La Plagne-Tarentaise Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in La Plagne-Tarentaise in 2025? Explore comprehensive Airbnb analytics for La Plagne-Tarentaise, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for La Plagne-Tarentaise, based on AirROI data from September 2024 to August 2025, reveals key trends in the bustling market of 1,156 active listings.

Whether you're considering an Airbnb investment in La Plagne-Tarentaise, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Plagne-Tarentaise Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Plagne-Tarentaise Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$181
The average rental revenue earned for an occupied room per day in La Plagne-Tarentaise.
Occupancy Rate(?)
41.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,985
Typical annual income for an Airbnb listing in La Plagne-Tarentaise. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.0%
Strong growth (16.0%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in La Plagne-Tarentaise.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in La Plagne-Tarentaise.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,156
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Plagne-Tarentaise (2025)

Understanding the monthly revenue variations for Airbnb listings in La Plagne-Tarentaise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Plagne-Tarentaise is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Plagne-Tarentaise across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,345+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,588 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,451 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $854, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Plagne-Tarentaise

La Plagne-Tarentaise Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Plagne-Tarentaise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Plagne-Tarentaise:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Plagne-Tarentaise

Average Daily Rate (ADR) Airbnb Trends in La Plagne-Tarentaise (2025)

Effective short term rental pricing strategy in La Plagne-Tarentaise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Plagne-Tarentaise typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $347+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in La Plagne-Tarentaise

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Airbnb Seasonality Analysis & Trends in La Plagne-Tarentaise (2025)

Peak Season (February, January, March)
  • Revenue averages $3,919 per month
  • Occupancy rates average 63.3%
  • Daily rates average $197
Shoulder Season
  • Revenue averages $1,758 per month
  • Occupancy maintains around 34.7%
  • Daily rates hold near $179
Low Season (August, September, October)
  • Revenue drops to average $993 per month
  • Occupancy decreases to average 24.1%
  • Daily rates adjust to average $174

Seasonality Insights for La Plagne-Tarentaise

  • The Airbnb seasonality in La Plagne-Tarentaise shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Plagne-Tarentaise's highest earning potential, with monthly revenues capable of climbing to $4,765, occupancy reaching a high of 74.6%, and ADRs peaking at $206.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $703, occupancy could drop to 18.1%, and ADRs may adjust down to $173.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Plagne-Tarentaise.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Plagne-Tarentaise seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Plagne-Tarentaise (2025)

Exploring the top neighborhoods for short-term rentals in La Plagne-Tarentaise? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plagne Centre
The main hub of La Plagne with easy access to ski lifts, shops, and restaurants. It’s ideal for families and ski enthusiasts wanting convenience and vibrant après-ski.
La Plagne ski area, Glacier de la Chiaupe, Les Verdons Ski Lift, Shopping and dining, Live entertainment, Ski schools
Champagny-en-Vanoise
A charming village offering a more tranquil atmosphere and direct access to amazing skiing in the Paradiski area. Perfect for nature lovers and those seeking a peaceful retreat.
Champagny Ski Area, Vanoise National Park, Chalet De La Moutière, Ski touring opportunities, Village market, Local dining
Montalbert
A picturesque ski village that offers a relaxed vibe and easy access to the slopes, great for families and those looking for a quieter stay with local charm.
Montalbert Ski Area, Ski school, Vast network of ski trails, Local shops, Family activities, Scenic views
Les Coches
A family-friendly area with a variety of accommodation styles and direct access to skiing, making it popular for both winter sports and summer activities.
Les Coches ski area, Chalet-style architecture, Ferté ski lift, Mountain biking trails, Summer hiking trails, Local restaurants
La Roche
Known for its beautiful views and tranquility, it provides a unique experience away from the hustle and bustle while being close to the ski areas.
Breathtaking mountain views, Skiing opportunities nearby, Hiking trails, Quiet village atmosphere, Charming chalets, Local bars and cafes
Aime 2000
A modern resort offering a wide range of amenities and ski-in/ski-out options. It appeals to those looking for convenience and contemporary accommodation.
Aime 2000 ski area, Direct access to slopes, Shopping facilities, Nightlife options, Modern dining, Scenic views
Belle Plagne
Offers a car-free environment with stunning views and access to a large ski area. It's favored for its family-friendly atmosphere and accessibility.
Belle Plagne ski area, Panoramic gondolas, Local shops and cafes, Easy access to ski lifts, Family activities, Beautiful scenery
Les Arcs
Part of the larger Paradiski area, known for diverse skiing options and a vibrant après-ski scene, it attracts both adventurous skiers and families alike.
Les Arcs ski area, Vibrant nightlife, Variety of slopes, Local cuisine, Events and festivals, Scenic mountain views

Understanding Airbnb License Requirements & STR Laws in La Plagne-Tarentaise (2025)

While La Plagne-Tarentaise, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Plagne-Tarentaise to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in La Plagne-Tarentaise (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Plagne-Tarentaisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful chalet, new in 2024

Beautiful chalet, new in 2024

Entire Place • 7 bedrooms

$135,671
Revenue
62.1%
Occupancy
$746.92
Daily Rate
4* Chalet Face Nord Cyrelia – La Plagne Les Coches

4* Chalet Face Nord Cyrelia – La Plagne Les Coches

Entire Place • 7 bedrooms

$102,591
Revenue
43.1%
Occupancy
$741.98
Daily Rate
Chalet at the foot of the slopes overlooking Mont Blanc

Chalet at the foot of the slopes overlooking Mont Blanc

Entire Place • 5 bedrooms

$99,242
Revenue
26.9%
Occupancy
$689.86
Daily Rate
Le Chalet Savoyard – in the heart of Paradiski – Jacuzzi

