Groffliers Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Groffliers in 2025? Explore comprehensive Airbnb analytics for Groffliers, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Groffliers, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Groffliers, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Groffliers Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Groffliers Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Groffliers (2025)
Understanding the monthly revenue variations for Airbnb listings in Groffliers is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Groffliers is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Groffliers across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,501+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,203 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,411 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $764, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Groffliers
Groffliers Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Groffliers STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Groffliers:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Groffliers
Average Daily Rate (ADR) Airbnb Trends in Groffliers (2025)
Effective short term rental pricing strategy in Groffliers involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Groffliers typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $192+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Groffliers
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Airbnb Seasonality Analysis & Trends in Groffliers (2025)
Peak Season (August, May, July)
- Revenue averages $2,836 per month
- Occupancy rates average 63.5%
- Daily rates average $129
Shoulder Season
- Revenue averages $1,681 per month
- Occupancy maintains around 35.5%
- Daily rates hold near $130
Low Season (January, February, March)
- Revenue drops to average $694 per month
- Occupancy decreases to average 19.0%
- Daily rates adjust to average $133
Seasonality Insights for Groffliers
- The Airbnb seasonality in Groffliers shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Groffliers's highest earning potential, with monthly revenues capable of climbing to $3,117, occupancy reaching a high of 74.3%, and ADRs peaking at $137.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $457, occupancy could drop to 11.6%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Groffliers.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Groffliers seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Groffliers (2025)
Exploring the top neighborhoods for short-term rentals in Groffliers? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Groffliers Village | Charming village atmosphere with local shops and a friendly community. Attracts guests looking for a peaceful retreat away from busy tourist areas. | Local markets, Cafés and bakeries, Historical architecture, Community events, Rural landscapes |
Le Touquet-Paris-Plage | Famous seaside resort town known for its upscale ambiance and beautiful beaches. A prime location for tourists seeking luxury and leisure activities. | Plage du Touquet, Shopping boutiques, Golf courses, Casino, The Touquet Beach, Walking and biking paths |
Montreuil-sur-Mer | Historic fortified town known for its medieval architecture and charming streets. Attracts history buffs and those seeking a quaint atmosphere. | The Citadel, St. Saulve Church, Local artisans, Historical tours, Restaurants with local cuisine |
Le Crotoy | Picturesque coastal village in the Baie de Somme, popular for its unique landscape and natural beauty, favored by those seeking tranquility. | Baie de Somme, Bird watching, Nature reserves, Local seafood, Historic harbor |
Fort Mahon-Plage | Coastal resort offering a mix of beach leisure and outdoor activities, ideal for nature lovers and adventure seekers. | Beaches, Hiking trails, Cycling paths, Water sports, Local nature parks |
Understanding Airbnb License Requirements & STR Laws in Groffliers (2025)
While Groffliers, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Groffliers to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Groffliers (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Groffliersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Grand Cottage entre Terre&Mer
Entire Place • 2 bedrooms

Big house on the Cote d 'Opale
Entire Place • 5 bedrooms

Villa 10/12 people Authie Bay
Entire Place • 5 bedrooms

Double suite in Manoir XIX with pool and park
Entire Place • 2 bedrooms

Passpierre renovated villa near the preserved site
Entire Place • 3 bedrooms

Charming holiday home with a pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Groffliers (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Groffliers based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Robin | 3 | $82,975 | 140 | 4.90/5.0 |
Evelyne | 3 | $50,610 | 94 | 4.96/5.0 |
Anne | 1 | $42,899 | 23 | 4.87/5.0 |
Emmanuelle | 6 | $40,977 | 26 | 4.01/5.0 |
Nicole | 1 | $35,354 | 57 | 4.54/5.0 |
Pauline | 1 | $31,707 | 5 | 5.00/5.0 |
Maëva | 1 | $21,960 | 36 | 4.83/5.0 |
Sigrid | 1 | $17,894 | 11 | 4.64/5.0 |
Sylvie | 1 | $17,352 | 52 | 4.92/5.0 |
Amandine | 1 | $15,601 | 10 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Groffliers.
Dive Deeper: Advanced Groffliers STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Groffliers. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGroffliers Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Groffliers
- The Groffliers Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Groffliers, House properties are the most common (46.2%), reflecting the local real estate landscape.
- Houses represent a significant 46.2% portion, catering likely to families or larger groups.
- The presence of 23.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Groffliers Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Groffliers
- The dominant room capacity in Groffliers is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.9% of the active Airbnb listings in Groffliers, indicating a high concentration in these sizes.
- A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Groffliers.
Groffliers Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Groffliers
- The most common guest capacity trend in Groffliers vacation rentals is listings accommodating 6 guests (30.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Groffliers STR market, accounting for 50.0% of listings.
- 42.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Groffliers.
- On average, properties in Groffliers are equipped to host 4.0 guests.
Groffliers Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Groffliers
- The most common availability pattern in Groffliers falls within the 181-270 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Groffliers (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Groffliers Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
4% of total
2 Nights
15 listings
60% of total
3 Nights
2 listings
8% of total
4-6 Nights
2 listings
8% of total
7-29 Nights
1 listings
4% of total
30+ Nights
4 listings
16% of total
Key Insights
- The most prevalent minimum stay requirement in Groffliers is 2 Nights, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.0%) of the Groffliers Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16%) caters to monthly stays (30+ nights) in Groffliers, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 60% of Groffliers hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4% currently do.
- A 2-night minimum appears standard (60%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 16% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Groffliers.
Groffliers Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
4.3% of total
Moderate
13 listings
56.5% of total
Firm
4 listings
17.4% of total
Strict
5 listings
21.7% of total
Cancellation Policy Insights for Groffliers
- The prevailing Airbnb cancellation policy trend in Groffliers is Moderate, used by 56.5% of listings.
- There's a relatively balanced mix between guest-friendly (60.8%) and stricter (39.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 56.5% market standard in Groffliers.
- Regularly review your cancellation policy against competitors and market demand shifts in Groffliers.
Groffliers STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Groffliers
- The overall average booking lead time for vacation rentals in Groffliers is 88 days.
- Guests book furthest in advance for stays during March (average 134 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 45 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (110 days avg.) sees the longest lead times, while Fall (55 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Groffliers.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 110 days) to capture early planners.
- Monitor your own booking lead times against these Groffliers averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Groffliers (2025)
Amenity Prevalence
Amenity Insights for Groffliers
- Essential amenities in Groffliers that guests expect include: Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Groffliers: Free parking on premises, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Groffliers to stay competitive.
Groffliers Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Groffliers
- The typical guest profile for Airbnb in Groffliers consists of primarily domestic travelers (74%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 74.3% of guests.
- Key international markets include France (74.3%) and Belgium (11.4%).
- Top languages spoken are French (52.6%) followed by English (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Groffliers Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Lo-Reninge | 12 | $6,193 | $432.10 | 49% |
Morienval | 10 | $5,794 | $400.84 | 32% |
La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
Luneray | 12 | $3,745 | $526.24 | 42% |
Rosoy-en-Multien | 15 | $3,558 | $367.61 | 51% |
Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
Cricquebœuf | 10 | $3,417 | $268.29 | 46% |
Caumont | 11 | $3,350 | $286.17 | 49% |
Sevenoaks | 168 | $3,040 | $271.64 | 44% |