Tourneville-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Tourneville-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Tourneville-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Tourneville-sur-Mer, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 35 active listings.

Whether you're considering an Airbnb investment in Tourneville-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tourneville-sur-Mer Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tourneville-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Tourneville-sur-Mer.
Occupancy Rate(?)
37.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,118
Typical annual income for an Airbnb listing in Tourneville-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
25.2%
Strong growth (25.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Tourneville-sur-Mer.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Tourneville-sur-Mer.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
35
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tourneville-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Tourneville-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tourneville-sur-Mer is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tourneville-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,673+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,049 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,392 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $876, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tourneville-sur-Mer

Tourneville-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tourneville-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tourneville-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tourneville-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Tourneville-sur-Mer (2025)

Effective short term rental pricing strategy in Tourneville-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tourneville-sur-Mer typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $192+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
  • Typical properties (Median) charge around $112 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Tourneville-sur-Mer

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Airbnb Seasonality Analysis & Trends in Tourneville-sur-Mer (2025)

Peak Season (July, August, October)
  • Revenue averages $2,647 per month
  • Occupancy rates average 60.8%
  • Daily rates average $139
Shoulder Season
  • Revenue averages $1,489 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $130
Low Season (January, February, November)
  • Revenue drops to average $882 per month
  • Occupancy decreases to average 26.8%
  • Daily rates adjust to average $126

Seasonality Insights for Tourneville-sur-Mer

  • The Airbnb seasonality in Tourneville-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tourneville-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,078, occupancy reaching a high of 72.2%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $759, occupancy could drop to 19.8%, and ADRs may adjust down to $123.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tourneville-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tourneville-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tourneville-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Tourneville-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Tourneville Main Square
The central hub of Tourneville-sur-Mer, this area attracts tourists due to its vibrant atmosphere and proximity to local shops and cafes. Ideal for short-term rentals.
Tourneville Church, Local Markets, Cafes and Bistros
Seaside Promenade
A picturesque walkway along the coast, popular for evening strolls and breathtaking views. A prime location for guests looking for a beach getaway.
Beach Access, Coastal Cafes, Scenic Viewpoints, Water Activities
Historic District
Known for its charming architecture and historical landmarks, this area appeals to those interested in the culture and history of Normandy.
Old Town Charm, Historical Museums, Local Art Galleries
Near the Cliffs
Famous for its stunning cliff views and natural beauty, perfect for nature lovers and outdoor enthusiasts.
Cliffside Walks, Hiking Trails, Photography Spots
Village Center
The heart of the community with local events, festivals, and a friendly atmosphere, making it appealing to families and travelers.
Local Events, Community Parks, Shops and Restaurants
Cultural Arts Quarter
Home to several artisan shops and galleries, attracting guests interested in the local craft scene and art culture.
Artisan Studios, Cultural Events, Workshops
Spa and Wellness Area
A retreat area with wellness centers and spas, ideal for those seeking relaxation and rejuvenation during their stay.
Wellness Centers, Spas, Yoga Retreats
Wine and Dine District
Known for its fine dining options and wine experiences, appealing to foodies and those looking to enjoy local cuisine.
Gourmet Restaurants, Wine Tasting Events, Local Cuisine Markets

Understanding Airbnb License Requirements & STR Laws in Tourneville-sur-Mer (2025)

With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Tourneville-sur-Mer. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tourneville-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 14% licensed listings)

Top Performing Airbnb Properties in Tourneville-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tourneville-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

16-person starred lodgings 1 km from the sea.

16-person starred lodgings 1 km from the sea.

Entire Place • 7 bedrooms

$65,961
Revenue
40.0%
Occupancy
$485.58
Daily Rate
1 km from the beach, charming 3-star family home.

1 km from the beach, charming 3-star family home.

Entire Place • 4 bedrooms

$28,050
Revenue
28.6%
Occupancy
$315.03
Daily Rate
Charming house 3 minutes from the sea.

Charming house 3 minutes from the sea.

