Tholaria Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aegean, Greece

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Tholaria in 2025? Explore comprehensive Airbnb analytics for Tholaria, Aegean, Greece to uncover income potential. This 2025 STR market report for Tholaria, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Tholaria, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tholaria Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tholaria Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$128
The average rental revenue earned for an occupied room per day in Tholaria.
Occupancy Rate(?)
46.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$5,423
Typical annual income for an Airbnb listing in Tholaria. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-33.3%
Significant decrease (-33.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Tholaria.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Tholaria.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tholaria (2025)

Understanding the monthly revenue variations for Airbnb listings in Tholaria is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tholaria is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tholaria across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,950+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,463 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,072 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $750, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tholaria

Tholaria Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tholaria STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tholaria:

  • Best-in-class properties (Top 10%) achieve 44%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tholaria

Average Daily Rate (ADR) Airbnb Trends in Tholaria (2025)

Effective short term rental pricing strategy in Tholaria involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tholaria typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $267+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
  • Typical properties (Median) charge around $129 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Tholaria

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Airbnb Seasonality Analysis & Trends in Tholaria (2025)

Peak Season (August, July, September)
  • Revenue averages $2,110 per month
  • Occupancy rates average 53.6%
  • Daily rates average $152
Shoulder Season
  • Revenue averages $346 per month
  • Occupancy maintains around 9.6%
  • Daily rates hold near $138
Low Season (March, November, December)
  • Revenue drops to average $0 per month
  • Occupancy decreases to average 0.0%
  • Daily rates adjust to average $141

Seasonality Insights for Tholaria

  • The Airbnb seasonality in Tholaria shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tholaria's highest earning potential, with monthly revenues capable of climbing to $3,069, occupancy reaching a high of 74.0%, and ADRs peaking at $156.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tholaria.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tholaria seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tholaria (2025)

Exploring the top neighborhoods for short-term rentals in Tholaria? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Main Square
The heart of Tholaria with stunning views, easy access to local restaurants, and cultural attractions. A perfect spot for tourists wanting to immerse themselves in the local lifestyle.
Tholaria Main Square, Local tavernas, Cultural festivals, Traditional architecture, Nearby hiking trails
Church of Agios Georgios
A historical landmark with beautiful architecture and stunning panoramic views of the surrounding area. Great for guests interested in cultural experiences.
Agios Georgios Church, Scenic viewpoints, Local art galleries, Historical landmarks, Photography spots
Nearby Beaches
Access to pristine beaches with crystal clear waters, ideal for sunbathing and water activities. A must for tourists looking for relaxation and adventure.
Aegiali Beach, Levrosos Beach, Beach bars, Water sports rental, Sunset views
Mountain Trails
An ideal spot for hiking enthusiasts, offering beautiful landscapes and nature experiences. Attracts eco-tourists and adventure seekers.
Hiking trails, Biking paths, Natural parks, Bird watching, Stunning vistas
Traditional Villages
Experience authentic Greek culture and hospitality in charming, traditional villages. Great for those looking to explore local life.
Local crafts shops, Culinary experiences, Traditional music, Folklore events, Village festivities
Cultural Festivals
Host to various cultural festivals throughout the year, attracting tourists looking for unique experiences and local traditions.
Local festivals, Food markets, Music events, Dance performances, Art exhibits
Scenic Lookouts
Areas offering breathtaking views of the Aegean Sea and surrounding islands, perfect for relaxation and sightseeing.
Sunset viewing spots, Photography locations, Quiet retreats, Nature walks, Picnic areas
Local Wineries
Discover the local wine culture through vineyard tours and tastings. A great experience for food and wine enthusiasts.
Wine tasting tours, Beautiful vineyard scenery, Culinary pairings, Local wine production, Cultural heritage

Understanding Airbnb License Requirements & STR Laws in Tholaria (2025)

While Tholaria, Aegean, Greece currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tholaria to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Tholaria (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tholariabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

PLORI APTS/OSTRIATraditional private apt for 4-5 p

PLORI APTS/OSTRIATraditional private apt for 4-5 p

Entire Place • 1 bedroom

$13,909
Revenue
39.0%
Occupancy
$210.78
Daily Rate
House in traditional style - Tholaria village

House in traditional style - Tholaria village

Entire Place • 2 bedrooms

$9,438
Revenue
88.7%
Occupancy
$188.63
Daily Rate
Family house in Tholaria Amorgos

