Morillon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Morillon in 2025? Explore comprehensive Airbnb analytics for Morillon, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Morillon, based on AirROI data from November 2024 to October 2025, reveals key trends in the market of 240 active listings.
Whether you're considering an Airbnb investment in Morillon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morillon Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Morillon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Morillon (2025)
Understanding the monthly revenue variations for Airbnb listings in Morillon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morillon is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morillon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,562+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,435 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,305 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $700, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Morillon
Morillon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Morillon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morillon:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Morillon
Average Daily Rate (ADR) Airbnb Trends in Morillon (2025)
Effective short term rental pricing strategy in Morillon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morillon typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $388+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $234 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Morillon
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Airbnb Seasonality Analysis & Trends in Morillon (2025)
Peak Season (February, March, January)
- Revenue averages $3,321 per month
- Occupancy rates average 51.8%
- Daily rates average $212
Shoulder Season
- Revenue averages $1,862 per month
- Occupancy maintains around 34.8%
- Daily rates hold near $191
Low Season (May, October, November)
- Revenue drops to average $1,071 per month
- Occupancy decreases to average 21.0%
- Daily rates adjust to average $187
Seasonality Insights for Morillon
- The Airbnb seasonality in Morillon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Morillon's highest earning potential, with monthly revenues capable of climbing to $4,456, occupancy reaching a high of 68.0%, and ADRs peaking at $227.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $988, occupancy could drop to 18.2%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morillon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Morillon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Morillon (2025)
Exploring the top neighborhoods for short-term rentals in Morillon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Morillon Village | Charming alpine village with a traditional Savoyard atmosphere. Ideal for tourists seeking quiet, picturesque surroundings and access to outdoor activities year-round. | Morillon Ski Resort, Lake Morillon, Local markets, Hiking trails, Cycling routes |
| Les Esserts | A popular area within Morillon known for its ski slopes and family-friendly amenities. Attracts families and winter sports enthusiasts looking for easy access to skiing. | Ski lifts, Family ski schools, Grocery stores, Restaurants |
| Morillon Ski Area | An extensive ski area offering a variety of slopes suitable for all levels. Great for visitors who prioritize winter sports and mountain experiences. | Ski schools, Cross-country skiing, Snowboarding |
| Chablais Mountains | Surrounding mountain range offering breathtaking views and outdoor adventures. Perfect for hikers and nature lovers during the summer months. | Hiking trails, Scenic viewpoints, Wildlife watching |
| Sixt-Fer-à-Cheval | A stunning natural area located nearby known for its impressive waterfalls and dramatic cliffs. A favorite for outdoor enthusiasts. | Fer-à-Cheval National Nature Reserve, Hiking paths, Picnic areas |
| Grand Massif | The Grand Massif ski area offers extensive skiing options and a variety of winter sports. Attractive for both winter visitors and summer hiking crowds. | Skiing, Snowshoeing, Mountain biking |
| Flaine | Nearby resort town known for its modern architecture and skiing. Ideal for those looking for a vibrant ski resort experience. | Ski slopes, Shopping center, Restaurants, Bars |
| Les Carroz-d'Araches | A quaint ski resort village that provides a family-friendly atmosphere and excellent skiing opportunities. Attracts winter sports lovers and families. | Ski schools, Kids' areas, Local restaurants |
Understanding Airbnb License Requirements & STR Laws in Morillon (2025)
Yes, Morillon, Auvergne-Rhône-Alpes, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morillon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 88% licensed listings)
Top Performing Airbnb Properties in Morillon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Morillonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New luxurious Ski Chalet + private seasonal pool
Entire Place • 6 bedrooms
Chalet Pomet, sleeps up to 14
Entire Place • 5 bedrooms
Chalet Étoile with hot tub close to piste and lift
Entire Place • 5 bedrooms
Spacious and modern chalet for 16 guests
Entire Place • 6 bedrooms
Chalet La Glière
Entire Place • 4 bedrooms
5-bed chalet - sauna and seasonal pool up to 12 p.
