Mulsanne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Mulsanne in 2025? Explore comprehensive Airbnb analytics for Mulsanne, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Mulsanne, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 91 active listings.

Whether you're considering an Airbnb investment in Mulsanne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mulsanne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mulsanne Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$231
The average rental revenue earned for an occupied room per day in Mulsanne.
Occupancy Rate(?)
28.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,341
Typical annual income for an Airbnb listing in Mulsanne. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.6%
Significant decrease (-25.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Mulsanne.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Mulsanne.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
91
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mulsanne (2025)

Understanding the monthly revenue variations for Airbnb listings in Mulsanne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mulsanne is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mulsanne across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,946+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,295 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $921 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $458, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mulsanne

Mulsanne Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mulsanne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mulsanne:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mulsanne

Average Daily Rate (ADR) Airbnb Trends in Mulsanne (2025)

Effective short term rental pricing strategy in Mulsanne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mulsanne typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $547+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $286 or more.
  • Typical properties (Median) charge around $134 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Mulsanne

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Airbnb Seasonality Analysis & Trends in Mulsanne (2025)

Peak Season (July, May, June)
  • Revenue averages $2,812 per month
  • Occupancy rates average 35.1%
  • Daily rates average $250
Shoulder Season
  • Revenue averages $1,607 per month
  • Occupancy maintains around 23.4%
  • Daily rates hold near $227
Low Season (February, March, November)
  • Revenue drops to average $972 per month
  • Occupancy decreases to average 18.6%
  • Daily rates adjust to average $232

Seasonality Insights for Mulsanne

  • The Airbnb seasonality in Mulsanne shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mulsanne's highest earning potential, with monthly revenues capable of climbing to $2,978, occupancy reaching a high of 39.4%, and ADRs peaking at $265.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $900, occupancy could drop to 16.0%, and ADRs may adjust down to $221.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mulsanne.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mulsanne seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mulsanne (2025)

Exploring the top neighborhoods for short-term rentals in Mulsanne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mulsanne Village Center
Charming village center with easy access to local amenities and a welcoming community vibe. Great for tourists looking to explore traditional French culture and cuisine.
L'Église de Mulsanne, Local boulangeries, Saint-Lazare Château, Parc de Mulsanne, Markets and local events
Circuit des 24 Heures
Famous for the 24 Hours of Le Mans race, this area is busy during racing events and attracts motorsport enthusiasts. An ideal spot for hosting guests during race weekends.
24 Hours of Le Mans, Automobile Museum, Le Mans Karting International, Musee des 24 Heures
Le Mans City
Nearby city with rich history and vibrant urban life, offering guests a wider range of activities including dining, shopping, and nightlife while being close to Mulsanne.
Cité Plantagenêt, Le Mans Cathedral, Jardin des Plantes, Palais des Comtes du Maine, Musée de Tessé
La Sarthe River
Beautiful riverside area offering scenic views and outdoor activities such as cycling and hiking. Attractive for nature lovers and those seeking relaxation.
Sarthe River trails, Fishing spots, Picnic areas, Boat rentals, Scenic viewpoints
Mulsanne Green Spaces
Surrounded by parks and green spaces, this area is perfect for families and outdoor enthusiasts looking to enjoy nature and tranquility.
Le Parc de Mulsanne, Walking trails, Children's play areas, Outdoor sports facilities, Seasonal events
Baugé-en-Anjou Area
An attractive nearby region with historic castles and gardens, appealing to tourists interested in exploring the French countryside and heritage sites.
Château de Baugé, Jardins de la Chantrerie, Local vineyards, Canoeing on the Loire, Hiking trails
Cultural Heritage Sites
Regions surrounding Mulsanne with access to various UNESCO World Heritage sites, appealing to culturally minded travelers and history buffs.
The Loire Valley Chateaux, Roman ruins in Le Mans, Vitruvian sites, Historic towns of the area, Gastronomic tours
Local Events and Festivals
During various local festivals and events, the demand for accommodations spikes, making Mulsanne an attractive destination for temporary stays.
Annual Mulsanne Festival, Local arts and crafts fairs, Food festivals, Christmas markets, Sporting events

Understanding Airbnb License Requirements & STR Laws in Mulsanne (2025)

While Mulsanne, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mulsanne to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Mulsanne (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mulsannebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House near the 24 Hours of Le Mans 2024 circuit

House near the 24 Hours of Le Mans 2024 circuit

Entire Place • 4 bedrooms

$61,248
Revenue
24.8%
Occupancy
$586.93
Daily Rate
Luxury Villa - Pilots' House -50m from 24h Circuit

Luxury Villa - Pilots' House -50m from 24h Circuit

Entire Place • 5 bedrooms

$56,572
Revenue
30.3%
Occupancy
$523.53
Daily Rate
In the 24-hour cocoon

In the 24-hour cocoon

Entire Place • 4 bedrooms

$46,973
Revenue
23.1%
Occupancy
$477.47
Daily Rate
Cozy house with free parking on site

