Saint-Joseph Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Martinique, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Saint-Joseph in 2025? Explore comprehensive Airbnb analytics for Saint-Joseph, Martinique, France to uncover income potential. This 2025 STR market report for Saint-Joseph, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 60 active listings.

Whether you're considering an Airbnb investment in Saint-Joseph, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Joseph Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Joseph Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$115
The average rental revenue earned for an occupied room per day in Saint-Joseph.
Occupancy Rate(?)
34.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,298
Typical annual income for an Airbnb listing in Saint-Joseph. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
58.8%
Strong growth (58.8%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Saint-Joseph.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Saint-Joseph.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Joseph (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Joseph is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Joseph is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Joseph across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,889+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,543 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $839 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $386, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Joseph

Saint-Joseph Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Joseph STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Joseph:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Joseph

Average Daily Rate (ADR) Airbnb Trends in Saint-Joseph (2025)

Effective short term rental pricing strategy in Saint-Joseph involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Joseph typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Joseph

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Airbnb Seasonality Analysis & Trends in Saint-Joseph (2025)

Peak Season (January, February, August)
  • Revenue averages $1,709 per month
  • Occupancy rates average 42.7%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $1,378 per month
  • Occupancy maintains around 38.8%
  • Daily rates hold near $98
Low Season (March, May, June)
  • Revenue drops to average $1,025 per month
  • Occupancy decreases to average 33.3%
  • Daily rates adjust to average $111

Seasonality Insights for Saint-Joseph

  • The Airbnb seasonality in Saint-Joseph shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Joseph's highest earning potential, with monthly revenues capable of climbing to $1,791, occupancy reaching a high of 45.8%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $856, occupancy could drop to 25.5%, and ADRs may adjust down to $93.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Joseph.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Joseph seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Joseph (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Joseph? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Anse Mitan
A popular beach destination in Martinique, known for its stunning views and vibrant atmosphere. Perfect for tourists looking for sun, sea, and relaxation along with a variety of restaurants and shops.
Anse Mitan Beach, La Pagerie, Cocktail Club, Water Sports Center, Les Trois-Îlets
Fort-de-France
The capital of Martinique, offering a blend of rich culture, history, and urban life. Ideal for guests wanting to explore the local markets, museums, and historical sites.
Balata Church, La Savane Park, Fort Saint Louis, Schoelcher Library, Local markets
Le Diamant
Famous for its long, picturesque beach and the iconic Diamond Rock. Attracts visitors seeking a more laid-back atmosphere with natural beauty and great snorkeling opportunities.
Diamant Beach, Diamond Rock, Musee de la Canne, Savane des Esclaves
Saint-Pierre
Historically significant town with stunning views of the Caribbean Sea, once known as the 'Paris of the Caribbean'. A great spot for history buffs and nature lovers alike.
Volcano Museum, Ruins of Saint-Pierre, Anse Couleuvre, Mont Pelée, Scenic hiking trails
Les Trois-Îlets
A popular family destination with plenty of activities, including water sports, golf, and cultural sites. Attractive to families looking for fun-filled vacations.
La Pagerie Museum, Golf de L'Imperatrice Joséphine, Aqualand, Cultural Center
Grand'Rivière
A less touristy area known for its scenic beauty and authentic local culture. Ideal for those seeking tranquility and a more genuine experience of Martinique.
St. James Distillery, Hiking trails, Fishing spots, Local restaurants
Sainte-Anne
Famous for its stunning beaches and vibrant nightlife, Sainte-Anne is ideal for vacationers who enjoy beachside relaxation and local dining options.
Sainte-Anne Beach, Club Med Beach, Local markets, Water sports
Le François
Known for its charming bay and islet beaches, great for those interested in water activities and exploring the natural beauty of the Caribbean.
Îles Fregate, Habitations Clément, Local rum distilleries, Kayaking spots

Understanding Airbnb License Requirements & STR Laws in Saint-Joseph (2025)

While Saint-Joseph, Martinique, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Joseph to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Saint-Joseph (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Josephbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

VILLA "Coeur de Martinique"

VILLA "Coeur de Martinique"

Entire Place • 5 bedrooms

$82,138
Revenue
67.5%
Occupancy
$443.20
Daily Rate
Ô Palm: in a little green setting

Ô Palm: in a little green setting

Entire Place • 1 bedroom

$37,334
Revenue
79.7%
Occupancy
$120.04
Daily Rate
Villa La SIRENE  and charming Bungalow

Villa La SIRENE and charming Bungalow

Entire Place • 6 bedrooms

$33,812
Revenue
25.5%
Occupancy
$364.13
Daily Rate
Le Havre Vert with swimming pool

