Pignan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pignan in 2025? Explore comprehensive Airbnb analytics for Pignan, Occitania, France to uncover income potential. This 2025 STR market report for Pignan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 47 active listings.

Whether you're considering an Airbnb investment in Pignan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pignan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pignan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$149
The average rental revenue earned for an occupied room per day in Pignan.
Occupancy Rate(?)
43.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,519
Typical annual income for an Airbnb listing in Pignan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.1%
Significant decrease (-13.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pignan.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Pignan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
47
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pignan (2025)

Understanding the monthly revenue variations for Airbnb listings in Pignan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pignan is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pignan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,883+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,304 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,267 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $695, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pignan

Pignan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pignan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pignan:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pignan

Average Daily Rate (ADR) Airbnb Trends in Pignan (2025)

Effective short term rental pricing strategy in Pignan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pignan typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $175 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Pignan

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Airbnb Seasonality Analysis & Trends in Pignan (2025)

Peak Season (August, July, June)
  • Revenue averages $2,953 per month
  • Occupancy rates average 58.8%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $1,559 per month
  • Occupancy maintains around 38.8%
  • Daily rates hold near $143
Low Season (January, March, November)
  • Revenue drops to average $935 per month
  • Occupancy decreases to average 27.5%
  • Daily rates adjust to average $140

Seasonality Insights for Pignan

  • The Airbnb seasonality in Pignan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pignan's highest earning potential, with monthly revenues capable of climbing to $3,545, occupancy reaching a high of 74.4%, and ADRs peaking at $149.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $890, occupancy could drop to 25.0%, and ADRs may adjust down to $133.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pignan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pignan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pignan (2025)

Exploring the top neighborhoods for short-term rentals in Pignan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pignan Center
The heart of Pignan, offering charming streets, local shops, and restaurants. It attracts visitors wanting an authentic experience close to amenities.
Church of Saint-Sauveur, Local markets, Park in Pignan, Nearby vineyards, Historic streets
Vineyards of Pignan
Surrounded by beautiful vineyards, this area appeals to wine lovers and those looking to relax in nature. Great for hosting wine tourism.
Wine tasting tours, Vineyard views, Cycling paths, Culinary experiences, Nature walks
Nearby Montpellier
Just a short drive, Montpellier is a vibrant city with a young population, cultural events, and historical architecture. Ideal for those wanting urban experiences.
Place de la Comédie, Montpellier Historical Center, Musee Fabre, Jardin des Plantes, Street markets
Historic Pignan
Rich in history, this area offers access to historical sites and architecture, perfect for travelers interested in culture and history.
Ancient ruins, Historical tours, Cultural festivals, Art exhibitions, Local history museums
Pignan Hills
Offers stunning views and hiking opportunities. Great for nature lovers and those seeking outdoor activities close to the town.
Hiking trails, Panoramic views, Nature reserves, Outdoor sports, Picnic areas
Cultural Quarter
Known for its small theaters, local art galleries, and artisan shops. Ideal for tourists looking for local arts and crafts.
Local art galleries, Cultural festivals, Theater performances, Artisan markets, Workshops
Family-Friendly Pignan
This area offers parks and recreational facilities, making it appealing for families visiting the region.
Family parks, Playgrounds, Family-friendly restaurants, Sports activities, Community events
Natura Pignan
A tranquil area filled with gardens and parks, perfect for those seeking peace, relaxation, and nature.
Botanical gardens, Stroll paths, Relaxation spots, Open-air events, Nature observation

Understanding Airbnb License Requirements & STR Laws in Pignan (2025)

While Pignan, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pignan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Pignan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pignanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious family villa on the edge of Montpellier

Spacious family villa on the edge of Montpellier

Entire Place • 4 bedrooms

$46,530
Revenue
52.0%
Occupancy
$200.77
Daily Rate
Great family! BBQ, ping pong, console, netflix

Great family! BBQ, ping pong, console, netflix

Entire Place • 3 bedrooms

$29,495
Revenue
31.3%
Occupancy
$233.13
Daily Rate
Villa, 3 bedrooms with swimming pool

Villa, 3 bedrooms with swimming pool

Entire Place • 3 bedrooms

$28,062
Revenue
58.4%
Occupancy
$293.82
Daily Rate
Family home with beautiful pool

