Lautoka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western, Fiji

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lautoka in 2025? Explore comprehensive Airbnb analytics for Lautoka, Western, Fiji to uncover income potential. This 2025 STR market report for Lautoka, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.

Whether you're considering an Airbnb investment in Lautoka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lautoka Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lautoka Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Lautoka.
Occupancy Rate(?)
41.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,343
Typical annual income for an Airbnb listing in Lautoka. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.1%
Significant decrease (-21.1%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Lautoka.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Lautoka.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
39
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lautoka (2025)

Understanding the monthly revenue variations for Airbnb listings in Lautoka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lautoka is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lautoka across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,388+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,114 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,160 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $640, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lautoka

Lautoka Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lautoka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lautoka:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lautoka

Average Daily Rate (ADR) Airbnb Trends in Lautoka (2025)

Effective short term rental pricing strategy in Lautoka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lautoka typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $145 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $54 per night.

Average Daily Rate (ADR) Trend by Month in Lautoka

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Airbnb Seasonality Analysis & Trends in Lautoka (2025)

Peak Season (June, April, May)
  • Revenue averages $2,365 per month
  • Occupancy rates average 52.3%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $1,675 per month
  • Occupancy maintains around 44.7%
  • Daily rates hold near $128
Low Season (January, February, March)
  • Revenue drops to average $1,130 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $110

Seasonality Insights for Lautoka

  • The Airbnb seasonality in Lautoka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lautoka's highest earning potential, with monthly revenues capable of climbing to $2,540, occupancy reaching a high of 62.0%, and ADRs peaking at $136.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $980, occupancy could drop to 29.3%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lautoka.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lautoka seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lautoka (2025)

Exploring the top neighborhoods for short-term rentals in Lautoka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lautoka City Center
The bustling heart of Lautoka, offering a range of shops, restaurants, and local markets. A prime spot for tourists wanting to immerse in Fijian culture and lifestyle.
Fiji Market Lautoka, Lautoka Sugar Mill, Lautoka Marina, Nature Park, local cafes and restaurants
Vuda Point
A picturesque coastal area known for its beautiful beaches and marina. Ideal for those looking for a relaxing getaway by the ocean while still close to city amenities.
Vuda Marina, Palm Coconut Beach, The Fiji Beach Resort, Wailoaloa Beach, water sports activities
Taveuni Island
Known as the 'Garden Island', Taveuni is perfect for nature lovers and adventure seekers. Offers lush landscapes and is great for eco-tourism and diving.
Bouma National Heritage Park, Lavena Coastal Walk, Rainbow Reef, Tavoro Waterfalls, diving and snorkeling spots
Nadi Bay
Close to the international airport, Nadi Bay is a popular area for tourists looking for convenient access to beaches, resorts, and local attractions.
Nadi Market, Sri Siva Subramaniya Temple, Wailoaloa Beach, a range of hotels and restaurants, local shops
Pacific Harbour
Known as Fiji's adventure capital, this area offers a range of outdoor activities and is popular with thrill-seekers and families alike.
Aqua-Tropics Reef Expedition, Shark Dive, Surfing spots, Cultural experiences at Arts Village
Denarau Island
A resort enclave known for its luxury hotels and golf courses, perfect for attracting high-end tourists interested in relaxation and leisure activities.
Denarau Golf & Racquet Club, The Marina, Port Denarau, shopping and dining, Water activities and excursions
Momi Bay
A beautiful coastal area known for its scenic views and luxury resorts, appealing to tourists looking for a tranquil atmosphere and stunning sunsets.
Momi Bay Resort, Momi Battery Historical Park, snorkeling and beach activities, Sunset views
Korolevu
A beachside village well-suited for travelers looking for a laid-back atmosphere with access to beautiful beaches and local experiences.
Korolevu Beach, local fishing villages, water sports, restaurants with local cuisine, scenic coastal views

Understanding Airbnb License Requirements & STR Laws in Lautoka (2025)

While Lautoka, Western, Fiji currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lautoka to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lautoka (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lautokabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Infinity Pool Villa Fiji 1 - Panoramic ocean view

Infinity Pool Villa Fiji 1 - Panoramic ocean view

Entire Place • 4 bedrooms

$104,283
Revenue
41.8%
Occupancy
$673.08
Daily Rate
Self Catering Luxury With Beautiful Pool Area.

Self Catering Luxury With Beautiful Pool Area.

