Suva Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Central, Fiji
Is Airbnb profitable in Suva in 2025? Explore comprehensive Airbnb analytics for Suva, Central, Fiji to uncover income potential. This 2025 STR market report for Suva, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 129 active listings.
Whether you're considering an Airbnb investment in Suva, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Suva Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Suva Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Suva (2025)
Understanding the monthly revenue variations for Airbnb listings in Suva is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suva is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suva across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,945+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,517 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,557 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $753, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Suva
Suva Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Suva STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suva:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Suva
Average Daily Rate (ADR) Airbnb Trends in Suva (2025)
Effective short term rental pricing strategy in Suva involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suva typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Suva
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Airbnb Seasonality Analysis & Trends in Suva (2025)
Peak Season (May, June, April)
- Revenue averages $2,361 per month
- Occupancy rates average 45.9%
- Daily rates average $101
Shoulder Season
- Revenue averages $1,976 per month
- Occupancy maintains around 50.3%
- Daily rates hold near $107
Low Season (January, February, March)
- Revenue drops to average $1,366 per month
- Occupancy decreases to average 39.0%
- Daily rates adjust to average $112
Seasonality Insights for Suva
- The Airbnb seasonality in Suva shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Suva's highest earning potential, with monthly revenues capable of climbing to $2,570, occupancy reaching a high of 54.9%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,184, occupancy could drop to 32.7%, and ADRs may adjust down to $100.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Suva.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Suva seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Suva (2025)
Exploring the top neighborhoods for short-term rentals in Suva? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Suva City | The vibrant capital city of Fiji, known for its rich culture and heritage. Attracts tourists looking to explore local markets, museums, and historical sites. | Fiji Museum, Municipal Market, Tovata House, Suva Botanical Gardens, Albert Park |
| Lami | A suburb located just outside Suva, known for its picturesque coastal views and relaxed atmosphere. Perfect for travelers seeking a quieter stay near the city. | Lami Bay, Pacific Harbour, Waterfront Park, Coastal Walks |
| Nausori | A growing town close to Suva with access to the Rewa River and cultural experiences. Ideal for visitors wanting to explore the local Fijian lifestyle. | Nausori Market, Rewa River, Nausori Airport, local villages |
| Fiji's Coral Coast | Famous for its beautiful beaches and resorts, this area attracts tourists looking for relaxation and adventure activities such as snorkeling and diving. | Coral Coast beaches, Snorkeling spots, Kula Eco Park, Sigatoka Sand Dunes |
| Pacific Harbour | Known as Fiji's adventure capital, offering activities like diving, surfing, and cultural experiences. Great for tourists looking for an action-packed holiday. | Shark Diving, River Rafting, Cultural Village Tours, Beaches |
| Taveuni Island (Garden Island) | Though further from Suva, Taveuni is famous for its lush rainforests and diverse marine life. A pick for eco-tourism and nature lovers. | Bouma National Heritage Park, Rainbow Reef, Waitavala Natural Rock Waterslide, Lavena Coastal Walk |
| Levuka | A UNESCO World Heritage Site, Levuka is rich in history and colonial architecture. It attracts history enthusiasts and those seeking a unique experience. | Old Capital Historic Town, Levuka Museum, Pomana Island, Colonial-era buildings |
| Sigatoka | Known for its stunning natural beauty and vibrant local culture, it's close to the Sigatoka Sand Dunes and popular for ecotourism. | Sigatoka Sand Dunes National Park, Sigatoka River Safari, Local Markets, Beaches |
Understanding Airbnb License Requirements & STR Laws in Suva (2025)
While Suva, Central, Fiji currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Suva to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Suva (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Suvabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Richards Road Retreat - Suva
Entire Place • 5 bedrooms
The Hemraj Haven
Entire Place • 3 bedrooms
Nasese Paradise
Entire Place • 4 bedrooms
*The Williamson House with Pool - Domain
Entire Place • 3 bedrooms
The Denison House - Your Home in the City of Suva
Entire Place • 3 bedrooms
Garveys Grove - 4 Bedroom Home
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Suva (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Suva based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kidsfirst Apartments | 11 | $501,389 | 598 | 4.67/5.0 |
| Charnele | 7 | $202,136 | 81 | 3.54/5.0 |
| Darran & Mue | 4 | $69,857 | 159 | 4.74/5.0 |
| Shivan | 1 | $69,087 | 26 | 4.62/5.0 |
| Harry & Litia | 2 | $62,743 | 28 | 5.00/5.0 |
| Samantha | 2 | $61,562 | 66 | 4.97/5.0 |
| Host #31054703 | 6 | $51,245 | 25 | 2.46/5.0 |
| Alexander | 4 | $49,082 | 36 | 3.74/5.0 |
| Felix | 2 | $46,432 | 175 | 4.80/5.0 |
| Patricia | 2 | $42,117 | 106 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suva.
Dive Deeper: Advanced Suva STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suva. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSuva Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Suva
- The Suva Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.5% of the 129 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Suva, Apartment/Condo properties are the most common (55%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- The presence of 6.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Suva Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Suva
- The dominant room capacity in Suva is 2 bedrooms listings, making up 39.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 65.9% of the active Airbnb listings in Suva, indicating a high concentration in these sizes.
- A significant 27.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Suva.
Suva Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Suva
- The most common guest capacity trend in Suva vacation rentals is listings accommodating 4 guests (24.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Suva STR market, accounting for 45.0% of listings.
- 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suva.
- On average, properties in Suva are equipped to host 3.8 guests.
Suva Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Suva
- The most common availability pattern in Suva falls within the 271-366 days range, representing 37.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Suva (34.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Suva Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
37 listings
31.6% of total
2 Nights
57 listings
48.7% of total
3 Nights
14 listings
12% of total
4-6 Nights
2 listings
1.7% of total
7-29 Nights
2 listings
1.7% of total
30+ Nights
5 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Suva is 2 Nights, adopted by 48.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.3%) of the Suva Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 48.7% of Suva hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suva.
Suva Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
34 listings
34.7% of total
Moderate
16 listings
16.3% of total
Firm
17 listings
17.3% of total
Strict
31 listings
31.6% of total
Cancellation Policy Insights for Suva
- The prevailing Airbnb cancellation policy trend in Suva is Flexible, used by 34.7% of listings.
- There's a relatively balanced mix between guest-friendly (51.0%) and stricter (48.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.7% market standard in Suva.
- With 31.6% using Strict terms, this is a viable option in Suva, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Suva.
Suva STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Suva
- The overall average booking lead time for vacation rentals in Suva is 38 days.
- Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Suva.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Suva averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Suva (2025)
Amenity Prevalence
Amenity Insights for Suva
- Essential amenities in Suva that guests expect include: Washer. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Suva: Washer.
- Prioritize adding missing essentials: Washer.
- Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Suva to stay competitive.
Suva Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Suva
- The typical guest profile for Airbnb in Suva consists of predominantly international visitors (90%), with top international origins including New Zealand, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 9.6% of guests.
- Key international markets include Australia (32.1%) and New Zealand (17%).
- Top languages spoken are English (65.3%) followed by French (7.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from New Zealand.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Suva Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nadroga-Navosa | 15 | $3,663 | $323.16 | 40% |
| Volivoli | 11 | $3,124 | $200.33 | 45% |
| Nadi | 249 | $2,204 | $239.22 | 40% |
| Pacific Harbour | 34 | $1,962 | $157.34 | 46% |
| Korotogo | 17 | $1,772 | $180.77 | 38% |
| Lautoka | 39 | $1,112 | $118.10 | 42% |
| Nasinu | 32 | $966 | $75.27 | 38% |