Niort Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Niort in 2025? Explore comprehensive Airbnb analytics for Niort, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Niort, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 384 active listings.

Whether you're considering an Airbnb investment in Niort, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Niort Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Niort Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$65
The average rental revenue earned for an occupied room per day in Niort.
Occupancy Rate(?)
39.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,206
Typical annual income for an Airbnb listing in Niort. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.4%
Slight decrease (-7.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Niort.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Niort.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
384
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Niort (2025)

Understanding the monthly revenue variations for Airbnb listings in Niort is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Niort is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Niort across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,484+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,077 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $650 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $325, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Niort

Niort Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Niort STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Niort:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Niort

Average Daily Rate (ADR) Airbnb Trends in Niort (2025)

Effective short term rental pricing strategy in Niort involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Niort typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $104+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $74 or more.
  • Typical properties (Median) charge around $54 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Niort

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Airbnb Seasonality Analysis & Trends in Niort (2025)

Peak Season (August, July, September)
  • Revenue averages $997 per month
  • Occupancy rates average 49.3%
  • Daily rates average $62
Shoulder Season
  • Revenue averages $760 per month
  • Occupancy maintains around 39.0%
  • Daily rates hold near $67
Low Season (January, February, November)
  • Revenue drops to average $659 per month
  • Occupancy decreases to average 39.1%
  • Daily rates adjust to average $63

Seasonality Insights for Niort

  • The Airbnb seasonality in Niort shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Niort's highest earning potential, with monthly revenues capable of climbing to $1,101, occupancy reaching a high of 53.1%, and ADRs peaking at $75.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $617, occupancy could drop to 34.8%, and ADRs may adjust down to $61.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Niort.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Niort seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Niort (2025)

Exploring the top neighborhoods for short-term rentals in Niort? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre Ville
The heart of Niort offers historical architecture, shops, and restaurants. It’s a vibrant area attracting both tourists and locals, making it ideal for Airbnb hosting.
Niort Castle, Place de la Brèche, Les Halles de Niort, Église Saint-André, Musee Bernard d'Agesci
La Sèvre Niortaise
This picturesque area by the river provides a beautiful setting with walking paths and scenic views. It’s popular for nature tourism and outdoor activities.
Les Marais Poitevin, Boat excursions, Cycling paths along the river, Nature reserves
Chauray
A suburban area close to Niort, offering a more residential experience while still having easy access to the city. Attractive for families visiting Niort.
Parc de la Préfecture, Lakes and parks, Local cafes and restaurants
Prailles
Known for its rural charm, Prailles attracts visitors looking for tranquility and nature, making it suitable for those seeking a peaceful getaway.
Nature walks, Local farms, Historic sites
ZAC de la Ménardière
An emerging area with new developments and businesses, appealing to both business travelers and families wanting modern accommodations.
Shopping centers, Local businesses, Modern amenities
Achat-Sud
This area is well-connected to the city and offers various services and amenities. It’s suitable for attracting both short- and long-term guests.
Nearby parks, Shopping options, Cafes and restaurants
Le Petit Niortais
A charming district close to Niort that combines the allure of small-town living with accessibility to the city, popular among weekend travelers.
Local markets, Historical buildings, Community events
La Glycère
Located near the city center yet providing a more relaxed environment, making it a great spot for those seeking convenience without the hustle and bustle.
Cultural festivals, Local dining, Art galleries

Understanding Airbnb License Requirements & STR Laws in Niort (2025)

While Niort, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Niort to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Niort (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Niortbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large Family Home

Large Family Home

Entire Place • 6 bedrooms

$45,970
Revenue
71.0%
Occupancy
$247.63
Daily Rate
Charming family home

Charming family home

Entire Place • 4 bedrooms

$45,836
Revenue
77.7%
Occupancy
$162.67
Daily Rate
Triplex luxe 4 pers. dans Château d'Eau

Triplex luxe 4 pers. dans Château d'Eau

Entire Place • 3 bedrooms

$23,312
Revenue
25.1%
Occupancy
$240.89
Daily Rate
Charming apartment with garden in the hyper-center

Charming apartment with garden in the hyper-center

Entire Place • 2 bedrooms

$21,091
Revenue
73.2%
Occupancy
$91.03
Daily Rate
Casanova Balneo & Escape Game Suite - DouxBleuJeux

