Verrières Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Verrières in 2025? Explore comprehensive Airbnb analytics for Verrières, Occitania, France to uncover income potential. This 2025 STR market report for Verrières, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Verrières, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Verrières Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Verrières Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$171
The average rental revenue earned for an occupied room per day in Verrières.
Occupancy Rate(?)
29.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$12,326
Typical annual income for an Airbnb listing in Verrières. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.4%
Significant decrease (-18.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Verrières.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Verrières.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Verrières (2025)

Understanding the monthly revenue variations for Airbnb listings in Verrières is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Verrières is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Verrières across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,879+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,753 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $729 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $445, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Verrières

Verrières Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Verrières STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Verrières:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Verrières

Average Daily Rate (ADR) Airbnb Trends in Verrières (2025)

Effective short term rental pricing strategy in Verrières involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Verrières typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $380+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
  • Typical properties (Median) charge around $118 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Verrières

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Airbnb Seasonality Analysis & Trends in Verrières (2025)

Peak Season (August, July, October)
  • Revenue averages $2,475 per month
  • Occupancy rates average 42.2%
  • Daily rates average $166
Shoulder Season
  • Revenue averages $1,311 per month
  • Occupancy maintains around 21.5%
  • Daily rates hold near $165
Low Season (January, February, March)
  • Revenue drops to average $624 per month
  • Occupancy decreases to average 16.4%
  • Daily rates adjust to average $163

Seasonality Insights for Verrières

  • The Airbnb seasonality in Verrières shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Verrières's highest earning potential, with monthly revenues capable of climbing to $3,570, occupancy reaching a high of 61.7%, and ADRs peaking at $171.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $574, occupancy could drop to 12.6%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Verrières.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Verrières seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Verrières (2025)

Exploring the top neighborhoods for short-term rentals in Verrières? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cité de Carcassonne
A UNESCO World Heritage site, this medieval fortress attracts tourists interested in history and architecture. The picturesque streets and multiple attractions make it a prime Airbnb location.
The Castle of Carcassonne, Basilica of Saints Nazarius and Celsus, Carcassonne's Old Town, Canal du Midi, Festival de Carcassonne
Toulouse
Known as 'La Ville Rose' for its terracotta buildings, Toulouse is a vibrant city with a rich cultural scene, making it appealing for families and business travelers.
Capitole de Toulouse, Cité de l'Espace, Basilique Saint-Sernin, Canal de Brienne, Les Abattoirs
Albi
This charming city boasts a stunning red-brick cathedral and rich artistic heritage, attracting tourists who want to experience authentic French culture.
Albi Cathedral, Toulouse-Lautrec Museum, Palais de la Berbie, Saint-Cécile Cathedral, Old Town
Montpellier
A rapidly growing city known for its youthful atmosphere and beautiful architecture, making it popular among students and tourists alike.
Place de la Comédie, Montpellier Zoo, Musée Fabre, Promenade du Peyrou, Antigone District
Les Cévennes
A national park known for its natural beauty and hiking opportunities, appealing to nature lovers and outdoor enthusiasts.
Mont Aigoual, Gorges du Tarn, Cévennes National Park, Valleraugue, The Cevennes Train
Castres
A historic town with beautiful architecture and charming canals, appealing to visitors looking for a quaint and relaxing experience.
Castres' Goya Museum, The Bishop's Palace, The St. Benedict's Church, The Port of Castres, Parc de Gourjade
Sète
A coastal town known for its beautiful beaches and canals, popular among tourists looking for a seaside getaway with excellent seafood.
Mont Saint-Clair, The Canal Royal, Sète beaches, Museum of Contemporary Art, Fisherman's Quarter
Carcassonne
Broad appeal with its medieval history and architectural wonders makes it a top destination for tourists. Ideal for those looking to experience the richness of French heritage.
Count's Castle, The Bastide Saint-Louis, La Cité, Canal du Midi, The Remparts

Understanding Airbnb License Requirements & STR Laws in Verrières (2025)

While Verrières, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Verrières to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Verrières (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Verrièresbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

