Kerlouan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Kerlouan in 2025? Explore comprehensive Airbnb analytics for Kerlouan, Brittany, France to uncover income potential. This 2025 STR market report for Kerlouan, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 96 active listings.

Whether you're considering an Airbnb investment in Kerlouan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kerlouan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kerlouan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Kerlouan.
Occupancy Rate(?)
40.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,519
Typical annual income for an Airbnb listing in Kerlouan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.4%
Significant decrease (-16.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kerlouan.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Kerlouan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
96
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kerlouan (2025)

Understanding the monthly revenue variations for Airbnb listings in Kerlouan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kerlouan is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kerlouan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,028+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,216 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,302 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $723, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kerlouan

Kerlouan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kerlouan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kerlouan:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kerlouan

Average Daily Rate (ADR) Airbnb Trends in Kerlouan (2025)

Effective short term rental pricing strategy in Kerlouan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kerlouan typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
  • Typical properties (Median) charge around $111 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Kerlouan

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Airbnb Seasonality Analysis & Trends in Kerlouan (2025)

Peak Season (August, July, September)
  • Revenue averages $3,009 per month
  • Occupancy rates average 59.4%
  • Daily rates average $147
Shoulder Season
  • Revenue averages $1,691 per month
  • Occupancy maintains around 38.7%
  • Daily rates hold near $142
Low Season (January, February, November)
  • Revenue drops to average $1,125 per month
  • Occupancy decreases to average 29.2%
  • Daily rates adjust to average $137

Seasonality Insights for Kerlouan

  • The Airbnb seasonality in Kerlouan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kerlouan's highest earning potential, with monthly revenues capable of climbing to $3,628, occupancy reaching a high of 67.9%, and ADRs peaking at $154.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $926, occupancy could drop to 23.9%, and ADRs may adjust down to $136.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kerlouan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kerlouan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kerlouan (2025)

Exploring the top neighborhoods for short-term rentals in Kerlouan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage de Kerlouan
Beautiful beach known for its golden sands and family-friendly atmosphere. Ideal for tourists looking for relaxation and beach activities, making it a prime spot for vacation rentals.
Trezien Beach, Saint-Jean Chapel, Kerlouan Lighthouse, Aquarium of Brest, Les Abers
Pointe de Kerlouan
Stunning coastal area with breathtaking views and natural beauty. Great for outdoor enthusiasts and tourists looking to explore Brittany's scenery.
Pointe de Kerlouan, Coastal walking paths, Birdwatching sites, Fishing spots
Kerlouan Town Center
The charming town center offers local shops, restaurants, and a glimpse into Breton culture. This area attracts visitors who prefer a more urban experience while staying close to the coast.
Local markets, Breton restaurants, Historic buildings, Cultural events
Menhir de Kerlouan
Historical site with ancient standing stones that draws history enthusiasts and tourists interested in archaeology and ancient cultures. A unique attraction in the region.
Menhir standing stones, Guided historical tours
Club Nautique de Kerlouan
Water sports enthusiasts flock to this sailing and windsurfing club. Ideal for tourists looking for active vacation options and water-related activities.
Sailing, Windsurfing courses, Beachside bar
Ile Vierge
A small island known for its stunning lighthouse and scenic views of the coast. Perfect for day trips and nature lovers looking for tranquility and beauty.
Ile Vierge Lighthouse, Scenic walking trails, Wildlife watching
Coastal Path from Kerlouan to Ploudalmézeau
This scenic walking trail offers a unique way to experience Brittany’s coast, ideal for hikers and outdoor enthusiasts. Accommodation along the path can attract those who enjoy walking holidays.
Coastal views, Nature photography spots, Beach access
L'Armorique Nature Park
Proximity to this nature park makes it a great location for eco-tourism and nature retreats. Visitors enjoy hiking and exploration of the local flora and fauna.
Hiking trails, Nature tours, Biodiversity watching

Understanding Airbnb License Requirements & STR Laws in Kerlouan (2025)

While Kerlouan, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kerlouan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Kerlouan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kerlouanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

15 people, 20 m from the sea, 8 bedrooms, jacuzzi

15 people, 20 m from the sea, 8 bedrooms, jacuzzi

Entire Place • 8 bedrooms

$122,951
Revenue
53.3%
Occupancy
$567.43
Daily Rate
Luxury Villa, Sea View, Beach & Indoor Pool