Casanova Balneo & Escape Game Suite - DouxBleuJeux

Entire Place • 1 bedroom

$20,850
Revenue
24.3%
Occupancy
$341.90
Daily Rate
💝 Le Palais des Rêves, 💝 Jacuzzi, Hammam, Dream Garden

💝 Le Palais des Rêves, 💝 Jacuzzi, Hammam, Dream Garden

Entire Place • 1 bedroom

$20,349
Revenue
46.8%
Occupancy
$118.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Niort (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Niort based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pierre-Yves8$92,5749214.85/5.0
Gilles Et Marine4$63,3282964.99/5.0
Olivier7$62,5464374.90/5.0
Cozy Niort6$50,931634.98/5.0
Sophie Et Sam4$50,2174444.87/5.0
Pauline1$45,97035.00/5.0
Coralie1$45,836205.00/5.0
Ismael4$42,8902544.84/5.0
Valerie4$38,2201614.39/5.0
Amélie Et Julien2$37,497125.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Niort.

Dive Deeper: Advanced Niort STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Niort. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Niort Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Niort

  • The Niort Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 384 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Niort, Apartment/Condo properties are the most common (58.1%), reflecting the local real estate landscape.
  • Houses represent a significant 37.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.6%) offer potential for unique stay experiences.

Niort Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Niort

  • The dominant room capacity in Niort is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.6% of the active Airbnb listings in Niort, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Niort.

Niort Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Niort

  • The most common guest capacity trend in Niort vacation rentals is listings accommodating 2 guests (41.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Niort STR market, accounting for 64.1% of listings.
  • A significant 44.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Niort.
  • On average, properties in Niort are equipped to host 2.6 guests.

Niort Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Niort

  • The most common availability pattern in Niort falls within the 271-366 days range, representing 52.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Niort (31.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Niort Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.9%)

1 Night

174 listings

47.9% of total

2 Nights (26.2%)

2 Nights

95 listings

26.2% of total

3 Nights (5.5%)

3 Nights

20 listings

5.5% of total

4-6 Nights (5.2%)

4-6 Nights

19 listings

5.2% of total

7-29 Nights (4.1%)

7-29 Nights

15 listings

4.1% of total

30+ Nights (11%)

30+ Nights

40 listings

11% of total

Key Insights

  • The most prevalent minimum stay requirement in Niort is 1 Night, adopted by 47.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (74.1%) of the Niort Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11%) caters to monthly stays (30+ nights) in Niort, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.9% of Niort hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Niort.

Niort Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (39.4%)

Flexible

146 listings

39.4% of total

Moderate (36.1%)

Moderate

134 listings

36.1% of total

Firm (7.3%)

Firm

27 listings

7.3% of total

Strict (17.3%)

Strict

64 listings

17.3% of total

Cancellation Policy Insights for Niort

  • The prevailing Airbnb cancellation policy trend in Niort is Flexible, used by 39.4% of listings.
  • The market strongly favors guest-friendly terms, with 75.5% of listings offering Flexible or Moderate policies. This suggests guests in Niort may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 39.4% market standard in Niort.
  • Regularly review your cancellation policy against competitors and market demand shifts in Niort.

Niort STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Niort

  • The overall average booking lead time for vacation rentals in Niort is 23 days.
  • Guests book furthest in advance for stays during May (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (25 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Niort.
  • Target marketing efforts for the Spring season well in advance (at least 25 days) to capture early planners.
  • Monitor your own booking lead times against these Niort averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Niort (2025)

Amenity data is currently unavailable for Niort.

Niort Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Niort

  • The typical guest profile for Airbnb in Niort consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 92.5% of guests.
  • Key international markets include France (92.5%) and United Kingdom (1.3%).
  • Top languages spoken are French (49.8%) followed by English (30.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Niort Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Thilouze10$3,574$308.4555%
Coteaux-sur-Loire20$2,966$274.2839%
Artannes-sur-Indre24$2,878$329.7039%
Bourneau11$2,704$445.1532%
Saint-Hippolyte10$2,570$222.2038%
Laillé10$2,569$141.4242%
Sainte-Florence10$2,453$170.6053%
Nuaillé-d'Aunis10$2,448$365.4738%
Nabinaud12$2,429$326.1537%
Antonne-et-Trigonant11$2,418$275.3238%

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