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Morillon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Morillon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vacancéole | 28 | $385,007 | 102 | 4.51/5.0 |
| Sebastian | 4 | $122,639 | 11 | 4.90/5.0 |
| Tom | 2 | $119,297 | 11 | 5.00/5.0 |
| Bertram | 1 | $106,441 | 6 | 5.00/5.0 |
| Helen | 1 | $97,065 | 36 | 4.75/5.0 |
| Gilles | 1 | $84,057 | 18 | 4.89/5.0 |
| Mathilde | 6 | $71,378 | 19 | 4.14/5.0 |
| Josiane | 3 | $69,061 | 6 | 5.00/5.0 |
| ImmoClean&Conciergerie | 4 | $66,116 | 65 | 4.77/5.0 |
| Claudine | 1 | $63,325 | 117 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morillon.
Dive Deeper: Advanced Morillon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morillon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMorillon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Morillon
- The Morillon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.8% of the 240 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Morillon, Apartment/Condo properties are the most common (76.7%), reflecting the local real estate landscape.
- Houses represent a significant 22.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.3%) offer potential for unique stay experiences.
Morillon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Morillon
- The dominant room capacity in Morillon is 1 bedroom listings, making up 32.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.4% of the active Airbnb listings in Morillon, indicating a high concentration in these sizes.
- A significant 27.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Morillon.
Morillon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Morillon
- The most common guest capacity trend in Morillon vacation rentals is listings accommodating 4 guests (33.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Morillon STR market, accounting for 58.8% of listings.
- 51.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morillon.
- On average, properties in Morillon are equipped to host 5.5 guests.
Morillon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Morillon
- The most common availability pattern in Morillon falls within the 271-366 days range, representing 56.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Morillon (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Morillon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
10.8% of total
2 Nights
15 listings
6.3% of total
3 Nights
20 listings
8.3% of total
4-6 Nights
41 listings
17.1% of total
7-29 Nights
24 listings
10% of total
30+ Nights
114 listings
47.5% of total
Key Insights
- The most prevalent minimum stay requirement in Morillon is 30+ Nights, adopted by 47.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (17.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (47.5%) caters to monthly stays (30+ nights) in Morillon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 47.5% of Morillon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 47.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morillon.
Morillon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
6 listings
2.5% of total
Super Strict 30 Days
1 listings
0.4% of total
Limited
18 listings
7.5% of total
Flexible
20 listings
8.3% of total
Moderate
41 listings
17.1% of total
Firm
95 listings
39.6% of total
Strict
59 listings
24.6% of total
Cancellation Policy Insights for Morillon
- The prevailing Airbnb cancellation policy trend in Morillon is Firm, used by 39.6% of listings.
- A majority (64.2%) of hosts in Morillon utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.6% market standard in Morillon.
- Regularly review your cancellation policy against competitors and market demand shifts in Morillon.
Morillon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Morillon
- The overall average booking lead time for vacation rentals in Morillon is 58 days.
- Guests book furthest in advance for stays during February (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (76 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Morillon.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Morillon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Morillon (2025)
Amenity Prevalence
Amenity Insights for Morillon
- Essential amenities in Morillon that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Morillon: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Morillon to stay competitive.
Morillon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Morillon
- The typical guest profile for Airbnb in Morillon consists of primarily domestic travelers (73%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 73.3% of guests.
- Key international markets include France (73.3%) and United Kingdom (9.6%).
- Top languages spoken are French (39.2%) followed by English (36%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Morillon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 550 | $6,144 | $517.12 | 51% |
| La Rivière-Enverse | 17 | $5,999 | $698.31 | 38% |
| Les Clefs | 34 | $5,760 | $322.88 | 46% |
| Matten bei Interlaken | 63 | $5,549 | $346.10 | 59% |
| Zermatt | 779 | $5,381 | $502.42 | 48% |
| Interlaken | 308 | $5,118 | $406.81 | 54% |
| Niederried bei Interlaken | 17 | $5,037 | $524.64 | 38% |
| Oberhofen am Thunersee | 27 | $4,868 | $322.23 | 53% |
| Iseltwald | 25 | $4,790 | $378.29 | 49% |
| Sigriswil | 99 | $4,718 | $296.10 | 54% |