Laval Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Laval in 2025? Explore comprehensive Airbnb analytics for Laval, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Laval, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 313 active listings.
Whether you're considering an Airbnb investment in Laval, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Laval Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Laval Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Laval (2025)
Understanding the monthly revenue variations for Airbnb listings in Laval is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Laval is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Laval across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,718+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,123 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $698 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $372, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Laval
Laval Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Laval STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Laval:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Laval
Average Daily Rate (ADR) Airbnb Trends in Laval (2025)
Effective short term rental pricing strategy in Laval involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Laval typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $128+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
- Typical properties (Median) charge around $53 per night.
- Entry-level properties (Bottom 25%) earn around $36 per night.
Average Daily Rate (ADR) Trend by Month in Laval
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Airbnb Seasonality Analysis & Trends in Laval (2025)
Peak Season (August, September, December)
- Revenue averages $976 per month
- Occupancy rates average 47.8%
- Daily rates average $67
Shoulder Season
- Revenue averages $894 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $73
Low Season (February, June, November)
- Revenue drops to average $803 per month
- Occupancy decreases to average 42.0%
- Daily rates adjust to average $70
Seasonality Insights for Laval
- The Airbnb seasonality in Laval shows relatively stable year-round demand. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Laval's highest earning potential, with monthly revenues capable of climbing to $977, occupancy reaching a high of 49.4%, and ADRs peaking at $80.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $771, occupancy could drop to 38.3%, and ADRs may adjust down to $67.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Laval.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Laval seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Laval (2025)
Exploring the top neighborhoods for short-term rentals in Laval? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville de Laval | The city center is lively and filled with shops, restaurants, and cultural attractions. It's perfect for guests looking to explore the urban scene. | Laval Cathedral, Paker's Park, Les Machines de l'île, Cité des Congrès, Local markets |
| Pont de Mayenne | A picturesque area along the Mayenne River, appealing to families and outdoor enthusiasts. It's ideal for those looking for a calm and scenic stay. | Mayenne River banks, Local cycling paths, Nearby parks, Water activities, Scenic boat rides |
| Laval-Est | This suburban area is known for its beautiful homes and parks, offering a family-friendly atmosphere. Attracts visitors wanting a quiet retreat with easy access to the city. | Parc de la Mauricie, Local cafes, Parks and playgrounds, Quiet residential streets |
| Laval-Ouest | A charming neighborhood known for its local community feel. It's great for guests looking for a more laid-back experience while still being close to amenities. | Local shops, Community parks, Artistic events, Cultural festivals |
| ZAC de la Gare | An up-and-coming area with new developments and a focus on modern living. It attracts younger professionals and business travelers seeking contemporary accommodations. | New shopping complexes, Business hubs, Transport links to Paris, Restaurants and cafes |
| Cénak de la Crau | A vibrant area featuring lively markets and local artisan shops, perfect for tourists wanting to experience the local culture and cuisine. | Markets, Artisan galleries, Local cuisine, Cultural events |
| Laval Nord | Known for its green spaces and family-friendly amenities, this area is ideal for visitors looking for nature and activities like hiking and biking. | Nature reserves, Bike paths, Local wildlife, Playgrounds |
| Beauport | A retreat on the outskirts of Laval, offering visitors a peaceful and scenic environment, great for those wanting to escape the city hustle. | Countryside views, Walking trails, Rural cafes, Local wine tours |
Understanding Airbnb License Requirements & STR Laws in Laval (2025)
While Laval, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Laval to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 7% licensed listings)
Top Performing Airbnb Properties in Laval (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lavalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![Wooden house by the river [trend ZD]](https://a0.muscache.com/im/pictures/99b1d389-1e31-438f-a88e-36c76c1bfb92.jpg?im_w=480&im_format=avif)
Wooden house by the river [trend ZD]
Entire Place • 4 bedrooms
Family home with pool
Entire Place • 7 bedrooms
Beautiful cozy house close to all commodities
Entire Place • 4 bedrooms
The cabin of the good path and its spa, unusual place
Entire Place • 1 bedroom
Comfortable studio with private Jacuzzi.
