Saint-Pol-de-Léon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Saint-Pol-de-Léon in 2025? Explore comprehensive Airbnb analytics for Saint-Pol-de-Léon, Brittany, France to uncover income potential. This 2025 STR market report for Saint-Pol-de-Léon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 129 active listings.
Whether you're considering an Airbnb investment in Saint-Pol-de-Léon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Pol-de-Léon Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Pol-de-Léon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Pol-de-Léon (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Pol-de-Léon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Pol-de-Léon is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Pol-de-Léon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,466+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,683 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,086 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $591, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Pol-de-Léon
Saint-Pol-de-Léon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Pol-de-Léon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Pol-de-Léon:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Pol-de-Léon
Average Daily Rate (ADR) Airbnb Trends in Saint-Pol-de-Léon (2025)
Effective short term rental pricing strategy in Saint-Pol-de-Léon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Pol-de-Léon typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $159+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Pol-de-Léon
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Airbnb Seasonality Analysis & Trends in Saint-Pol-de-Léon (2025)
Peak Season (August, July, June)
- Revenue averages $2,058 per month
- Occupancy rates average 57.6%
- Daily rates average $109
Shoulder Season
- Revenue averages $1,209 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $99
Low Season (January, February, March)
- Revenue drops to average $661 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $92
Seasonality Insights for Saint-Pol-de-Léon
- The Airbnb seasonality in Saint-Pol-de-Léon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Pol-de-Léon's highest earning potential, with monthly revenues capable of climbing to $2,367, occupancy reaching a high of 71.1%, and ADRs peaking at $112.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $628, occupancy could drop to 28.2%, and ADRs may adjust down to $91.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Pol-de-Léon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Pol-de-Léon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Pol-de-Léon (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Pol-de-Léon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Saint-Pol-de-Léon City Center | The heart of Saint-Pol-de-Léon with charming narrow streets, local shops, and cafes. It's a great location for those wanting to experience the local culture and amenities. | Saint-Pol-de-Léon Cathedral, Place de la République, Market Square, Local bakeries and cafes, Historical buildings |
| Pointe de Primel | A scenic location offering stunning views of the coast. Ideal for those seeking a tranquil getaway with access to beautiful beaches and natural landscapes. | Primel Beach, Coastal walking trails, Scenic viewpoints, Wildlife watching, Local seafood restaurants |
| Plage de Kerlouan | This beach area is known for its pristine sands and family-friendly atmosphere, making it popular for tourists looking for sun and sea. | Kerlouan Beach, Water sports activities, Beachside restaurants, Coastal paths, Family-friendly facilities |
| Roscoff | Close to Saint-Pol-de-Léon, this charming town is famous for its ferry connections to the UK and its beautiful harbor area. | Roscoff Harbour, Thalasso Spa, Bretagne Museum, Botanical Garden, Local markets |
| Les Dunes de Keremma | A natural park with beautiful sandy shores and dunes. Great for nature lovers and those looking to escape into a peaceful environment. | Dune walks, Bird watching, Picnic areas, Natural reserves, Beautiful sunsets |
| Saint-Pol-de-Léon Marina | A vibrant harbor area perfect for travelers interested in boating, fishing, and enjoying waterfront dining. | Marina activities, Seafood restaurants, Boat tours, Fishing spots, Walking trails along the water |
| Chapelle de Kerfissien | A historical site with a beautiful chapel, attracting those interested in culture and history, along with peaceful surroundings. | Historic chapel, Cultural tours, Area's landscapes, Photography opportunities, Quiet ambiance |
| Plage du Traon Enez | A hidden gem beach that attracts fewer crowds, perfect for those seeking privacy and a serene beach experience. | Secluded beach, Swimming and sunbathing, Nature walks, Accessibility to local trails, Relaxing atmosphere |
Understanding Airbnb License Requirements & STR Laws in Saint-Pol-de-Léon (2025)
With 27% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Pol-de-Léon. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Pol-de-Léon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 27% licensed listings)
Top Performing Airbnb Properties in Saint-Pol-de-Léon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Pol-de-Léonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Villa with pool and small sea view
Entire Place • 4 bedrooms
Saint-Pol family house garden fully equipped
Entire Place • 6 bedrooms
Charming farmhouse close to town and the beaches
Entire Place • 3 bedrooms
Dream house on the beach with exceptional views
Entire Place • 3 bedrooms
Contemporary house by the sea...Little paradise!
