Sekondi-Takoradi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Region, Ghana
Is Airbnb profitable in Sekondi-Takoradi in 2025? Explore comprehensive Airbnb analytics for Sekondi-Takoradi, Western Region, Ghana to uncover income potential. This 2025 STR market report for Sekondi-Takoradi, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Sekondi-Takoradi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sekondi-Takoradi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sekondi-Takoradi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sekondi-Takoradi (2025)
Understanding the monthly revenue variations for Airbnb listings in Sekondi-Takoradi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sekondi-Takoradi is typically September, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sekondi-Takoradi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,022+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,686 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,601 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,397, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sekondi-Takoradi
Sekondi-Takoradi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sekondi-Takoradi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sekondi-Takoradi:
- Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sekondi-Takoradi
Average Daily Rate (ADR) Airbnb Trends in Sekondi-Takoradi (2025)
Effective short term rental pricing strategy in Sekondi-Takoradi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sekondi-Takoradi typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $165+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Sekondi-Takoradi
Get Live Sekondi-Takoradi Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Sekondi-Takoradi (2025)
Peak Season (September, October, August)
- Revenue averages $14,014 per month
- Occupancy rates average 33.3%
- Daily rates average $99
Shoulder Season
- Revenue averages $2,193 per month
- Occupancy maintains around 31.6%
- Daily rates hold near $82
Low Season (April, July, December)
- Revenue drops to average $772 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $75
Seasonality Insights for Sekondi-Takoradi
- The Airbnb seasonality in Sekondi-Takoradi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sekondi-Takoradi's highest earning potential, with monthly revenues capable of climbing to $22,140, occupancy reaching a high of 83.9%, and ADRs peaking at $101.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $488, occupancy could drop to 0.0%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sekondi-Takoradi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sekondi-Takoradi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sekondi-Takoradi (2025)
Exploring the top neighborhoods for short-term rentals in Sekondi-Takoradi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| New Takoradi | New Takoradi is a developing suburb of Takoradi with modern amenities and proximity to the city center. It is becoming increasingly popular with business travelers and tourists alike. | Takoradi Mall, Fijai Beach, Lighthouse Beach, Kumasi Road Shopping District |
| Sekondi Coastal Road | This coastal road connects Sekondi with beautiful beaches and scenic views, making it popular for vacation rentals. Visitors love the beachfront access and local seafood. | Green Hill Beach, Anchorage Beach, Sekondi-Takoradi Harbor, local seafood restaurants |
| Kwesimintsim | Kwesimintsim is a vibrant neighborhood with easy access to both the beaches and the city. It attracts families and business travelers alike due to its mix of residential peace and urban charm. | Kwesimintsim Market, local cultural events, nearby resort facilities |
| Sekondi | Sekondi is rich in history and culture, attracting tourists interested in local heritage. It offers historical sites and cultural experiences that visitors cherish. | Sekondi Fort, Prince's Town, local festivals, museums |
| Airport Residential Area | This area caters mainly to business travelers due to its proximity to the airport and comfortable accommodations. It is known for its upscale options and convenience. | Airports, business hubs, international restaurants |
| Shama | Shama is located just outside of Takoradi and features stunning views and serene beaches. It's perfect for tourists looking for a quiet retreat. | Shama Beach, nature preserves, water connections |
| Elmina | Known for the historic Elmina Castle, this area attracts tourists interested in history and culture, with rental opportunities for cultural tourism. | Elmina Castle, beach resorts, local markets, cultural heritage tours |
| Akwidaa | This serene coastal village is popular for its natural beauty and tranquil atmosphere, perfect for visitors looking for an escape from city life. | Akwidaa Beach, local fishing communities, eco-tourism experiences |
Understanding Airbnb License Requirements & STR Laws in Sekondi-Takoradi (2025)
While Sekondi-Takoradi, Western Region, Ghana currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sekondi-Takoradi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sekondi-Takoradi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sekondi-Takoradibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 Bedrooms furnished
Entire Place • 4 bedrooms
Atlantic Bay Vacation beach house.
Entire Place • 2 bedrooms
Ryan’s Self-Catering apartment
Entire Place • 2 bedrooms
BJ3 Guest House
Private Room • 7 bedrooms
2 bedroom apartment hall/kicthen
Private Room • 1 bedroom
2 bedroom apartment hall/kitchen
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sekondi-Takoradi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sekondi-Takoradi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #306435972 | 9 | $27,095 | 0 | 0.00/5.0 |
| Host #425679209 | 1 | $13,345 | 0 | 0.00/5.0 |
| Owuraku | 1 | $12,772 | 3 | 4.33/5.0 |
| Host #545680675 | 4 | $10,395 | 2 | 0.00/5.0 |
| Host #422019047 | 1 | $4,219 | 0 | 0.00/5.0 |
| Host #493029261 | 1 | $3,671 | 0 | 0.00/5.0 |
| Host #290243274 | 1 | $3,191 | 1 | 0.00/5.0 |
| Host #382710866 | 1 | $3,064 | 0 | 0.00/5.0 |
| Host #430056830 | 1 | $3,055 | 0 | 0.00/5.0 |
| Host #313478522 | 1 | $2,344 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sekondi-Takoradi.
