Kobuleti Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Autonomous Republic of Adjara, Georgia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kobuleti in 2025? Explore comprehensive Airbnb analytics for Kobuleti, Autonomous Republic of Adjara, Georgia to uncover income potential. This 2025 STR market report for Kobuleti, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 140 active listings.

Whether you're considering an Airbnb investment in Kobuleti, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kobuleti Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kobuleti Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$47
The average rental revenue earned for an occupied room per day in Kobuleti.
Occupancy Rate(?)
31.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$2,163
Typical annual income for an Airbnb listing in Kobuleti. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
34.9%
Strong growth (34.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kobuleti.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Kobuleti.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
140
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kobuleti (2025)

Understanding the monthly revenue variations for Airbnb listings in Kobuleti is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kobuleti is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kobuleti across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,015+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $576 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $305 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $119, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kobuleti

Kobuleti Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kobuleti STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kobuleti:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kobuleti

Average Daily Rate (ADR) Airbnb Trends in Kobuleti (2025)

Effective short term rental pricing strategy in Kobuleti involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kobuleti typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $85+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
  • Typical properties (Median) charge around $38 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in Kobuleti

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Airbnb Seasonality Analysis & Trends in Kobuleti (2025)

Peak Season (August, July, September)
  • Revenue averages $703 per month
  • Occupancy rates average 37.7%
  • Daily rates average $54
Shoulder Season
  • Revenue averages $389 per month
  • Occupancy maintains around 25.8%
  • Daily rates hold near $48
Low Season (February, March, November)
  • Revenue drops to average $254 per month
  • Occupancy decreases to average 27.3%
  • Daily rates adjust to average $43

Seasonality Insights for Kobuleti

  • The Airbnb seasonality in Kobuleti shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kobuleti's highest earning potential, with monthly revenues capable of climbing to $808, occupancy reaching a high of 38.7%, and ADRs peaking at $55.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $227, occupancy could drop to 15.9%, and ADRs may adjust down to $42.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kobuleti.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kobuleti seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kobuleti (2025)

Exploring the top neighborhoods for short-term rentals in Kobuleti? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Kobuleti
The heart of Kobuleti, this area is bustling with shops, restaurants, and proximity to the beach. Ideal for tourists who want to be in the center of action and enjoy easy access to local amenities.
Kobuleti Beach, Kobuleti Park, Fountain Square, local restaurants and cafes
Kobuleti Beachfront
The beachfront area offers stunning views of the Black Sea and easy access to the beach. It's a prime spot for vacationers looking to relax by the sea.
Kobuleti Beach, Sunset views, Water sports, Boardwalk activities
Makhinjauri
A quieter seaside neighborhood, perfect for families and those looking for a peaceful getaway. Offers beautiful views and a more relaxed atmosphere.
Makhinjauri Beach, Botanical Garden, local vineyards
Kvariati
Known for its serene beaches and beautiful scenery, Kvariati attracts those who prefer a more tranquil setting while still being close to Kobuleti.
Kvariati Beach, Mountain views, Nature trails
Chakvi
A picturesque village close to Kobuleti, Chakvi is a hidden gem with beautiful scenery and a local feel, perfect for those seeking an authentic experience.
Chakvi Beach, Tea plantations, Rural landscapes
Gelati
Famous for its historical monastery, Gelati attracts both tourists and pilgrims. It's a great spot for cultural immersion and exploring Georgian history.
Gelati Monastery, Cultural heritage sites, Local cuisine
Ureki
Famous for its magnetic black sand beaches, Ureki is a popular choice for families and travelers seeking unique beach experiences along the coast.
Ureki Beach, Black sand, Local markets
Ajarian Coast
This wider coastal area encompasses multiple small beach towns, known for stunning views and a diverse range of accommodations.
Various beaches, Coastal trails, Local seafood restaurants

Understanding Airbnb License Requirements & STR Laws in Kobuleti (2025)

While Kobuleti, Autonomous Republic of Adjara, Georgia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kobuleti to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Kobuleti (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kobuletibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sunset sea view paradise!

Sunset sea view paradise!

