Balma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Balma in 2025? Explore comprehensive Airbnb analytics for Balma, Occitania, France to uncover income potential. This 2025 STR market report for Balma, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 58 active listings.
Whether you're considering an Airbnb investment in Balma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Balma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Balma Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Balma (2025)
Understanding the monthly revenue variations for Airbnb listings in Balma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Balma is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Balma across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,958+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,733 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,085 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $630, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Balma
Balma Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Balma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Balma:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Balma
Average Daily Rate (ADR) Airbnb Trends in Balma (2025)
Effective short term rental pricing strategy in Balma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Balma typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $296+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Balma
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Airbnb Seasonality Analysis & Trends in Balma (2025)
Peak Season (July, August, June)
- Revenue averages $1,955 per month
- Occupancy rates average 53.5%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,322 per month
- Occupancy maintains around 51.2%
- Daily rates hold near $118
Low Season (January, February, November)
- Revenue drops to average $1,027 per month
- Occupancy decreases to average 45.2%
- Daily rates adjust to average $115
Seasonality Insights for Balma
- The Airbnb seasonality in Balma shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Balma's highest earning potential, with monthly revenues capable of climbing to $2,287, occupancy reaching a high of 61.1%, and ADRs peaking at $128.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $972, occupancy could drop to 41.0%, and ADRs may adjust down to $114.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Balma.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Balma seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Balma (2025)
Exploring the top neighborhoods for short-term rentals in Balma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Balma Centre | The heart of Balma, offering easy access to public transport and shopping. This area is popular among locals and tourists due to its vibrant atmosphere and proximity to Toulouse. | Balma-Gramont Metro Station, Local shops and cafes, Cultural venues, Weekly markets, Parks and green spaces |
| Les Coteaux | A residential neighborhood providing a mix of scenic views and tranquility. Ideal for families and travelers looking for a peaceful stay with easy access to nature. | Parc de la Plage, Hiking trails, Local dining options, Community events, Green parks |
| Balma Village | Charming village atmosphere with traditional French architecture and quaint streets. Attracts visitors seeking an authentic local experience. | Historic sites, Village square, Local bistros, Artisanal shops, Cultural events |
| La Nouvelle Mairie | A modern area with new developments and amenities. Attractive to younger travelers and professionals due to its contemporary feel and urban lifestyle. | Modern shopping centers, Restaurants, Parks, Fitness facilities, Easy access to public transport |
| Les Jardins de Balma | A picturesque district with residential charm and green spaces. Great for families and those seeking a suburban vibe close to the city. | Beautiful gardens, Parks, Family-friendly activities, Local markets, Community gatherings |
| Balma Park | Located near large parks and recreational facilities, this area is perfect for active travelers and families looking for outdoor activities. | Sports facilities, Cycling paths, Natural parks, Playgrounds, Picnic areas |
| Balma - Loubet | A developing area with a mix of residential and commercial properties. It’s becoming popular among investors looking for growth potential. | Shopping areas, New cafes, Cultural events, Proximity to major roads, Development projects |
| Toulouse - Balma Border | The border area has excellent transportation links to Toulouse, making it ideal for travelers wishing to explore both cities easily. | Metro access, Cultural attractions in Toulouse, Shopping districts, Dining options, Historical landmarks |
Understanding Airbnb License Requirements & STR Laws in Balma (2025)
While Balma, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Balma to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Balma (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Balmabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Jeu de Paume Villa
Entire Place • 5 bedrooms
All the comforts of Balma
Entire Place • 3 bedrooms
Quiet 4 bedroom apartment in Balma
Entire Place • 2 bedrooms
Superb villa in a quiet Garden close to Toulouse
Entire Place • 4 bedrooms
T4, air conditioning, 9 people, large parking lot. Per night
Entire Place • 3 bedrooms
2 bedroom apartment in the heart of Balma
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Balma (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Balma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rose Hélène | 1 | $31,533 | 4 | 5.00/5.0 |
| Isabelle | 1 | $31,429 | 177 | 4.94/5.0 |
| Veronique | 2 | $29,986 | 1065 | 4.96/5.0 |
| Cécile | 1 | $27,596 | 67 | 4.99/5.0 |
| Claire Et Charles | 1 | $25,341 | 7 | 4.71/5.0 |
| Patricia | 1 | $23,465 | 106 | 4.94/5.0 |
| François | 1 | $21,171 | 52 | 5.00/5.0 |
| Julien | 1 | $21,041 | 3 | 5.00/5.0 |
| Nicolas | 1 | $19,219 | 84 | 4.82/5.0 |
| Lionel | 1 | $18,947 | 37 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Balma.
Dive Deeper: Advanced Balma STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Balma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBalma Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Balma
- The Balma Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 58 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Balma, Apartment/Condo properties are the most common (55.2%), reflecting the local real estate landscape.
- Houses represent a significant 37.9% portion, catering likely to families or larger groups.
- The presence of 6.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Balma Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Balma
- The dominant room capacity in Balma is 1 bedroom listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.7% of the active Airbnb listings in Balma, indicating a high concentration in these sizes.
- A significant 27.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Balma.
Balma Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Balma
- The most common guest capacity trend in Balma vacation rentals is listings accommodating 2 guests (27.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Balma STR market, accounting for 51.7% of listings.
- 29.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Balma.
- On average, properties in Balma are equipped to host 3.6 guests.
Balma Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Balma
- The most common availability pattern in Balma falls within the 271-366 days range, representing 53.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Balma (36.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Balma Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
30.9% of total
2 Nights
15 listings
27.3% of total
3 Nights
9 listings
16.4% of total
4-6 Nights
4 listings
7.3% of total
7-29 Nights
4 listings
7.3% of total
30+ Nights
6 listings
10.9% of total
Key Insights
- The most prevalent minimum stay requirement in Balma is 1 Night, adopted by 30.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.9%) caters to monthly stays (30+ nights) in Balma, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.9% of Balma hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Balma.
Balma Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
37.5% of total
Moderate
18 listings
32.1% of total
Firm
8 listings
14.3% of total
Strict
9 listings
16.1% of total
Cancellation Policy Insights for Balma
- The prevailing Airbnb cancellation policy trend in Balma is Flexible, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (69.6%) and stricter (30.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.5% market standard in Balma.
- Regularly review your cancellation policy against competitors and market demand shifts in Balma.
Balma STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Balma
- The overall average booking lead time for vacation rentals in Balma is 31 days.
- Guests book furthest in advance for stays during May (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (42 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Balma.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these Balma averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Balma (2025)
Amenity data is currently unavailable for Balma.
Balma Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Balma
- The typical guest profile for Airbnb in Balma consists of primarily domestic travelers (90%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 89.9% of guests.
- Key international markets include France (89.9%) and Spain (2.4%).
- Top languages spoken are French (48%) followed by English (29.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Balma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $5,501 | $506.18 | 42% |
| Amer | 11 | $4,801 | $460.94 | 37% |
| la Baronia de Rialb | 16 | $4,049 | $419.19 | 44% |
| Porqueres | 14 | $3,981 | $471.33 | 33% |
| Vilanant | 12 | $3,694 | $377.10 | 36% |
| Vilademuls | 18 | $3,604 | $364.94 | 36% |
| Bàscara | 13 | $3,600 | $399.65 | 33% |
| Sant Ferriol | 18 | $2,902 | $293.27 | 43% |
| les Llosses | 10 | $2,887 | $374.67 | 28% |
| Andorra la Vella | 44 | $2,695 | $211.32 | 42% |