Entire Place • 3 bedrooms

$48,943
Revenue
82.5%
Occupancy
$156.68
Daily Rate
Absolute Beachfront Villa , Vuda - Fiji

Absolute Beachfront Villa , Vuda - Fiji

Entire Place • 1 bedroom

$36,125
Revenue
63.6%
Occupancy
$154.38
Daily Rate
Nikilesh Apartments- 3 Bedroom Ltk

Nikilesh Apartments- 3 Bedroom Ltk

Entire Place • 3 bedrooms

$27,825
Revenue
39.4%
Occupancy
$156.48
Daily Rate
Spacious 2BR Unit each with Ensuites!

Spacious 2BR Unit each with Ensuites!

Entire Place • 2 bedrooms

$27,702
Revenue
67.1%
Occupancy
$100.65
Daily Rate
3 bedroom house in Lautoka, Fiji

3 bedroom house in Lautoka, Fiji

Entire Place • 3 bedrooms

$20,222
Revenue
37.4%
Occupancy
$122.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lautoka (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lautoka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Taro1$104,2831694.73/5.0
Raajil6$53,207313.13/5.0
Geoff1$48,943594.83/5.0
Patricia1$36,125814.73/5.0
Nazneen4$34,4481344.84/5.0
Waisale1$27,702204.80/5.0
Sahim2$23,865464.75/5.0
Priscilla2$22,452924.70/5.0
Jiten2$21,6091464.87/5.0
Mohammed1$20,22274.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lautoka.

Dive Deeper: Advanced Lautoka STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lautoka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lautoka Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lautoka

  • The Lautoka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.9% of the 39 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lautoka, Apartment/Condo properties are the most common (48.7%), reflecting the local real estate landscape.
  • Houses represent a significant 20.5% portion, catering likely to families or larger groups.
  • The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Lautoka Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lautoka

  • The dominant room capacity in Lautoka is 1 bedroom listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Lautoka, indicating a high concentration in these sizes.
  • A significant 20.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lautoka.

Lautoka Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lautoka

  • The most common guest capacity trend in Lautoka vacation rentals is listings accommodating 2 guests (30.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Lautoka STR market, accounting for 53.9% of listings.
  • 20.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lautoka.
  • On average, properties in Lautoka are equipped to host 3.4 guests.

Lautoka Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lautoka

  • The most common availability pattern in Lautoka falls within the 271-366 days range, representing 43.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lautoka (35.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lautoka Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.9%)

1 Night

14 listings

35.9% of total

2 Nights (41%)

2 Nights

16 listings

41% of total

3 Nights (15.4%)

3 Nights

6 listings

15.4% of total

30+ Nights (7.7%)

30+ Nights

3 listings

7.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Lautoka is 2 Nights, adopted by 41% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.9%) of the Lautoka Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 41% of Lautoka hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lautoka.

Lautoka Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (45.5%)

Flexible

15 listings

45.5% of total

Moderate (9.1%)

Moderate

3 listings

9.1% of total

Firm (12.1%)

Firm

4 listings

12.1% of total

Strict (33.3%)

Strict

11 listings

33.3% of total

Cancellation Policy Insights for Lautoka

  • The prevailing Airbnb cancellation policy trend in Lautoka is Flexible, used by 45.5% of listings.
  • There's a relatively balanced mix between guest-friendly (54.6%) and stricter (45.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.5% market standard in Lautoka.
  • With 33.3% using Strict terms, this is a viable option in Lautoka, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lautoka.

Lautoka STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lautoka

  • The overall average booking lead time for vacation rentals in Lautoka is 47 days.
  • Guests book furthest in advance for stays during July (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Lautoka.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Lautoka averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lautoka (2025)

Amenity Prevalence

Amenity Insights for Lautoka

  • Essential amenities in Lautoka that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Washer, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lautoka: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Washer or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lautoka to stay competitive.

Lautoka Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lautoka

  • The typical guest profile for Airbnb in Lautoka consists of predominantly international visitors (98%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.5% of guests.
  • Key international markets include Australia (31%) and United States (23.6%).
  • Top languages spoken are English (60.6%) followed by German (8.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lautoka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nadroga-Navosa15$3,663$323.1640%
Volivoli11$3,124$200.3345%
Nadi249$2,204$239.2240%
Pacific Harbour34$1,962$157.3446%
Korotogo17$1,772$180.7738%
Suva129$1,353$116.2844%
Nasinu32$966$75.2738%

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