Ploëzal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Ploëzal in 2025? Explore comprehensive Airbnb analytics for Ploëzal, Brittany, France to uncover income potential. This 2025 STR market report for Ploëzal, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Ploëzal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ploëzal Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ploëzal Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$128
The average rental revenue earned for an occupied room per day in Ploëzal.
Occupancy Rate(?)
34.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,851
Typical annual income for an Airbnb listing in Ploëzal. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.0%
Positive growth (2.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ploëzal.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Ploëzal.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ploëzal (2025)

Understanding the monthly revenue variations for Airbnb listings in Ploëzal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ploëzal is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ploëzal across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,682+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,851 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,162 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $598, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ploëzal

Ploëzal Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ploëzal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ploëzal:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ploëzal

Average Daily Rate (ADR) Airbnb Trends in Ploëzal (2025)

Effective short term rental pricing strategy in Ploëzal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ploëzal typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $197+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $87 per night.

Average Daily Rate (ADR) Trend by Month in Ploëzal

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Airbnb Seasonality Analysis & Trends in Ploëzal (2025)

Peak Season (August, July, May)
  • Revenue averages $2,589 per month
  • Occupancy rates average 51.3%
  • Daily rates average $142
Shoulder Season
  • Revenue averages $1,368 per month
  • Occupancy maintains around 33.6%
  • Daily rates hold near $128
Low Season (April, October, November)
  • Revenue drops to average $1,044 per month
  • Occupancy decreases to average 27.0%
  • Daily rates adjust to average $129

Seasonality Insights for Ploëzal

  • The Airbnb seasonality in Ploëzal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ploëzal's highest earning potential, with monthly revenues capable of climbing to $3,413, occupancy reaching a high of 66.9%, and ADRs peaking at $150.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $877, occupancy could drop to 21.7%, and ADRs may adjust down to $120.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ploëzal.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ploëzal seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ploëzal (2025)

Exploring the top neighborhoods for short-term rentals in Ploëzal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plouha
Plouha is known for its stunning cliffs, beautiful beaches, and charming coastal vibes. It attracts tourists looking for peaceful retreats and nature exploration.
Breton beaches, Cliff views, Sentier des Douaniers hiking trail, Unesco heritage sites, Plouha Church
Saint-Quay-Portrieux
A popular seaside resort with a picturesque harbor, known for its beautiful beaches and excellent seafood restaurants. It's ideal for visitors looking for a classic beach vacation.
Port of Saint-Quay-Portrieux, Fine sandy beaches, Casino, Coastal paths, Boat tours
Binic
A charming fishing port that offers a relaxed atmosphere and scenic views. A perfect spot for tourists to unwind and enjoy local seafood dining.
Binic harbor, Local markets, Fishing ports, Coastal walks, Historical sites
Paimpol
Rich in maritime history and a gateway to the nearby Bréhat island, Paimpol is ideal for those interested in local culture and stunning coastal landscapes.
Abbey of Beauport, Paimpol marina, Bréhat island trips, Panoramic views, Museums
Erquy
Famous for its stunning coastline and seafood, Erquy attracts visitors for its beaches and surrounding natural beauty, perfect for families and nature lovers.
Erquy beaches, Cap d'Erquy, Coastal trails, Fishing port, Oyster farms
Pléneuf-Val-André
A vibrant seaside town with a lively beach atmosphere, great for family vacations, water sports, and enjoying local cuisine.
Val-André beach, Casino, Golf courses, Water sports activities, Local shops
Saint-Brieuc
As the largest city in the Côtes-d'Armor, Saint-Brieuc offers urban amenities and cultural experiences, with easy access to the coast and beautiful nature.
Saint-Brieuc Cathedral, Museums, Local markets, Parks, Cultural festivals
Lamballe
A historic town with a rich heritage, Lamballe draws visitors interested in history and countryside, close to both the coast and rural attractions.
Château de Lamballe, Animal park, Historic architecture, Local markets, Countryside trails

Understanding Airbnb License Requirements & STR Laws in Ploëzal (2025)

With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ploëzal. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ploëzal to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Ploëzal (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ploëzalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family home near Paimpol

Family home near Paimpol

Entire Place • 5 bedrooms

$44,656
Revenue
55.1%
Occupancy
$197.21
Daily Rate
Loft 180m2 on river heated indoor pool

Loft 180m2 on river heated indoor pool

Entire Place • 4 bedrooms

$37,356
Revenue
28.2%
Occupancy
$470.37
Daily Rate
Comfortable bed and breakfast, quiet, close to the sea.

