Saint-Julien Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Saint-Julien in 2025? Explore comprehensive Airbnb analytics for Saint-Julien, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Saint-Julien, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Saint-Julien, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Julien Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Julien Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Saint-Julien.
Occupancy Rate(?)
31.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,043
Typical annual income for an Airbnb listing in Saint-Julien. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-37.4%
Significant decrease (-37.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Julien.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Saint-Julien.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Julien (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Julien is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Julien is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Julien across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,126+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,303 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $674 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $349, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Julien

Saint-Julien Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Julien STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Julien:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Julien

Average Daily Rate (ADR) Airbnb Trends in Saint-Julien (2025)

Effective short term rental pricing strategy in Saint-Julien involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Julien typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $95 per night.
  • Entry-level properties (Bottom 25%) earn around $67 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Julien

Get Live Saint-Julien Market Intelligence 👇

Discover Saint-Julien Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Saint-Julien (2025)

Peak Season (August, July, June)
  • Revenue averages $1,676 per month
  • Occupancy rates average 45.3%
  • Daily rates average $110
Shoulder Season
  • Revenue averages $914 per month
  • Occupancy maintains around 28.9%
  • Daily rates hold near $117
Low Season (January, March, April)
  • Revenue drops to average $463 per month
  • Occupancy decreases to average 13.3%
  • Daily rates adjust to average $133

Seasonality Insights for Saint-Julien

  • The Airbnb seasonality in Saint-Julien shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Julien's highest earning potential, with monthly revenues capable of climbing to $2,334, occupancy reaching a high of 57.4%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $269, occupancy could drop to 7.4%, and ADRs may adjust down to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Julien.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Julien seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Julien (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Julien? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Saint-Julien Town Center
The heart of Saint-Julien with charming streets, local shops, and access to essential amenities. Ideal for guests wanting to experience the local culture and community.
Saint-Julien Church, Local Market, Café de la Place, Cultural events, Walking paths
Bourgogne Wine Region
Surrounded by vineyards and beautiful countryside, this area appeals to wine lovers and nature enthusiasts. Perfect for guests looking to explore wine tours and outdoor activities.
Côte d'Or Vineyards, Wine tasting tours, Scenic bike trails, Historical Châteaux, Local wineries
Nearby Dijon
Just a short drive away, Dijon offers a rich history and vibrant city life. Attractive for tourists interested in gastronomy, art, and cultural excursions.
Dijon Palace, Gastronomy Museum, Dijon Cathedral, Les Halles Market, Historic city center
Lac de Chalain
A stunning lake nearby, perfect for outdoor activities like swimming, fishing, and hiking. Attracts nature lovers and families looking for a recreational getaway.
Lake activities, Hiking trails, Picnic spots, Camping grounds, Nature reserves
Côte de Nuits
Famous for its high-quality wines, this area draws visitors interested in fine dining and exclusive wine experiences, creating a unique Airbnb opportunity.
Vineyard tours, Gourmet restaurants, Wine festivals, Château Clos de Vougeot, Scenic wine routes
Nature Parks
Various nature parks near Saint-Julien provide ample opportunity for eco-tourism and adventure, appealing to those who seek tranquility and natural beauty.
Parc Naturel Régional du Morvan, Bird watching, Wildlife trails, Local flora and fauna, Picnic areas
Cultural Heritage Sites
The region is rich in historical sites and monuments which attract visitors interested in history and architecture, making it a great hosting location for cultural tourism.
Abbey of Saint-Germain, Historical villages, Ancient ruins, Local museums, Art galleries
Local Gastronomy Tours
The area has a vibrant culinary scene with local specialties. Ideal for foodies looking for authentic experiences, enhancing the appeal of Airbnb stays.
Gastronomy tours, Cooking classes, Local farms, Fine dining experiences, Food festivals

Understanding Airbnb License Requirements & STR Laws in Saint-Julien (2025)

While Saint-Julien, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Julien to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saint-Julien (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Julienbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Chênaie cottage group 12 people near Dijon

La Chênaie cottage group 12 people near Dijon

Entire Place • 6 bedrooms

$27,332
Revenue
25.7%
Occupancy
$269.85
Daily Rate
Charming Cottage 10 min from Dijon, swimming-pool

Charming Cottage 10 min from Dijon, swimming-pool

Entire Place • 2 bedrooms

$17,869
Revenue
33.7%
Occupancy
$123.81
Daily Rate
2 room accommodation, independent in a farmhouse.

