Thury-Harcourt-le-Hom Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Thury-Harcourt-le-Hom in 2025? Explore comprehensive Airbnb analytics for Thury-Harcourt-le-Hom, Normandy, France to uncover income potential. This 2025 STR market report for Thury-Harcourt-le-Hom, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Thury-Harcourt-le-Hom, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Thury-Harcourt-le-Hom Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Thury-Harcourt-le-Hom Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$130
The average rental revenue earned for an occupied room per day in Thury-Harcourt-le-Hom.
Occupancy Rate(?)
42.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,299
Typical annual income for an Airbnb listing in Thury-Harcourt-le-Hom. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-35.4%
Significant decrease (-35.4%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Thury-Harcourt-le-Hom.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Thury-Harcourt-le-Hom.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Thury-Harcourt-le-Hom (2025)

Understanding the monthly revenue variations for Airbnb listings in Thury-Harcourt-le-Hom is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thury-Harcourt-le-Hom is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thury-Harcourt-le-Hom across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,678+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,372 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,288 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $691, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Thury-Harcourt-le-Hom

Thury-Harcourt-le-Hom Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Thury-Harcourt-le-Hom STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thury-Harcourt-le-Hom:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Thury-Harcourt-le-Hom

Average Daily Rate (ADR) Airbnb Trends in Thury-Harcourt-le-Hom (2025)

Effective short term rental pricing strategy in Thury-Harcourt-le-Hom involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thury-Harcourt-le-Hom typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Thury-Harcourt-le-Hom

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Airbnb Seasonality Analysis & Trends in Thury-Harcourt-le-Hom (2025)

Peak Season (June, August, July)
  • Revenue averages $2,890 per month
  • Occupancy rates average 57.1%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,699 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $124
Low Season (January, February, November)
  • Revenue drops to average $1,151 per month
  • Occupancy decreases to average 31.3%
  • Daily rates adjust to average $126

Seasonality Insights for Thury-Harcourt-le-Hom

  • The Airbnb seasonality in Thury-Harcourt-le-Hom shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Thury-Harcourt-le-Hom's highest earning potential, with monthly revenues capable of climbing to $3,236, occupancy reaching a high of 68.0%, and ADRs peaking at $131.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,071, occupancy could drop to 29.3%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thury-Harcourt-le-Hom.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Thury-Harcourt-le-Hom seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Thury-Harcourt-le-Hom (2025)

Exploring the top neighborhoods for short-term rentals in Thury-Harcourt-le-Hom? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Thury-Harcourt Historical Center
A charming village center featuring beautiful historical architecture and quaint streets, offering an authentic taste of Normandy culture. Attracts tourists interested in history and local experiences.
Chateau de Thury-Harcourt, Local artisan shops, Village square, Historical museums, Norman cuisine restaurants
L'Orne Valley
Known for its breathtaking natural scenery and outdoor activities, this area appeals to nature lovers and adventure seekers looking for a peaceful retreat amidst nature.
Orne River canoeing, Cycling trails, Picnic areas, Scenic viewpoints, Wildlife observing spots
Local Farms and Orchards
Surrounded by picturesque farmland, this area attracts guests interested in agritourism, offering fresh local produce and rustic experiences.
Apple orchards, Farmers markets, Cider tasting, Rural hiking trails, Animal petting farms
Bocage Normand
This lush countryside provides an ideal backdrop for guests looking for quiet, rural getaways filled with scenic views and traditional Normandy landscapes.
Rolling hills, Traditional villages, Walking paths, Nature reserves, Historic sites
Nearby Falaise
A short drive away, Falaise is steeped in history, particularly known for its connection to William the Conqueror, making it a compelling visit for history enthusiasts.
Chateau de Falaise, Birthplace of William the Conqueror, Local museums, Historical tours, Cafes and shops
Les Jardins de la Côte Fleury
Famous for its gardens and serene landscapes, this area offers tranquility and beauty, drawing those looking to relax in nature.
Botanical gardens, Walking trails, Picnic spots, Flower festivals, Art in the gardens
Caen Memorial Museum
Located nearby, this museum attracts tourists interested in WWII history and peace studies, making it a perfect location for educational stays.
War memorials, Educational tours, Exhibits on peace, Historical artifacts, Documentary screenings
Cider Route
This scenic route through Normandy is known for its cider houses and apple orchards, appealing to foodies and beverage enthusiasts eager to taste local specialties.
Cider tasting tours, Apple festivals, Local restaurants, Rural landscapes, Scenic drives

Understanding Airbnb License Requirements & STR Laws in Thury-Harcourt-le-Hom (2025)

While Thury-Harcourt-le-Hom, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Thury-Harcourt-le-Hom to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Thury-Harcourt-le-Hom (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Thury-Harcourt-le-Hombased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

SPACIOUS HOUSE WITH HOT TUB AND SAUNA

SPACIOUS HOUSE WITH HOT TUB AND SAUNA

Entire Place • 4 bedrooms

$78,831
Revenue
47.1%
Occupancy
$453.67
Daily Rate
Le Coq Au Vert - 10 pers. cottage in Suisse Normande

Le Coq Au Vert - 10 pers. cottage in Suisse Normande

Entire Place • 4 bedrooms

$32,163
Revenue
40.6%
Occupancy
$214.42
Daily Rate
Gîte "Les Trois Buis"

