Pontarlier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France
Is Airbnb profitable in Pontarlier in 2025? Explore comprehensive Airbnb analytics for Pontarlier, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Pontarlier, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 90 active listings.
Whether you're considering an Airbnb investment in Pontarlier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pontarlier Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pontarlier Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pontarlier (2025)
Understanding the monthly revenue variations for Airbnb listings in Pontarlier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pontarlier is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pontarlier across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,022+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,587 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,099 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $592, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pontarlier
Pontarlier Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pontarlier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pontarlier:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pontarlier
Average Daily Rate (ADR) Airbnb Trends in Pontarlier (2025)
Effective short term rental pricing strategy in Pontarlier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pontarlier typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $107+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $56 per night.
Average Daily Rate (ADR) Trend by Month in Pontarlier
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Airbnb Seasonality Analysis & Trends in Pontarlier (2025)
Peak Season (August, July, May)
- Revenue averages $1,400 per month
- Occupancy rates average 52.3%
- Daily rates average $82
Shoulder Season
- Revenue averages $1,171 per month
- Occupancy maintains around 51.3%
- Daily rates hold near $75
Low Season (January, March, November)
- Revenue drops to average $886 per month
- Occupancy decreases to average 42.2%
- Daily rates adjust to average $73
Seasonality Insights for Pontarlier
- The Airbnb seasonality in Pontarlier shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pontarlier's highest earning potential, with monthly revenues capable of climbing to $1,493, occupancy reaching a high of 60.7%, and ADRs peaking at $91.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $778, occupancy could drop to 37.3%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pontarlier.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pontarlier seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pontarlier (2025)
Exploring the top neighborhoods for short-term rentals in Pontarlier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centre-ville de Pontarlier | The bustling city center of Pontarlier, with its charming streets and lively atmosphere. It's a prime spot for tourists who want to explore local shops, cafes, and cultural landmarks. | Place de la République, Église Saint-Bénigne, Musée de Pontarlier, Café Culturel, Marché de Pontarlier |
Les Rives du Doubs | A picturesque area along the Doubs river, offering beautiful views and outdoor activities. Popular with visitors looking for nature and relaxation. | Parc du Doubs, Promenade des Rives, Activités nautiques, Randonnées en nature, Biodiversité |
Mont d'Or | Ideal for nature lovers and winter sports enthusiasts. Close to ski resorts and hiking trails, making it attractive for those seeking outdoor adventures. | Station de ski du Mont d'Or, Sentiers de randonnée, Lac de Saint-Point, Vue panoramique, Activités de plein air |
Les Fourgs | A tranquil village near Pontarlier, offering scenic landscapes and a peaceful environment. Great for families and those wanting a quiet getaway. | Nature préservée, Secteur de loisirs, Randonnées familiales, Village pittoresque, Événements locaux |
Val de Morteau | Known for its beautiful countryside and charming villages. Attracts visitors interested in local culture and gastronomy. | Dégustation de fromage, Folklore local, Chemins de randonnée, Marché artisanal, Activités de loisirs |
Château de Joux | Historical site with an impressive castle. A cultural and historical attraction for visitors interested in history and heritage. | Visite du château, Randonnées à proximité, Vue sur le paysage, Expositions historiques, Événements culturels |
Lac de Saint-Point | A beautiful lake area popular for swimming and water sports in the summer, and hiking in the winter. A seasonal hotspot for families and nature enthusiasts. | Plage du lac, Activités nautiques, Rénovation de loisirs, Sentiers de randonnée, Événements festifs |
Côte d'Or | A scenic wine region located near Pontarlier. Great for visitors interested in wine tasting and exploring the vineyards. | Dégustation de vins, Visites de caves, Randonnée dans les vignobles, Marchés locaux, Événements gastronomiques |
Understanding Airbnb License Requirements & STR Laws in Pontarlier (2025)
While Pontarlier, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pontarlier to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pontarlier (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pontarlierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Simone Pione
Entire Place • 6 bedrooms

