Plouarzel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Plouarzel in 2025? Explore comprehensive Airbnb analytics for Plouarzel, Brittany, France to uncover income potential. This 2025 STR market report for Plouarzel, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.
Whether you're considering an Airbnb investment in Plouarzel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plouarzel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plouarzel Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plouarzel (2025)
Understanding the monthly revenue variations for Airbnb listings in Plouarzel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plouarzel is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plouarzel across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,279+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,216 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,367 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $800, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plouarzel
Plouarzel Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plouarzel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plouarzel:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plouarzel
Average Daily Rate (ADR) Airbnb Trends in Plouarzel (2025)
Effective short term rental pricing strategy in Plouarzel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plouarzel typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Plouarzel
Get Live Plouarzel Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Plouarzel (2025)
Peak Season (August, July, June)
- Revenue averages $2,698 per month
- Occupancy rates average 57.5%
- Daily rates average $139
Shoulder Season
- Revenue averages $1,594 per month
- Occupancy maintains around 36.7%
- Daily rates hold near $134
Low Season (January, February, March)
- Revenue drops to average $946 per month
- Occupancy decreases to average 25.6%
- Daily rates adjust to average $134
Seasonality Insights for Plouarzel
- The Airbnb seasonality in Plouarzel shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plouarzel's highest earning potential, with monthly revenues capable of climbing to $3,183, occupancy reaching a high of 74.1%, and ADRs peaking at $142.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $932, occupancy could drop to 21.1%, and ADRs may adjust down to $131.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plouarzel.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plouarzel seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plouarzel (2025)
Exploring the top neighborhoods for short-term rentals in Plouarzel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plouarzel Coastal Area | Stunning seaside views and direct access to beaches make this area popular for water activities and relaxation. Ideal for families and tourists seeking a serene coastal escape. | Plage de Portez, Plage de Trémazan, Sentier des Douaniers, Le Moulin de la Parcs, Chapelle de Saint Barbe |
| Kerlouan | A vibrant village atmosphere with local markets and events. Ideal for tourists interested in cultural experiences and local cuisine. | Eglise Saint-Guillaume, Local markets, Cultural festivals, Surrounding nature trails, Historic architecture |
| Treglonou | Close proximity to the beautiful Abbey of Landévennec, attracting visitors interested in history and nature. Perfect for those wanting peace and quiet. | Abbaye de Landévennec, Brest Iroise Agglomération, Nature trails, Local artisan shops, Scenic viewpoints |
| Letty Beach | A beautiful beach area great for activities such as paddleboarding, swimming, and sunbathing. Attractive for both families and young adventurers. | Letty Beach, Paddleboarding activities, Coastal hiking paths, Beachside cafes, Outdoor sports |
| Brest-Port | Major port area with shopping and dining options. Attracts business travelers and tourists looking for convenience and urban experiences. | Oceanopolis, Brest Castle, Commercial shopping centers, Seafood restaurants, Maritime museum |
| Camaret-sur-Mer | Known for its stunning coastal scenery and historical sites. Great for tourists interested in marine life and breathtaking views. | Cap de la Chèvre, Camaret Beach, Historical forts, Dive spots, Hiking trails |
| Le Conquet | A picturesque town known for its fishing heritage and beautiful harbor. Popular with tourists looking for charm and local seafood. | Le Conquet Harbor, Local seafood restaurants, Ocean views, Coastal hiking, Boat trips |
| Porspoder | A quaint coastal village offering tranquility and beautiful nature. Ideal for nature lovers and those seeking a rural retreat. | Porspoder Beach, Nature conservation areas, Historic fishing port, Cycling paths, Wilderness parks |
Understanding Airbnb License Requirements & STR Laws in Plouarzel (2025)
While Plouarzel, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plouarzel to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Plouarzel (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plouarzelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
large cottage for 21 people 300m from the sea
Entire Place • 10 bedrooms
La Villa du Phare: Jacuzzi & relaxation on the program
Entire Place • 4 bedrooms
Large-capacity Aglaée set
Entire Place • 5 bedrooms
Large cottage 12 people 300 m from the sea on foot!
