La Romana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in La Romana, Dominican Republic
Is Airbnb profitable in La Romana in 2025? Explore comprehensive Airbnb analytics for La Romana, La Romana, Dominican Republic to uncover income potential. This 2025 STR market report for La Romana, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 932 active listings.
Whether you're considering an Airbnb investment in La Romana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Romana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Romana Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Romana (2025)
Understanding the monthly revenue variations for Airbnb listings in La Romana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Romana is typically March, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Romana across different performance tiers:
- Best-in-class properties (Top 10%) achieve $19,743+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $9,595 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,852 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $738, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Romana
La Romana Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Romana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Romana:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Romana
Average Daily Rate (ADR) Airbnb Trends in La Romana (2025)
Effective short term rental pricing strategy in La Romana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Romana typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $2,582+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $1,518 or more.
- Typical properties (Median) charge around $633 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in La Romana
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Airbnb Seasonality Analysis & Trends in La Romana (2025)
Peak Season (March, December, April)
- Revenue averages $9,949 per month
- Occupancy rates average 33.9%
- Daily rates average $1,013
Shoulder Season
- Revenue averages $6,816 per month
- Occupancy maintains around 30.3%
- Daily rates hold near $972
Low Season (June, September, October)
- Revenue drops to average $4,916 per month
- Occupancy decreases to average 23.7%
- Daily rates adjust to average $943
Seasonality Insights for La Romana
- The Airbnb seasonality in La Romana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Romana's highest earning potential, with monthly revenues capable of climbing to $11,658, occupancy reaching a high of 40.2%, and ADRs peaking at $1,024.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,267, occupancy could drop to 20.6%, and ADRs may adjust down to $934.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Romana.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Romana seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Romana (2025)
Exploring the top neighborhoods for short-term rentals in La Romana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Casa de Campo | A luxury resort and residential community known for its stunning beaches, golf courses, and world-class amenities. Popular with affluent travelers and families seeking a high-end vacation experience. | Casa de Campo Marina, Teeth of the Dog Golf Course, Altos de Chavón, Casa de Campo Beach, Minitas Beach, Chavón River |
| Bayahibe | A vibrant beach town known for its beautiful beaches and proximity to the Saona Island National Park. Popular among tourists looking for water sports, relaxation, and excursions to the nearby islands. | Bayahibe Beach, Saona Island, Cotubanamá National Park, Diving and snorkeling spots, Local shops and restaurants, La Romana Golf Club |
| La Romana City Center | The heart of La Romana featuring cultural attractions, restaurants, and shopping. Ideal for travelers who want to experience local life and cuisine. | Central Romana, Basilica de Nuestra Señora de La Altagracia, La Romana Lighthouse, Plaza Central, Local food markets, Art galleries |
| Dominicus | A picturesque beach area known for its resorts and serene atmosphere. Attracts visitors seeking a more tranquil vacation and families. | Dominicus Beach, Parque Nacional del Este, All-inclusive resorts, Snorkeling and diving opportunities, Beachfront bars and restaurants, Local craft shops |
| Los Melones Beach | A popular beach destination known for its vibrant nightlife and beach activities. Suitable for young travelers and party-goers. | Los Melones Beach, Beach bars and nightlife, Water sports rentals, Local restaurants, Nearby resorts, Live music events |
| Juan Dolio | A quieter beach town attracting those looking to escape the resort scene with affordable accommodations and local charm. | Juan Dolio Beach, Local seafood restaurants, Golf courses, Caribbean shopping local markets, Less crowded beaches, Historical landmarks |
| Cayo Levantado | An enchanting island known for its stunning beaches and postcard-perfect views. Popular with couples and honeymooners. | Cayo Levantado Beach, Natural park areas, Snorkeling and boat tours, Local seafood dining, Resort amenities, Relaxing beach vibe |
| Santo Domingo | As the capital of the Dominican Republic, it offers a mix of historic sites and modern attractions. Suitable for culture seekers and urban explorers. | Colonial Zone, Alcázar de Colón, Malecón, Catedral Primada de América, Local museums, Vibrant nightlife |
Understanding Airbnb License Requirements & STR Laws in La Romana (2025)
While La Romana, La Romana, Dominican Republic currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Romana to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in La Romana (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Romanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Buenaventura, stunning Ocean and Golf View!
Entire Place • 10 bedrooms
Beachfront/Oceanfront Villa-Casa de Campo
Entire Place • 5 bedrooms
Brand New Modern Villa-6 BR/Steps from the Beach
Entire Place • 6 bedrooms
VillaDoñaSolStunning Beach House
Entire Place • 8 bedrooms
Casa Castle: Pool/Jacuzzi/Panoramic Ocean Views!
