Châteauroux Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Centre-Val de Loire, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Châteauroux in 2025? Explore comprehensive Airbnb analytics for Châteauroux, Centre-Val de Loire, France to uncover income potential. This 2025 STR market report for Châteauroux, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 414 active listings.

Whether you're considering an Airbnb investment in Châteauroux, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Châteauroux Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Châteauroux Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$82
The average rental revenue earned for an occupied room per day in Châteauroux.
Occupancy Rate(?)
40.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,858
Typical annual income for an Airbnb listing in Châteauroux. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.4%
Positive growth (5.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Châteauroux.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Châteauroux.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
414
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Châteauroux (2025)

Understanding the monthly revenue variations for Airbnb listings in Châteauroux is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Châteauroux is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Châteauroux across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,910+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,321 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $810 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $439, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Châteauroux

Châteauroux Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Châteauroux STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Châteauroux:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Châteauroux

Average Daily Rate (ADR) Airbnb Trends in Châteauroux (2025)

Effective short term rental pricing strategy in Châteauroux involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Châteauroux typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
  • Typical properties (Median) charge around $67 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Châteauroux

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Airbnb Seasonality Analysis & Trends in Châteauroux (2025)

Peak Season (August, July, September)
  • Revenue averages $1,331 per month
  • Occupancy rates average 51.0%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $916 per month
  • Occupancy maintains around 41.0%
  • Daily rates hold near $80
Low Season (April, June, December)
  • Revenue drops to average $809 per month
  • Occupancy decreases to average 37.8%
  • Daily rates adjust to average $81

Seasonality Insights for Châteauroux

  • The Airbnb seasonality in Châteauroux shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Châteauroux's highest earning potential, with monthly revenues capable of climbing to $1,616, occupancy reaching a high of 58.6%, and ADRs peaking at $91.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $715, occupancy could drop to 36.6%, and ADRs may adjust down to $77.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Châteauroux.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Châteauroux seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Châteauroux (2025)

Exploring the top neighborhoods for short-term rentals in Châteauroux? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-ville de Châteauroux
The city center is the heart of Châteauroux, filled with shops, restaurants, and cultural sites. It's a prime location for travelers looking for urban experiences and proximity to amenities.
Châteauroux Museum, Saint-Germain Church, Place de la République, Les Halles, Café des Arts
Parc des Expositions
Home to numerous events and exhibitions, this area attracts business travelers and visitors. Ideal for short-term rentals catering to attendees of conventions and fairs.
Parc des Expositions, Exhibition center events, Nearby eateries, Convenient transport links
La Châtre
A charming small town near Châteauroux, known for its historical sites and proximity to nature. Great for travelers seeking a quieter, rural experience.
George Sand's House, Local markets, Nature trails, Riverside activities
Berry Bouy
A growing community on the outskirts of Châteauroux, offering affordable rental options and easy access to the city. Attractive for families and long-term visitors.
Local parks, Shopping facilities, Community events, Family-friendly amenities
Valençay
Famous for its château, this picturesque village is popular with tourists seeking historical charm, making it a great spot for unique stays.
Château de Valençay, Local vineyards, Historic village center, Scenic countryside
Argenton-sur-Creuse
Known for its beautiful river scenery and historic architecture, Argenton is a delightful getaway for those wanting to explore the surrounding nature.
Gorges de la Creuse, Old town, Local artisanal shops, Riverside walks
Déols
A suburb of Châteauroux with a tranquil setting and easy access to the main city, appealing to visitors looking for quiet stays close to urban conveniences.
Local parks, Shopping areas, Nearby historical sites, Public transport access
Val de Berry
This area offers a mix of rural charm and proximity to larger towns, perfect for visitors interested in outdoor activities and local culture.
Hiking trails, Berry region landscapes, Cultural festivals, Community markets

Understanding Airbnb License Requirements & STR Laws in Châteauroux (2025)

While Châteauroux, Centre-Val de Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Châteauroux to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Châteauroux (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Châteaurouxbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

High-end cottage, 15 people

High-end cottage, 15 people

Entire Place • 8 bedrooms

$63,905
Revenue
36.2%
Occupancy
$553.87
Daily Rate
Maison de caractère-4chb-centre ville-wifi-jardin

Maison de caractère-4chb-centre ville-wifi-jardin

Entire Place • 4 bedrooms

$40,588
Revenue
47.0%
Occupancy
$255.10
Daily Rate
Atypical and cozy loft with Jacuzzi

Atypical and cozy loft with Jacuzzi

Entire Place • 4 bedrooms

$34,937
Revenue
28.6%
Occupancy
$345.06
Daily Rate
The White Home Broadway, Luxe jacuzzi Piscine

The White Home Broadway, Luxe jacuzzi Piscine

Entire Place • 3 bedrooms

$32,842
Revenue
32.1%
Occupancy
$265.48
Daily Rate
Grand Gîte à Châteauroux - Le Saint-Christophe

