Närpes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mainland Finland, Finland

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Närpes in 2025? Explore comprehensive Airbnb analytics for Närpes, Mainland Finland, Finland to uncover income potential. This 2025 STR market report for Närpes, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Närpes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Närpes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Närpes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Närpes.
Occupancy Rate(?)
29.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,091
Typical annual income for an Airbnb listing in Närpes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.3%
Positive growth (9.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Närpes.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Närpes.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Närpes (2025)

Understanding the monthly revenue variations for Airbnb listings in Närpes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Närpes is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Närpes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,437+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,207 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $668 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $340, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Närpes

Närpes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Närpes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Närpes:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Närpes

Average Daily Rate (ADR) Airbnb Trends in Närpes (2025)

Effective short term rental pricing strategy in Närpes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Närpes typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $133+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Närpes

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Airbnb Seasonality Analysis & Trends in Närpes (2025)

Peak Season (May, March, July)
  • Revenue averages $1,217 per month
  • Occupancy rates average 40.9%
  • Daily rates average $96
Shoulder Season
  • Revenue averages $1,007 per month
  • Occupancy maintains around 26.5%
  • Daily rates hold near $96
Low Season (January, November, December)
  • Revenue drops to average $632 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $94

Seasonality Insights for Närpes

  • The Airbnb seasonality in Närpes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Närpes's highest earning potential, with monthly revenues capable of climbing to $1,325, occupancy reaching a high of 42.2%, and ADRs peaking at $100.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $578, occupancy could drop to 10.7%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Närpes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Närpes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Närpes (2025)

Exploring the top neighborhoods for short-term rentals in Närpes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kampin alue
Central location in Helsinki, ideal for tourists exploring the city. Close to shopping centers, restaurants, and public transportation.
Kamppi Shopping Center, Helsinki Central Station, Temppeliaukio Church, Helsinki Art Museum (HAM), Sinebrychoff Art Museum
Katajanokka
Historical area with beautiful architecture and waterfront views. Popular for tourists wanting a picturesque stay near the sea and city center.
Uspenski Cathedral, Katajanokka Market Hall, Lindström House, Katajanokka Beach, Finnish National Opera
Punavuori
Trendy district with a vibrant arts scene and many cafes. Ideal for younger travelers seeking local culture and nightlife.
Design Museum, Anders Café, Punavuori galleries, Bulevardi Street, Vallila
Vantaa
Convenient for travelers flying into Helsinki-Vantaa Airport. Family-friendly options and proximity to attractions like Science Center Heureka.
Science Center Heureka, Aviapolis Shopping Center, Vantaa Art Museum, Mätäjoki River, Flying Cinema
Porvoo
Charming old town with cobblestone streets and wooden houses. Attracts tourists looking for a historical and cultural experience.
Porvoo Old Town, Porvoo Cathedral, Brunberg Confectionery, Ruins of the Castle of Porvoo, Museum of Porvoo
Rauma
Distinctive wooden town known for its well-preserved wooden buildings and cultural heritage, attracting visitors interested in history.
Rauma Old Town, Rauma Maritime Museum, Kirsti's House, The Old Rauma, Sammallahdenmäki
Pori
Known for its music festivals and cultural events. Offers a mix of beach and urban experiences appealing to diverse travelers.
Pori Jazz Festival, Yyteri Beach, The Old City of Pori, Pori Art Museum, Kirjurinluoto
Oulu
A tech city with beautiful parks and waterfront. Ideal for modern travelers seeking both nature and urban amenities.
Oulu Market Square, Northern Ostrobothnia Museum, Oulujoki River, Nallikari Beach, Science Center Tietomaa

Understanding Airbnb License Requirements & STR Laws in Närpes (2025)

While Närpes, Mainland Finland, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Närpes to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Närpes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Närpesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stay and relax by the sea – villa with guesthouse

Stay and relax by the sea – villa with guesthouse

Entire Place • 4 bedrooms

$26,086
Revenue
49.2%
Occupancy
$152.87
Daily Rate
Cosy private cottage right by the ocean

Cosy private cottage right by the ocean

Entire Place • 1 bedroom

$14,492
Revenue
66.4%
Occupancy
$90.03
Daily Rate
LINDA -Modern Aprt 24/7 Check-in

