Montréal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Montréal in 2025? Explore comprehensive Airbnb analytics for Montréal, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Montréal, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Montréal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montréal Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Montréal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Montréal (2025)
Understanding the monthly revenue variations for Airbnb listings in Montréal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montréal is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montréal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,922+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,058 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $639 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $355, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montréal
Montréal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Montréal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montréal:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montréal
Average Daily Rate (ADR) Airbnb Trends in Montréal (2025)
Effective short term rental pricing strategy in Montréal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montréal typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $242+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Montréal
Get Live Montréal Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Montréal (2025)
Peak Season (August, July, May)
- Revenue averages $1,620 per month
- Occupancy rates average 35.8%
- Daily rates average $162
Shoulder Season
- Revenue averages $876 per month
- Occupancy maintains around 19.6%
- Daily rates hold near $136
Low Season (January, February, March)
- Revenue drops to average $254 per month
- Occupancy decreases to average 11.3%
- Daily rates adjust to average $103
Seasonality Insights for Montréal
- The Airbnb seasonality in Montréal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Montréal's highest earning potential, with monthly revenues capable of climbing to $2,247, occupancy reaching a high of 51.3%, and ADRs peaking at $165.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $182, occupancy could drop to 6.5%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montréal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Montréal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Montréal (2025)
Exploring the top neighborhoods for short-term rentals in Montréal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vieux-Montréal | Historic district with cobblestone streets and stunning architecture. Popular with tourists for its rich history, vibrant cafes, and art galleries, making it a prime destination for those looking to experience the charm of old Montreal. | Notre-Dame Basilica, Old Port of Montreal, Montreal Science Centre, Place Jacques-Cartier, Parc Linéaire de l'Île-des-Soeurs |
| Plateau-Mont-Royal | Trendy neighborhood known for its bohemian vibe, vibrant street art, and diverse culture. Attracts a younger crowd looking for a lively atmosphere with plenty of cafes, bars, and boutiques. | Parc Lafontaine, Saint Joseph's Oratory, Mont-Royal Park, Avenue Mont-Royal, Lachine Canal |
| Downtown Montreal | The commercial heart of the city, packed with shopping, dining, and entertainment options. A hub for business travelers and tourists alike, with easy access to major attractions. | Montreal Convention Centre, Place Ville Marie, McGill University, Bell Centre, Montreal Museum of Fine Arts |
| Saint-Henri | Up-and-coming neighborhood with a mix of industrial charm and modern residential developments. Attracts young families and professionals looking for a quieter yet vibrant community. | Lachine Canal, Atwater Market, Parc des Rapides, Saint-Henri Village, breweries and cafes |
| Little Italy | Rich in Italian heritage, this neighborhood features authentic restaurants and vibrant markets. A favorite for food lovers and those looking for a unique cultural experience. | Church of the Madonna della Difesa, Marché Italien, Caffè Italia, St. Laurent Boulevard, Piazza Dante |
| Mile End | Known for its artistic community and diverse shops, the Mile End is a hotspot for creatives and those seeking a unique urban environment with lots of local charm. | Saint-Viateur Bagel, independent boutiques, local galleries, Parc Lafontaine, Mont-Royal |
| Outremont | Affluent, family-friendly neighborhood known for its green parks and beautiful homes. Ideal for families visiting Montreal or people looking for a quieter stay with easy access to the city. | Outremont Theatre, Parc de la Promenade-Flemming, Avenue Bernard, Montreal's Museum of Fine Arts, Cafés and bakeries |
| Hochelaga-Maisonneuve | A diverse and trendy district known for its parks and cultural venues. Offers a more local experience, attracting those who want to explore beyond the typical tourist spots. | Jardin Botanique, Stade Olympique, La Ronde, Parc Maisonneuve, local bars and restaurants |
Understanding Airbnb License Requirements & STR Laws in Montréal (2025)
With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Montréal. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montréal to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 16% licensed listings)
Top Performing Airbnb Properties in Montréal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montréalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large house in the heart of a 2-hectare park
Entire Place • 6 bedrooms
Quiet new villa + private pool
Entire Place • 3 bedrooms
Lovely little villa with pool banksy
Entire Place • 3 bedrooms
Mobil-Home
Entire Place • 2 bedrooms
Pretty cottage in medieval village
Entire Place • 3 bedrooms
Stunning 136m2 duplex with hummingbird pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Montréal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Montréal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucie | 1 | $46,796 | 35 | 4.97/5.0 |
| Maï | 4 | $42,957 | 105 | 4.66/5.0 |
| Virginie | 2 | $21,270 | 94 | 4.96/5.0 |
| Sébastien | 3 | $18,056 | 40 | 5.00/5.0 |
| Sabine | 1 | $17,313 | 7 | 4.86/5.0 |
| Isabelle | 1 | $14,537 | 15 | 4.67/5.0 |
| Toma | 2 | $14,165 | 45 | 4.92/5.0 |
| Veronique | 1 | $13,814 | 52 | 4.96/5.0 |
| Meriva | 4 | $11,476 | 9 | 1.22/5.0 |
| Catherine | 4 | $11,129 | 20 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montréal.