Entire Place • 6 bedrooms
Chef-4maids-3golfcarts-walkingbeach-heated jacuzzi
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Romana (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Romana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nathan & Micaela Bailey | 18 | $2,882,943 | 283 | 4.94/5.0 |
| Daniel | 9 | $1,718,539 | 55 | 4.89/5.0 |
| MR Luxury Villas | 45 | $1,690,447 | 423 | 4.88/5.0 |
| Anders | 7 | $1,456,202 | 60 | 4.92/5.0 |
| Nicole | 8 | $1,229,099 | 124 | 4.88/5.0 |
| Casaindr | 36 | $763,318 | 0 | N/A/5.0 |
| Laura | 13 | $733,626 | 26 | 4.76/5.0 |
| Carla | 2 | $707,973 | 25 | 4.92/5.0 |
| Caribbean Holiday Services | 7 | $694,061 | 68 | 4.93/5.0 |
| Valeria & Bijai | 5 | $652,885 | 219 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Romana.
Dive Deeper: Advanced La Romana STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Romana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Romana Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Romana
- The La Romana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 932 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Romana, House properties are the most common (61.4%), reflecting the local real estate landscape.
- Houses represent a significant 61.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.1%) offer potential for unique stay experiences.
La Romana Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Romana
- The dominant room capacity in La Romana is 5+ bedrooms listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 3 bedrooms properties represent 52.2% of the active Airbnb listings in La Romana, indicating a high concentration in these sizes.
- A significant 68.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Romana.
La Romana Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Romana
- The most common guest capacity trend in La Romana vacation rentals is listings accommodating 8+ guests (52.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the La Romana STR market, accounting for 69.0% of listings.
- 71.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Romana.
- On average, properties in La Romana are equipped to host 6.3 guests.
La Romana Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Romana
- The most common availability pattern in La Romana falls within the 271-366 days range, representing 75.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in La Romana (42%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Romana Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
284 listings
31.6% of total
2 Nights
268 listings
29.8% of total
3 Nights
79 listings
8.8% of total
4-6 Nights
55 listings
6.1% of total
7-29 Nights
11 listings
1.2% of total
30+ Nights
201 listings
22.4% of total
Key Insights
- The most prevalent minimum stay requirement in La Romana is 1 Night, adopted by 31.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.4%) of the La Romana Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.4%) caters to monthly stays (30+ nights) in La Romana, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31.6% of La Romana hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Romana.
La Romana Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.1% of total
Super Strict 60 Days
4 listings
0.6% of total
Flexible
221 listings
32.3% of total
Moderate
93 listings
13.6% of total
Firm
164 listings
23.9% of total
Strict
202 listings
29.5% of total
Cancellation Policy Insights for La Romana
- The prevailing Airbnb cancellation policy trend in La Romana is Flexible, used by 32.3% of listings.
- A majority (53.4%) of hosts in La Romana utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.3% market standard in La Romana.
- Regularly review your cancellation policy against competitors and market demand shifts in La Romana.
La Romana STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Romana
- The overall average booking lead time for vacation rentals in La Romana is 48 days.
- Guests book furthest in advance for stays during December (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (67 days avg.) sees the longest lead times, while Summer (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in La Romana.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these La Romana averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Romana (2025)
Amenity Prevalence
Amenity Insights for La Romana
- Essential amenities in La Romana that guests expect include: Wifi, Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in La Romana.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Romana: Wifi, Air conditioning, TV, Kitchen.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Romana to stay competitive.
La Romana Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Romana
- The typical guest profile for Airbnb in La Romana consists of predominantly international visitors (69%), with top international origins including Dominican Republic, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 31.1% of guests.
- Key international markets include United States (46.2%) and Dominican Republic (31.1%).
- Top languages spoken are Spanish (44.8%) followed by English (41.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Dominican Republic.
- Offer listing details and communication support in Spanish.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Romana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Playa | 11 | $2,947 | $338.43 | 35% |
| Rincón | 1,144 | $2,902 | $253.08 | 44% |
| Benedicto | 10 | $2,232 | $312.36 | 29% |
| Isabela | 662 | $2,116 | $187.88 | 42% |
| Añasco | 59 | $2,078 | $190.84 | 41% |
| Aguada | 469 | $2,006 | $179.40 | 41% |
| Abreu | 18 | $1,937 | $198.45 | 27% |
| Añasco | 22 | $1,842 | $226.65 | 40% |
| Higüey | 4,464 | $1,807 | $277.83 | 36% |
| Aguadilla | 683 | $1,794 | $155.81 | 42% |