Assens Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Southern Denmark, Denmark
Is Airbnb profitable in Assens in 2025? Explore comprehensive Airbnb analytics for Assens, Region of Southern Denmark, Denmark to uncover income potential. This 2025 STR market report for Assens, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Assens, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Assens Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Assens Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Assens (2025)
Understanding the monthly revenue variations for Airbnb listings in Assens is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Assens is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Assens across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,607 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $918 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $381, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Assens
Assens Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Assens STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Assens:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Assens
Average Daily Rate (ADR) Airbnb Trends in Assens (2025)
Effective short term rental pricing strategy in Assens involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Assens typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Assens
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Airbnb Seasonality Analysis & Trends in Assens (2025)
Peak Season (August, July, October)
- Revenue averages $1,531 per month
- Occupancy rates average 44.0%
- Daily rates average $124
Shoulder Season
- Revenue averages $1,089 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $123
Low Season (January, February, November)
- Revenue drops to average $660 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $115
Seasonality Insights for Assens
- The Airbnb seasonality in Assens shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Assens's highest earning potential, with monthly revenues capable of climbing to $1,855, occupancy reaching a high of 58.7%, and ADRs peaking at $143.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $612, occupancy could drop to 22.2%, and ADRs may adjust down to $103.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Assens.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Assens seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Assens (2025)
Exploring the top neighborhoods for short-term rentals in Assens? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Assens Harbor | A picturesque harbor area popular with tourists, offering boat tours and seafood restaurants. Ideal for guests who want to experience the local maritime culture and fresh cuisine. | Assens Marina, Fjord & Baelt, The Old Town, Assens City Center, The Lighthouse |
Assens Beach | A beautiful sandy beach perfect for families and sun-seekers. Attracts visitors looking to relax and enjoy outdoor activities, such as water sports and beach walks. | Assens Beach, Beach promenade, Water sports rentals, Children's playground, Picnic areas |
The Old Town of Assens | Rich in history and charm, this area features quaint streets and historic buildings, perfect for those interested in culture and heritage. Close to shops and cafes. | Old Town Hall, St. Mary's Church, Local shops, Café culture, Historical landmarks |
Gummerup | A quiet village atmosphere just outside Assens, offering a more relaxed pace. Great for guests looking for tranquility and nature without being too far from the city. | Nature trails, Lake Gummerup, Rural landscapes, Cycling routes, Local farms |
Lunkog | A peaceful area known for its natural beauty, including woods and lakes. Suitable for nature lovers and those wishing to escape the hustle and bustle of urban life. | Lunkog Nature Reserve, Hiking trails, Wildlife spotting, Fishing spots, Picnicking areas |
Middelfart | Nearby town with beautiful views of the Little Belt strait. Excellent for guests who want to explore less-touristy spots while still being close to Assens. | Little Belt Bridge, Cultural festivals, Coastal walks, Local restaurants, Historic sites |
Kerteminde | A charming coastal town with a lovely beach, known for its artistic community and cultural festivals. Attracts guests looking for a mix of beach life and arts. | Kerteminde Marina, Viking Museum, Local art galleries, Beaches, Coastal bike paths |
Putten | A small village that offers a scenic rural escape, ideal for guests seeking a retreat in nature with options for outdoor activities. | Nature reserves, Local farms, Cycling paths, Quiet countryside, Community events |
Understanding Airbnb License Requirements & STR Laws in Assens (2025)
While Assens, Region of Southern Denmark, Denmark currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Assens to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Assens (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Assensbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beach house with stunning views
Entire Place • 1 bedroom

The Oasis bnb
Entire Place • N/A

House close to the city center.
Entire Place • 2 bedrooms

Charming townhouse in the heart of Assens city
Entire Place • 3 bedrooms

Cozy townhouse by beach and town
Entire Place • 2 bedrooms

Charming renovated townhouse
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Assens (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Assens based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Tomas | 1 | $37,735 | 20 | 4.75/5.0 |
Sune Erik | 2 | $25,233 | 74 | 4.61/5.0 |
Birthe Duholm | 1 | $18,021 | 100 | 4.97/5.0 |
Marianne Anette | 2 | $16,643 | 72 | 4.85/5.0 |
Claudia | 1 | $13,916 | 4 | 4.75/5.0 |
Anne Mette | 1 | $10,903 | 36 | 4.58/5.0 |
Inge | 1 | $10,425 | 79 | 4.94/5.0 |
Rie | 1 | $8,250 | 129 | 4.85/5.0 |
Karsten | 2 | $7,893 | 10 | 5.00/5.0 |
Tommy | 1 | $7,613 | 99 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Assens.
Dive Deeper: Advanced Assens STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Assens. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAssens Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Assens
- The Assens Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Assens, House properties are the most common (77.8%), reflecting the local real estate landscape.
- Houses represent a significant 77.8% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Assens Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Assens
- The dominant room capacity in Assens is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 66.6% of the active Airbnb listings in Assens, indicating a high concentration in these sizes.
Assens Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Assens
- The most common guest capacity trend in Assens vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Assens STR market, accounting for 61.1% of listings.
- 11.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Assens.
- On average, properties in Assens are equipped to host 3.3 guests.
Assens Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Assens
- The most common availability pattern in Assens falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Assens (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Assens Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
55.6% of total
2 Nights
4 listings
22.2% of total
4-6 Nights
3 listings
16.7% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Assens is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.8%) of the Assens Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of Assens hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Assens.
Assens Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
66.7% of total
Moderate
4 listings
22.2% of total
Firm
2 listings
11.1% of total
Cancellation Policy Insights for Assens
- The prevailing Airbnb cancellation policy trend in Assens is Flexible, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in Assens may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 66.7% market standard in Assens.
- Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Assens.
Assens STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Assens
- The overall average booking lead time for vacation rentals in Assens is 44 days.
- Guests book furthest in advance for stays during July (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Assens.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Assens averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Assens (2025)
Amenity Prevalence
Amenity Insights for Assens
- Essential amenities in Assens that guests expect include: Hot water, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Dishes and silverware, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Assens: Hot water, Refrigerator.
- Consider adding popular differentiators like Cooking basics or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Assens to stay competitive.
Assens Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Assens
- The typical guest profile for Airbnb in Assens consists of a mix of domestic (55%) and international guests, often arriving from nearby Copenhagen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Danish.
- Domestic travelers account for 54.8% of guests.
- Key international markets include Denmark (54.8%) and Germany (19.4%).
- Top languages spoken are English (36.3%) followed by Danish (20.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Assens Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Husum-Ballum | 15 | $3,908 | $449.06 | 46% |
Lohals | 19 | $3,099 | $304.56 | 37% |
Blåvand | 14 | $2,367 | $314.55 | 40% |
Stapel | 10 | $2,297 | $270.81 | 39% |
Snøde | 13 | $2,217 | $268.24 | 40% |
Kampen (Sylt) | 24 | $2,065 | $477.65 | 27% |
Ærøskøbing | 30 | $2,049 | $180.76 | 48% |
Billund | 102 | $1,928 | $180.02 | 49% |
Sunds | 15 | $1,902 | $176.93 | 43% |
Korshavn | 16 | $1,798 | $238.80 | 39% |