Family home with beautiful pool

Entire Place • 3 bedrooms

$27,737
Revenue
73.6%
Occupancy
$385.81
Daily Rate
Villa avec Piscine, Spa & sauna Privés

Villa avec Piscine, Spa & sauna Privés

Entire Place • 1 bedroom

$27,466
Revenue
17.3%
Occupancy
$673.92
Daily Rate
3 bedroom beautiful home in Pignan

3 bedroom beautiful home in Pignan

Entire Place • 3 bedrooms

$25,849
Revenue
53.6%
Occupancy
$178.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pignan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pignan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Concept Confiance Conciergerie1$46,530234.91/5.0
Novasol2$36,847314.33/5.0
Laurence2$30,024202.34/5.0
Camille1$29,495244.96/5.0
Maison Fée1$28,06264.83/5.0
Pauline & Walid1$27,73735.00/5.0
Host #2230453041$27,46600.00/5.0
Nathalie1$23,97545.00/5.0
Jean Luc Et Caro1$22,950904.96/5.0
Gaëlle1$20,331124.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pignan.

Dive Deeper: Advanced Pignan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pignan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pignan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pignan

  • The Pignan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.6% of the 47 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pignan, House properties are the most common (61.7%), reflecting the local real estate landscape.
  • Houses represent a significant 61.7% portion, catering likely to families or larger groups.
  • The presence of 12.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.1%) offer potential for unique stay experiences.

Pignan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pignan

  • The dominant room capacity in Pignan is 1 bedroom listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 59.6% of the active Airbnb listings in Pignan, indicating a high concentration in these sizes.
  • A significant 34.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pignan.

Pignan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pignan

  • The most common guest capacity trend in Pignan vacation rentals is listings accommodating 4 guests (27.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Pignan STR market, accounting for 49.0% of listings.
  • 31.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pignan.
  • On average, properties in Pignan are equipped to host 4.4 guests.

Pignan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pignan

  • The most common availability pattern in Pignan falls within the 271-366 days range, representing 48.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pignan (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pignan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.6%)

1 Night

6 listings

14.6% of total

2 Nights (31.7%)

2 Nights

13 listings

31.7% of total

3 Nights (7.3%)

3 Nights

3 listings

7.3% of total

4-6 Nights (9.8%)

4-6 Nights

4 listings

9.8% of total

7-29 Nights (17.1%)

7-29 Nights

7 listings

17.1% of total

30+ Nights (19.5%)

30+ Nights

8 listings

19.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Pignan is 2 Nights, adopted by 31.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19.5%) caters to monthly stays (30+ nights) in Pignan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.7% of Pignan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
  • A 2-night minimum appears standard (31.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 19.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pignan.

Pignan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.3%)

Super Strict 60 Days

2 listings

5.3% of total

Flexible (21.1%)

Flexible

8 listings

21.1% of total

Moderate (28.9%)

Moderate

11 listings

28.9% of total

Firm (21.1%)

Firm

8 listings

21.1% of total

Strict (23.7%)

Strict

9 listings

23.7% of total

Cancellation Policy Insights for Pignan

  • The prevailing Airbnb cancellation policy trend in Pignan is Moderate, used by 28.9% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (44.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.9% market standard in Pignan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pignan.

Pignan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pignan

  • The overall average booking lead time for vacation rentals in Pignan is 51 days.
  • Guests book furthest in advance for stays during July (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Pignan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Pignan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pignan (2025)

Amenity Prevalence

Amenity Insights for Pignan

  • Essential amenities in Pignan that guests expect include: TV, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pignan: TV, Wifi.
  • Prioritize adding missing essentials: TV, Wifi.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pignan to stay competitive.

Pignan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pignan

  • The typical guest profile for Airbnb in Pignan consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 82.6% of guests.
  • Key international markets include France (82.6%) and Germany (4.2%).
  • Top languages spoken are French (45.1%) followed by English (32.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pignan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$4,960$460.9641%
Amer10$4,848$397.5840%
Porqueres12$4,714$469.0536%
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Bordils11$3,557$525.1536%
Vilademuls20$3,489$328.5436%
Vilanant10$3,424$343.9334%
Bàscara13$3,317$437.5239%
Castelnou12$3,274$302.1231%

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