Cozy house with free parking on site

Entire Place • 4 bedrooms

$45,594
Revenue
32.9%
Occupancy
$624.67
Daily Rate
House near the circuit

House near the circuit

Private Room • 1 bedroom

$43,909
Revenue
70.9%
Occupancy
$599.51
Daily Rate
2 chambres à louer mini 2 nuits

2 chambres à louer mini 2 nuits

Private Room • 2 bedrooms

$38,268
Revenue
26.3%
Occupancy
$444.71
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mulsanne (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mulsanne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Clémence1$61,2481Not Rated
Emeric1$56,572334.88/5.0
Jessica1$46,973224.73/5.0
Domitille1$45,5942Not Rated
Marion1$43,9091Not Rated
Host #4989381651$38,2681Not Rated
Aude1$33,20554.80/5.0
Fanny1$31,502105.00/5.0
Dusser6$28,066154.92/5.0
Sébastien1$26,91534.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mulsanne.

Dive Deeper: Advanced Mulsanne STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mulsanne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mulsanne Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mulsanne

  • The Mulsanne Airbnb market composition is heavily skewed towards Private Room listings, which make up 61.5% of the 91 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mulsanne, House properties are the most common (73.6%), reflecting the local real estate landscape.
  • Houses represent a significant 73.6% portion, catering likely to families or larger groups.
  • The presence of 26.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Mulsanne Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mulsanne

  • The dominant room capacity in Mulsanne is 1 bedroom listings, making up 18.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 36.3% of the active Airbnb listings in Mulsanne, indicating a high concentration in these sizes.
  • A significant 24.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mulsanne.

Mulsanne Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mulsanne

  • The most common guest capacity trend in Mulsanne vacation rentals is listings accommodating 2 guests (14.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Mulsanne STR market, accounting for 27.5% of listings.
  • 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mulsanne.
  • On average, properties in Mulsanne are equipped to host 2.4 guests.

Mulsanne Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mulsanne

  • The most common availability pattern in Mulsanne falls within the 271-366 days range, representing 89% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Mulsanne (53.8%), reflecting common guest stay durations or potential owner blocking patterns.

Mulsanne Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.6%)

1 Night

31 listings

35.6% of total

2 Nights (32.2%)

2 Nights

28 listings

32.2% of total

3 Nights (4.6%)

3 Nights

4 listings

4.6% of total

4-6 Nights (4.6%)

4-6 Nights

4 listings

4.6% of total

30+ Nights (23%)

30+ Nights

20 listings

23% of total

Key Insights

  • The most prevalent minimum stay requirement in Mulsanne is 1 Night, adopted by 35.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.8%) of the Mulsanne Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23%) caters to monthly stays (30+ nights) in Mulsanne, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.6% of Mulsanne hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mulsanne.

Mulsanne Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.1% of total

Flexible (38.2%)

Flexible

34 listings

38.2% of total

Moderate (23.6%)

Moderate

21 listings

23.6% of total

Firm (24.7%)

Firm

22 listings

24.7% of total

Strict (12.4%)

Strict

11 listings

12.4% of total

Cancellation Policy Insights for Mulsanne

  • The prevailing Airbnb cancellation policy trend in Mulsanne is Flexible, used by 38.2% of listings.
  • There's a relatively balanced mix between guest-friendly (61.8%) and stricter (37.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.2% market standard in Mulsanne.
  • Using a Strict policy might deter some guests, as only 12.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mulsanne.

Mulsanne STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mulsanne

  • The overall average booking lead time for vacation rentals in Mulsanne is 77 days.
  • Guests book furthest in advance for stays during June (average 122 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (57 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Mulsanne.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 57 days) to capture early planners.
  • Monitor your own booking lead times against these Mulsanne averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mulsanne (2025)

Amenity data is currently unavailable for Mulsanne.

Mulsanne Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mulsanne

  • The typical guest profile for Airbnb in Mulsanne consists of primarily domestic travelers (89%), often arriving from nearby Chargé, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 89.4% of guests.
  • Key international markets include France (89.4%) and United Kingdom (2.8%).
  • Top languages spoken are French (47.6%) followed by English (27.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chargé and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mulsanne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Couture-Boussey11$3,981$426.2331%
Thilouze10$3,574$308.4555%
Saint-Rémy-l'Honoré13$3,413$262.3141%
Mesnils-sur-Iton24$3,222$343.6241%
Millançay12$3,035$347.6835%
Coteaux-sur-Loire20$2,966$274.2839%
Artannes-sur-Indre24$2,878$329.7039%
Montrieux-en-Sologne13$2,718$411.5131%
Bourneau11$2,704$445.1532%
Tourouvre au Perche30$2,703$241.2739%

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