Bourail Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Caledonia, France

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Bourail in 2025? Explore comprehensive Airbnb analytics for Bourail, New Caledonia, France to uncover income potential. This 2025 STR market report for Bourail, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Bourail, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bourail Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bourail Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Bourail.
Occupancy Rate(?)
33.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,739
Typical annual income for an Airbnb listing in Bourail. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.5%
Significant decrease (-28.5%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Bourail.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Bourail.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bourail (2025)

Understanding the monthly revenue variations for Airbnb listings in Bourail is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bourail is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bourail across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,411+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,152 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,115 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $683, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bourail

Bourail Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bourail STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bourail:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bourail

Average Daily Rate (ADR) Airbnb Trends in Bourail (2025)

Effective short term rental pricing strategy in Bourail involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bourail typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $100 per night.

Average Daily Rate (ADR) Trend by Month in Bourail

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Airbnb Seasonality Analysis & Trends in Bourail (2025)

Peak Season (January, December, October)
  • Revenue averages $1,990 per month
  • Occupancy rates average 43.6%
  • Daily rates average $137
Shoulder Season
  • Revenue averages $1,490 per month
  • Occupancy maintains around 36.1%
  • Daily rates hold near $140
Low Season (May, September, November)
  • Revenue drops to average $1,194 per month
  • Occupancy decreases to average 26.9%
  • Daily rates adjust to average $140

Seasonality Insights for Bourail

  • The Airbnb seasonality in Bourail shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bourail's highest earning potential, with monthly revenues capable of climbing to $2,308, occupancy reaching a high of 47.6%, and ADRs peaking at $147.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,007, occupancy could drop to 23.1%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bourail.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bourail seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bourail (2025)

Exploring the top neighborhoods for short-term rentals in Bourail? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Koulnoué Beach
Beautiful beach area known for its stunning natural scenery and access to snorkeling and water activities. A great spot for tourists seeking relaxation and adventure.
Koulnoué Beach, Némo Diving, L'Escapade Island Resort, Beauvallon Beach, Coconut trees and palms
Bourail Town Center
The central area of Bourail offers local culture, shops, and restaurants, making it ideal for guests who want to experience local life and community events.
Bourail Market, Café de la Mer, La Foa River, Château Hagen, Local artisan shops
Néméara
A serene coastal area with less tourist traffic, perfect for those seeking a quiet getaway with beautiful ocean views and a relaxed atmosphere.
Néméara Beach, Lagoon snorkeling, Quaint village charm, Fishing spots, Nature trails
Poindimié
Known for its lush landscapes and rich Kanak culture, this area is perfect for tourists interested in nature, culture, and local traditions.
Poindimié Beach, Kanak cultural sites, Hiking in the mountains, Local handicrafts, Wildlife viewing opportunities
Rivière des Pirogues
Offers beautiful river views and a tranquil environment, ideal for outdoor enthusiasts and those looking to escape to nature.
Kayaking on the river, Bird watching, Fishing, Scenic picnic spots, Nature trails
Pirogue Beach
A stunning beach with scenic views, popular among visitors for swimming and sunbathing in a beautiful environment.
Pirogue Beach, Beachside cafes, Lush greenery, Water sports rentals, Beach volleyball
Ouvea
Renowned for its breathtaking beaches and clear turquoise waters, ideal for water sports and relaxing vacations.
Ouvea Beach, Scuba diving, Marine biodiversity, Local cuisine, Cultural experiences
Cascades de la Madeleine
A beautiful natural attraction featuring stunning waterfalls and hiking opportunities, perfect for nature lovers.
Cascades de la Madeleine, Hiking trails, Picnic areas, Natural swimming spots, Wildlife observation

Understanding Airbnb License Requirements & STR Laws in Bourail (2025)

While Bourail, New Caledonia, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bourail to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bourail (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bourailbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Poe bed and breakfasts

Poe bed and breakfasts

Entire Place • 4 bedrooms

$46,634
Revenue
48.8%
Occupancy
$259.91
Daily Rate
Air-conditioned villa with pool near beach

