Nyons Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Nyons in 2025? Explore comprehensive Airbnb analytics for Nyons, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Nyons, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 165 active listings.

Whether you're considering an Airbnb investment in Nyons, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nyons Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nyons Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$128
The average rental revenue earned for an occupied room per day in Nyons.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,371
Typical annual income for an Airbnb listing in Nyons. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.3%
Positive growth (7.3%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Nyons.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Nyons.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
165
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nyons (2025)

Understanding the monthly revenue variations for Airbnb listings in Nyons is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nyons is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nyons across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,075+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,720 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $914 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $418, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nyons

Nyons Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nyons STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nyons:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nyons

Average Daily Rate (ADR) Airbnb Trends in Nyons (2025)

Effective short term rental pricing strategy in Nyons involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nyons typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Nyons

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Airbnb Seasonality Analysis & Trends in Nyons (2025)

Peak Season (July, August, June)
  • Revenue averages $2,250 per month
  • Occupancy rates average 46.0%
  • Daily rates average $145
Shoulder Season
  • Revenue averages $1,290 per month
  • Occupancy maintains around 35.7%
  • Daily rates hold near $128
Low Season (January, February, March)
  • Revenue drops to average $872 per month
  • Occupancy decreases to average 30.1%
  • Daily rates adjust to average $124

Seasonality Insights for Nyons

  • The Airbnb seasonality in Nyons shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nyons's highest earning potential, with monthly revenues capable of climbing to $2,497, occupancy reaching a high of 50.2%, and ADRs peaking at $148.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $798, occupancy could drop to 24.3%, and ADRs may adjust down to $124.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nyons.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nyons seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nyons (2025)

Exploring the top neighborhoods for short-term rentals in Nyons? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Nyons
Charming historical center with narrow streets and traditional buildings, perfect for visitors wanting to experience the local culture.
Nyons historic streets, Lavender Museum, Church of Notre-Dame de Nyons, Les Halles market, Nyons Olive Oil Mill
The Vineyards
Surrounding rural areas famous for their vineyards and olive groves. Ideal for travelers looking for serene country stays and wine tasting.
Domaine de Montine, Château de Nyons, Wine tasting tours, Olive oil tasting experiences, Beautiful countryside views
Mont Ventoux Views
Areas with breathtaking views of Mont Ventoux, attracting nature lovers and cyclists aiming to explore the region's outdoor activities.
Mont Ventoux, Cycling trails, Scenic viewpoints, Nature parks, Hiking paths
Provence Markets
Known for its vibrant local markets and fresh produce, attracting foodies and those looking to experience the local gastronomy.
Wednesday market at Place de la Libération, Local cheese vendors, Olive oil tastings, Fruit and vegetable stalls, Artisan bread shops
Lavender Fields
Proximity to stunning lavender fields, making it a seasonal hotspot for photographers and nature enthusiasts during the summer bloom.
Lavender festival, Photogenic landscapes, Scenic drives, Local lavender products shops, Nearby villages
Cultural Centers
Cultural attractions like museums and art galleries that represent the history and artistic spirit of Nyons, appealing to history buffs and art enthusiasts.
Museum of Nyons, Art galleries, Cultural events, Workshops and classes, Local art fairs
Cyclists’ Haven
Known for trails and routes that attract cyclists from all over, making it particularly appealing to active tourists and biking groups.
Cycling routes, Bike rental shops, Local cycling events, Scenic bike paths, Cyclists' cafes
Wellness Retreats
Serene spots focusing on wellness and relaxation that attract visitors looking to rejuvenate and unwind in the tranquil environment of the region.
Wellness centers, Thermal baths, Yoga retreats, Spa services, Nature-focused activities

Understanding Airbnb License Requirements & STR Laws in Nyons (2025)

While Nyons, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nyons to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Nyons (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nyonsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Maelia

Le Maelia

Entire Place • 5 bedrooms

$84,273
Revenue
56.2%
Occupancy
$455.00
Daily Rate
Villa Barri, Michelin-starred house in Drôme Provençale

Villa Barri, Michelin-starred house in Drôme Provençale

Entire Place • 5 bedrooms

$80,528
Revenue
72.9%
Occupancy
$494.58
Daily Rate
ÉROS – Cozy loft with hot tub & overhead projector

ÉROS – Cozy loft with hot tub & overhead projector

Entire Place • 1 bedroom

$45,189
Revenue
84.4%
Occupancy
$135.62
Daily Rate
Le Maëlia 5-star gîte

Le Maëlia 5-star gîte

Entire Place • 3 bedrooms

$44,297
Revenue
45.5%
Occupancy
$340.72
Daily Rate
Hermès - Apartment with terrace and jacuzzi

Hermès - Apartment with terrace and jacuzzi

Entire Place • 1 bedroom

$39,396
Revenue
79.5%
Occupancy
$128.51
Daily Rate
3 Cottages with heated pool, tennis, mini-golf...