"Larquinel" Exceptional gite, sleeps 22

"Larquinel" Exceptional gite, sleeps 22

Entire Place • 6 bedrooms

$52,854
Revenue
25.4%
Occupancy
$574.57
Daily Rate
Nature Gîte Pool and Hot Tub

Nature Gîte Pool and Hot Tub

Entire Place • 4 bedrooms

$38,098
Revenue
37.0%
Occupancy
$427.74
Daily Rate
Wooden house with pool

Wooden house with pool

Entire Place • 2 bedrooms

$30,566
Revenue
53.3%
Occupancy
$258.61
Daily Rate
cottage with a 4-star character

cottage with a 4-star character

Entire Place • 2 bedrooms

$14,575
Revenue
28.0%
Occupancy
$152.78
Daily Rate
Gîte Antarès

Gîte Antarès

Entire Place • N/A

$13,310
Revenue
40.0%
Occupancy
$148.27
Daily Rate
Gîte de Cayssie. Chambre Hélios.

Gîte de Cayssie. Chambre Hélios.

Private Room • N/A

$12,366
Revenue
16.3%
Occupancy
$226.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Verrières (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Verrières based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cathy Et Mathieu7$53,3962004.95/5.0
Benjamin1$52,854184.94/5.0
Denise3$45,36794.86/5.0
Clelia1$30,566124.92/5.0
Christophe1$14,575624.94/5.0
Hugues1$13,3101Not Rated
Nathalie1$7,771224.77/5.0
Virginie1$6,048374.92/5.0
Yoann2$5,235194.75/5.0
Jean Claude1$5,072164.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Verrières.

Dive Deeper: Advanced Verrières STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Verrières. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Verrières Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Verrières

  • The Verrières Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Verrières, House properties are the most common (57.9%), reflecting the local real estate landscape.
  • Houses represent a significant 57.9% portion, catering likely to families or larger groups.
  • The presence of 15.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Verrières Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Verrières

  • The dominant room capacity in Verrières is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Verrières, indicating a high concentration in these sizes.

Verrières Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Verrières

  • The most common guest capacity trend in Verrières vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Verrières STR market, accounting for 52.6% of listings.
  • 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Verrières.
  • On average, properties in Verrières are equipped to host 3.7 guests.

Verrières Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Verrières

  • The most common availability pattern in Verrières falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Verrières (57.9%), reflecting common guest stay durations or potential owner blocking patterns.

Verrières Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.4%)

1 Night

9 listings

47.4% of total

2 Nights (15.8%)

2 Nights

3 listings

15.8% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

4-6 Nights (10.5%)

4-6 Nights

2 listings

10.5% of total

30+ Nights (21.1%)

30+ Nights

4 listings

21.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Verrières is 1 Night, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.2%) of the Verrières Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.1%) caters to monthly stays (30+ nights) in Verrières, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.4% of Verrières hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Verrières.

Verrières Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (10.5%)

Flexible

2 listings

10.5% of total

Moderate (26.3%)

Moderate

5 listings

26.3% of total

Firm (52.6%)

Firm

10 listings

52.6% of total

Strict (10.5%)

Strict

2 listings

10.5% of total

Cancellation Policy Insights for Verrières

  • The prevailing Airbnb cancellation policy trend in Verrières is Firm, used by 52.6% of listings.
  • A majority (63.1%) of hosts in Verrières utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 52.6% market standard in Verrières.
  • Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Verrières.

Verrières STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Verrières

  • The overall average booking lead time for vacation rentals in Verrières is 73 days.
  • Guests book furthest in advance for stays during October (average 147 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (79 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Verrières.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 147 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Verrières averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Verrières (2025)

Amenity Prevalence

Amenity Insights for Verrières

  • Popular amenities like Free parking on premises, Kitchen, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Verrières.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Verrières to stay competitive.

Verrières Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Verrières

  • The typical guest profile for Airbnb in Verrières consists of primarily domestic travelers (85%), often arriving from nearby Montpellier, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 84.7% of guests.
  • Key international markets include France (84.7%) and Belgium (3.5%).
  • Top languages spoken are French (41.9%) followed by English (35.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Montpellier and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Verrières Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette12$4,669$403.1043%
Courzieu10$4,136$326.3948%
Cavillargues12$3,281$346.4338%
Divajeu20$3,269$439.2535%
Eygalières83$3,251$442.3638%
Puimisson13$3,090$406.8639%
Lamotte-du-Rhône12$3,021$335.4235%
Anneyron10$2,957$248.2240%
Les Baux-de-Provence24$2,893$346.3741%
Saint-Germain-au-Mont-d'Or18$2,804$295.2230%

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