Luxury Villa, Sea View, Beach & Indoor Pool

Entire Place • 4 bedrooms

$74,924
Revenue
44.9%
Occupancy
$459.06
Daily Rate
Villa Nathaniel: pool and spa

Villa Nathaniel: pool and spa

Entire Place • 5 bedrooms

$70,554
Revenue
45.2%
Occupancy
$432.19
Daily Rate
Waterfront house with sea view/beach access

Waterfront house with sea view/beach access

Entire Place • 5 bedrooms

$51,649
Revenue
62.9%
Occupancy
$217.28
Daily Rate
Villa with heated pool closed to the beach

Villa with heated pool closed to the beach

Entire Place • 3 bedrooms

$43,002
Revenue
67.1%
Occupancy
$286.31
Daily Rate
The Godmother's House

The Godmother's House

Entire Place • 3 bedrooms

$36,685
Revenue
53.7%
Occupancy
$163.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kerlouan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kerlouan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Leal1$122,951374.95/5.0
Emilie3$86,836864.88/5.0
Aurelia1$74,924195.00/5.0
Julien2$68,861154.78/5.0
Yann2$57,9511284.88/5.0
David1$51,649525.00/5.0
Elodie1$43,002454.98/5.0
Cyril2$41,121924.92/5.0
Emmanuelle1$35,562304.93/5.0
Sophie1$27,836494.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kerlouan.

Dive Deeper: Advanced Kerlouan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kerlouan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kerlouan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kerlouan

  • The Kerlouan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 96 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kerlouan, House properties are the most common (79.2%), reflecting the local real estate landscape.
  • Houses represent a significant 79.2% portion, catering likely to families or larger groups.
  • The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 4.1%) offer potential for unique stay experiences.

Kerlouan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kerlouan

  • The dominant room capacity in Kerlouan is 3 bedrooms listings, making up 30.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 55.2% of the active Airbnb listings in Kerlouan, indicating a high concentration in these sizes.
  • A significant 55.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kerlouan.

Kerlouan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kerlouan

  • The most common guest capacity trend in Kerlouan vacation rentals is listings accommodating 6 guests (32.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Kerlouan STR market, accounting for 53.1% of listings.
  • 58.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kerlouan.
  • On average, properties in Kerlouan are equipped to host 5.2 guests.

Kerlouan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kerlouan

  • The most common availability pattern in Kerlouan falls within the 271-366 days range, representing 57.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Kerlouan (29.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kerlouan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19.2%)

1 Night

15 listings

19.2% of total

2 Nights (14.1%)

2 Nights

11 listings

14.1% of total

3 Nights (9%)

3 Nights

7 listings

9% of total

4-6 Nights (17.9%)

4-6 Nights

14 listings

17.9% of total

7-29 Nights (14.1%)

7-29 Nights

11 listings

14.1% of total

30+ Nights (25.6%)

30+ Nights

20 listings

25.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Kerlouan is 30+ Nights, adopted by 25.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (25.6%) caters to monthly stays (30+ nights) in Kerlouan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 25.6% of Kerlouan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kerlouan.

Kerlouan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.6%)

Super Strict 60 Days

5 listings

5.6% of total

Flexible (18.9%)

Flexible

17 listings

18.9% of total

Moderate (13.3%)

Moderate

12 listings

13.3% of total

Firm (34.4%)

Firm

31 listings

34.4% of total

Strict (27.8%)

Strict

25 listings

27.8% of total

Cancellation Policy Insights for Kerlouan

  • The prevailing Airbnb cancellation policy trend in Kerlouan is Firm, used by 34.4% of listings.
  • A majority (62.2%) of hosts in Kerlouan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.4% market standard in Kerlouan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kerlouan.

Kerlouan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kerlouan

  • The overall average booking lead time for vacation rentals in Kerlouan is 69 days.
  • Guests book furthest in advance for stays during July (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Kerlouan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Kerlouan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kerlouan (2025)

Amenity data is currently unavailable for Kerlouan.

Kerlouan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kerlouan

  • The typical guest profile for Airbnb in Kerlouan consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 78.9% of guests.
  • Key international markets include France (78.9%) and Germany (7.8%).
  • Top languages spoken are French (39.6%) followed by English (34.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kerlouan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ushant68$2,139$155.9854%
Île-de-Bréhat48$2,114$225.4544%
Lanmodez20$2,089$209.9338%
Guern14$1,730$105.9242%
Sainte-Brigitte11$1,605$167.5038%
Île-Molène11$1,599$118.4057%
Spézet10$1,593$197.7339%
Plouguin13$1,512$226.0350%
Plounéour-Brignogan-Plages175$1,470$189.8938%
Languidic41$1,453$156.0640%

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