Rully Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France
Is Airbnb profitable in Rully in 2025? Explore comprehensive Airbnb analytics for Rully, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Rully, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Rully, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rully Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rully Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rully (2025)
Understanding the monthly revenue variations for Airbnb listings in Rully is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rully is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rully across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,823+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,777 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,430 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $710, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rully
Rully Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rully STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rully:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rully
Average Daily Rate (ADR) Airbnb Trends in Rully (2025)
Effective short term rental pricing strategy in Rully involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rully typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $391+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $188 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Rully
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Airbnb Seasonality Analysis & Trends in Rully (2025)
Peak Season (August, July, June)
- Revenue averages $3,767 per month
- Occupancy rates average 52.0%
- Daily rates average $193
Shoulder Season
- Revenue averages $3,229 per month
- Occupancy maintains around 38.1%
- Daily rates hold near $191
Low Season (September, November, December)
- Revenue drops to average $2,624 per month
- Occupancy decreases to average 41.4%
- Daily rates adjust to average $197
Seasonality Insights for Rully
- The Airbnb seasonality in Rully shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rully's highest earning potential, with monthly revenues capable of climbing to $4,074, occupancy reaching a high of 61.5%, and ADRs peaking at $206.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,452, occupancy could drop to 33.7%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rully.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rully seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rully (2025)
Exploring the top neighborhoods for short-term rentals in Rully? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Chalon-sur-Saône | A vibrant town with a rich cultural scene known for its historic architecture and proximity to the Saône river. It's a popular spot for wine tourism and cultural events. | Chalon Cathedral, Musee Nicephore Niepce, Square Chabas, La Colombière, The Great Market |
| Beaune | Famous for its wine production and historical significance, Beaune attracts wine enthusiasts and tourists looking for authentic Burgundy experiences. The city's medieval architecture adds to its charm. | Hôtel-Dieu, Beaune Wine Museum, Basilica of Notre-Dame, Les Hospices de Beaune, Wine cellars |
| Dijon | The capital of Burgundy, known for its mustard and rich gastronomy. It offers a mix of history, art, and vibrant culinary experiences, attracting both tourists and business travelers. | Dijon Mustard Museum, Palace of the Dukes, Dijon Cathedral, Musee des Beaux-Arts, Les Halles |
| Mâcon | A picturesque town located on the Saône river, known for its vineyards and friendly atmosphere. It’s a great base for exploring the surrounding wine regions of Burgundy. | Saint Vincent Museum, Mâcon Cathedral, The Saône river banks, Rock of Solutré, Wine tours |
| Tournus | A charming historical town perfect for those seeking tranquility and culture. Its medieval streets and proximity to the Burgundy wine routes make it appealing to travelers. | Abbey of Saint Philibert, Romanesque churches, Tournus Museum, The Saône riverside, The local markets |
| Autun | Rich in history dating back to Roman times, Autun is known for its stunning ruins and historical sites. It draws tourists interested in history and culture. | Autun Cathedral, Roman theater, The city walls, Temple of Janus, Musee Rolin |
| Cluny | Famous for its abbey that was once one of the most powerful in medieval Europe, Cluny attracts those interested in religious history and beautiful architecture. | Cluny Abbey, Musée d'Art et d'Archéologie, The local vineyards, Eglise Saint-Marcel, Cluny vineyards |
| Rully | Rully is a small village known for its vineyards and wine production. It's perfect for those who want to experience the tranquility of the countryside while being close to wine routes. | Rully Castle, Vineyards, Local wine tastings, Beautiful countryside, Lush parks |
Understanding Airbnb License Requirements & STR Laws in Rully (2025)
While Rully, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rully to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rully (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rullybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
An authentic mansion near Beaune
Entire Place • 7 bedrooms
Beautiful villa with vineyard view, spa, petanque.
