Merikarvia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Satakunta, Finland
Is Airbnb profitable in Merikarvia in 2025? Explore comprehensive Airbnb analytics for Merikarvia, Satakunta, Finland to uncover income potential. This 2025 STR market report for Merikarvia, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Merikarvia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Merikarvia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Merikarvia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Merikarvia (2025)
Understanding the monthly revenue variations for Airbnb listings in Merikarvia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Merikarvia is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Merikarvia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,495+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,768 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $820 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $408, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Merikarvia
Merikarvia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Merikarvia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Merikarvia:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Merikarvia
Average Daily Rate (ADR) Airbnb Trends in Merikarvia (2025)
Effective short term rental pricing strategy in Merikarvia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Merikarvia typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Merikarvia
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Airbnb Seasonality Analysis & Trends in Merikarvia (2025)
Peak Season (July, June, August)
- Revenue averages $2,312 per month
- Occupancy rates average 36.1%
- Daily rates average $163
Shoulder Season
- Revenue averages $991 per month
- Occupancy maintains around 22.5%
- Daily rates hold near $159
Low Season (January, February, November)
- Revenue drops to average $522 per month
- Occupancy decreases to average 14.4%
- Daily rates adjust to average $158
Seasonality Insights for Merikarvia
- The Airbnb seasonality in Merikarvia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Merikarvia's highest earning potential, with monthly revenues capable of climbing to $2,912, occupancy reaching a high of 42.4%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $444, occupancy could drop to 9.7%, and ADRs may adjust down to $152.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Merikarvia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Merikarvia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Merikarvia (2025)
Exploring the top neighborhoods for short-term rentals in Merikarvia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Merikarvia Village | Charming village atmosphere with local shops and restaurants, offering a peaceful retreat close to nature. Ideal for those looking for an authentic Finnish experience. | Merikarvia Church, Local cafes and shops, Nature trails, Merikarvia River |
| Kyrönjoki River | Stunning river views and opportunities for outdoor activities such as fishing and canoeing. Popular with nature lovers and families seeking a quiet getaway. | Kyrönjoki hiking trails, Fishing spots, Canoeing, Picnic areas |
| Särkijärvi | Beautiful lake area known for its clean waters and recreational opportunities. Great for summer activities and recommended for travelers looking to enjoy water sports and relaxation. | Särkijärvi Beach, Boating, Fishing, Swimming areas |
| Honkilahti | Small lakeside community ideal for families and couples. Offers a serene retreat with easy access to various lakes for swimming and picnicking. | Honkilahti Lake, Nature views, Hiking trails |
| Tervajoki | Scenic area with beautiful landscapes and rich nature, perfect for hiking and outdoor activities. Attracts adventure seekers and nature enthusiasts. | Tervajoki Nature Reserve, Hiking paths, Wildlife viewing |
| Ruokola | Known for its agricultural landscape and traditional Finnish culture. Provides a unique experience with local farms and genuine hospitality. | Local farms, Cultural events, Nature walks |
| Kankaanpää | Nearby town offering additional amenities and services. Good for those looking to explore a larger area while staying in Merikarvia. | Kankaanpää Art Museum, Parks, Shopping |
| Kansakoulunkatu | Central street in Merikarvia with easy access to local amenities, making it convenient for tourists. | Local restaurants, Shops, Community events |
Understanding Airbnb License Requirements & STR Laws in Merikarvia (2025)
While Merikarvia, Satakunta, Finland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Merikarvia to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Merikarvia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Merikarviabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Joentörmä
Entire Place • 2 bedrooms
Eumer River Villa
Entire Place • 3 bedrooms
Luxurious oceanfront villa with private beach
Entire Place • 4 bedrooms
Cosy cottage surrounded by the sea
Entire Place • 2 bedrooms
Sea Panoraama 1
Entire Place • 2 bedrooms
Seafront Summer House and Waterfront Cabin for 5
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Merikarvia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Merikarvia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jaakko | 3 | $39,940 | 31 | 4.58/5.0 |
| Jussi | 2 | $25,022 | 24 | 4.95/5.0 |
| Leena | 1 | $21,556 | 2 | Not Rated |
| Merry | 1 | $16,898 | 20 | 4.80/5.0 |
| Mariia | 2 | $15,933 | 82 | 4.78/5.0 |
| Ari | 1 | $12,989 | 36 | 4.94/5.0 |
| Harri | 2 | $10,120 | 10 | 5.00/5.0 |
| Matti | 1 | $9,868 | 2 | Not Rated |
| Marja-Leena | 1 | $9,829 | 26 | 4.77/5.0 |
| Pirjo | 1 | $7,111 | 31 | 4.71/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Merikarvia.
Dive Deeper: Advanced Merikarvia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Merikarvia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMerikarvia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Merikarvia
- The Merikarvia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Merikarvia, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Merikarvia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Merikarvia
- The dominant room capacity in Merikarvia is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.8% of the active Airbnb listings in Merikarvia, indicating a high concentration in these sizes.
Merikarvia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Merikarvia
- The most common guest capacity trend in Merikarvia vacation rentals is listings accommodating 8+ guests (44.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Merikarvia STR market, accounting for 72.2% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Merikarvia.
- On average, properties in Merikarvia are equipped to host 5.8 guests.
Merikarvia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Merikarvia
- The most common availability pattern in Merikarvia falls within the 271-366 days range, representing 77.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Merikarvia (61.1%), reflecting common guest stay durations or potential owner blocking patterns.
Merikarvia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
66.7% of total
2 Nights
3 listings
16.7% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Merikarvia is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.4%) of the Merikarvia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Merikarvia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Merikarvia hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Merikarvia.
Merikarvia Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
38.9% of total
Moderate
7 listings
38.9% of total
Firm
1 listings
5.6% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for Merikarvia
- The prevailing Airbnb cancellation policy trend in Merikarvia is Flexible, used by 38.9% of listings.
- The market strongly favors guest-friendly terms, with 77.8% of listings offering Flexible or Moderate policies. This suggests guests in Merikarvia may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.9% market standard in Merikarvia.
- Regularly review your cancellation policy against competitors and market demand shifts in Merikarvia.
Merikarvia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Merikarvia
- The overall average booking lead time for vacation rentals in Merikarvia is 40 days.
- Guests book furthest in advance for stays during July (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Merikarvia.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Merikarvia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Merikarvia (2025)
Amenity Prevalence
Amenity Insights for Merikarvia
- Essential amenities in Merikarvia that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Free parking on premises, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Merikarvia: Kitchen.
- Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Merikarvia to stay competitive.
Merikarvia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Merikarvia
- The typical guest profile for Airbnb in Merikarvia consists of a mix of domestic (65%) and international guests, often arriving from nearby Tampere, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Finnish.
- Domestic travelers account for 64.9% of guests.
- Key international markets include Finland (64.9%) and Germany (13.5%).
- Top languages spoken are English (37%) followed by Finnish (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tampere and Helsinki.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Merikarvia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Naantali | 78 | $1,567 | $189.77 | 42% |
| Jämijärvi | 11 | $1,560 | $195.01 | 34% |
| Lemland | 22 | $1,494 | $217.29 | 47% |
| Saltvik | 16 | $1,447 | $173.18 | 43% |
| Taivassalo | 19 | $1,434 | $219.50 | 33% |
| Kimitoön | 60 | $1,365 | $221.84 | 35% |
| Masku | 18 | $1,264 | $148.11 | 36% |
| Kustavi | 16 | $1,183 | $156.24 | 33% |
| Pargas | 100 | $1,128 | $174.97 | 35% |
| Raisio | 20 | $1,046 | $116.96 | 42% |