Hankasalmi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland
Is Airbnb profitable in Hankasalmi in 2025? Explore comprehensive Airbnb analytics for Hankasalmi, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Hankasalmi, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Hankasalmi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hankasalmi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hankasalmi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hankasalmi (2025)
Understanding the monthly revenue variations for Airbnb listings in Hankasalmi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hankasalmi is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hankasalmi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,630+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,627 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $716 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $417, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hankasalmi
Hankasalmi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hankasalmi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hankasalmi:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hankasalmi
Average Daily Rate (ADR) Airbnb Trends in Hankasalmi (2025)
Effective short term rental pricing strategy in Hankasalmi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hankasalmi typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Hankasalmi
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Airbnb Seasonality Analysis & Trends in Hankasalmi (2025)
Peak Season (July, December, August)
- Revenue averages $1,498 per month
- Occupancy rates average 40.2%
- Daily rates average $113
Shoulder Season
- Revenue averages $1,022 per month
- Occupancy maintains around 27.8%
- Daily rates hold near $114
Low Season (January, March, November)
- Revenue drops to average $680 per month
- Occupancy decreases to average 17.1%
- Daily rates adjust to average $114
Seasonality Insights for Hankasalmi
- The Airbnb seasonality in Hankasalmi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hankasalmi's highest earning potential, with monthly revenues capable of climbing to $1,675, occupancy reaching a high of 42.8%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $572, occupancy could drop to 16.7%, and ADRs may adjust down to $111.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hankasalmi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hankasalmi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hankasalmi (2025)
Exploring the top neighborhoods for short-term rentals in Hankasalmi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Hankasalmi Center | The central area of Hankasalmi with access to local shops, services, and restaurants. A great home base for exploring the region's natural beauty and outdoor activities. | Hankasalmi Church, Local shops, Restaurants, Market Square |
Lake Pujola | A beautiful lake area ideal for summer vacations, attracting those interested in swimming, fishing, and enjoying nature. Perfect for families and nature lovers. | Lake Pujola, Sandy beaches, Fishing spots, Boating opportunities |
Hankasalmi Ski Resort | Nearby ski resorts provide fantastic winter sports opportunities, making this area appealing to winter tourists seeking snow activities. | Cross-country skiing trails, Downhill skiing slopes, Winter hiking paths |
Lakeside Cabins | A tranquil area with rental cabins by the lakes, attracting visitors looking for peaceful retreats and fishing trips. | Fishing, Nature trails, Swimming, Outdoor activities |
Nature Reserve | Located near a protected nature reserve, this area is for eco-tourists and hikers who enjoy pristine natural environments and wildlife watching. | Hiking trails, Birdwatching, Scenic views |
Hankasalmi's Historical Attractions | Rich in history and culture, this area draws those interested in exploring the heritage of the region and its historic sites. | Local museums, Cultural events, Historical buildings |
Rural Retreats | Surrounded by the beautiful Finnish countryside, this area offers a quiet retreat for visitors looking for relaxation and a connection with nature. | Countryside views, Farm experiences, Nature walks |
Outdoor Adventure Parks | Ideal for thrill-seekers and families, this area has activities such as hiking, climbing, and adventure sports, ensuring excitement for guests. | Adventure parks, Hiking trails, Outdoor activities |
Understanding Airbnb License Requirements & STR Laws in Hankasalmi (2025)
While Hankasalmi, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hankasalmi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hankasalmi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hankasalmibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Bourbon Street
Entire Place • 2 bedrooms

Heporant
Entire Place • 3 bedrooms

Lumous Forest Stay in the middle of nature
Entire Place • 1 bedroom

High-rise apartment
Entire Place • 1 bedroom

Cozy Granny's Cottage
Entire Place • 2 bedrooms

Cottage in Quiet Area
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hankasalmi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hankasalmi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jari | 3 | $27,440 | 95 | 4.59/5.0 |
Katja | 1 | $27,115 | 92 | 4.86/5.0 |
Marjo | 1 | $14,150 | 16 | 5.00/5.0 |
Lotta | 2 | $13,156 | 123 | 4.79/5.0 |
Eija | 1 | $13,129 | 6 | 5.00/5.0 |
Kari | 1 | $8,549 | 5 | 5.00/5.0 |
Laila | 1 | $8,196 | 7 | 4.43/5.0 |
Johanna & Kyösti | 2 | $6,438 | 175 | 4.65/5.0 |
Sari | 1 | $5,264 | 8 | 4.75/5.0 |
Jukka | 1 | $4,187 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hankasalmi.
Dive Deeper: Advanced Hankasalmi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hankasalmi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHankasalmi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hankasalmi
- The Hankasalmi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hankasalmi, House properties are the most common (42.1%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Hankasalmi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hankasalmi
- The dominant room capacity in Hankasalmi is 1 bedroom listings, making up 52.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.2% of the active Airbnb listings in Hankasalmi, indicating a high concentration in these sizes.
- With over half the market (52.6%) consisting of studios or 1-bedroom units, Hankasalmi is particularly well-suited for individuals or couples.
Hankasalmi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hankasalmi
- The most common guest capacity trend in Hankasalmi vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Hankasalmi STR market, accounting for 47.4% of listings.
- 31.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hankasalmi.
- On average, properties in Hankasalmi are equipped to host 4.2 guests.
Hankasalmi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hankasalmi
- The most common availability pattern in Hankasalmi falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hankasalmi (63.2%), reflecting common guest stay durations or potential owner blocking patterns.
Hankasalmi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
31.6% of total
2 Nights
10 listings
52.6% of total
4-6 Nights
2 listings
10.5% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Hankasalmi is 2 Nights, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.2%) of the Hankasalmi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.6% of Hankasalmi hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hankasalmi.
Hankasalmi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
36.8% of total
Moderate
8 listings
42.1% of total
Firm
1 listings
5.3% of total
Strict
3 listings
15.8% of total
Cancellation Policy Insights for Hankasalmi
- The prevailing Airbnb cancellation policy trend in Hankasalmi is Moderate, used by 42.1% of listings.
- The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Hankasalmi may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.1% market standard in Hankasalmi.
- Regularly review your cancellation policy against competitors and market demand shifts in Hankasalmi.
Hankasalmi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hankasalmi
- The overall average booking lead time for vacation rentals in Hankasalmi is 43 days.
- Guests book furthest in advance for stays during June (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Hankasalmi.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Hankasalmi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hankasalmi (2025)
Amenity Prevalence
Amenity Insights for Hankasalmi
- Essential amenities in Hankasalmi that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hankasalmi: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hankasalmi to stay competitive.
Hankasalmi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hankasalmi
- The typical guest profile for Airbnb in Hankasalmi consists of primarily domestic travelers (77%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Finnish or English.
- Domestic travelers account for 76.7% of guests.
- Key international markets include Finland (76.7%) and United States (4.1%).
- Top languages spoken are Finnish (37.5%) followed by English (37.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Helsinki and Jyväskylä.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hankasalmi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Sysmä | 13 | $2,683 | $280.59 | 45% |
Hollola | 40 | $1,498 | $289.60 | 30% |
Asikkala | 44 | $1,370 | $202.05 | 40% |
Laukaa | 22 | $1,362 | $171.42 | 37% |
Suonenjoki | 12 | $1,333 | $130.29 | 38% |
Jämsä | 44 | $1,267 | $470.97 | 19% |
Heinola | 73 | $1,216 | $155.31 | 36% |
Jämsä sub-region | 126 | $1,159 | $184.85 | 31% |
Muurame | 24 | $1,149 | $174.51 | 32% |
Juva | 21 | $1,149 | $176.66 | 30% |