Dive Deeper: Advanced Sekondi-Takoradi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sekondi-Takoradi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSekondi-Takoradi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sekondi-Takoradi
- The Sekondi-Takoradi Airbnb market composition is heavily skewed towards Private Room listings, which make up 60% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sekondi-Takoradi, Apartment/Condo properties are the most common (76%), reflecting the local real estate landscape.
- Houses represent a significant 20% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.0%) offer potential for unique stay experiences.
Sekondi-Takoradi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sekondi-Takoradi
- The dominant room capacity in Sekondi-Takoradi is 1 bedroom listings, making up 56% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.0% of the active Airbnb listings in Sekondi-Takoradi, indicating a high concentration in these sizes.
- With over half the market (56%) consisting of studios or 1-bedroom units, Sekondi-Takoradi is particularly well-suited for individuals or couples.
- A significant 24.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sekondi-Takoradi.
Sekondi-Takoradi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sekondi-Takoradi
- The most common guest capacity trend in Sekondi-Takoradi vacation rentals is listings accommodating 2 guests (44%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Sekondi-Takoradi STR market, accounting for 64.0% of listings.
- A significant 44.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sekondi-Takoradi.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sekondi-Takoradi.
- On average, properties in Sekondi-Takoradi are equipped to host 4.0 guests.
Sekondi-Takoradi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sekondi-Takoradi
- The most common availability pattern in Sekondi-Takoradi falls within the 271-366 days range, representing 96% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sekondi-Takoradi (80%), reflecting common guest stay durations or potential owner blocking patterns.
Sekondi-Takoradi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
95.8% of total
7-29 Nights
1 listings
4.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sekondi-Takoradi is 1 Night, adopted by 95.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.8%) of the Sekondi-Takoradi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 95.8% of Sekondi-Takoradi hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sekondi-Takoradi.
Sekondi-Takoradi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
25% of total
Strict
3 listings
75% of total
Cancellation Policy Insights for Sekondi-Takoradi
- The prevailing Airbnb cancellation policy trend in Sekondi-Takoradi is Strict, used by 75% of listings.
- A majority (75.0%) of hosts in Sekondi-Takoradi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 75% market standard in Sekondi-Takoradi.
- With 75% using Strict terms, this is a viable option in Sekondi-Takoradi, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sekondi-Takoradi.
Sekondi-Takoradi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sekondi-Takoradi
- The overall average booking lead time for vacation rentals in Sekondi-Takoradi is 7 days.
- Guests book furthest in advance for stays during August (average 20 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (10 days avg.) sees the longest lead times, while Spring (2 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (7 days) as a baseline for your pricing and availability strategy in Sekondi-Takoradi.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 20 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 10 days) to capture early planners.
- Monitor your own booking lead times against these Sekondi-Takoradi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sekondi-Takoradi (2025)
Amenity Prevalence
Amenity Insights for Sekondi-Takoradi
- Essential amenities in Sekondi-Takoradi that guests expect include: Kitchen, Air conditioning, Free parking on premises, TV, Smoke alarm, Wifi, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sekondi-Takoradi: Kitchen, Air conditioning, Free parking on premises, TV, Smoke alarm, Wifi, Hot water, Essentials.
- Prioritize adding missing essentials: Hot water, Essentials.
- Consider adding popular differentiators like Washer or Dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sekondi-Takoradi to stay competitive.
Sekondi-Takoradi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sekondi-Takoradi
- The typical guest profile for Airbnb in Sekondi-Takoradi consists of predominantly international visitors (67%), with top international origins including Ghana, typically belonging to the 1980s (Millennials) group (50%), primarily speaking English or Hindi.
- Domestic travelers account for 33.3% of guests.
- Key international markets include United Kingdom (33.3%) and Ghana (33.3%).
- Top languages spoken are English (71.4%) followed by Hindi (14.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Ghana.
- Tailor amenities and listing descriptions to appeal to the dominant 1980s (Millennials) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sekondi-Takoradi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| East Legon Hills | 19 | $1,305 | $185.32 | 28% |
| Agbogba | 55 | $997 | $174.45 | 27% |
| Greater Accra Region | 29 | $909 | $156.07 | 25% |
| Haatso | 48 | $799 | $105.78 | 25% |
| Adenta Municipal | 76 | $797 | $121.45 | 28% |
| Accra | 3,099 | $759 | $109.95 | 29% |
| Kokrobite | 47 | $725 | $119.74 | 20% |
| Takoradi | 16 | $617 | $82.44 | 20% |
| Elmina | 13 | $602 | $106.08 | 23% |
| North Legon | 25 | $583 | $76.34 | 28% |