Taha’a Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in French Polynesia, France
Is Airbnb profitable in Taha’a in 2025? Explore comprehensive Airbnb analytics for Taha’a, French Polynesia, France to uncover income potential. This 2025 STR market report for Taha’a, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 59 active listings.
Whether you're considering an Airbnb investment in Taha’a, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Taha’a Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Taha’a Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Taha’a (2025)
Understanding the monthly revenue variations for Airbnb listings in Taha’a is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Taha’a is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Taha’a across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,925+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,036 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,349 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $619, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Taha’a
Taha’a Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Taha’a STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Taha’a:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Taha’a
Average Daily Rate (ADR) Airbnb Trends in Taha’a (2025)
Effective short term rental pricing strategy in Taha’a involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Taha’a typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $345+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
- Typical properties (Median) charge around $151 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Taha’a
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Airbnb Seasonality Analysis & Trends in Taha’a (2025)
Peak Season (August, October, July)
- Revenue averages $2,906 per month
- Occupancy rates average 46.7%
- Daily rates average $177
Shoulder Season
- Revenue averages $2,314 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $178
Low Season (February, March, December)
- Revenue drops to average $1,774 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $172
Seasonality Insights for Taha’a
- The Airbnb seasonality in Taha’a shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Taha’a's highest earning potential, with monthly revenues capable of climbing to $2,983, occupancy reaching a high of 49.4%, and ADRs peaking at $192.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,551, occupancy could drop to 28.3%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Taha’a.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Taha’a seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Taha’a (2025)
Exploring the top neighborhoods for short-term rentals in Taha’a? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Fa'a'aha | A beautiful spot with stunning views of the lagoon and proximity to local culture. Ideal for guests wanting to experience the tranquility of island life. | Reef snorkeling, Local craft markets, Sunset views, Cultural performances, Guided boat tours |
| Hurepiti | Known for its secluded beaches and lush landscapes, Hurepiti is perfect for those looking for relaxation and natural beauty. | Hiking trails, Private beaches, Coral reefs, Picnic spots, Bicycle tours |
| Pohonu | A popular area among travelers for its access to local farms and authentic dining experiences. Visitors enjoy the local cuisine and hospitality. | Vanilla plantations, Local restaurants, Market days, Cooking classes, Cultural tours |
| Motu Tautau | A stunning motu (islet) known for its crystal-clear waters and fabulous snorkeling opportunities. It's a great spot for water sports enthusiasts. | Snorkeling expeditions, Kayaking, Beachside lounging, Coral gardens, Romantic sunsets |
| Vaitape | While technically on Bora Bora, it is a common gateway for Taha'a adventures, offering a local town vibe with access to surrounding islands. | Local shops, Restaurants, Water activity rentals, Cultural events, Marina access |
| Raiatea | The largest neighboring island and often serves as a launch point for Taha’a excursions. It attracts those wanting to explore the nearby attractions. | Temples, Historic sites, Boat tours to Taha'a, Hiking, Waterfalls |
| Taputapuātea | A UNESCO World Heritage Site known for its ancient marae (temples) and cultural significance. Draws history buffs and cultural tourists. | Marae sites, Cultural performances, Guided tours, Scenic views, Traditional ceremonies |
| Coconut Grove | A charming area filled with coconut palms and welcoming locals, ideal for visitors wanting a laid-back beach experience. | Coconut groves, Relaxing beaches, Water sports, Fishing spots, Local artisans |
Understanding Airbnb License Requirements & STR Laws in Taha’a (2025)
Yes, Taha’a, French Polynesia, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Taha’a to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Taha’a (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Taha’abased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Sea Bungalow + Car
Entire Place • 1 bedroom
Villa Lou Faret / Sunset Pool
Entire Place • 2 bedrooms
Bungalow Vai : Anavai Lodge Taha'a
Entire Place • 1 bedroom
Moana Beach bungalow Horizon
Entire Place • 1 bedroom
Bungalow Vave'a : Anavai Lodge Taha'a
Entire Place • 1 bedroom
Moana Beach bungalow Plage
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Taha’a (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Taha’a based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Clément | 3 | $228,421 | 166 | 4.98/5.0 |
| Christophe | 1 | $132,031 | 11 | 5.00/5.0 |
| Mathieu | 2 | $128,890 | 232 | 4.94/5.0 |
| Thierry | 2 | $60,865 | 222 | 4.83/5.0 |
| Tama | 1 | $60,698 | 74 | 4.95/5.0 |
| Bruno | 4 | $56,985 | 103 | 4.75/5.0 |
| Dominique | 1 | $54,148 | 23 | 4.83/5.0 |
| Tahiti Reva | 8 | $39,101 | 4 | 4.33/5.0 |
| Kelly | 2 | $37,969 | 55 | 4.98/5.0 |
| Vatea | 5 | $32,577 | 28 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Taha’a.
Dive Deeper: Advanced Taha’a STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Taha’a. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTaha’a Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Taha’a
- The Taha’a Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Taha’a, House properties are the most common (69.5%), reflecting the local real estate landscape.
- Houses represent a significant 69.5% portion, catering likely to families or larger groups.
- The presence of 11.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays, others (combined 6.8%) offer potential for unique stay experiences.
Taha’a Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Taha’a
- The dominant room capacity in Taha’a is 1 bedroom listings, making up 55.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.6% of the active Airbnb listings in Taha’a, indicating a high concentration in these sizes.
- With over half the market (55.9%) consisting of studios or 1-bedroom units, Taha’a is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Taha’a.
Taha’a Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Taha’a
- The most common guest capacity trend in Taha’a vacation rentals is listings accommodating 2 guests (32.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Taha’a STR market, accounting for 55.9% of listings.
- 17.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Taha’a.
- On average, properties in Taha’a are equipped to host 3.3 guests.
Taha’a Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Taha’a
- The most common availability pattern in Taha’a falls within the 271-366 days range, representing 55.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Taha’a (30.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Taha’a Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
22.4% of total
2 Nights
24 listings
41.4% of total
3 Nights
4 listings
6.9% of total
4-6 Nights
1 listings
1.7% of total
30+ Nights
16 listings
27.6% of total
Key Insights
- The most prevalent minimum stay requirement in Taha’a is 2 Nights, adopted by 41.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.8%) of the Taha’a Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (27.6%) caters to monthly stays (30+ nights) in Taha’a, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.4% of Taha’a hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Taha’a.
Taha’a Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
10 listings
19.6% of total
Flexible
14 listings
27.5% of total
Moderate
11 listings
21.6% of total
Firm
11 listings
21.6% of total
Strict
5 listings
9.8% of total
Cancellation Policy Insights for Taha’a
- The prevailing Airbnb cancellation policy trend in Taha’a is Flexible, used by 27.5% of listings.
- There's a relatively balanced mix between guest-friendly (49.1%) and stricter (31.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 27.5% market standard in Taha’a.
- Using a Strict policy might deter some guests, as only 9.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Taha’a.
Taha’a STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Taha’a
- The overall average booking lead time for vacation rentals in Taha’a is 57 days.
- Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (67 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Taha’a.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Taha’a averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Taha’a (2025)
Amenity Prevalence
Amenity Insights for Taha’a
- Essential amenities in Taha’a that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Taha’a: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Taha’a to stay competitive.
Taha’a Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Taha’a
- The typical guest profile for Airbnb in Taha’a consists of a mix of domestic (55%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 54.7% of guests.
- Key international markets include France (54.7%) and United States (17.5%).
- Top languages spoken are English (39.5%) followed by French (35.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Taha’a Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.