Entire Place • 1 bedroom

$13,009
Revenue
48.4%
Occupancy
$52.47
Daily Rate
❄️Small and White - Clean and Bright❄️

❄️Small and White - Clean and Bright❄️

Entire Place • 1 bedroom

$12,655
Revenue
79.6%
Occupancy
$42.94
Daily Rate
Lovely apartment with magnificent sea view

Lovely apartment with magnificent sea view

Entire Place • 2 bedrooms

$11,842
Revenue
69.7%
Occupancy
$91.25
Daily Rate
Apart4

Apart4

Entire Place • 2 bedrooms

$11,194
Revenue
66.2%
Occupancy
$77.29
Daily Rate
Дом на пляже Black sea House

Дом на пляже Black sea House

Entire Place • 3 bedrooms

$10,354
Revenue
41.5%
Occupancy
$114.40
Daily Rate
Duplex apartment near  beach

Duplex apartment near beach

Entire Place • 3 bedrooms

$10,201
Revenue
44.0%
Occupancy
$86.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kobuleti (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kobuleti based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Amro I Anna5$22,627123.00/5.0
Ioseb2$21,3181244.97/5.0
Arsenii2$19,184112.50/5.0
Ana2$13,294404.96/5.0
Irakli2$12,948384.71/5.0
Ketevan1$11,842224.91/5.0
Ioseb2$10,992604.92/5.0
Tamar1$10,201124.50/5.0
Sofia2$9,295282.48/5.0
Anna4$7,229414.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kobuleti.

Dive Deeper: Advanced Kobuleti STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kobuleti. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kobuleti Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kobuleti

  • The Kobuleti Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.6% of the 140 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Kobuleti, Apartment/Condo properties are the most common (49.3%), reflecting the local real estate landscape.
  • Houses represent a significant 30% portion, catering likely to families or larger groups.
  • The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 5.7%) offer potential for unique stay experiences.

Kobuleti Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kobuleti

  • The dominant room capacity in Kobuleti is 1 bedroom listings, making up 55.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Kobuleti, indicating a high concentration in these sizes.
  • With over half the market (55.7%) consisting of studios or 1-bedroom units, Kobuleti is particularly well-suited for individuals or couples.

Kobuleti Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kobuleti

  • The most common guest capacity trend in Kobuleti vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Kobuleti STR market, accounting for 47.1% of listings.
  • 18.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kobuleti.
  • On average, properties in Kobuleti are equipped to host 4.0 guests.

Kobuleti Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kobuleti

  • The most common availability pattern in Kobuleti falls within the 271-366 days range, representing 87.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Kobuleti (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kobuleti Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.9%)

1 Night

61 listings

44.9% of total

2 Nights (19.1%)

2 Nights

26 listings

19.1% of total

3 Nights (15.4%)

3 Nights

21 listings

15.4% of total

4-6 Nights (13.2%)

4-6 Nights

18 listings

13.2% of total

7-29 Nights (6.6%)

7-29 Nights

9 listings

6.6% of total

30+ Nights (0.7%)

30+ Nights

1 listings

0.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Kobuleti is 1 Night, adopted by 44.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.0%) of the Kobuleti Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (0.7%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.9% of Kobuleti hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kobuleti.

Kobuleti Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (51.7%)

Flexible

46 listings

51.7% of total

Moderate (20.2%)

Moderate

18 listings

20.2% of total

Firm (6.7%)

Firm

6 listings

6.7% of total

Strict (21.3%)

Strict

19 listings

21.3% of total

Cancellation Policy Insights for Kobuleti

  • The prevailing Airbnb cancellation policy trend in Kobuleti is Flexible, used by 51.7% of listings.
  • The market strongly favors guest-friendly terms, with 71.9% of listings offering Flexible or Moderate policies. This suggests guests in Kobuleti may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 51.7% market standard in Kobuleti.
  • Given the high prevalence of Flexible policies (51.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kobuleti.

Kobuleti STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kobuleti

  • The overall average booking lead time for vacation rentals in Kobuleti is 35 days.
  • Guests book furthest in advance for stays during November (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (39 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Kobuleti.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 39 days) to capture early planners.
  • Monitor your own booking lead times against these Kobuleti averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kobuleti (2025)

Amenity Prevalence

Amenity Insights for Kobuleti

  • Essential amenities in Kobuleti that guests expect include: Kitchen, Washer, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kobuleti: Kitchen, Washer, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Kitchen, Washer, Wifi, Air conditioning.
  • Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kobuleti to stay competitive.

Kobuleti Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kobuleti

  • The typical guest profile for Airbnb in Kobuleti consists of a mix of domestic (35%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
  • Domestic travelers account for 35.3% of guests.
  • Key international markets include Georgia (35.3%) and Germany (11.4%).
  • Top languages spoken are English (39.2%) followed by Russian (30%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kobuleti Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Çayeli21$880$113.4234%
Shekvetili77$835$148.7039%
Banoja15$817$104.6535%
Pazar41$765$114.2736%
Çamlıhemşin152$709$157.3526%
Araklı18$682$150.3636%
Ardeşen99$637$129.5426%
Tsikhisdziri18$635$76.2033%
Çaykara78$495$149.9432%
Buknari12$460$119.4124%

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