Marnaz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Marnaz in 2025? Explore comprehensive Airbnb analytics for Marnaz, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Marnaz, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Marnaz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marnaz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marnaz Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marnaz (2025)
Understanding the monthly revenue variations for Airbnb listings in Marnaz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marnaz is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marnaz across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,859+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,684 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,167 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $636, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marnaz
Marnaz Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marnaz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marnaz:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marnaz
Average Daily Rate (ADR) Airbnb Trends in Marnaz (2025)
Effective short term rental pricing strategy in Marnaz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marnaz typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Marnaz
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Airbnb Seasonality Analysis & Trends in Marnaz (2025)
Peak Season (August, February, July)
- Revenue averages $1,998 per month
- Occupancy rates average 57.6%
- Daily rates average $112
Shoulder Season
- Revenue averages $1,163 per month
- Occupancy maintains around 44.1%
- Daily rates hold near $108
Low Season (January, October, November)
- Revenue drops to average $895 per month
- Occupancy decreases to average 36.1%
- Daily rates adjust to average $106
Seasonality Insights for Marnaz
- The Airbnb seasonality in Marnaz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marnaz's highest earning potential, with monthly revenues capable of climbing to $2,330, occupancy reaching a high of 58.1%, and ADRs peaking at $113.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $849, occupancy could drop to 30.0%, and ADRs may adjust down to $103.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marnaz.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marnaz seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marnaz (2025)
Exploring the top neighborhoods for short-term rentals in Marnaz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Les Gets | A charming alpine village known for its ski slopes in winter and mountain biking in summer. Ideal for tourists seeking a cozy and active getaway with beautiful scenery. | Les Gets Ski Resort, Mountain biking trails, Chavannes Ski Lift, Les Gets Village Center, Local artisan shops |
| Chamonix-Mont-Blanc | World-renowned for its stunning views of Mont Blanc and excellent skiing opportunities. Popular among outdoor enthusiasts and tourists year-round, attracting both winter sports lovers and summer hikers. | Aiguille du Midi, Mer de Glace, Mont Blanc, Chamonix Centre, Chamonix Ski Resort |
| Évian-les-Bains | A beautiful lakeside town famous for its mineral water springs, offering a relaxing atmosphere. Great for tourists looking to relax, enjoy spa treatments, and partake in water sports. | Lake Geneva, Évian Thermal Spa, Palais Lumière, Fishing and boating, Local markets |
| Annecy | Known as the 'Venice of the Alps,' this picturesque town boasts stunning canals and a charming old town. Excellent choice for tourists interested in culture, history, and nature. | Lake Annecy, Palais de l'Isle, Annecy Castle, Old Town, Cycling paths around the lake |
| Clermont-Ferrand | The capital of Auvergne, rich in history and culture. Great for urban explorers and those interested in visiting the nearby volcanic park and historical sites. | Puy de Dôme, Clermont-Ferrand Cathedral, Michelin Adventure Museum, Place de Jaude, Historic city center |
| Saint-Étienne | An industrial city that is undergoing a cultural renaissance, attracting those interested in urban culture, architecture, and design. A hidden gem for unique experiences. | Cité du Design, Saint-Étienne Museum of Modern Art, Historic industrial sites, Local markets, Galleries and workshops |
| Vichy | Renowned for its thermal spas and beautiful Belle Époque architecture, ideal for health tourism and relaxation. Attracts visitors looking for wellness and spa experiences. | Vichy Thermal Spa, Opera of Vichy, Lac d'Allier, Historic parks, Local breweries |
| Montluçon | A historic town with a rich medieval heritage and charming streets. Perfect for tourists exploring history and enjoying local cuisine. | Impressive castle, Historic town center, Local markets, The Vignoble de Montluçon, Museums and galleries |
Understanding Airbnb License Requirements & STR Laws in Marnaz (2025)
While Marnaz, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marnaz to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Marnaz (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marnazbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le Coeur des Alpes - chalet with garden - Marnaz
Entire Place • 2 bedrooms
Villa 4 stars 3 rooms 6 ppl ideal for families
Entire Place • 3 bedrooms
Aux Bois d'Hermy
Entire Place • 2 bedrooms
✨ Apartment Lakes and mountains at your feet ✨
Entire Place • 2 bedrooms
Villa 4 stars 4 rooms 8 ppl ideal for families
Entire Place • 4 bedrooms
Villa 4 stars 4 rooms 8 ppl ideal for families
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marnaz (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marnaz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Arnaud | 4 | $64,171 | 34 | 4.82/5.0 |
| Prescillia | 2 | $32,795 | 346 | 4.82/5.0 |
| Agence Cocoonr | 1 | $27,725 | 60 | 4.92/5.0 |
| Agence COCOONR / BOOK&PAY | 1 | $20,499 | 42 | 4.74/5.0 |
| Valérie | 1 | $17,940 | 136 | 4.89/5.0 |
| Laurence | 1 | $13,609 | 327 | 4.92/5.0 |
| Albert | 1 | $13,512 | 4 | 5.00/5.0 |
| Damien | 1 | $13,111 | 82 | 4.77/5.0 |
| Anne Lise & Guillaume | 1 | $12,797 | 498 | 4.65/5.0 |
| Eric | 1 | $10,069 | 31 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marnaz.