Grand Gîte à Châteauroux - Le Saint-Christophe

Entire Place • 3 bedrooms

$32,523
Revenue
44.1%
Occupancy
$174.24
Daily Rate
Grand Talleyrand -Gite de charme 14 p 8 Ch

Grand Talleyrand -Gite de charme 14 p 8 Ch

Entire Place • 8 bedrooms

$30,295
Revenue
32.4%
Occupancy
$349.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Châteauroux (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Châteauroux based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Louis Et Manu De Cool Raoul44$525,1127284.81/5.0
Gaelle27$220,9331904.78/5.0
Gilles5$104,2463654.95/5.0
Lucille6$100,7893924.95/5.0
Antony11$94,8472584.75/5.0
Michael5$90,3554584.89/5.0
Julie8$69,7716854.80/5.0
Henri9$68,2783694.61/5.0
Andre4$65,066964.85/5.0
Catherine1$63,90545.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Châteauroux.

Dive Deeper: Advanced Châteauroux STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Châteauroux. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Châteauroux Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Châteauroux

  • The Châteauroux Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.4% of the 414 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Châteauroux, Apartment/Condo properties are the most common (61.1%), reflecting the local real estate landscape.
  • Houses represent a significant 33.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 5.2%) offer potential for unique stay experiences.

Châteauroux Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Châteauroux

  • The dominant room capacity in Châteauroux is 1 bedroom listings, making up 49% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 71.9% of the active Airbnb listings in Châteauroux, indicating a high concentration in these sizes.

Châteauroux Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Châteauroux

  • The most common guest capacity trend in Châteauroux vacation rentals is listings accommodating 2 guests (37.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Châteauroux STR market, accounting for 68.1% of listings.
  • 15.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Châteauroux.
  • On average, properties in Châteauroux are equipped to host 3.3 guests.

Châteauroux Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Châteauroux

  • The most common availability pattern in Châteauroux falls within the 271-366 days range, representing 51.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Châteauroux (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Châteauroux Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (46.1%)

1 Night

182 listings

46.1% of total

2 Nights (33.2%)

2 Nights

131 listings

33.2% of total

3 Nights (3.3%)

3 Nights

13 listings

3.3% of total

4-6 Nights (2.5%)

4-6 Nights

10 listings

2.5% of total

7-29 Nights (0.3%)

7-29 Nights

1 listings

0.3% of total

30+ Nights (14.7%)

30+ Nights

58 listings

14.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Châteauroux is 1 Night, adopted by 46.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.3%) of the Châteauroux Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.7%) caters to monthly stays (30+ nights) in Châteauroux, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 46.1% of Châteauroux hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Châteauroux.

Châteauroux Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

0.9% of total

Flexible (42.5%)

Flexible

147 listings

42.5% of total

Moderate (40.8%)

Moderate

141 listings

40.8% of total

Firm (7.2%)

Firm

25 listings

7.2% of total

Strict (8.7%)

Strict

30 listings

8.7% of total

Cancellation Policy Insights for Châteauroux

  • The prevailing Airbnb cancellation policy trend in Châteauroux is Flexible, used by 42.5% of listings.
  • The market strongly favors guest-friendly terms, with 83.3% of listings offering Flexible or Moderate policies. This suggests guests in Châteauroux may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.5% market standard in Châteauroux.
  • Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Châteauroux.

Châteauroux STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Châteauroux

  • The overall average booking lead time for vacation rentals in Châteauroux is 30 days.
  • Guests book furthest in advance for stays during June (average 45 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Châteauroux.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Châteauroux averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Châteauroux (2025)

Amenity Prevalence

Amenity Insights for Châteauroux

  • Essential amenities in Châteauroux that guests expect include: Heating, Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Smoke alarm, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Châteauroux: Heating, Wifi, TV, Kitchen.
  • Prioritize adding missing essentials: Heating, Wifi, TV, Kitchen.
  • Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Châteauroux to stay competitive.

Châteauroux Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Châteauroux

  • The typical guest profile for Airbnb in Châteauroux consists of primarily domestic travelers (86%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 85.9% of guests.
  • Key international markets include France (85.9%) and United Kingdom (2.3%).
  • Top languages spoken are French (47.9%) followed by English (30.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Châteauroux.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Châteauroux Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Thilouze10$3,326$308.5954%
Millançay11$3,313$364.9836%
Coteaux-sur-Loire20$3,023$272.1640%
Artannes-sur-Indre22$2,921$338.9040%
Langon-sur-Cher12$2,826$416.0733%
Ambillou17$2,749$381.8430%
Bourrou10$2,432$244.2733%
Montrieux-en-Sologne14$2,408$397.3530%
Cellettes41$2,397$277.0739%
Sorigny10$2,363$215.2151%

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