Damien's place The "Coeur Haut Doubs" hideaway
Entire Place • 1 bedroom

Modern apartment overlooking the city
Entire Place • 2 bedrooms

Chez Mado (downtown)
Entire Place • 3 bedrooms

New Pontarlier Center Cozy & Warm Studio
Entire Place • N/A

Apartment in downtown Pontarlier
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pontarlier (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pontarlier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Yannis | 10 | $131,857 | 896 | 4.68/5.0 |
Mathieu De Conciergerie Cocoon | 4 | $48,970 | 161 | 4.84/5.0 |
Sindy | 1 | $42,127 | 98 | 4.83/5.0 |
Corentin | 3 | $40,375 | 104 | 4.65/5.0 |
Aurore | 3 | $39,437 | 64 | 4.76/5.0 |
Margot | 2 | $31,025 | 265 | 4.97/5.0 |
Damien | 1 | $22,884 | 60 | 4.87/5.0 |
Valentin | 1 | $19,121 | 7 | 5.00/5.0 |
Pascale | 1 | $18,464 | 28 | 5.00/5.0 |
Sassou | 1 | $18,087 | 136 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pontarlier.
Dive Deeper: Advanced Pontarlier STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pontarlier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPontarlier Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pontarlier
- The Pontarlier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 90 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pontarlier, Apartment/Condo properties are the most common (91.1%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique, hotel/boutique (combined 2.2%) offer potential for unique stay experiences.
Pontarlier Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pontarlier
- The dominant room capacity in Pontarlier is 1 bedroom listings, making up 53.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Pontarlier, indicating a high concentration in these sizes.
- With over half the market (53.3%) consisting of studios or 1-bedroom units, Pontarlier is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pontarlier.
Pontarlier Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pontarlier
- The most common guest capacity trend in Pontarlier vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Pontarlier STR market, accounting for 70.0% of listings.
- On average, properties in Pontarlier are equipped to host 3.3 guests.
Pontarlier Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pontarlier
- The most common availability pattern in Pontarlier falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Pontarlier (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pontarlier Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
29.2% of total
2 Nights
23 listings
25.8% of total
3 Nights
5 listings
5.6% of total
4-6 Nights
10 listings
11.2% of total
7-29 Nights
4 listings
4.5% of total
30+ Nights
21 listings
23.6% of total
Key Insights
- The most prevalent minimum stay requirement in Pontarlier is 1 Night, adopted by 29.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (23.6%) caters to monthly stays (30+ nights) in Pontarlier, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.2% of Pontarlier hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 23.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pontarlier.
Pontarlier Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
20 listings
23% of total
Moderate
39 listings
44.8% of total
Firm
10 listings
11.5% of total
Strict
18 listings
20.7% of total
Cancellation Policy Insights for Pontarlier
- The prevailing Airbnb cancellation policy trend in Pontarlier is Moderate, used by 44.8% of listings.
- There's a relatively balanced mix between guest-friendly (67.8%) and stricter (32.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44.8% market standard in Pontarlier.
- Regularly review your cancellation policy against competitors and market demand shifts in Pontarlier.
Pontarlier STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pontarlier
- The overall average booking lead time for vacation rentals in Pontarlier is 26 days.
- Guests book furthest in advance for stays during July (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (38 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Pontarlier.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Pontarlier averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pontarlier (2025)
Amenity Prevalence
Amenity Insights for Pontarlier
- Essential amenities in Pontarlier that guests expect include: Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Cooking basics, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pontarlier: Kitchen, Heating.
- Prioritize adding missing essentials: Kitchen, Heating.
- Consider adding popular differentiators like Hot water or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pontarlier to stay competitive.
Pontarlier Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pontarlier
- The typical guest profile for Airbnb in Pontarlier consists of primarily domestic travelers (84%), often arriving from nearby Besançon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 84.3% of guests.
- Key international markets include France (84.3%) and Switzerland (5%).
- Top languages spoken are French (44.2%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Besançon and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pontarlier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Lauterbrunnen | 548 | $6,108 | $527.77 | 51% |
La Rivière-Enverse | 17 | $5,990 | $662.97 | 39% |
Les Clefs | 36 | $5,616 | $301.11 | 44% |
Zermatt | 809 | $4,869 | $486.64 | 47% |
Matten bei Interlaken | 63 | $4,849 | $321.63 | 58% |
Interlaken | 314 | $4,651 | $384.66 | 54% |
Habkern | 15 | $4,623 | $334.61 | 46% |
Oberhofen am Thunersee | 27 | $4,447 | $300.96 | 55% |
Sigriswil | 104 | $4,197 | $276.00 | 56% |
Bönigen | 32 | $4,190 | $261.77 | 62% |