3 Cottages with heated pool, tennis, mini-golf...

Entire Place • 7 bedrooms

$38,110
Revenue
19.6%
Occupancy
$829.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nyons (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nyons based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gregory3$153,837534.96/5.0
Timothy Et Marine3$102,3281904.99/5.0
Steven1$80,528294.97/5.0
Françoise4$71,929464.83/5.0
Maud1$37,584724.96/5.0
Herve1$37,059154.93/5.0
Sylvie1$36,760294.93/5.0
Ecarnot1$31,18775.00/5.0
Nathalie & Thomas1$30,8141024.69/5.0
Kevin1$28,970584.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nyons.

Dive Deeper: Advanced Nyons STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nyons. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nyons Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nyons

  • The Nyons Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 165 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nyons, House properties are the most common (50.9%), reflecting the local real estate landscape.
  • Houses represent a significant 50.9% portion, catering likely to families or larger groups.
  • The presence of 7.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 5.4%) offer potential for unique stay experiences.

Nyons Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nyons

  • The dominant room capacity in Nyons is 1 bedroom listings, making up 37.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Nyons, indicating a high concentration in these sizes.
  • A significant 23.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nyons.

Nyons Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nyons

  • The most common guest capacity trend in Nyons vacation rentals is listings accommodating 2 guests (27.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Nyons STR market, accounting for 54.0% of listings.
  • 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nyons.
  • On average, properties in Nyons are equipped to host 3.9 guests.

Nyons Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nyons

  • The most common availability pattern in Nyons falls within the 271-366 days range, representing 61.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Nyons (30.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Nyons Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.5%)

1 Night

27 listings

16.5% of total

2 Nights (17.7%)

2 Nights

29 listings

17.7% of total

3 Nights (17.1%)

3 Nights

28 listings

17.1% of total

4-6 Nights (14%)

4-6 Nights

23 listings

14% of total

7-29 Nights (4.9%)

7-29 Nights

8 listings

4.9% of total

30+ Nights (29.9%)

30+ Nights

49 listings

29.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Nyons is 30+ Nights, adopted by 29.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (29.9%) caters to monthly stays (30+ nights) in Nyons, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 29.9% of Nyons hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 29.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nyons.

Nyons Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.1%)

Flexible

37 listings

23.1% of total

Moderate (35%)

Moderate

56 listings

35% of total

Firm (15.6%)

Firm

25 listings

15.6% of total

Strict (26.3%)

Strict

42 listings

26.3% of total

Cancellation Policy Insights for Nyons

  • The prevailing Airbnb cancellation policy trend in Nyons is Moderate, used by 35% of listings.
  • There's a relatively balanced mix between guest-friendly (58.1%) and stricter (41.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35% market standard in Nyons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nyons.

Nyons STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nyons

  • The overall average booking lead time for vacation rentals in Nyons is 63 days.
  • Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Nyons.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Nyons averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nyons (2025)

Amenity Prevalence

Amenity Insights for Nyons

  • Popular amenities like Kitchen, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nyons to stay competitive.

Nyons Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nyons

  • The typical guest profile for Airbnb in Nyons consists of primarily domestic travelers (82%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 81.5% of guests.
  • Key international markets include France (81.5%) and Germany (4.4%).
  • Top languages spoken are French (44.6%) followed by English (35.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nyons Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Les Clefs34$5,895$319.3043%
Courzieu10$4,000$315.6845%
Manigod214$3,915$444.4839%
Saint-Nicolas-la-Chapelle26$3,546$450.5842%
Val-d'Isère480$3,366$389.9847%
Ramatuelle226$3,352$645.9437%
Divajeu21$3,305$412.3237%
La Môle16$3,268$457.4536%
Charvonnex12$3,245$259.4748%
Saint-Tropez753$3,179$489.0936%

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