Air-conditioned villa with pool near beach

Entire Place • 3 bedrooms

$42,480
Revenue
55.8%
Occupancy
$207.48
Daily Rate
Small house in Poe

Small house in Poe

Entire Place • 3 bedrooms

$37,138
Revenue
59.4%
Occupancy
$169.47
Daily Rate
Au chalet Cosy

Au chalet Cosy

Entire Place • 1 bedroom

$22,050
Revenue
51.9%
Occupancy
$117.01
Daily Rate
Charmant bungalow de vacances

Charmant bungalow de vacances

Entire Place • 1 bedroom

$17,616
Revenue
28.8%
Occupancy
$142.52
Daily Rate
Nice little colonial house.

Nice little colonial house.

Entire Place • 3 bedrooms

$14,013
Revenue
48.3%
Occupancy
$86.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bourail (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bourail based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Thomas1$46,6341084.79/5.0
Jo1$42,480404.85/5.0
Marie1$37,138374.86/5.0
Julien1$22,050554.98/5.0
Jef3$19,818104.43/5.0
Tom2$19,310684.80/5.0
Solène1$17,61684.63/5.0
Sandrine1$14,0131344.81/5.0
Henry1$13,439724.96/5.0
Guy1$11,8192684.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bourail.

Dive Deeper: Advanced Bourail STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bourail. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bourail Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bourail

  • The Bourail Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bourail, House properties are the most common (58.3%), reflecting the local real estate landscape.
  • Houses represent a significant 58.3% portion, catering likely to families or larger groups.
  • The presence of 25% Hotel/Boutique listings indicates integration with traditional hospitality.

Bourail Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bourail

  • The dominant room capacity in Bourail is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 70.9% of the active Airbnb listings in Bourail, indicating a high concentration in these sizes.
  • A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bourail.

Bourail Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bourail

  • The most common guest capacity trend in Bourail vacation rentals is listings accommodating 2 guests (29.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 5 guests dominate the Bourail STR market, accounting for 50.0% of listings.
  • 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bourail.
  • On average, properties in Bourail are equipped to host 4.3 guests.

Bourail Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bourail

  • The most common availability pattern in Bourail falls within the 271-366 days range, representing 54.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bourail (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bourail Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.8%)

1 Night

5 listings

20.8% of total

2 Nights (33.3%)

2 Nights

8 listings

33.3% of total

3 Nights (4.2%)

3 Nights

1 listings

4.2% of total

4-6 Nights (4.2%)

4-6 Nights

1 listings

4.2% of total

30+ Nights (37.5%)

30+ Nights

9 listings

37.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Bourail is 30+ Nights, adopted by 37.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (37.5%) caters to monthly stays (30+ nights) in Bourail, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 37.5% of Bourail hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 37.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bourail.

Bourail Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

6 listings

25% of total

Moderate (37.5%)

Moderate

9 listings

37.5% of total

Firm (8.3%)

Firm

2 listings

8.3% of total

Strict (29.2%)

Strict

7 listings

29.2% of total

Cancellation Policy Insights for Bourail

  • The prevailing Airbnb cancellation policy trend in Bourail is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (62.5%) and stricter (37.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Bourail.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bourail.

Bourail STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bourail

  • The overall average booking lead time for vacation rentals in Bourail is 36 days.
  • Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (45 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Bourail.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 45 days) to capture early planners.
  • Monitor your own booking lead times against these Bourail averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bourail (2025)

Amenity Prevalence

Amenity Insights for Bourail

  • Essential amenities in Bourail that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bourail: Free parking on premises.
  • Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bourail to stay competitive.

Bourail Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bourail

  • The typical guest profile for Airbnb in Bourail consists of a mix of domestic (38%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 38.2% of guests.
  • Key international markets include New Caledonia (55%) and France (38.2%).
  • Top languages spoken are French (43.6%) followed by English (33.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Offer listing details and communication support in French.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bourail Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Boulouparis11$1,431$117.0236%
Païta21$1,138$152.4929%
Noumea296$656$84.2139%
Dumbéa18$561$75.5832%
Mont Dore31$404$115.3526%

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