Entire Place • 3 bedrooms

$26,462
Revenue
40.8%
Occupancy
$162.08
Daily Rate
The Wind Rose by ELéNa

The Wind Rose by ELéNa

Entire Place • 4 bedrooms

$25,259
Revenue
63.1%
Occupancy
$103.78
Daily Rate
Chez Fanfan 300 m from the sea

Chez Fanfan 300 m from the sea

Entire Place • 2 bedrooms

$24,097
Revenue
54.6%
Occupancy
$121.58
Daily Rate
Gîte du Ruet 2/3 people in Lingreville Manche

Gîte du Ruet 2/3 people in Lingreville Manche

Entire Place • 1 bedroom

$22,363
Revenue
67.5%
Occupancy
$74.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tourneville-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tourneville-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ker Chouers3$105,521194.72/5.0
Morgan2$39,413724.89/5.0
Gaetan1$25,2591274.86/5.0
Francoise1$24,097194.84/5.0
Romane1$22,363434.98/5.0
Jordan1$20,378774.92/5.0
Enzo1$18,299564.96/5.0
Alex1$18,231624.97/5.0
Sonia1$18,157355.00/5.0
Martine1$17,212354.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tourneville-sur-Mer.

Dive Deeper: Advanced Tourneville-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tourneville-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tourneville-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tourneville-sur-Mer

  • The Tourneville-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 35 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tourneville-sur-Mer, House properties are the most common (88.6%), reflecting the local real estate landscape.
  • Houses represent a significant 88.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.

Tourneville-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tourneville-sur-Mer

  • The dominant room capacity in Tourneville-sur-Mer is 3 bedrooms listings, making up 48.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 71.5% of the active Airbnb listings in Tourneville-sur-Mer, indicating a high concentration in these sizes.
  • A significant 60.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tourneville-sur-Mer.

Tourneville-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tourneville-sur-Mer

  • The most common guest capacity trend in Tourneville-sur-Mer vacation rentals is listings accommodating 6 guests (31.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Tourneville-sur-Mer STR market, accounting for 57.1% of listings.
  • 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tourneville-sur-Mer.
  • On average, properties in Tourneville-sur-Mer are equipped to host 5.6 guests.

Tourneville-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tourneville-sur-Mer

  • The most common availability pattern in Tourneville-sur-Mer falls within the 271-366 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Tourneville-sur-Mer (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tourneville-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.4%)

1 Night

4 listings

11.4% of total

2 Nights (25.7%)

2 Nights

9 listings

25.7% of total

3 Nights (5.7%)

3 Nights

2 listings

5.7% of total

4-6 Nights (17.1%)

4-6 Nights

6 listings

17.1% of total

7-29 Nights (5.7%)

7-29 Nights

2 listings

5.7% of total

30+ Nights (34.3%)

30+ Nights

12 listings

34.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Tourneville-sur-Mer is 30+ Nights, adopted by 34.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (34.3%) caters to monthly stays (30+ nights) in Tourneville-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 34.3% of Tourneville-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 34.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tourneville-sur-Mer.

Tourneville-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.3%)

Flexible

12 listings

34.3% of total

Moderate (28.6%)

Moderate

10 listings

28.6% of total

Firm (28.6%)

Firm

10 listings

28.6% of total

Strict (8.6%)

Strict

3 listings

8.6% of total

Cancellation Policy Insights for Tourneville-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Tourneville-sur-Mer is Flexible, used by 34.3% of listings.
  • There's a relatively balanced mix between guest-friendly (62.9%) and stricter (37.2%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.3% market standard in Tourneville-sur-Mer.
  • Using a Strict policy might deter some guests, as only 8.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tourneville-sur-Mer.

Tourneville-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tourneville-sur-Mer

  • The overall average booking lead time for vacation rentals in Tourneville-sur-Mer is 56 days.
  • Guests book furthest in advance for stays during August (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Tourneville-sur-Mer.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Tourneville-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tourneville-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Tourneville-sur-Mer

  • Essential amenities in Tourneville-sur-Mer that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tourneville-sur-Mer: Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: Free parking on premises, Kitchen.
  • Consider adding popular differentiators like Heating or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tourneville-sur-Mer to stay competitive.

Tourneville-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tourneville-sur-Mer

  • The typical guest profile for Airbnb in Tourneville-sur-Mer consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 79.4% of guests.
  • Key international markets include France (79.4%) and Germany (8.7%).
  • Top languages spoken are French (40.6%) followed by English (36.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Caen.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tourneville-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin13$4,527$507.9645%
Donges10$4,487$328.1248%
Saint Lawrence10$3,290$361.5950%
Petiville12$3,237$393.3130%
Briollay12$2,999$226.0945%
Gonneville-en-Auge14$2,989$266.2335%
Dozulé12$2,968$233.5447%
Laillé10$2,861$154.3648%
Moulins-le-Carbonnel11$2,747$357.7032%
St Ouen15$2,715$425.4641%

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