Entire Place • N/A
Comfortable spacious flat
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Laval (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Laval based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Charles | 14 | $167,165 | 599 | 4.87/5.0 |
| Guest Adom | 16 | $153,224 | 291 | 4.45/5.0 |
| Nolwen | 2 | $94,398 | 144 | 4.88/5.0 |
| Marc Et Rachel | 5 | $62,223 | 151 | 4.92/5.0 |
| Hortense | 1 | $56,180 | 3 | 4.67/5.0 |
| Franck | 7 | $55,083 | 7 | 5.00/5.0 |
| Jeff Et Emilie | 3 | $49,709 | 552 | 4.88/5.0 |
| Thibaud | 7 | $47,966 | 291 | 4.84/5.0 |
| Olivier & Denis | 3 | $45,478 | 160 | 5.00/5.0 |
| Samuel | 5 | $42,261 | 344 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Laval.
Dive Deeper: Advanced Laval STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Laval. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLaval Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Laval
- The Laval Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.6% of the 313 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Laval, Apartment/Condo properties are the most common (59.4%), reflecting the local real estate landscape.
- Houses represent a significant 34.2% portion, catering likely to families or larger groups.
- The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 1.2%) offer potential for unique stay experiences.
Laval Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Laval
- The dominant room capacity in Laval is 1 bedroom listings, making up 49.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Laval, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Laval.
Laval Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Laval
- The most common guest capacity trend in Laval vacation rentals is listings accommodating 2 guests (32.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Laval STR market, accounting for 59.7% of listings.
- 10.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Laval.
- On average, properties in Laval are equipped to host 2.8 guests.
Laval Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Laval
- The most common availability pattern in Laval falls within the 271-366 days range, representing 43.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Laval (33.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Laval Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
140 listings
46.2% of total
2 Nights
69 listings
22.8% of total
3 Nights
21 listings
6.9% of total
4-6 Nights
20 listings
6.6% of total
7-29 Nights
2 listings
0.7% of total
30+ Nights
51 listings
16.8% of total
Key Insights
- The most prevalent minimum stay requirement in Laval is 1 Night, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.0%) of the Laval Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.8%) caters to monthly stays (30+ nights) in Laval, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.2% of Laval hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Laval.
Laval Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
4 listings
1.4% of total
Non-refundable
3 listings
1% of total
Flexible
131 listings
44.7% of total
Moderate
118 listings
40.3% of total
Firm
14 listings
4.8% of total
Strict
23 listings
7.8% of total
Cancellation Policy Insights for Laval
- The prevailing Airbnb cancellation policy trend in Laval is Flexible, used by 44.7% of listings.
- The market strongly favors guest-friendly terms, with 85.0% of listings offering Flexible or Moderate policies. This suggests guests in Laval may expect booking flexibility.
- Strict cancellation policies are quite rare (7.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.7% market standard in Laval.
- Using a Strict policy might deter some guests, as only 7.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Laval.
Laval STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Laval
- The overall average booking lead time for vacation rentals in Laval is 31 days.
- Guests book furthest in advance for stays during May (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (36 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Laval.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Laval averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Laval (2025)
Amenity Prevalence
Amenity Insights for Laval
- Essential amenities in Laval that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Laval: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Laval to stay competitive.
Laval Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Laval
- The typical guest profile for Airbnb in Laval consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 93.0% of guests.
- Key international markets include France (93%) and United Kingdom (1.7%).
- Top languages spoken are French (47.7%) followed by English (31.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Laval Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 13 | $4,115 | $273.09 | 46% |
| Luneray | 13 | $3,538 | $598.01 | 38% |
| Thilouze | 10 | $3,326 | $308.59 | 54% |
| Caumont | 12 | $3,112 | $300.91 | 46% |
| Coteaux-sur-Loire | 20 | $3,023 | $272.16 | 40% |
| Artannes-sur-Indre | 22 | $2,921 | $338.90 | 40% |
| Saint-Étienne-la-Thillaye | 24 | $2,897 | $345.50 | 35% |
| Petiville | 12 | $2,892 | $370.94 | 31% |
| Ambillou | 17 | $2,749 | $381.84 | 30% |
| Bonneville-sur-Touques | 21 | $2,747 | $418.47 | 31% |