Malzéville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grand Est, France
Is Airbnb profitable in Malzéville in 2025? Explore comprehensive Airbnb analytics for Malzéville, Grand Est, France to uncover income potential. This 2025 STR market report for Malzéville, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Malzéville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Malzéville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Malzéville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Malzéville (2025)
Understanding the monthly revenue variations for Airbnb listings in Malzéville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malzéville is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malzéville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,026+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,414 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $860 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $378, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Malzéville
Malzéville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Malzéville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malzéville:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Malzéville
Average Daily Rate (ADR) Airbnb Trends in Malzéville (2025)
Effective short term rental pricing strategy in Malzéville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malzéville typically peaks in July and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $77 or more.
- Typical properties (Median) charge around $54 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Malzéville
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Airbnb Seasonality Analysis & Trends in Malzéville (2025)
Peak Season (August, December, May)
- Revenue averages $1,153 per month
- Occupancy rates average 52.3%
- Daily rates average $66
Shoulder Season
- Revenue averages $949 per month
- Occupancy maintains around 43.2%
- Daily rates hold near $67
Low Season (January, February, July)
- Revenue drops to average $785 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $67
Seasonality Insights for Malzéville
- The Airbnb seasonality in Malzéville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Malzéville's highest earning potential, with monthly revenues capable of climbing to $1,245, occupancy reaching a high of 59.4%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $750, occupancy could drop to 28.1%, and ADRs may adjust down to $61.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malzéville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Malzéville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Malzéville (2025)
Exploring the top neighborhoods for short-term rentals in Malzéville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre de Malzéville | Centrally located, the area offers easy access to local shops, cafes, and public transport. It's a great spot for tourists wanting to explore the nearby city of Nancy, known for its historic architecture and vibrant culture. | Place Stanislas, Nancy Museum of Fine Arts, Parc de la Pépinière, Lorraine Railway Museum, Palais des Congrès de Nancy |
| Parc des Expositions | This area is known for hosting various events and exhibitions, making it a prime location for business travelers and those attending conventions. There are plenty of accommodations to cater to this demographic. | Parc des Expositions Nancy, Cité des Congrès, Centre Prouvé, Shopping Center Saint-Sébastien |
| Malzéville Riverside | The scenic views along the river attract visitors who love nature and outdoor activities. It's perfect for families and people wanting to enjoy peaceful surroundings while being close to the city. | Meurthe River, Riverside parks, Walking and biking paths, Fishing spots |
| Historic Malzéville | Rich in history, this area offers charming streets and historical buildings that attract tourists interested in the heritage of the region. It's close to landmarks and cultural sites. | Église Saint-Louis, Old Town Malzéville, Cultural events and festivals, Local artisan shops |
| Cultural District | Home to various cultural institutions, this district attracts tourists interested in arts and culture. It's a vibrant area with many activities throughout the year. | Theatre de la Manufacture, Art galleries, Cultural festivals, Workshops and events |
| Residential Malzéville | A quiet, residential area that appeals to visitors looking for a more local experience. It's a great place for families and longer stays, close to amenities like grocery stores and parks. | Local parks, Community centers, Family-friendly restaurants, Quiet neighborhoods |
| Education Hub | With a number of educational institutions nearby, this area attracts students and visitors of all ages. It brings in a younger crowd looking for affordable stays. | University of Nancy, Student events, Libraries, University cafes |
| Gateway to Lorraine Region | Malzéville serves as a gateway to the larger Lorraine region, making it a strategic place for travelers looking to explore more of northeastern France. | Access to Lorraine landmarks, Regional wine tours, Château de Lunéville, Beautiful countryside for excursions |
Understanding Airbnb License Requirements & STR Laws in Malzéville (2025)
While Malzéville, Grand Est, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Malzéville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Malzéville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Malzévillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Along the water - Apt 6 people
Entire Place • 2 bedrooms
Country house in town 2 nights minimum
Entire Place • 5 bedrooms
Loft du Jericho
Entire Place • 2 bedrooms
Nice studio halfway between nature and city
Entire Place • 1 bedroom
Appartement Cocooning
Entire Place • 2 bedrooms
Bright 1 Bedroom Garden Suite
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Malzéville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Malzéville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hômtimise | 1 | $25,544 | 29 | 4.48/5.0 |
| Alice | 1 | $24,422 | 16 | 4.94/5.0 |
| Fred | 2 | $20,608 | 124 | 4.79/5.0 |
| Laurent | 1 | $20,183 | 109 | 4.81/5.0 |
| Justine | 1 | $17,285 | 71 | 4.76/5.0 |
| Rosy | 1 | $15,313 | 40 | 4.63/5.0 |
| Catherine | 1 | $14,644 | 129 | 4.91/5.0 |
| Amelie | 2 | $11,882 | 55 | 4.88/5.0 |
| Marie-Odile | 1 | $7,467 | 160 | 4.88/5.0 |
| Marie | 1 | $7,375 | 56 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malzéville.