2 room accommodation, independent in a farmhouse.

Entire Place • 1 bedroom

$14,139
Revenue
43.4%
Occupancy
$88.94
Daily Rate
the trio

the trio

Private Room • 3 bedrooms

$13,610
Revenue
28.7%
Occupancy
$141.82
Daily Rate
La Bergerie gîte at Les Horts

La Bergerie gîte at Les Horts

Entire Place • 2 bedrooms

$13,127
Revenue
54.1%
Occupancy
$114.36
Daily Rate
5 bedroom house

5 bedroom house

Entire Place • 5 bedrooms

$10,882
Revenue
72.6%
Occupancy
$277.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Julien (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Julien based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marie2$45,2011514.60/5.0
Bertrand1$14,139804.94/5.0
Isabelle1$13,610415.00/5.0
Juliet And Mike1$13,127254.64/5.0
Ana Maria2$11,657564.58/5.0
Brian1$10,8821N/A/5.0
Host #4551881661$7,866364.58/5.0
Thierry1$6,587794.97/5.0
Alain Dominique1$5,4441764.99/5.0
Marie1$4,351105.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Julien.

Dive Deeper: Advanced Saint-Julien STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Julien. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Julien Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Julien

  • The Saint-Julien Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Julien, House properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 72.2% portion, catering likely to families or larger groups.
  • The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Saint-Julien Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Julien

  • The dominant room capacity in Saint-Julien is 2 bedrooms listings, making up 22.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 38.9% of the active Airbnb listings in Saint-Julien, indicating a high concentration in these sizes.
  • A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Julien.

Saint-Julien Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Julien

  • The most common guest capacity trend in Saint-Julien vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Saint-Julien STR market, accounting for 50.0% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Julien.
  • On average, properties in Saint-Julien are equipped to host 4.4 guests.

Saint-Julien Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Julien

  • The most common availability pattern in Saint-Julien falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saint-Julien (44.4%), reflecting common guest stay durations or potential owner blocking patterns.

Saint-Julien Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.1%)

1 Night

8 listings

47.1% of total

2 Nights (29.4%)

2 Nights

5 listings

29.4% of total

4-6 Nights (5.9%)

4-6 Nights

1 listings

5.9% of total

7-29 Nights (11.8%)

7-29 Nights

2 listings

11.8% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Julien is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.5%) of the Saint-Julien Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.1% of Saint-Julien hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Julien.

Saint-Julien Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (41.2%)

Flexible

7 listings

41.2% of total

Moderate (17.6%)

Moderate

3 listings

17.6% of total

Firm (17.6%)

Firm

3 listings

17.6% of total

Strict (23.5%)

Strict

4 listings

23.5% of total

Cancellation Policy Insights for Saint-Julien

  • The prevailing Airbnb cancellation policy trend in Saint-Julien is Flexible, used by 41.2% of listings.
  • There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 41.2% market standard in Saint-Julien.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Julien.

Saint-Julien STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Julien

  • The overall average booking lead time for vacation rentals in Saint-Julien is 43 days.
  • Guests book furthest in advance for stays during February (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (67 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Saint-Julien.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 67 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Julien averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Julien (2025)

Amenity Prevalence

Amenity Insights for Saint-Julien

  • Popular amenities like Kitchen, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Julien to stay competitive.

Saint-Julien Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Julien

  • The typical guest profile for Airbnb in Saint-Julien consists of a mix of domestic (60%) and international guests, often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 60.3% of guests.
  • Key international markets include France (60.3%) and Belgium (12.4%).
  • Top languages spoken are English (40.2%) followed by French (39.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Julien Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Épinac15$4,347$318.0837%
Puligny-Montrachet13$3,980$459.7740%
Dommartin10$3,861$322.5838%
Courzieu10$3,724$314.9847%
Corgoloin10$3,393$292.8343%
Juliénas11$3,311$293.3146%
Vanosc13$2,717$228.3943%
Vourles11$2,695$218.1842%
Souvigny27$2,570$349.3234%
Romanèche-Thorins14$2,558$245.0240%

Maximize Your Airbnb Income in Saint-Julien

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights