Sainte-Marguerite-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Sainte-Marguerite-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Sainte-Marguerite-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Sainte-Marguerite-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Sainte-Marguerite-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sainte-Marguerite-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sainte-Marguerite-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sainte-Marguerite-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Sainte-Marguerite-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sainte-Marguerite-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sainte-Marguerite-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,035 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,176 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,141, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sainte-Marguerite-sur-Mer
Sainte-Marguerite-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sainte-Marguerite-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sainte-Marguerite-sur-Mer:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sainte-Marguerite-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Sainte-Marguerite-sur-Mer (2025)
Effective short term rental pricing strategy in Sainte-Marguerite-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sainte-Marguerite-sur-Mer typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $316 or more.
- Typical properties (Median) charge around $205 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Sainte-Marguerite-sur-Mer
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Airbnb Seasonality Analysis & Trends in Sainte-Marguerite-sur-Mer (2025)
Peak Season (August, May, July)
- Revenue averages $4,798 per month
- Occupancy rates average 52.8%
- Daily rates average $259
Shoulder Season
- Revenue averages $2,895 per month
- Occupancy maintains around 32.5%
- Daily rates hold near $249
Low Season (January, February, March)
- Revenue drops to average $1,470 per month
- Occupancy decreases to average 24.4%
- Daily rates adjust to average $234
Seasonality Insights for Sainte-Marguerite-sur-Mer
- The Airbnb seasonality in Sainte-Marguerite-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sainte-Marguerite-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $5,665, occupancy reaching a high of 65.7%, and ADRs peaking at $263.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,349, occupancy could drop to 17.9%, and ADRs may adjust down to $231.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sainte-Marguerite-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sainte-Marguerite-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sainte-Marguerite-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Sainte-Marguerite-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sainte-Marguerite Beach | A beautiful beach destination known for its stunning coastline and family-friendly atmosphere. Popular among tourists seeking a relaxing beach getaway with various water activities. | Sainte-Marguerite Beach, Tombelaine Island, Mairie de Sainte-Marguerite-sur-Mer |
| Port de Sainte-Marguerite | The charming harbor area is suited for those looking to enjoy coastal views and fresh seafood. Popular among visitors interested in boating and local cuisine. | Local seafood restaurants, Boat rentals, Harbor strolls |
| Côte d'Albâtre | Famous for its dramatic cliffs and breathtaking views, this area draws nature lovers and hikers. It's ideal for those wanting to experience the natural beauty of Normandy. | Cliffs of Étretat, Walking trails along the coast, Scenic viewpoints |
| Dieppe | A nearby coastal town with a historic port and vibrant market scene. Great for tourists wanting to explore a blend of history and seaside charm. | Dieppe Castle, Dieppe Market, Mausoleum of General Scharnhorst |
| Saint-Aubin-sur-Mer | A quaint village atmosphere with peaceful beaches, perfect for families and couples seeking a more tranquil visit while still being close to attractions. | Saint-Aubin Beach, Local art galleries, Charming village streets |
| Le Tréport | A lively seaside resort known for its beautiful landscapes and entertainment options, ideal for visitors seeking activities and culture. | Le Tréport Cliffs, Funicular Railway, Aquarium Museum |
| Etretat | Famous for its iconic chalk cliffs and natural arches, attracting tourists who appreciate stunning landscapes and photography opportunities. | The cliffs of Etretat, The Golf d'Etretat, Local shops and cafés |
| Rouen | Though slightly inland, Rouen offers rich history and culture, perfect for those looking to explore Normandy's heritage alongside their coastal stay. | Rouen Cathedral, Gros Horloge, Historical museums and sites |
Understanding Airbnb License Requirements & STR Laws in Sainte-Marguerite-sur-Mer (2025)
While Sainte-Marguerite-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sainte-Marguerite-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Sainte-Marguerite-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sainte-Marguerite-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sea view villa with direct access to the beach.
Entire Place • 5 bedrooms
Sea view cabin of Sainte Marguerite
Entire Place • 3 bedrooms
Les Varengues, large villa 10' walk from the sea
Entire Place • 4 bedrooms
Lodge de la Saâne
Entire Place • 4 bedrooms
Luxury & Unique Seaside Castle with Modern Confort
Entire Place • 7 bedrooms
Family home, Le Petit Herbage
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sainte-Marguerite-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sainte-Marguerite-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sibylle | 2 | $129,171 | 75 | 2.38/5.0 |
| Baptiste Et Aurélie | 3 | $71,631 | 23 | 3.27/5.0 |
| Valentine | 1 | $67,919 | 124 | 5.00/5.0 |
| Edouard | 1 | $66,719 | 108 | 4.92/5.0 |
| Elise | 1 | $62,559 | 36 | 4.58/5.0 |
| M | 1 | $61,708 | 3 | 5.00/5.0 |
| Emilie | 5 | $58,812 | 48 | 3.93/5.0 |
| Anne | 1 | $45,590 | 3 | 5.00/5.0 |
| Anne | 1 | $44,247 | 76 | 4.91/5.0 |
| Eggert | 1 | $32,850 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sainte-Marguerite-sur-Mer.
Dive Deeper: Advanced Sainte-Marguerite-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sainte-Marguerite-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSainte-Marguerite-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sainte-Marguerite-sur-Mer
- The Sainte-Marguerite-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sainte-Marguerite-sur-Mer, House properties are the most common (93.5%), reflecting the local real estate landscape.
- Houses represent a significant 93.5% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 6.4%) offer potential for unique stay experiences.
Sainte-Marguerite-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sainte-Marguerite-sur-Mer
- The dominant room capacity in Sainte-Marguerite-sur-Mer is 3 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 54.9% of the active Airbnb listings in Sainte-Marguerite-sur-Mer, indicating a high concentration in these sizes.
- A significant 71.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sainte-Marguerite-sur-Mer.
Sainte-Marguerite-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sainte-Marguerite-sur-Mer
- The most common guest capacity trend in Sainte-Marguerite-sur-Mer vacation rentals is listings accommodating 8+ guests (38.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Sainte-Marguerite-sur-Mer STR market, accounting for 64.5% of listings.
- 67.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sainte-Marguerite-sur-Mer.
- On average, properties in Sainte-Marguerite-sur-Mer are equipped to host 5.9 guests.
Sainte-Marguerite-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sainte-Marguerite-sur-Mer
- The most common availability pattern in Sainte-Marguerite-sur-Mer falls within the 271-366 days range, representing 58.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sainte-Marguerite-sur-Mer (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sainte-Marguerite-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
22.6% of total
2 Nights
12 listings
38.7% of total
4-6 Nights
2 listings
6.5% of total
7-29 Nights
4 listings
12.9% of total
30+ Nights
6 listings
19.4% of total
Key Insights
- The most prevalent minimum stay requirement in Sainte-Marguerite-sur-Mer is 2 Nights, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.3%) of the Sainte-Marguerite-sur-Mer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.4%) caters to monthly stays (30+ nights) in Sainte-Marguerite-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.7% of Sainte-Marguerite-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sainte-Marguerite-sur-Mer.
Sainte-Marguerite-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
14.3% of total
Flexible
2 listings
7.1% of total
Moderate
5 listings
17.9% of total
Firm
8 listings
28.6% of total
Strict
9 listings
32.1% of total
Cancellation Policy Insights for Sainte-Marguerite-sur-Mer
- The prevailing Airbnb cancellation policy trend in Sainte-Marguerite-sur-Mer is Strict, used by 32.1% of listings.
- A majority (60.7%) of hosts in Sainte-Marguerite-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 32.1% market standard in Sainte-Marguerite-sur-Mer.
- With 32.1% using Strict terms, this is a viable option in Sainte-Marguerite-sur-Mer, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sainte-Marguerite-sur-Mer.
Sainte-Marguerite-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sainte-Marguerite-sur-Mer
- The overall average booking lead time for vacation rentals in Sainte-Marguerite-sur-Mer is 71 days.
- Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Sainte-Marguerite-sur-Mer.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
- Monitor your own booking lead times against these Sainte-Marguerite-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sainte-Marguerite-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Sainte-Marguerite-sur-Mer
- Popular amenities like Kitchen, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sainte-Marguerite-sur-Mer to stay competitive.
Sainte-Marguerite-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sainte-Marguerite-sur-Mer
- The typical guest profile for Airbnb in Sainte-Marguerite-sur-Mer consists of a mix of domestic (59%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 58.9% of guests.
- Key international markets include France (58.9%) and Germany (11.3%).
- Top languages spoken are English (34.4%) followed by French (32.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sainte-Marguerite-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| La Couture-Boussey | 12 | $3,620 | $378.08 | 28% |
| Roedean | 47 | $3,494 | $257.09 | 47% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |
| Caumont | 11 | $3,350 | $286.17 | 49% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Gonneville-en-Auge | 12 | $3,061 | $235.90 | 40% |