Villiers-sur-Marne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ile-de-France, France
Is Airbnb profitable in Villiers-sur-Marne in 2025? Explore comprehensive Airbnb analytics for Villiers-sur-Marne, Ile-de-France, France to uncover income potential. This 2025 STR market report for Villiers-sur-Marne, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 107 active listings.
Whether you're considering an Airbnb investment in Villiers-sur-Marne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villiers-sur-Marne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villiers-sur-Marne Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villiers-sur-Marne (2025)
Understanding the monthly revenue variations for Airbnb listings in Villiers-sur-Marne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villiers-sur-Marne is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villiers-sur-Marne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,856+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,844 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,176 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $632, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villiers-sur-Marne
Villiers-sur-Marne Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villiers-sur-Marne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villiers-sur-Marne:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villiers-sur-Marne
Average Daily Rate (ADR) Airbnb Trends in Villiers-sur-Marne (2025)
Effective short term rental pricing strategy in Villiers-sur-Marne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villiers-sur-Marne typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $197+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Villiers-sur-Marne
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Airbnb Seasonality Analysis & Trends in Villiers-sur-Marne (2025)
Peak Season (August, June, July)
- Revenue averages $1,767 per month
- Occupancy rates average 43.7%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,400 per month
- Occupancy maintains around 45.1%
- Daily rates hold near $110
Low Season (January, February, November)
- Revenue drops to average $1,066 per month
- Occupancy decreases to average 40.1%
- Daily rates adjust to average $103
Seasonality Insights for Villiers-sur-Marne
- The Airbnb seasonality in Villiers-sur-Marne shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villiers-sur-Marne's highest earning potential, with monthly revenues capable of climbing to $1,867, occupancy reaching a high of 48.9%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $954, occupancy could drop to 38.0%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villiers-sur-Marne.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villiers-sur-Marne seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villiers-sur-Marne (2025)
Exploring the top neighborhoods for short-term rentals in Villiers-sur-Marne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-Ville | The central part of Villiers-sur-Marne offers easy access to shops, restaurants, and public transport. It is ideal for travelers seeking convenience and local culture. | Église Saint-Georges, Parc de la Mairie, Shopping areas, Cafés and restaurants |
| Parc de la Mairie | A popular area for families and outdoor enthusiasts. Close to parks and recreational facilities, perfect for hosting guests who enjoy nature. | Parc de la Mairie, Recreational areas, Walking paths, Picnic spots |
| Les Bordes | This area is known for its quiet residential neighborhoods, appealing to guests looking for a relaxing stay while being close to the city. | Calm residential streets, Local parks, Proximity to public transport |
| Village des Marais | A charming neighborhood with traditional French architecture and a local feel, attracting tourists looking for an authentic experience. | Local markets, Traditional architecture, Community events |
| Les Charmettes | A suburban area with more space and gardens, suitable for families visiting Villiers-sur-Marne. | Lush greenery, Family-friendly parks, Quiet atmosphere |
| La Noue | An up-and-coming area with affordable accommodations that appeal to budget-conscious travelers. | Local shops, Affordable restaurants, Public transport access |
| Château de Vincennes | Nearby Vincennes offers historical charm and attractions including the Château, drawing tourists looking for history and culture. | Château de Vincennes, Parc Floral de Paris, Local cafés and shops |
| Val de Marne | The surrounding region offers more natural landscapes and suburban comfort, ideal for guests wanting to escape the urban hustle. | Natural parks, Cultural sites, Local cuisine |
Understanding Airbnb License Requirements & STR Laws in Villiers-sur-Marne (2025)
While Villiers-sur-Marne, Ile-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villiers-sur-Marne to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Villiers-sur-Marne (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villiers-sur-Marnebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Elegant 4 pieces/2 Parking/20 mn de Paris & Disney
Entire Place • 3 bedrooms
La Coquette – House 10p – Paris & Disney
Entire Place • 4 bedrooms
Large house with pool between Paris and Disney
Entire Place • 3 bedrooms
Le Pavillon - Stay at 8 - Wifi - Paris and Disney
Entire Place • 3 bedrooms
Cozy apartment near Paris Disney
Entire Place • 2 bedrooms
Lovely flat 3P at 20' from Paris & 22' from Disney
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villiers-sur-Marne (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villiers-sur-Marne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Caroline | 6 | $149,940 | 113 | 4.78/5.0 |
| Viet Nam | 5 | $83,505 | 118 | 4.82/5.0 |
| Nathalia | 1 | $46,900 | 74 | 4.86/5.0 |
| Jonathan | 3 | $38,622 | 280 | 4.58/5.0 |
| Marcello | 1 | $35,472 | 8 | 5.00/5.0 |
| Shandra | 1 | $31,317 | 70 | 4.87/5.0 |
| Evodie | 1 | $29,095 | 106 | 4.96/5.0 |
| Thanh Mi | 1 | $27,457 | 9 | 5.00/5.0 |
| Joao | 2 | $27,394 | 128 | 4.86/5.0 |
| Jacqueline | 3 | $26,865 | 33 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villiers-sur-Marne.