Entire Place • 3 bedrooms
Anne's house - Charming house near the center
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Pol-de-Léon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Pol-de-Léon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Xavier | 1 | $68,376 | 14 | 5.00/5.0 |
| Conciergerie Leggett PM | 4 | $66,522 | 41 | 2.38/5.0 |
| Anthony | 4 | $61,518 | 143 | 4.94/5.0 |
| Monia & Séb | 4 | $44,367 | 937 | 4.54/5.0 |
| Regis | 2 | $42,359 | 20 | 4.83/5.0 |
| Patricia | 2 | $35,157 | 71 | 4.83/5.0 |
| Marie-Agnès | 2 | $33,377 | 102 | 4.83/5.0 |
| Coline Et Hanna | 1 | $32,022 | 77 | 4.99/5.0 |
| Host #109231656 | 1 | $30,310 | 9 | 4.67/5.0 |
| Armelle | 1 | $28,167 | 29 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Pol-de-Léon.
Dive Deeper: Advanced Saint-Pol-de-Léon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Pol-de-Léon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Pol-de-Léon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Pol-de-Léon
- The Saint-Pol-de-Léon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.4% of the 129 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Pol-de-Léon, House properties are the most common (58.1%), reflecting the local real estate landscape.
- Houses represent a significant 58.1% portion, catering likely to families or larger groups.
- The presence of 7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 3.2%) offer potential for unique stay experiences.
Saint-Pol-de-Léon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Pol-de-Léon
- The dominant room capacity in Saint-Pol-de-Léon is 1 bedroom listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.5% of the active Airbnb listings in Saint-Pol-de-Léon, indicating a high concentration in these sizes.
- A significant 32.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Pol-de-Léon.
Saint-Pol-de-Léon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Pol-de-Léon
- The most common guest capacity trend in Saint-Pol-de-Léon vacation rentals is listings accommodating 4 guests (24.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Saint-Pol-de-Léon STR market, accounting for 48.8% of listings.
- 30.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Pol-de-Léon.
- On average, properties in Saint-Pol-de-Léon are equipped to host 4.0 guests.
Saint-Pol-de-Léon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Pol-de-Léon
- The most common availability pattern in Saint-Pol-de-Léon falls within the 271-366 days range, representing 42.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Pol-de-Léon (38%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Pol-de-Léon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
12.5% of total
2 Nights
36 listings
30% of total
3 Nights
25 listings
20.8% of total
4-6 Nights
15 listings
12.5% of total
7-29 Nights
16 listings
13.3% of total
30+ Nights
13 listings
10.8% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Pol-de-Léon is 2 Nights, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.8%) caters to monthly stays (30+ nights) in Saint-Pol-de-Léon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 30% of Saint-Pol-de-Léon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Pol-de-Léon.
Saint-Pol-de-Léon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
2.8% of total
Flexible
25 listings
22.9% of total
Moderate
28 listings
25.7% of total
Firm
27 listings
24.8% of total
Strict
26 listings
23.9% of total
Cancellation Policy Insights for Saint-Pol-de-Léon
- The prevailing Airbnb cancellation policy trend in Saint-Pol-de-Léon is Moderate, used by 25.7% of listings.
- There's a relatively balanced mix between guest-friendly (48.6%) and stricter (48.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 25.7% market standard in Saint-Pol-de-Léon.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Pol-de-Léon.
Saint-Pol-de-Léon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Pol-de-Léon
- The overall average booking lead time for vacation rentals in Saint-Pol-de-Léon is 64 days.
- Guests book furthest in advance for stays during June (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 53 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (102 days avg.) sees the longest lead times, while Fall (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Saint-Pol-de-Léon.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Pol-de-Léon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Pol-de-Léon (2025)
Amenity Prevalence
Amenity Insights for Saint-Pol-de-Léon
- Popular amenities like Heating, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Pol-de-Léon to stay competitive.
Saint-Pol-de-Léon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Pol-de-Léon
- The typical guest profile for Airbnb in Saint-Pol-de-Léon consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 82.6% of guests.
- Key international markets include France (82.6%) and United Kingdom (7%).
- Top languages spoken are French (45%) followed by English (33.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Pol-de-Léon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |
| St Helier | 66 | $2,497 | $216.70 | 56% |
| St Saviour | 20 | $2,432 | $199.42 | 54% |
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| Trinity | 12 | $2,208 | $156.98 | 61% |
| St Brelade | 49 | $2,206 | $205.10 | 53% |