Sainte-Marie-la-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sainte-Marie-la-Mer in 2025? Explore comprehensive Airbnb analytics for Sainte-Marie-la-Mer, Occitania, France to uncover income potential. This 2025 STR market report for Sainte-Marie-la-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 206 active listings.

Whether you're considering an Airbnb investment in Sainte-Marie-la-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sainte-Marie-la-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sainte-Marie-la-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Sainte-Marie-la-Mer.
Occupancy Rate(?)
44.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,504
Typical annual income for an Airbnb listing in Sainte-Marie-la-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.3%
Slight decrease (-1.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sainte-Marie-la-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sainte-Marie-la-Mer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
206
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sainte-Marie-la-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Sainte-Marie-la-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sainte-Marie-la-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sainte-Marie-la-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,927+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,971 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,140 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $593, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sainte-Marie-la-Mer

Sainte-Marie-la-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sainte-Marie-la-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sainte-Marie-la-Mer:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sainte-Marie-la-Mer

Average Daily Rate (ADR) Airbnb Trends in Sainte-Marie-la-Mer (2025)

Effective short term rental pricing strategy in Sainte-Marie-la-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sainte-Marie-la-Mer typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $218+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Sainte-Marie-la-Mer

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Airbnb Seasonality Analysis & Trends in Sainte-Marie-la-Mer (2025)

Peak Season (August, July, April)
  • Revenue averages $2,473 per month
  • Occupancy rates average 51.6%
  • Daily rates average $137
Shoulder Season
  • Revenue averages $1,320 per month
  • Occupancy maintains around 33.1%
  • Daily rates hold near $128
Low Season (February, March, November)
  • Revenue drops to average $789 per month
  • Occupancy decreases to average 29.2%
  • Daily rates adjust to average $119

Seasonality Insights for Sainte-Marie-la-Mer

  • The Airbnb seasonality in Sainte-Marie-la-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sainte-Marie-la-Mer's highest earning potential, with monthly revenues capable of climbing to $3,222, occupancy reaching a high of 72.2%, and ADRs peaking at $142.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $693, occupancy could drop to 25.6%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sainte-Marie-la-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sainte-Marie-la-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sainte-Marie-la-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Sainte-Marie-la-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage de Sainte-Marie
Beautiful beach area attracting visitors for relaxation and water sports. Ideal for families and sun-seekers looking for a seaside getaway with local amenities.
Sainte-Marie Beach, Plage de la Vieille Nouvelle, Activités nautiques, Marché de Sainte-Marie, Promenade en bord de mer
Village de Sainte-Marie-la-Mer
Charming village atmosphere with local shops and cafes. Offers a glimpse into the local culture and is close to beach access, making it attractive for tourists.
Église de Sainte-Marie, Place du marché, Cafés et restaurants locaux, Artisanat local, Sentiers de randonnée
Réserve Naturelle Nationale de la Côte Catalane
Stunning natural reserve nearby offering hiking, bird watching, and a peaceful retreat for nature lovers. A unique selling point for eco-conscious travelers.
Sentiers de randonnée, Observation des oiseaux, Plages préservées, Dunes de sable, Flore et faune variées
Canet-en-Roussillon
Nearby town with a vibrant beachfront and many attractions. Great for families and nightlife, increasing its appeal for Airbnb hosting.
Plage de Canet, Port de Canet, Activités de loisirs, Marché traditionnel, Restaurants et bars
Collioure
Famous coastal village known for its artistic history and stunning scenery. Attracts tourists looking for culture, art, and beautiful landscapes.
Château royal de Collioure, Église Notre-Dame-des-Anges, Plage de Collioure, Promenade des gens d'art, Fêtes de la Saint-Vincent
Argelès-sur-Mer
Popular resort destination with a wide range of outdoor activities and beach life. Gathers numerous tourists during summer, great for investment.
Plage d'Argelès, Parc de Valmy, Activités nautiques, Camping et plein air, Sentiers de randonnée
Perpignan
City with rich history and cultural attractions, and renowned for its festivals. An urban option for Airbnb, attracting visitors year-round.
Palais des Rois de Majorque, Place de la Loge, Musée d'art Hyacinthe Rigaud, Catalan gastronomy, Festival de musique
Le Barcarès
Family-friendly seaside resort featuring a wide variety of activities and events. Perfect for attracting visitors looking for a fun beach experience.
Plage du Lydia, Port de Le Barcarès, Activités sportives, Festival de musique, Marché local

Understanding Airbnb License Requirements & STR Laws in Sainte-Marie-la-Mer (2025)

While Sainte-Marie-la-Mer, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sainte-Marie-la-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Sainte-Marie-la-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sainte-Marie-la-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

BEACH HOUSE, 4 bedrooms, garden, pool, WI-FI

BEACH HOUSE, 4 bedrooms, garden, pool, WI-FI

Entire Place • 4 bedrooms

$53,584
Revenue
63.3%
Occupancy
$350.68
Daily Rate
Mas des Marbres Sauvages - Maison de maître

Mas des Marbres Sauvages - Maison de maître

Entire Place • 7 bedrooms

$35,944
Revenue
17.3%
Occupancy
$540.00
Daily Rate
Villa with pool 400M from the beach

Villa with pool 400M from the beach

Entire Place • 1 bedroom

$35,320
Revenue
52.3%
Occupancy
$150.86
Daily Rate
Villa  with garden and solarium, 200 m from the beach

Villa with garden and solarium, 200 m from the beach

Entire Place • 5 bedrooms

$34,806
Revenue
30.3%
Occupancy
$218.52
Daily Rate
La Dolce Vita Catalane.