Dive Deeper: Advanced Villiers-sur-Marne STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villiers-sur-Marne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilliers-sur-Marne Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villiers-sur-Marne
- The Villiers-sur-Marne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.7% of the 107 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villiers-sur-Marne, Apartment/Condo properties are the most common (73.8%), reflecting the local real estate landscape.
- Houses represent a significant 23.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 2.8%) offer potential for unique stay experiences.
Villiers-sur-Marne Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villiers-sur-Marne
- The dominant room capacity in Villiers-sur-Marne is 1 bedroom listings, making up 51.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.2% of the active Airbnb listings in Villiers-sur-Marne, indicating a high concentration in these sizes.
- With over half the market (51.4%) consisting of studios or 1-bedroom units, Villiers-sur-Marne is particularly well-suited for individuals or couples.
Villiers-sur-Marne Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villiers-sur-Marne
- The most common guest capacity trend in Villiers-sur-Marne vacation rentals is listings accommodating 4 guests (29.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Villiers-sur-Marne STR market, accounting for 52.3% of listings.
- 19.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villiers-sur-Marne.
- On average, properties in Villiers-sur-Marne are equipped to host 3.5 guests.
Villiers-sur-Marne Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villiers-sur-Marne
- The most common availability pattern in Villiers-sur-Marne falls within the 271-366 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Villiers-sur-Marne (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Villiers-sur-Marne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
19.8% of total
2 Nights
36 listings
34% of total
3 Nights
9 listings
8.5% of total
4-6 Nights
8 listings
7.5% of total
7-29 Nights
3 listings
2.8% of total
30+ Nights
29 listings
27.4% of total
Key Insights
- The most prevalent minimum stay requirement in Villiers-sur-Marne is 2 Nights, adopted by 34% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.4%) caters to monthly stays (30+ nights) in Villiers-sur-Marne, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34% of Villiers-sur-Marne hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.8% currently do.
- A 2-night minimum appears standard (34%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 27.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villiers-sur-Marne.
Villiers-sur-Marne Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
22.3% of total
Moderate
52 listings
50.5% of total
Firm
14 listings
13.6% of total
Strict
14 listings
13.6% of total
Cancellation Policy Insights for Villiers-sur-Marne
- The prevailing Airbnb cancellation policy trend in Villiers-sur-Marne is Moderate, used by 50.5% of listings.
- The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Villiers-sur-Marne may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50.5% market standard in Villiers-sur-Marne.
- Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Villiers-sur-Marne.
Villiers-sur-Marne STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villiers-sur-Marne
- The overall average booking lead time for vacation rentals in Villiers-sur-Marne is 23 days.
- Guests book furthest in advance for stays during August (average 38 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (29 days avg.) sees the longest lead times, while Fall (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Villiers-sur-Marne.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 38 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Villiers-sur-Marne averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villiers-sur-Marne (2025)
Amenity Prevalence
Amenity Insights for Villiers-sur-Marne
- Essential amenities in Villiers-sur-Marne that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villiers-sur-Marne: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villiers-sur-Marne to stay competitive.
Villiers-sur-Marne Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villiers-sur-Marne
- The typical guest profile for Airbnb in Villiers-sur-Marne consists of a mix of domestic (52%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 52.1% of guests.
- Key international markets include France (52.1%) and United Kingdom (8.2%).
- Top languages spoken are English (34.5%) followed by French (32.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villiers-sur-Marne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Morienval | 12 | $4,683 | $377.01 | 30% |
| La Couture-Boussey | 11 | $4,123 | $423.18 | 30% |
| Rosoy-en-Multien | 14 | $3,867 | $360.13 | 58% |
| Dizy | 10 | $3,615 | $250.31 | 48% |
| Saint-Rémy-l'Honoré | 13 | $3,255 | $267.44 | 39% |
| Muids | 14 | $3,241 | $383.50 | 37% |
| Mesnils-sur-Iton | 25 | $3,170 | $327.89 | 41% |
| Langon-sur-Cher | 11 | $3,080 | $451.87 | 33% |
| Trigny | 10 | $3,071 | $262.23 | 42% |
| Verdelot | 14 | $3,064 | $302.97 | 41% |