STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nykøbing Mors
- The overall average booking lead time for vacation rentals in Nykøbing Mors is 57 days.
- Guests book furthest in advance for stays during June (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Nykøbing Mors.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Nykøbing Mors averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nykøbing Mors (2025)
Amenity Prevalence
Amenity Insights for Nykøbing Mors
- Essential amenities in Nykøbing Mors that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nykøbing Mors: Wifi.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nykøbing Mors to stay competitive.
Nykøbing Mors Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nykøbing Mors
- The typical guest profile for Airbnb in Nykøbing Mors consists of primarily domestic travelers (84%), often arriving from nearby Copenhagen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Danish.
- Domestic travelers account for 83.5% of guests.
- Key international markets include Denmark (83.5%) and Germany (7.2%).
- Top languages spoken are English (40.7%) followed by Danish (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Copenhagen and Aalborg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nykøbing Mors Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Husum-Ballum | 18 | $3,657 | $499.10 | 42% |
| Billund | 94 | $1,835 | $181.31 | 49% |
| Sunds | 16 | $1,571 | $159.90 | 45% |
| Fjaltring | 13 | $1,497 | $173.41 | 50% |
| Søndervig | 75 | $1,410 | $316.61 | 29% |
| Nederby | 15 | $1,397 | $251.96 | 29% |
| Blokhus | 77 | $1,383 | $343.63 | 31% |
| Vejle Municipality | 16 | $1,335 | $176.87 | 44% |
| Kelstrup Strand | 28 | $1,324 | $235.52 | 35% |
| Løkken | 213 | $1,310 | $276.99 | 33% |