La Dolce Vita Catalane.

Entire Place • 2 bedrooms

$33,901
Revenue
81.8%
Occupancy
$135.81
Daily Rate
~ House 1 min walk from the beach ~

~ House 1 min walk from the beach ~

Entire Place • 3 bedrooms

$33,389
Revenue
67.7%
Occupancy
$118.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sainte-Marie-la-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sainte-Marie-la-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stéphanie4$70,002394.76/5.0
Dragana Et Pierre Henri2$60,55272.25/5.0
Arnaud5$55,909584.88/5.0
Françoise1$53,584265.00/5.0
Benjamin1$35,320354.97/5.0
Christine1$34,80674.86/5.0
Isabelle2$34,663385.00/5.0
Barraillé2$34,366224.02/5.0
Marie1$33,90185.00/5.0
Amandine1$33,389424.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sainte-Marie-la-Mer.

Dive Deeper: Advanced Sainte-Marie-la-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sainte-Marie-la-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sainte-Marie-la-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sainte-Marie-la-Mer

  • The Sainte-Marie-la-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.1% of the 206 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sainte-Marie-la-Mer, House properties are the most common (61.2%), reflecting the local real estate landscape.
  • Houses represent a significant 61.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 3.0%) offer potential for unique stay experiences.

Sainte-Marie-la-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sainte-Marie-la-Mer

  • The dominant room capacity in Sainte-Marie-la-Mer is 2 bedrooms listings, making up 43.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 73.3% of the active Airbnb listings in Sainte-Marie-la-Mer, indicating a high concentration in these sizes.
  • A significant 21.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sainte-Marie-la-Mer.

Sainte-Marie-la-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sainte-Marie-la-Mer

  • The most common guest capacity trend in Sainte-Marie-la-Mer vacation rentals is listings accommodating 4 guests (42.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Sainte-Marie-la-Mer STR market, accounting for 63.1% of listings.
  • 34.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sainte-Marie-la-Mer.
  • On average, properties in Sainte-Marie-la-Mer are equipped to host 4.8 guests.

Sainte-Marie-la-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sainte-Marie-la-Mer

  • The most common availability pattern in Sainte-Marie-la-Mer falls within the 271-366 days range, representing 59.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sainte-Marie-la-Mer (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sainte-Marie-la-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.6%)

1 Night

20 listings

10.6% of total

2 Nights (27.1%)

2 Nights

51 listings

27.1% of total

3 Nights (11.2%)

3 Nights

21 listings

11.2% of total

4-6 Nights (20.2%)

4-6 Nights

38 listings

20.2% of total

7-29 Nights (21.8%)

7-29 Nights

41 listings

21.8% of total

30+ Nights (9%)

30+ Nights

17 listings

9% of total

Key Insights

  • The most prevalent minimum stay requirement in Sainte-Marie-la-Mer is 2 Nights, adopted by 27.1% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 27.1% of Sainte-Marie-la-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sainte-Marie-la-Mer.

Sainte-Marie-la-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.6% of total

Super Strict 30 Days

1 listings

0.6% of total

Flexible (22.5%)

Flexible

38 listings

22.5% of total

Moderate (20.7%)

Moderate

35 listings

20.7% of total

Firm (29.6%)

Firm

50 listings

29.6% of total

Strict (26%)

Strict

44 listings

26% of total

Cancellation Policy Insights for Sainte-Marie-la-Mer

  • The prevailing Airbnb cancellation policy trend in Sainte-Marie-la-Mer is Firm, used by 29.6% of listings.
  • A majority (55.6%) of hosts in Sainte-Marie-la-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 29.6% market standard in Sainte-Marie-la-Mer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sainte-Marie-la-Mer.

Sainte-Marie-la-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sainte-Marie-la-Mer

  • The overall average booking lead time for vacation rentals in Sainte-Marie-la-Mer is 60 days.
  • Guests book furthest in advance for stays during July (average 108 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Sainte-Marie-la-Mer.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
  • Monitor your own booking lead times against these Sainte-Marie-la-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sainte-Marie-la-Mer (2025)

Amenity Prevalence

Amenity Insights for Sainte-Marie-la-Mer

  • Essential amenities in Sainte-Marie-la-Mer that guests expect include: Kitchen, TV, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sainte-Marie-la-Mer: Kitchen, TV, Washer.
  • Prioritize adding missing essentials: Kitchen, TV, Washer.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sainte-Marie-la-Mer to stay competitive.

Sainte-Marie-la-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sainte-Marie-la-Mer

  • The typical guest profile for Airbnb in Sainte-Marie-la-Mer consists of primarily domestic travelers (77%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 76.9% of guests.
  • Key international markets include France (76.9%) and Germany (4.8%).
  • Top languages spoken are French (40.5%) followed by English (31.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toulouse and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sainte-Marie-la-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vall-llobrega15$10,261$798.8844%
Arenys de Munt28$5,100$514.2741%
Teià25$5,027$348.4545%
Cornellà del Terri17$4,960$460.9641%
Tiana12$4,955$299.9748%
Amer10$4,848$397.5840%
Bescanó11$4,761$445.3841%
Porqueres12$4,714$469.0536%
Premià de Dalt28$4,630$345.4349%
Cabrils53$4,474$436.5848%

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