Entire Place • 6 bedrooms
Trézien Beautiful house on one level sea view
Entire Place • 3 bedrooms
The beach house 4* seafront SPAintérieur
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plouarzel (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plouarzel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elisabeth | 6 | $113,225 | 176 | 4.63/5.0 |
| Ty Mor Braz | 2 | $101,498 | 45 | 4.91/5.0 |
| Charlotte | 3 | $52,615 | 6 | 3.33/5.0 |
| Nathalie | 2 | $52,009 | 11 | 2.33/5.0 |
| Melanie - Interhome Group | 3 | $32,924 | 6 | 1.67/5.0 |
| Gilbert | 2 | $32,159 | 111 | 4.88/5.0 |
| Agence COCOONR / BOOK&PAY | 2 | $31,980 | 36 | 4.89/5.0 |
| Sabrina | 2 | $30,301 | 42 | 4.63/5.0 |
| Emmanuelle | 1 | $28,872 | 52 | 4.98/5.0 |
| Brigitte | 1 | $28,243 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plouarzel.
Dive Deeper: Advanced Plouarzel STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plouarzel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlouarzel Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plouarzel
- The Plouarzel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 84 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plouarzel, House properties are the most common (82.1%), reflecting the local real estate landscape.
- Houses represent a significant 82.1% portion, catering likely to families or larger groups.
- The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 6.0%) offer potential for unique stay experiences.
Plouarzel Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plouarzel
- The dominant room capacity in Plouarzel is 2 bedrooms listings, making up 31% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Plouarzel, indicating a high concentration in these sizes.
- A significant 46.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plouarzel.
Plouarzel Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plouarzel
- The most common guest capacity trend in Plouarzel vacation rentals is listings accommodating 6 guests (27.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Plouarzel STR market, accounting for 48.8% of listings.
- 47.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plouarzel.
- On average, properties in Plouarzel are equipped to host 5.0 guests.
Plouarzel Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plouarzel
- The most common availability pattern in Plouarzel falls within the 271-366 days range, representing 48.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Plouarzel (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Plouarzel Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
10.3% of total
2 Nights
23 listings
29.5% of total
3 Nights
12 listings
15.4% of total
4-6 Nights
13 listings
16.7% of total
7-29 Nights
16 listings
20.5% of total
30+ Nights
6 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Plouarzel is 2 Nights, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.5% of Plouarzel hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plouarzel.
Plouarzel Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.4% of total
Super Strict 60 Days
1 listings
1.4% of total
Flexible
8 listings
11.4% of total
Moderate
24 listings
34.3% of total
Firm
15 listings
21.4% of total
Strict
21 listings
30% of total
Cancellation Policy Insights for Plouarzel
- The prevailing Airbnb cancellation policy trend in Plouarzel is Moderate, used by 34.3% of listings.
- A majority (51.4%) of hosts in Plouarzel utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.3% market standard in Plouarzel.
- Regularly review your cancellation policy against competitors and market demand shifts in Plouarzel.
Plouarzel STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plouarzel
- The overall average booking lead time for vacation rentals in Plouarzel is 79 days.
- Guests book furthest in advance for stays during July (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (126 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (79 days) as a baseline for your pricing and availability strategy in Plouarzel.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 126 days) to capture early planners.
- Monitor your own booking lead times against these Plouarzel averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plouarzel (2025)
Amenity Prevalence
Amenity Insights for Plouarzel
- Essential amenities in Plouarzel that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plouarzel: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plouarzel to stay competitive.
Plouarzel Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plouarzel
- The typical guest profile for Airbnb in Plouarzel consists of primarily domestic travelers (75%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 75.0% of guests.
- Key international markets include France (75%) and Germany (13.2%).
- Top languages spoken are French (36.2%) followed by English (34.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plouarzel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| Ushant | 64 | $2,087 | $152.83 | 54% |
| Lanmodez | 19 | $2,050 | $219.93 | 42% |
| Guern | 13 | $1,802 | $102.72 | 42% |
| Landaul | 17 | $1,697 | $148.36 | 45% |
| Plourin | 16 | $1,686 | $176.47 | 45% |
| Sainte-Brigitte | 11 | $1,652 | $164.87 | 39% |
| Langoat | 10 | $1,645 | $105.20 | 58% |
| Plounéour-Brignogan-Plages | 170 | $1,596 | $192.20 | 39% |
| Sibiril | 43 | $1,568 | $162.58 | 44% |