Dive Deeper: Advanced Montréal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montréal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontréal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montréal
- The Montréal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montréal, House properties are the most common (75.7%), reflecting the local real estate landscape.
- Houses represent a significant 75.7% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique, unique stays (combined 10.8%) offer potential for unique stay experiences.
Montréal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montréal
- The dominant room capacity in Montréal is 2 bedrooms listings, making up 43.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 72.9% of the active Airbnb listings in Montréal, indicating a high concentration in these sizes.
- A significant 32.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montréal.
Montréal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montréal
- The most common guest capacity trend in Montréal vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Montréal STR market, accounting for 59.4% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montréal.
- On average, properties in Montréal are equipped to host 4.9 guests.
Montréal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montréal
- The most common availability pattern in Montréal falls within the 271-366 days range, representing 73% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Montréal (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Montréal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
11.1% of total
2 Nights
22 listings
61.1% of total
3 Nights
1 listings
2.8% of total
4-6 Nights
3 listings
8.3% of total
7-29 Nights
5 listings
13.9% of total
30+ Nights
1 listings
2.8% of total
Key Insights
- The most prevalent minimum stay requirement in Montréal is 2 Nights, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.2%) of the Montréal Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.8%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 61.1% of Montréal hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- A 2-night minimum appears standard (61.1%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montréal.
Montréal Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
11.8% of total
Flexible
7 listings
20.6% of total
Moderate
3 listings
8.8% of total
Firm
14 listings
41.2% of total
Strict
6 listings
17.6% of total
Cancellation Policy Insights for Montréal
- The prevailing Airbnb cancellation policy trend in Montréal is Firm, used by 41.2% of listings.
- A majority (58.8%) of hosts in Montréal utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.2% market standard in Montréal.
- Regularly review your cancellation policy against competitors and market demand shifts in Montréal.
Montréal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Montréal
- The overall average booking lead time for vacation rentals in Montréal is 45 days.
- Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Montréal.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Montréal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Montréal (2025)
Amenity Prevalence
Amenity Insights for Montréal
- Essential amenities in Montréal that guests expect include: Kitchen, Dishes and silverware, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Coffee maker, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montréal: Kitchen, Dishes and silverware, Free parking on premises.
- Prioritize adding missing essentials: Dishes and silverware, Free parking on premises.
- Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montréal to stay competitive.
Montréal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Montréal
- The typical guest profile for Airbnb in Montréal consists of primarily domestic travelers (88%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.4% of guests.
- Key international markets include France (88.4%) and Belgium (6.1%).
- Top languages spoken are French (51.5%) followed by English (27.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Villefranche-sur-Saone.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Montréal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Vanosc | 13 | $3,072 | $224.52 | 44% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Gordes | 225 | $2,913 | $366.32 | 43% |
| Redessan | 19 | $2,834 | $334.82 | 34% |
| Fontarèches | 11 | $2,802 | $525.31 | 34% |