Le Havre Vert with swimming pool

Entire Place • 2 bedrooms

$33,069
Revenue
29.0%
Occupancy
$341.60
Daily Rate
Villa Adam - Piscine - Spa

Villa Adam - Piscine - Spa

Entire Place • 2 bedrooms

$29,694
Revenue
52.0%
Occupancy
$254.06
Daily Rate
Luxury villa with pool and barbecue

Luxury villa with pool and barbecue

Entire Place • 5 bedrooms

$26,530
Revenue
30.8%
Occupancy
$300.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Joseph (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Joseph based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stéphie1$82,138104.70/5.0
Frédérique2$41,32345.00/5.0
Patricia1$37,334244.79/5.0
Jean Louis3$36,2311644.99/5.0
Laurent2$35,40294.88/5.0
Christophe1$29,69495.00/5.0
Luther1$26,530175.00/5.0
Jb Voyage2$24,965464.75/5.0
Laure1$21,014524.92/5.0
Véronique2$19,2491134.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Joseph.

Dive Deeper: Advanced Saint-Joseph STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Joseph. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Joseph Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Joseph

  • The Saint-Joseph Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Joseph, House properties are the most common (51.7%), reflecting the local real estate landscape.
  • Houses represent a significant 51.7% portion, catering likely to families or larger groups.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.

Saint-Joseph Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Joseph

  • The dominant room capacity in Saint-Joseph is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 65.0% of the active Airbnb listings in Saint-Joseph, indicating a high concentration in these sizes.

Saint-Joseph Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Joseph

  • The most common guest capacity trend in Saint-Joseph vacation rentals is listings accommodating 4 guests (36.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Saint-Joseph STR market, accounting for 63.4% of listings.
  • 13.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Joseph.
  • On average, properties in Saint-Joseph are equipped to host 3.5 guests.

Saint-Joseph Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Joseph

  • The most common availability pattern in Saint-Joseph falls within the 271-366 days range, representing 68.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Saint-Joseph (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Joseph Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.5%)

1 Night

10 listings

17.5% of total

2 Nights (8.8%)

2 Nights

5 listings

8.8% of total

3 Nights (29.8%)

3 Nights

17 listings

29.8% of total

4-6 Nights (28.1%)

4-6 Nights

16 listings

28.1% of total

7-29 Nights (12.3%)

7-29 Nights

7 listings

12.3% of total

30+ Nights (3.5%)

30+ Nights

2 listings

3.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Joseph is 3 Nights, adopted by 29.8% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 29.8% of Saint-Joseph hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.5% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Joseph.

Saint-Joseph Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (43.4%)

Flexible

23 listings

43.4% of total

Moderate (22.6%)

Moderate

12 listings

22.6% of total

Firm (7.5%)

Firm

4 listings

7.5% of total

Strict (26.4%)

Strict

14 listings

26.4% of total

Cancellation Policy Insights for Saint-Joseph

  • The prevailing Airbnb cancellation policy trend in Saint-Joseph is Flexible, used by 43.4% of listings.
  • There's a relatively balanced mix between guest-friendly (66.0%) and stricter (33.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 43.4% market standard in Saint-Joseph.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Joseph.

Saint-Joseph STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Joseph

  • The overall average booking lead time for vacation rentals in Saint-Joseph is 41 days.
  • Guests book furthest in advance for stays during February (average 70 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (60 days avg.) sees the longest lead times, while Fall (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Saint-Joseph.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Joseph averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Joseph (2025)

Amenity Prevalence

Amenity Insights for Saint-Joseph

  • Essential amenities in Saint-Joseph that guests expect include: Kitchen, Wifi, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Joseph: Kitchen, Wifi, TV, Free parking on premises.
  • Prioritize adding missing essentials: TV, Free parking on premises.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Joseph to stay competitive.

Saint-Joseph Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Joseph

  • The typical guest profile for Airbnb in Saint-Joseph consists of a mix of domestic (62%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 62.3% of guests.
  • Key international markets include France (62.3%) and Martinique (13.8%).
  • Top languages spoken are French (47.9%) followed by English (30.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Le Lamentin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Joseph Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Soufrière98$3,512$266.0250%
Cap Estate18$3,240$540.6731%
Pigeon Island38$3,216$364.5839%
Coolie Town103$3,164$385.5341%
Gros Islet78$3,040$401.5340%
Belvedere17$2,731$236.0050%
Woodford Hill16$2,245$184.8642%
Piaye22$1,880$181.4838%
Rodney Bay268$1,805$307.1037%
Terre-de-Haut188$1,794$211.9541%

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