Saint-Martin-des-Champs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Saint-Martin-des-Champs in 2025? Explore comprehensive Airbnb analytics for Saint-Martin-des-Champs, Brittany, France to uncover income potential. This 2025 STR market report for Saint-Martin-des-Champs, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Saint-Martin-des-Champs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Martin-des-Champs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Martin-des-Champs Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$170
The average rental revenue earned for an occupied room per day in Saint-Martin-des-Champs.
Occupancy Rate(?)
31.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,908
Typical annual income for an Airbnb listing in Saint-Martin-des-Champs. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.7%
Positive growth (5.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Martin-des-Champs.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Saint-Martin-des-Champs.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Martin-des-Champs (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Martin-des-Champs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Martin-des-Champs is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Martin-des-Champs across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,030+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,901 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,079 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $488, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Martin-des-Champs

Saint-Martin-des-Champs Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Martin-des-Champs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Martin-des-Champs:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Martin-des-Champs

Average Daily Rate (ADR) Airbnb Trends in Saint-Martin-des-Champs (2025)

Effective short term rental pricing strategy in Saint-Martin-des-Champs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Martin-des-Champs typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $430+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Martin-des-Champs

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Airbnb Seasonality Analysis & Trends in Saint-Martin-des-Champs (2025)

Peak Season (August, July, January)
  • Revenue averages $2,029 per month
  • Occupancy rates average 43.0%
  • Daily rates average $156
Shoulder Season
  • Revenue averages $1,384 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $166
Low Season (February, October, November)
  • Revenue drops to average $1,035 per month
  • Occupancy decreases to average 26.7%
  • Daily rates adjust to average $158

Seasonality Insights for Saint-Martin-des-Champs

  • The Airbnb seasonality in Saint-Martin-des-Champs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Martin-des-Champs's highest earning potential, with monthly revenues capable of climbing to $2,108, occupancy reaching a high of 50.4%, and ADRs peaking at $180.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $907, occupancy could drop to 19.8%, and ADRs may adjust down to $154.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Martin-des-Champs.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Martin-des-Champs seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Martin-des-Champs (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Martin-des-Champs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Mer
Popular coastal area known for its beautiful beaches and relaxation options. Attracts tourists looking for a serene getaway by the sea, with direct access to sandy shores and picturesque views.
Plage de Saint-Martin, Musee de l'Histoire et des Traditions, L'Abbaye de Saint-Mathieu, Le Phare de Saint-Mathieu, Parc Naturel Régional d'Armorique
Town Center
The bustling heart of Saint-Martin-des-Champs, featuring local shops, restaurants, and cultural sites. Offers a glimpse into the local lifestyle and is convenient for visitors wanting to explore the area on foot.
Eglise Saint-Martin, Local markets, Café de la Place, Artisan shops, Brittany Cultural Center
Port de plaisance
A picturesque marina area that attracts boating enthusiasts and visitors looking for a vibrant atmosphere. It's perfect for those who enjoy watersports and dining by the harbor.
Marina services, Water sports activities, Dining at waterfront restaurants, Scenic boat tours, Fishing
Historical Sites
A region rich in history, appealing to tourists interested in culture and heritage. Visitors can explore ancient sites and learn about Brittany’s fascinating past.
Château de Kerjean, Menhir de Kerloas, Le Village de Locronan, Historic remains of ancient Brittany, Brittany’s heritage museums
Outdoor Activities
A haven for nature lovers and adventure seekers, this area offers numerous opportunities for hiking, cycling, and enjoying the beautiful landscapes of Brittany.
Sentier des Douaniers, Cycling paths, Hiking trails, Wildlife observation, Natural parks
Gastronomic Area
Known for its culinary offerings, this area attracts food lovers looking to experience the rich flavors of Breton cuisine and local delicacies.
Local creperies, Seafood restaurants, Wine tasting events, Food festivals, Culinary workshops
Cultural Events
A vibrant area known for hosting various cultural festivals and events throughout the year, appealing to visitors looking to engage with local traditions and celebrations.
Local festivals, Art exhibitions, Music events, Cultural workshops, Theater performances
Family-friendly Area
This area offers attractions and activities suitable for families, making it a perfect destination for parents traveling with children.
Family-friendly parks, Childrens’ museums, Aquatic centers, Playgrounds, Family events and festivals

Understanding Airbnb License Requirements & STR Laws in Saint-Martin-des-Champs (2025)

While Saint-Martin-des-Champs, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Martin-des-Champs to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Saint-Martin-des-Champs (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Martin-des-Champsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming house

Charming house

Entire Place • 6 bedrooms

$45,037
Revenue
28.6%
Occupancy
$430.17
Daily Rate
L'Etincelle villa 14 pers, piscine  jacuzzi, sauna