Dive Deeper: Advanced Malzéville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malzéville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMalzéville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Malzéville
- The Malzéville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Malzéville, Apartment/Condo properties are the most common (76%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique, hotel/boutique, others (combined 12.0%) offer potential for unique stay experiences.
Malzéville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Malzéville
- The dominant room capacity in Malzéville is 1 bedroom listings, making up 68% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Malzéville, indicating a high concentration in these sizes.
- With over half the market (68%) consisting of studios or 1-bedroom units, Malzéville is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Malzéville.
Malzéville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Malzéville
- The most common guest capacity trend in Malzéville vacation rentals is listings accommodating 2 guests (64%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Malzéville STR market, accounting for 80.0% of listings.
- A significant 64.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Malzéville.
- On average, properties in Malzéville are equipped to host 2.8 guests.
Malzéville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Malzéville
- The most common availability pattern in Malzéville falls within the 271-366 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Malzéville (32%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Malzéville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
32% of total
2 Nights
11 listings
44% of total
3 Nights
2 listings
8% of total
4-6 Nights
1 listings
4% of total
7-29 Nights
1 listings
4% of total
30+ Nights
2 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Malzéville is 2 Nights, adopted by 44% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.0%) of the Malzéville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44% of Malzéville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malzéville.
Malzéville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
52% of total
Moderate
6 listings
24% of total
Firm
2 listings
8% of total
Strict
4 listings
16% of total
Cancellation Policy Insights for Malzéville
- The prevailing Airbnb cancellation policy trend in Malzéville is Flexible, used by 52% of listings.
- The market strongly favors guest-friendly terms, with 76.0% of listings offering Flexible or Moderate policies. This suggests guests in Malzéville may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52% market standard in Malzéville.
- Given the high prevalence of Flexible policies (52%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Malzéville.
Malzéville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Malzéville
- The overall average booking lead time for vacation rentals in Malzéville is 21 days.
- Guests book furthest in advance for stays during April (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (32 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Malzéville.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Malzéville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Malzéville (2025)
Amenity Prevalence
Amenity Insights for Malzéville
- Popular amenities like Hot water, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Malzéville to stay competitive.
Malzéville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Malzéville
- The typical guest profile for Airbnb in Malzéville consists of primarily domestic travelers (79%), often arriving from nearby Nancy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 79.2% of guests.
- Key international markets include France (79.2%) and Netherlands (5.8%).
- Top languages spoken are French (40.3%) followed by English (32.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nancy and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Malzéville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ittenheim | 21 | $3,798 | $258.51 | 41% |
| Furdenheim | 21 | $3,245 | $352.90 | 44% |
| Osenbach | 24 | $3,229 | $283.07 | 38% |
| Le Valtin | 15 | $3,207 | $347.72 | 40% |
| Ventron | 80 | $2,984 | $295.05 | 37% |
| Griesheim-près-Molsheim | 19 | $2,975 | $262.45 | 41% |
| Hurtigheim | 11 | $2,948 | $200.12 | 43% |
| Liézey | 22 | $2,928 | $296.64 | 36% |
| La Forge | 13 | $2,838 | $308.69 | 43% |
| Chiny | 22 | $2,815 | $255.49 | 36% |