Metapán Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Departamento de Santa Ana, El Salvador

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Metapán in 2025? Explore comprehensive Airbnb analytics for Metapán, Departamento de Santa Ana, El Salvador to uncover income potential. This 2025 STR market report for Metapán, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Metapán, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Metapán Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Metapán Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$70
The average rental revenue earned for an occupied room per day in Metapán.
Occupancy Rate(?)
24.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,857
Typical annual income for an Airbnb listing in Metapán. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.7%
Significant decrease (-28.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Metapán.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Metapán.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Metapán (2025)

Understanding the monthly revenue variations for Airbnb listings in Metapán is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Metapán is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Metapán across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,290+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $856 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $435 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $217, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Metapán

Metapán Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Metapán STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Metapán:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Metapán

Average Daily Rate (ADR) Airbnb Trends in Metapán (2025)

Effective short term rental pricing strategy in Metapán involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Metapán typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $98+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $77 or more.
  • Typical properties (Median) charge around $57 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Metapán

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Airbnb Seasonality Analysis & Trends in Metapán (2025)

Peak Season (August, September, March)
  • Revenue averages $914 per month
  • Occupancy rates average 38.8%
  • Daily rates average $66
Shoulder Season
  • Revenue averages $573 per month
  • Occupancy maintains around 25.0%
  • Daily rates hold near $66
Low Season (May, July, October)
  • Revenue drops to average $399 per month
  • Occupancy decreases to average 16.6%
  • Daily rates adjust to average $70

Seasonality Insights for Metapán

  • The Airbnb seasonality in Metapán shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Metapán's highest earning potential, with monthly revenues capable of climbing to $976, occupancy reaching a high of 43.0%, and ADRs peaking at $75.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $288, occupancy could drop to 11.0%, and ADRs may adjust down to $62.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Metapán.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Metapán seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Metapán (2025)

Exploring the top neighborhoods for short-term rentals in Metapán? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Metapán features colonial architecture and rich cultural heritage. It attracts visitors interested in history and local traditions, offering a vibrant atmosphere.
Iglesia San Pedro, Centro Cultural de Metapán, Plaza Central, Mercado Municipal, Parque Reyes
El Cerro Verde
A natural reserve offering stunning views and trails for hiking. Popular among nature lovers and tourists seeking outdoor adventures near Metapán.
Cerro Verde National Park, Laguna de las Ninfas, Hiking trails, Biodiversity, Observation points
Agua Caliente
Known for its hot springs and wellness retreats. Attracts visitors looking for relaxation and therapeutic treatments in a serene environment.
Hot springs, Spa resorts, Nature trails, Relaxation areas, Scenic views
Los Andes
A mountainous area ideal for eco-tourism and adventure sports. It offers activities such as hiking, mountain biking, and breath-taking landscapes.
Mountain trails, Scenic vistas, Adventure sports, Camping spots, Nature tours
El Guarumal
A quieter residential area that offers a mix of local life and accessibility to attractions. Great for longer stays and family-oriented travelers.
Local markets, Cultural experiences, Community events, Parks, Artisan shops
San Juan Opico
A nearby town known for its local fairs and cultural events, attracting visitors interested in Salvadoran culture and traditions.
Local festivals, Cultural performances, Traditional markets, Historic sites, Art exhibitions
Cascadas de Agua Caliente
Beautiful waterfalls that are perfect for day trips and enjoying nature. A must-visit for tourists looking for scenic spots.
Agua Caliente Waterfalls, Picnic areas, Nature photography, Swimming spots, Eco-tourism
Pueblo Viejo
Rich in culture and history, this area offers unique local experiences and is perfect for those interested in authentic Salvadoran life.
Historic sites, Artisan crafts, Cultural workshops, Food tours, Local music

Understanding Airbnb License Requirements & STR Laws in Metapán (2025)

While Metapán, Departamento de Santa Ana, El Salvador currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Metapán to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Metapán (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Metapánbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful, contemporary brick style home

Beautiful, contemporary brick style home

Entire Place • 4 bedrooms

$13,884
Revenue
36.8%
Occupancy
$177.76
Daily Rate
Deluxe apartment 200 meters from central park 2Level

Deluxe apartment 200 meters from central park 2Level

Entire Place • 2 bedrooms

$11,068
Revenue
39.7%
Occupancy
$76.68
Daily Rate
Rancho la posada peaceful, romantic, eco-friendly.