Le Chalet Savoyard – in the heart of Paradiski – Jacuzzi

Entire Place • 5 bedrooms

$96,143
Revenue
57.5%
Occupancy
$486.87
Daily Rate
Chalet Bonvie/ski out/near all amenities! + wi-fi

Chalet Bonvie/ski out/near all amenities! + wi-fi

Entire Place • 5 bedrooms

$95,914
Revenue
48.2%
Occupancy
$641.31
Daily Rate
Apt. Cassiopée 506 | Duplex | Skis on your feet

Apt. Cassiopée 506 | Duplex | Skis on your feet

Entire Place • 3 bedrooms

$93,954
Revenue
72.7%
Occupancy
$361.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Plagne-Tarentaise (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Plagne-Tarentaise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Oxygène Immobilier111$1,541,8416364.56/5.0
Justine13$580,789774.89/5.0
Kate10$458,5572684.83/5.0
David8$337,2861454.58/5.0
Clement1$135,671195.00/5.0
Julie6$117,950664.62/5.0
Cyrille2$116,79494.63/5.0
Christophe2$106,437754.83/5.0
Laura3$106,252154.86/5.0
Iain5$103,8441694.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Plagne-Tarentaise.

Dive Deeper: Advanced La Plagne-Tarentaise STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Plagne-Tarentaise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Plagne-Tarentaise Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Plagne-Tarentaise

  • The La Plagne-Tarentaise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.6% of the 1,156 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Plagne-Tarentaise, Apartment/Condo properties are the most common (87.5%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 1.2%) offer potential for unique stay experiences.

La Plagne-Tarentaise Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Plagne-Tarentaise

  • The dominant room capacity in La Plagne-Tarentaise is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.3% of the active Airbnb listings in La Plagne-Tarentaise, indicating a high concentration in these sizes.
  • A significant 20.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Plagne-Tarentaise.

La Plagne-Tarentaise Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Plagne-Tarentaise

  • The most common guest capacity trend in La Plagne-Tarentaise vacation rentals is listings accommodating 4 guests (31.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the La Plagne-Tarentaise STR market, accounting for 51.9% of listings.
  • 44.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Plagne-Tarentaise.
  • On average, properties in La Plagne-Tarentaise are equipped to host 5.3 guests.

La Plagne-Tarentaise Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Plagne-Tarentaise

  • The most common availability pattern in La Plagne-Tarentaise falls within the 271-366 days range, representing 46.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in La Plagne-Tarentaise (48%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Plagne-Tarentaise Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.4%)

1 Night

120 listings

10.4% of total

2 Nights (4.2%)

2 Nights

48 listings

4.2% of total

3 Nights (4.3%)

3 Nights

50 listings

4.3% of total

4-6 Nights (27.1%)

4-6 Nights

312 listings

27.1% of total

7-29 Nights (16.9%)

7-29 Nights

195 listings

16.9% of total

30+ Nights (37%)

30+ Nights

426 listings

37% of total

Key Insights

  • The most prevalent minimum stay requirement in La Plagne-Tarentaise is 30+ Nights, adopted by 37% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (14.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (37%) caters to monthly stays (30+ nights) in La Plagne-Tarentaise, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 37% of La Plagne-Tarentaise hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 37% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Plagne-Tarentaise.

La Plagne-Tarentaise Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (12.2%)

Super Strict 30 Days

140 listings

12.2% of total

Super Strict 60 Days

8 listings

0.7% of total

Flexible (9%)

Flexible

104 listings

9% of total

Moderate (13.2%)

Moderate

152 listings

13.2% of total

Firm (34.8%)

Firm

400 listings

34.8% of total

Strict (30.1%)

Strict

346 listings

30.1% of total

Cancellation Policy Insights for La Plagne-Tarentaise

  • The prevailing Airbnb cancellation policy trend in La Plagne-Tarentaise is Firm, used by 34.8% of listings.
  • A majority (64.9%) of hosts in La Plagne-Tarentaise utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.8% market standard in La Plagne-Tarentaise.
  • With 30.1% using Strict terms, this is a viable option in La Plagne-Tarentaise, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Plagne-Tarentaise.

La Plagne-Tarentaise STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Plagne-Tarentaise

  • The overall average booking lead time for vacation rentals in La Plagne-Tarentaise is 80 days.
  • Guests book furthest in advance for stays during February (average 124 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (99 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in La Plagne-Tarentaise.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 99 days) to capture early planners.
  • Monitor your own booking lead times against these La Plagne-Tarentaise averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Plagne-Tarentaise (2025)

Amenity Prevalence

Amenity Insights for La Plagne-Tarentaise

  • Essential amenities in La Plagne-Tarentaise that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Plagne-Tarentaise: Kitchen, TV.
  • Prioritize adding missing essentials: Kitchen, TV.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Plagne-Tarentaise to stay competitive.

La Plagne-Tarentaise Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Plagne-Tarentaise

  • The typical guest profile for Airbnb in La Plagne-Tarentaise consists of primarily domestic travelers (72%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 72.4% of guests.
  • Key international markets include France (72.4%) and United Kingdom (12.2%).
  • Top languages spoken are French (40%) followed by English (36.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Plagne-Tarentaise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Rivière-Enverse16$6,265$713.6837%
Lauterbrunnen548$6,064$524.0351%
Les Clefs34$5,895$319.3043%
Monteu Roero11$5,562$419.2344%
Matten bei Interlaken63$5,284$330.8659%
Zermatt815$4,927$488.5247%
Interlaken313$4,832$390.3154%
Oberhofen am Thunersee27$4,533$309.1654%
Sigriswil102$4,486$283.5855%
Habkern16$4,463$333.0947%

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