Family house in Tholaria Amorgos

Entire Place • 2 bedrooms

$8,922
Revenue
50.4%
Occupancy
$92.10
Daily Rate
PLORI STUDIOS/ZEFYROS studio with sea view

PLORI STUDIOS/ZEFYROS studio with sea view

Private Room • N/A

$8,087
Revenue
60.4%
Occupancy
$143.50
Daily Rate
Fantastic view house in Tholaria

Fantastic view house in Tholaria

Entire Place • 2 bedrooms

$7,791
Revenue
47.8%
Occupancy
$127.01
Daily Rate
Beautiful cycladic house in Tholaria with garden

Beautiful cycladic house in Tholaria with garden

Entire Place • 1 bedroom

$7,743
Revenue
52.9%
Occupancy
$86.62
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tholaria (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tholaria based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Panagiota4$23,887684.94/5.0
Marina3$19,6051824.92/5.0
Despina2$12,4841034.95/5.0
George2$11,570344.94/5.0
Stamatis1$8,922934.95/5.0
Plito2$8,841754.96/5.0
Alexandros1$7,791584.95/5.0
Ria1$6,69734.00/5.0
Irini1$5,664354.97/5.0
Wendula1$5,107225.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tholaria.

Dive Deeper: Advanced Tholaria STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tholaria. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tholaria Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tholaria

  • The Tholaria Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tholaria, House properties are the most common (68.2%), reflecting the local real estate landscape.
  • Houses represent a significant 68.2% portion, catering likely to families or larger groups.
  • The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Tholaria Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tholaria

  • The dominant room capacity in Tholaria is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.3% of the active Airbnb listings in Tholaria, indicating a high concentration in these sizes.

Tholaria Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tholaria

  • The most common guest capacity trend in Tholaria vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Tholaria STR market, accounting for 72.7% of listings.
  • Listings for large groups (6+ guests) are relatively rare (4.5%), potentially indicating an opportunity for hosts targeting this segment in Tholaria.
  • On average, properties in Tholaria are equipped to host 3.3 guests.

Tholaria Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tholaria

  • The most common availability pattern in Tholaria falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tholaria (77.3%), reflecting common guest stay durations or potential owner blocking patterns.

Tholaria Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15%)

1 Night

3 listings

15% of total

2 Nights (25%)

2 Nights

5 listings

25% of total

3 Nights (20%)

3 Nights

4 listings

20% of total

4-6 Nights (15%)

4-6 Nights

3 listings

15% of total

30+ Nights (25%)

30+ Nights

5 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Tholaria is 2 Nights, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25%) caters to monthly stays (30+ nights) in Tholaria, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 25% of Tholaria hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tholaria.

Tholaria Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.6%)

Flexible

3 listings

13.6% of total

Moderate (18.2%)

Moderate

4 listings

18.2% of total

Strict (68.2%)

Strict

15 listings

68.2% of total

Cancellation Policy Insights for Tholaria

  • The prevailing Airbnb cancellation policy trend in Tholaria is Strict, used by 68.2% of listings.
  • A majority (68.2%) of hosts in Tholaria utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 68.2% market standard in Tholaria.
  • With 68.2% using Strict terms, this is a viable option in Tholaria, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tholaria.

Tholaria STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tholaria

  • The overall average booking lead time for vacation rentals in Tholaria is 59 days.
  • Guests book furthest in advance for stays during October (average 153 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (68 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Tholaria.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Tholaria averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tholaria (2025)

Amenity data is currently unavailable for Tholaria.

Tholaria Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tholaria

  • The typical guest profile for Airbnb in Tholaria consists of predominantly international visitors (81%), with top international origins including Greece, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 19.3% of guests.
  • Key international markets include France (45.6%) and Greece (19.3%).
  • Top languages spoken are English (37.7%) followed by French (19.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Greece.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tholaria Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Violi Charaki19$5,953$499.1253%
Perama27$4,597$398.0754%
Skaleta59$4,526$550.6747%
Ia Municipal Unit740$4,258$429.5444%
Pithari17$4,121$379.4252%
Viranepiskopi10$3,844$299.9056%
Agios Ioannis Diakoftis158$3,731$603.2843%
Tsikalaria10$3,673$296.6251%
Municipality of Milopotamos20$3,580$338.3851%
Faros Armenistis114$3,578$750.3539%

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