Rancho la posada peaceful, romantic, eco-friendly.

Entire Place • 4 bedrooms

$8,972
Revenue
16.0%
Occupancy
$177.03
Daily Rate
El Calvario Deluxe Apartment (ground floor)

El Calvario Deluxe Apartment (ground floor)

Entire Place • 2 bedrooms

$7,452
Revenue
32.6%
Occupancy
$75.83
Daily Rate
Metapan's downtown area is 500 meters from the central park

Metapan's downtown area is 500 meters from the central park

Entire Place • 4 bedrooms

$5,526
Revenue
27.0%
Occupancy
$75.75
Daily Rate
Centrica Metapan, 500 meters from the central park.

Centrica Metapan, 500 meters from the central park.

Entire Place • 3 bedrooms

$4,934
Revenue
39.2%
Occupancy
$70.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Metapán (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Metapán based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nestor2$18,520474.87/5.0
Nelson1$13,884105.00/5.0
Alejandra2$10,460464.78/5.0
Evelyn1$8,972494.78/5.0
Ricardo Enrique1$4,435174.94/5.0
Mirna1$4,001205.00/5.0
Karla1$3,27784.88/5.0
Laura1$2,902174.94/5.0
Oscar1$2,404574.98/5.0
Josue1$2,234104.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Metapán.

Dive Deeper: Advanced Metapán STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Metapán. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Metapán Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Metapán

  • The Metapán Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Metapán, House properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 71.4% portion, catering likely to families or larger groups.
  • The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.8%) offer potential for unique stay experiences.

Metapán Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Metapán

  • The dominant room capacity in Metapán is 2 bedrooms listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 71.5% of the active Airbnb listings in Metapán, indicating a high concentration in these sizes.
  • A significant 52.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Metapán.

Metapán Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Metapán

  • The most common guest capacity trend in Metapán vacation rentals is listings accommodating 6 guests (38.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Metapán STR market, accounting for 61.9% of listings.
  • 57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Metapán.
  • On average, properties in Metapán are equipped to host 5.4 guests.

Metapán Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Metapán

  • The most common availability pattern in Metapán falls within the 271-366 days range, representing 90.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Metapán (57.1%), reflecting common guest stay durations or potential owner blocking patterns.

Metapán Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (85.7%)

1 Night

18 listings

85.7% of total

2 Nights (9.5%)

2 Nights

2 listings

9.5% of total

30+ Nights (4.8%)

30+ Nights

1 listings

4.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Metapán is 1 Night, adopted by 85.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.2%) of the Metapán Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 85.7% of Metapán hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Metapán.

Metapán Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.6%)

Flexible

10 listings

47.6% of total

Moderate (23.8%)

Moderate

5 listings

23.8% of total

Firm (14.3%)

Firm

3 listings

14.3% of total

Strict (14.3%)

Strict

3 listings

14.3% of total

Cancellation Policy Insights for Metapán

  • The prevailing Airbnb cancellation policy trend in Metapán is Flexible, used by 47.6% of listings.
  • The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Metapán may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.6% market standard in Metapán.
  • Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Metapán.

Metapán STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Metapán

  • The overall average booking lead time for vacation rentals in Metapán is 20 days.
  • Guests book furthest in advance for stays during December (average 31 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (22 days avg.) sees the longest lead times, while Spring (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Metapán.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 31 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Metapán averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Metapán (2025)

Amenity Prevalence

Amenity Insights for Metapán

  • Essential amenities in Metapán that guests expect include: TV, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Metapán: TV, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Metapán to stay competitive.

Metapán Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Metapán

  • The typical guest profile for Airbnb in Metapán consists of a mix of domestic (40%) and international guests, with top international origins including El Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 40.0% of guests.
  • Key international markets include United States (45.6%) and El Salvador (40%).
  • Top languages spoken are Spanish (54.5%) followed by English (38.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Metapán Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Municipio de Jicalapa12$4,356$396.0332%
Municipio de El Congo43$3,560$323.8038%
Municipio de San Luis La Herradura191$3,030$296.7237%
Municipio de Santa Isabel Ishuatán16$2,970$253.6137%
Municipio de Intipucá11$2,924$297.0435%
Municipio de San Luis Talpa37$2,622$255.9739%
La Arenera17$2,571$299.6327%
Xanadu151$2,503$236.9840%
Monzón35$2,400$287.6027%
Cantón Planes de la Laguna14$2,337$265.8435%

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