LINDA -Modern Aprt 24/7 Check-in

Entire Place • 3 bedrooms

$8,191
Revenue
45.2%
Occupancy
$114.39
Daily Rate
Renovated countryside house

Renovated countryside house

Entire Place • 3 bedrooms

$7,330
Revenue
17.0%
Occupancy
$122.04
Daily Rate
ALEX-2023 Brand new apartment, bright, handsome- sauna/AC

ALEX-2023 Brand new apartment, bright, handsome- sauna/AC

Entire Place • 3 bedrooms

$6,599
Revenue
50.1%
Occupancy
$80.34
Daily Rate
ANDY-2023 Brand new apartment, luxurious with sauna/AC

ANDY-2023 Brand new apartment, luxurious with sauna/AC

Entire Place • 3 bedrooms

$6,300
Revenue
42.2%
Occupancy
$79.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Närpes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Närpes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tom2$27,19174.80/5.0
Alexandru3$18,107154.94/5.0
Harriet1$14,4921594.95/5.0
Emma5$11,502114.80/5.0
Filip3$8,6665Not Rated
Jens1$7,33045.00/5.0
Britt-Marie1$4,918264.96/5.0
Linda1$4,634914.68/5.0
Aino1$3,349864.42/5.0
Siv1$3,302364.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Närpes.

Dive Deeper: Advanced Närpes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Närpes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Närpes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Närpes

  • The Närpes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Närpes, House properties are the most common (57.1%), reflecting the local real estate landscape.
  • Houses represent a significant 57.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.

Närpes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Närpes

  • The dominant room capacity in Närpes is 3 bedrooms listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 64.2% of the active Airbnb listings in Närpes, indicating a high concentration in these sizes.
  • A significant 39.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Närpes.

Närpes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Närpes

  • The most common guest capacity trend in Närpes vacation rentals is listings accommodating 3 guests (39.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 4 guests dominate the Närpes STR market, accounting for 64.3% of listings.
  • 17.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Närpes.
  • On average, properties in Närpes are equipped to host 3.9 guests.

Närpes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Närpes

  • The most common availability pattern in Närpes falls within the 271-366 days range, representing 92.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Närpes (50%), reflecting common guest stay durations or potential owner blocking patterns.

Närpes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

11 listings

50% of total

2 Nights (4.5%)

2 Nights

1 listings

4.5% of total

3 Nights (13.6%)

3 Nights

3 listings

13.6% of total

4-6 Nights (13.6%)

4-6 Nights

3 listings

13.6% of total

30+ Nights (18.2%)

30+ Nights

4 listings

18.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Närpes is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.2%) caters to monthly stays (30+ nights) in Närpes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Närpes hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Närpes.

Närpes Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

13 listings

50% of total

Moderate (34.6%)

Moderate

9 listings

34.6% of total

Firm (7.7%)

Firm

2 listings

7.7% of total

Strict (7.7%)

Strict

2 listings

7.7% of total

Cancellation Policy Insights for Närpes

  • The prevailing Airbnb cancellation policy trend in Närpes is Flexible, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 84.6% of listings offering Flexible or Moderate policies. This suggests guests in Närpes may expect booking flexibility.
  • Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Närpes.
  • Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Närpes.

Närpes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Närpes

  • The overall average booking lead time for vacation rentals in Närpes is 26 days.
  • Guests book furthest in advance for stays during May (average 45 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (36 days avg.) sees the longest lead times, while Winter (8 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Närpes.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Närpes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Närpes (2025)

Amenity data is currently unavailable for Närpes.

Närpes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Närpes

  • The typical guest profile for Airbnb in Närpes consists of primarily domestic travelers (72%), often arriving from nearby Helsinki, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
  • Domestic travelers account for 72.1% of guests.
  • Key international markets include Finland (72.1%) and Sweden (13.1%).
  • Top languages spoken are English (37.1%) followed by Finnish (28.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Helsinki and Akaa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Närpes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ilmajoki10$1,084$102.2236%
Seinäjoki132$997$125.2339%
Korsholm28$876$109.9838%
Umeå134$874$135.5944%
Pori227$845$125.9336%
Nykarleby13$795$99.9039%
Vaasa206$791$91.0141%
Säkylä11$779$101.0136%
Umeå kommun37$771$121.9937%
Jakobstad49$761$95.7837%

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