Comfortable bed and breakfast, quiet, close to the sea.

Private Room • N/A

$26,905
Revenue
52.1%
Occupancy
$128.18
Daily Rate
Large quiet farmhouse.

Large quiet farmhouse.

Entire Place • 4 bedrooms

$22,776
Revenue
39.0%
Occupancy
$152.83
Daily Rate
Quiet house

Quiet house

Entire Place • 3 bedrooms

$19,536
Revenue
53.6%
Occupancy
$164.94
Daily Rate
Wing in XVth century manor

Wing in XVth century manor

Entire Place • 2 bedrooms

$17,846
Revenue
59.0%
Occupancy
$87.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ploëzal (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ploëzal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Françoise1$44,656294.69/5.0
Tholance1$37,356734.93/5.0
Carole2$31,2001294.99/5.0
Audrey1$22,776734.92/5.0
Guillaume1$19,536344.94/5.0
Stephanie1$17,8461704.90/5.0
Maxime1$9,061164.81/5.0
Amaury1$8,171114.45/5.0
Gregoire2$7,602424.47/5.0
Aurélien2$7,347215.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ploëzal.

Dive Deeper: Advanced Ploëzal STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ploëzal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ploëzal Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ploëzal

  • The Ploëzal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ploëzal, House properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 60% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.

Ploëzal Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ploëzal

  • The dominant room capacity in Ploëzal is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Ploëzal, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ploëzal.

Ploëzal Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ploëzal

  • The most common guest capacity trend in Ploëzal vacation rentals is listings accommodating 6 guests (25%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Ploëzal STR market, accounting for 45.0% of listings.
  • 45.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ploëzal.
  • On average, properties in Ploëzal are equipped to host 4.8 guests.

Ploëzal Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ploëzal

  • The most common availability pattern in Ploëzal falls within the 271-366 days range, representing 70% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ploëzal (55%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ploëzal Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10%)

1 Night

2 listings

10% of total

2 Nights (15%)

2 Nights

3 listings

15% of total

3 Nights (15%)

3 Nights

3 listings

15% of total

4-6 Nights (15%)

4-6 Nights

3 listings

15% of total

30+ Nights (45%)

30+ Nights

9 listings

45% of total

Key Insights

  • The most prevalent minimum stay requirement in Ploëzal is 30+ Nights, adopted by 45% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (45%) caters to monthly stays (30+ nights) in Ploëzal, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 45% of Ploëzal hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 45% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ploëzal.

Ploëzal Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (40%)

Flexible

8 listings

40% of total

Moderate (25%)

Moderate

5 listings

25% of total

Firm (25%)

Firm

5 listings

25% of total

Strict (10%)

Strict

2 listings

10% of total

Cancellation Policy Insights for Ploëzal

  • The prevailing Airbnb cancellation policy trend in Ploëzal is Flexible, used by 40% of listings.
  • There's a relatively balanced mix between guest-friendly (65.0%) and stricter (35.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40% market standard in Ploëzal.
  • Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ploëzal.

Ploëzal STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ploëzal

  • The overall average booking lead time for vacation rentals in Ploëzal is 59 days.
  • Guests book furthest in advance for stays during July (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Ploëzal.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Ploëzal averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ploëzal (2025)

Amenity Prevalence

Amenity Insights for Ploëzal

  • Essential amenities in Ploëzal that guests expect include: TV, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ploëzal: TV, Free parking on premises, Hot water.
  • Prioritize adding missing essentials: Hot water.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ploëzal to stay competitive.

Ploëzal Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ploëzal

  • The typical guest profile for Airbnb in Ploëzal consists of primarily domestic travelers (85%), often arriving from nearby Rennes, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 85.4% of guests.
  • Key international markets include France (85.4%) and Italy (3.7%).
  • Top languages spoken are English (36.1%) followed by French (34.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rennes and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ploëzal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin13$4,527$507.9645%
Donges10$4,487$328.1248%
Saint Lawrence10$3,290$361.5950%
St Ouen15$2,715$425.4541%
St Helier65$2,707$261.0253%
St Clement17$2,693$243.2553%
Grouville20$2,573$233.9851%
St Martin14$2,562$234.2751%
Caden25$2,491$216.6239%
Vale14$2,479$249.3744%

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