Entire Place • 6 bedrooms
Sweet home view wine-spa-petanque
Entire Place • 5 bedrooms
Cabotte Rullyotine (Sauna / Baby Foot)
Entire Place • 4 bedrooms
Stone and wood
Entire Place • 2 bedrooms
Authentic family home in the heart of vineyards
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rully (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rully based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sigrid | 1 | $228,385 | 66 | 5.00/5.0 |
| Chris Et Vince | 2 | $142,910 | 201 | 4.90/5.0 |
| Yannick | 3 | $73,833 | 313 | 4.91/5.0 |
| Claudine | 3 | $49,199 | 73 | 4.89/5.0 |
| Sébastien | 1 | $30,032 | 36 | 4.97/5.0 |
| Jean-Michel | 1 | $24,519 | 26 | 4.85/5.0 |
| Flavien | 2 | $20,451 | 172 | 4.86/5.0 |
| Florian | 1 | $15,809 | 9 | 4.89/5.0 |
| Lydia | 1 | $15,436 | 119 | 4.87/5.0 |
| Marie | 2 | $15,079 | 126 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rully.
Dive Deeper: Advanced Rully STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rully. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRully Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rully
- The Rully Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rully, House properties are the most common (85.7%), reflecting the local real estate landscape.
- Houses represent a significant 85.7% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 4.8%) offer potential for unique stay experiences.
Rully Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rully
- The dominant room capacity in Rully is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 57.1% of the active Airbnb listings in Rully, indicating a high concentration in these sizes.
- A significant 47.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rully.
Rully Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rully
- The most common guest capacity trend in Rully vacation rentals is listings accommodating 8+ guests (38.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Rully STR market, accounting for 52.4% of listings.
- 52.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rully.
- On average, properties in Rully are equipped to host 5.6 guests.
Rully Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rully
- The most common availability pattern in Rully falls within the 181-270 days range, representing 47.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rully (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rully Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
10% of total
2 Nights
11 listings
55% of total
3 Nights
1 listings
5% of total
30+ Nights
6 listings
30% of total
Key Insights
- The most prevalent minimum stay requirement in Rully is 2 Nights, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the Rully Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30%) caters to monthly stays (30+ nights) in Rully, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55% of Rully hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10% currently do.
- A 2-night minimum appears standard (55%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rully.
Rully Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
26.3% of total
Moderate
4 listings
21.1% of total
Firm
8 listings
42.1% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Rully
- The prevailing Airbnb cancellation policy trend in Rully is Firm, used by 42.1% of listings.
- A majority (52.6%) of hosts in Rully utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.1% market standard in Rully.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rully.
Rully STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rully
- The overall average booking lead time for vacation rentals in Rully is 68 days.
- Guests book furthest in advance for stays during June (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 46 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Rully.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Rully averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rully (2025)
Amenity Prevalence
Amenity Insights for Rully
- Essential amenities in Rully that guests expect include: Kitchen, Hot water, Dishes and silverware, TV, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Cooking basics, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rully: Kitchen, Hot water, Dishes and silverware, TV, Heating, Wifi.
- Prioritize adding missing essentials: TV, Heating, Wifi.
- Consider adding popular differentiators like Essentials or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rully to stay competitive.
Rully Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rully
- The typical guest profile for Airbnb in Rully consists of primarily domestic travelers (71%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 71.3% of guests.
- Key international markets include France (71.3%) and Germany (5.7%).
- Top languages spoken are French (38.4%) followed by English (33.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Besançon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rully Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Épinac | 15 | $4,347 | $318.08 | 37% |
| Puligny-Montrachet | 13 | $3,980 | $459.77 | 40% |
| Dommartin | 10 | $3,861 | $322.58 | 38% |
| Courzieu | 10 | $3,724 | $314.98 | 47% |
| Corgoloin | 10 | $3,393 | $292.83 | 43% |
| Juliénas | 11 | $3,311 | $293.31 | 46% |
| Vanosc | 13 | $2,717 | $228.39 | 43% |
| Vourles | 11 | $2,695 | $218.18 | 42% |
| Souvigny | 27 | $2,570 | $349.32 | 34% |
| Romanèche-Thorins | 14 | $2,558 | $245.02 | 40% |