L'Etincelle villa 14 pers, piscine jacuzzi, sauna

Entire Place • 5 bedrooms

$27,821
Revenue
20.6%
Occupancy
$641.11
Daily Rate
The tree in the treehouse

The tree in the treehouse

Entire Place • 1 bedroom

$21,670
Revenue
39.8%
Occupancy
$131.78
Daily Rate
Julia's house - Private pool and jacuzzi

Julia's house - Private pool and jacuzzi

Entire Place • 4 bedrooms

$20,807
Revenue
26.6%
Occupancy
$235.61
Daily Rate
Burgundian-style house

Burgundian-style house

Entire Place • 4 bedrooms

$16,486
Revenue
21.6%
Occupancy
$167.87
Daily Rate
House with garden

House with garden

Entire Place • 3 bedrooms

$10,349
Revenue
32.5%
Occupancy
$121.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Martin-des-Champs (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Martin-des-Champs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anaïs1$45,037624.90/5.0
Sarl Joie2$31,600104.56/5.0
Roland1$21,6701474.99/5.0
Julia1$20,8072Not Rated
Gerald1$16,486424.74/5.0
Danielle1$10,3491234.68/5.0
Christopher1$9,773484.94/5.0
Valerie1$8,2585004.80/5.0
Maëlle3$7,327284.76/5.0
Cassandre1$6,908334.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Martin-des-Champs.

Dive Deeper: Advanced Saint-Martin-des-Champs STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Martin-des-Champs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Martin-des-Champs Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Martin-des-Champs

  • The Saint-Martin-des-Champs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Martin-des-Champs, House properties are the most common (52.4%), reflecting the local real estate landscape.
  • Houses represent a significant 52.4% portion, catering likely to families or larger groups.
  • The presence of 19% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others, outdoor/unique (combined 14.4%) offer potential for unique stay experiences.

Saint-Martin-des-Champs Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Martin-des-Champs

  • The dominant room capacity in Saint-Martin-des-Champs is 1 bedroom listings, making up 23.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 42.8% of the active Airbnb listings in Saint-Martin-des-Champs, indicating a high concentration in these sizes.
  • A significant 42.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Martin-des-Champs.

Saint-Martin-des-Champs Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Martin-des-Champs

  • The most common guest capacity trend in Saint-Martin-des-Champs vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Saint-Martin-des-Champs STR market, accounting for 57.1% of listings.
  • 47.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Martin-des-Champs.
  • On average, properties in Saint-Martin-des-Champs are equipped to host 4.6 guests.

Saint-Martin-des-Champs Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Martin-des-Champs

  • The most common availability pattern in Saint-Martin-des-Champs falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Martin-des-Champs (38.1%), reflecting common guest stay durations or potential owner blocking patterns.

Saint-Martin-des-Champs Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.6%)

1 Night

10 listings

52.6% of total

2 Nights (26.3%)

2 Nights

5 listings

26.3% of total

4-6 Nights (10.5%)

4-6 Nights

2 listings

10.5% of total

7-29 Nights (10.5%)

7-29 Nights

2 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Martin-des-Champs is 1 Night, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (78.9%) of the Saint-Martin-des-Champs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.6% of Saint-Martin-des-Champs hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Martin-des-Champs.

Saint-Martin-des-Champs Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.1%)

Flexible

8 listings

42.1% of total

Moderate (26.3%)

Moderate

5 listings

26.3% of total

Firm (15.8%)

Firm

3 listings

15.8% of total

Strict (15.8%)

Strict

3 listings

15.8% of total

Cancellation Policy Insights for Saint-Martin-des-Champs

  • The prevailing Airbnb cancellation policy trend in Saint-Martin-des-Champs is Flexible, used by 42.1% of listings.
  • There's a relatively balanced mix between guest-friendly (68.4%) and stricter (31.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.1% market standard in Saint-Martin-des-Champs.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Martin-des-Champs.

Saint-Martin-des-Champs STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Martin-des-Champs

  • The overall average booking lead time for vacation rentals in Saint-Martin-des-Champs is 50 days.
  • Guests book furthest in advance for stays during May (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (61 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Saint-Martin-des-Champs.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Martin-des-Champs averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Martin-des-Champs (2025)

Amenity data is currently unavailable for Saint-Martin-des-Champs.

Saint-Martin-des-Champs Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Martin-des-Champs

  • The typical guest profile for Airbnb in Saint-Martin-des-Champs consists of primarily domestic travelers (79%), often arriving from nearby Brest, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 78.5% of guests.
  • Key international markets include France (78.5%) and United Kingdom (7.5%).
  • Top languages spoken are French (44.2%) followed by English (34.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Brest and England.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Martin-des-Champs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin13$3,837$494.4747%
Saint Lawrence11$2,782$339.1047%
Petiville12$2,772$379.0429%
Moulins-le-Carbonnel11$2,597$338.2032%
Laillé10$2,569$141.4242%
Gonneville-en-Auge14$2,560$238.4936%
St Martin12$2,543$216.2251%
St Clement15$2,508$226.7251%
Grouville22$2,387$222.8652%
Troarn11$2,387$164.9054%

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