Gîte "Les Trois Buis"

Entire Place • 2 bedrooms

$22,020
Revenue
54.4%
Occupancy
$121.36
Daily Rate
Chalet de la Prairie

Chalet de la Prairie

Entire Place • 1 bedroom

$21,891
Revenue
55.5%
Occupancy
$116.00
Daily Rate
"Beautiful House in Stone" 4 bedrooms

"Beautiful House in Stone" 4 bedrooms

Entire Place • 4 bedrooms

$20,040
Revenue
39.8%
Occupancy
$149.98
Daily Rate
Le Héron, modern, bright and well located

Le Héron, modern, bright and well located

Entire Place • 2 bedrooms

$17,062
Revenue
69.3%
Occupancy
$114.16
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Thury-Harcourt-le-Hom (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Thury-Harcourt-le-Hom based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mélanie2$94,209614.64/5.0
Martin4$59,5071264.99/5.0
Laetitia1$32,163475.00/5.0
Beatrice1$22,020265.00/5.0
Valentin1$21,891284.96/5.0
Marion Et Olivier1$20,040354.74/5.0
Charlotte1$15,543154.80/5.0
Dorian1$12,279254.76/5.0
Anne-Sophie1$11,67265.00/5.0
Christophe1$9,466794.63/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thury-Harcourt-le-Hom.

Dive Deeper: Advanced Thury-Harcourt-le-Hom STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thury-Harcourt-le-Hom. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Thury-Harcourt-le-Hom Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Thury-Harcourt-le-Hom

  • The Thury-Harcourt-le-Hom Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Thury-Harcourt-le-Hom, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Thury-Harcourt-le-Hom Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Thury-Harcourt-le-Hom

  • The dominant room capacity in Thury-Harcourt-le-Hom is 1 bedroom listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Thury-Harcourt-le-Hom, indicating a high concentration in these sizes.
  • A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Thury-Harcourt-le-Hom.

Thury-Harcourt-le-Hom Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Thury-Harcourt-le-Hom

  • The most common guest capacity trend in Thury-Harcourt-le-Hom vacation rentals is listings accommodating 2 guests (23.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Thury-Harcourt-le-Hom STR market, accounting for 47.6% of listings.
  • 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thury-Harcourt-le-Hom.
  • On average, properties in Thury-Harcourt-le-Hom are equipped to host 4.7 guests.

Thury-Harcourt-le-Hom Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Thury-Harcourt-le-Hom

  • The most common availability pattern in Thury-Harcourt-le-Hom falls within the 181-270 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Thury-Harcourt-le-Hom (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Thury-Harcourt-le-Hom Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (57.9%)

1 Night

11 listings

57.9% of total

2 Nights (36.8%)

2 Nights

7 listings

36.8% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Thury-Harcourt-le-Hom is 1 Night, adopted by 57.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.7%) of the Thury-Harcourt-le-Hom Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 57.9% of Thury-Harcourt-le-Hom hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thury-Harcourt-le-Hom.

Thury-Harcourt-le-Hom Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (27.8%)

Flexible

5 listings

27.8% of total

Moderate (44.4%)

Moderate

8 listings

44.4% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Cancellation Policy Insights for Thury-Harcourt-le-Hom

  • The prevailing Airbnb cancellation policy trend in Thury-Harcourt-le-Hom is Moderate, used by 44.4% of listings.
  • The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Thury-Harcourt-le-Hom may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.4% market standard in Thury-Harcourt-le-Hom.
  • Regularly review your cancellation policy against competitors and market demand shifts in Thury-Harcourt-le-Hom.

Thury-Harcourt-le-Hom STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Thury-Harcourt-le-Hom

  • The overall average booking lead time for vacation rentals in Thury-Harcourt-le-Hom is 37 days.
  • Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Thury-Harcourt-le-Hom.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Thury-Harcourt-le-Hom averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Thury-Harcourt-le-Hom (2025)

Amenity Prevalence

Amenity Insights for Thury-Harcourt-le-Hom

  • Essential amenities in Thury-Harcourt-le-Hom that guests expect include: Smoke alarm, TV, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Heating, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Thury-Harcourt-le-Hom: Smoke alarm, TV, Kitchen, Hot water.
  • Prioritize adding missing essentials: TV, Kitchen, Hot water.
  • Consider adding popular differentiators like Dishes and silverware or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Thury-Harcourt-le-Hom to stay competitive.

Thury-Harcourt-le-Hom Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Thury-Harcourt-le-Hom

  • The typical guest profile for Airbnb in Thury-Harcourt-le-Hom consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 82.8% of guests.
  • Key international markets include France (82.8%) and United Kingdom (5.2%).
  • Top languages spoken are French (45%) followed by English (33.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Thury-Harcourt-le-Hom Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer13$4,115$273.0946%
Luneray13$3,538$598.0138%
Thilouze10$3,326$308.5954%
Caumont12$3,112$300.9146%
Coteaux-sur-Loire20$3,023$272.1640%
Artannes-sur-Indre22$2,921$338.9040%
Saint-Étienne-la-Thillaye24$2,897$345.5035%
Petiville12$2,892$370.9431%
Ambillou17$2,749$381.8430%
Bonneville-sur-Touques21$2,747$418.4731%

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