Dive Deeper: Advanced Marnaz STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marnaz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarnaz Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marnaz
- The Marnaz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marnaz, Apartment/Condo properties are the most common (65.2%), reflecting the local real estate landscape.
- Houses represent a significant 26.1% portion, catering likely to families or larger groups.
- The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Marnaz Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marnaz
- The dominant room capacity in Marnaz is 1 bedroom listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.2% of the active Airbnb listings in Marnaz, indicating a high concentration in these sizes.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marnaz.
Marnaz Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marnaz
- The most common guest capacity trend in Marnaz vacation rentals is listings accommodating 2 guests (30.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Marnaz STR market, accounting for 56.5% of listings.
- 21.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marnaz.
- On average, properties in Marnaz are equipped to host 3.6 guests.
Marnaz Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marnaz
- The most common availability pattern in Marnaz falls within the 181-270 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marnaz (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marnaz Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
17.4% of total
2 Nights
8 listings
34.8% of total
3 Nights
3 listings
13% of total
4-6 Nights
1 listings
4.3% of total
30+ Nights
7 listings
30.4% of total
Key Insights
- The most prevalent minimum stay requirement in Marnaz is 2 Nights, adopted by 34.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.4%) caters to monthly stays (30+ nights) in Marnaz, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.8% of Marnaz hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- A 2-night minimum appears standard (34.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marnaz.
Marnaz Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
34.8% of total
Moderate
8 listings
34.8% of total
Firm
7 listings
30.4% of total
Cancellation Policy Insights for Marnaz
- The prevailing Airbnb cancellation policy trend in Marnaz is Flexible, used by 34.8% of listings.
- There's a relatively balanced mix between guest-friendly (69.6%) and stricter (30.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.8% market standard in Marnaz.
- Regularly review your cancellation policy against competitors and market demand shifts in Marnaz.
Marnaz STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marnaz
- The overall average booking lead time for vacation rentals in Marnaz is 37 days.
- Guests book furthest in advance for stays during August (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Marnaz.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Marnaz averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marnaz (2025)
Amenity Prevalence
Amenity Insights for Marnaz
- Essential amenities in Marnaz that guests expect include: Refrigerator, Heating, Hot water, Kitchen, Free parking on premises, Cooking basics, Bed linens, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marnaz: Refrigerator, Heating, Hot water, Kitchen, Free parking on premises, Cooking basics, Bed linens, TV.
- Prioritize adding missing essentials: Kitchen, Free parking on premises, Cooking basics, Bed linens, TV.
- Consider adding popular differentiators like Essentials or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marnaz to stay competitive.
Marnaz Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marnaz
- The typical guest profile for Airbnb in Marnaz consists of primarily domestic travelers (90%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 90.2% of guests.
- Key international markets include France (90.2%) and Belgium (2.1%).
- Top languages spoken are French (49.4%) followed by English (28.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marnaz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 550 | $6,144 | $517.12 | 51% |
| La Rivière-Enverse | 17 | $5,999 | $698.31 | 38% |
| Les Clefs | 34 | $5,760 | $322.88 | 46% |
| Matten bei Interlaken | 63 | $5,549 | $346.10 | 59% |
| Zermatt | 779 | $5,381 | $502.42 | 48% |
| Interlaken | 308 | $5,118 | $406.81 | 54% |
| Niederried bei Interlaken | 17 | $5,037 | $524.64 | 38% |
| Oberhofen am Thunersee | 27 | $4,868 | $322.23 | 53% |
| Iseltwald | 25 | $4,790 | $378.29 | 49% |
| Sigriswil | 99 | $4,718 | $296.10 | 54% |