Mesi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Mesi in 2025? Explore comprehensive Airbnb analytics for Mesi, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Mesi, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Mesi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mesi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mesi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$252
The average rental revenue earned for an occupied room per day in Mesi.
Occupancy Rate(?)
55.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$34,009
Typical annual income for an Airbnb listing in Mesi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.4%
Positive growth (8.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mesi.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Mesi.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mesi (2025)

Understanding the monthly revenue variations for Airbnb listings in Mesi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mesi is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mesi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,437+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,749 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,466 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,229, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mesi

Mesi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mesi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mesi:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mesi

Average Daily Rate (ADR) Airbnb Trends in Mesi (2025)

Effective short term rental pricing strategy in Mesi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mesi typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $415+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
  • Typical properties (Median) charge around $204 per night.
  • Entry-level properties (Bottom 25%) earn around $156 per night.

Average Daily Rate (ADR) Trend by Month in Mesi

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Airbnb Seasonality Analysis & Trends in Mesi (2025)

Peak Season (August, July, March)
  • Revenue averages $6,826 per month
  • Occupancy rates average 70.5%
  • Daily rates average $279
Shoulder Season
  • Revenue averages $4,316 per month
  • Occupancy maintains around 51.1%
  • Daily rates hold near $243
Low Season (January, February, December)
  • Revenue drops to average $417 per month
  • Occupancy decreases to average 6.1%
  • Daily rates adjust to average $207

Seasonality Insights for Mesi

  • The Airbnb seasonality in Mesi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mesi's highest earning potential, with monthly revenues capable of climbing to $7,803, occupancy reaching a high of 72.9%, and ADRs peaking at $321.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $196.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mesi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mesi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mesi (2025)

Exploring the top neighborhoods for short-term rentals in Mesi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Elounda
A picturesque fishing village known for its luxury resorts, stunning views, and historical significance. Popular with tourists seeking relaxation and luxury by the sea.
Spinalonga Island, Elounda Beach, Local tavernas, Water sports and activities, Historical sites
Chania
A charming city with a rich history, beautiful architecture, and stunning beaches. Known for its Venetian harbor and vibrant nightlife, appealing to both families and young travelers.
Venetian Harbor, Old Town Chania, Balos Beach, Samaria Gorge, Local markets and shops
Rethymno
A historic city that showcases Venetian and Ottoman influences, featuring beautiful beaches and a lively town center. Attracts tourists looking for culture and relaxation.
Rethymno Old Town, Fortezza Castle, Rethymno Beach, Local festivals, Art galleries
Agios Nikolaos
A scenic town known for its beautiful lake and beaches, offering a mix of relaxation and vibrant nightlife. Great for families and couples.
Lake Voulismeni, Agios Nikolaos Beach, Local shops and cafes, Historical museums, Nearby beaches
Matala
Famous for its unique caves and hippy history, Matala attracts a younger, alternative crowd looking for a unique cultural experience by the beach.
Matala Beach, Cave of Matala, Local music festivals, Hippy history, Beach bars
Hersonissos
A popular tourist destination known for its energetic nightlife, beautiful beaches, and water sports. Ideal for those seeking a lively vacation experience.
Hersonissos Beach, Aquaworld Aquarium, Local bars and clubs, Minoan Knossos, Star Beach Water Park
Agia Galini
A small seaside village with a laid-back vibe, beautiful beaches, and a picturesque harbor. Great for peaceful getaways.
Agia Galini Beach, Local tavernas, Harbor promenade, Hiking trails, Nearby ancient sites
Kissamos
A less crowded alternative to the main tourist areas, known for its authentic Cretan charm, beautiful beaches, and proximity to the famous Balos Lagoon.
Balos Lagoon, Kissamos Beach, Local wineries, Authentic Cretan cuisine, Historical sites

Understanding Airbnb License Requirements & STR Laws in Mesi (2025)

While Mesi, Region of Crete, Greece currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mesi to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Mesi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mesibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spartacus Villa, a Countryside Bohemian Retreat

Spartacus Villa, a Countryside Bohemian Retreat

Entire Place • 8 bedrooms

$164,085
Revenue
60.0%
Occupancy
$908.18
Daily Rate
Pool, basket, playground, soccer, volley and more!

Pool, basket, playground, soccer, volley and more!

Entire Place • 5 bedrooms

$101,428
Revenue
59.1%
Occupancy
$601.16
Daily Rate
Premium Villa with 72 sqm  Heated  Pool in Nature

Premium Villa with 72 sqm Heated Pool in Nature

Entire Place • 4 bedrooms

$78,221
Revenue
53.4%
Occupancy
$478.89
Daily Rate
Villa w/Private Pool, Play Area, BBQ & Pool table

Villa w/Private Pool, Play Area, BBQ & Pool table

Entire Place • 4 bedrooms

$52,126
Revenue
59.4%
Occupancy
$288.99
Daily Rate
Athena Villa, Family Paradise with Heated Pool

Athena Villa, Family Paradise with Heated Pool

Entire Place • 2 bedrooms

$42,597
Revenue
60.8%
Occupancy
$232.55
Daily Rate
Kalostous villa 4, Pool,Great location & Views

Kalostous villa 4, Pool,Great location & Views

Entire Place • 2 bedrooms

$42,318
Revenue
78.1%
Occupancy
$192.73
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mesi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mesi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Valia3$228,174594.90/5.0
Oreo Travel6$194,6021784.88/5.0
Emmanouil6$192,705844.82/5.0
Michael2$114,5601154.89/5.0
Kostas Etouri1$101,428284.82/5.0
Kreta Eiendom SA3$63,943394.82/5.0
Eirini1$35,420624.94/5.0
Intertrip1$14,020134.77/5.0
Emilie1$11,3401Not Rated
Anne1$8,770174.35/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mesi.

Dive Deeper: Advanced Mesi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mesi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mesi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mesi

  • The Mesi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mesi, House properties are the most common (96.6%), reflecting the local real estate landscape.
  • Houses represent a significant 96.6% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo (combined 3.4%) offer potential for unique stay experiences.

Mesi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mesi

  • The dominant room capacity in Mesi is 2 bedrooms listings, making up 41.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 72.4% of the active Airbnb listings in Mesi, indicating a high concentration in these sizes.
  • A significant 55.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mesi.

Mesi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mesi

  • The most common guest capacity trend in Mesi vacation rentals is listings accommodating 4 guests (27.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Mesi STR market, accounting for 51.7% of listings.
  • 62.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mesi.
  • On average, properties in Mesi are equipped to host 5.9 guests.

Mesi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mesi

  • The most common availability pattern in Mesi falls within the 181-270 days range, representing 55.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Mesi (51.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mesi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (3.4%)

2 Nights

1 listings

3.4% of total

3 Nights (6.9%)

3 Nights

2 listings

6.9% of total

4-6 Nights (51.7%)

4-6 Nights

15 listings

51.7% of total

7-29 Nights (6.9%)

7-29 Nights

2 listings

6.9% of total

30+ Nights (31%)

30+ Nights

9 listings

31% of total

Key Insights

  • The most prevalent minimum stay requirement in Mesi is 4-6 Nights, adopted by 51.7% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (3.4%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (31%) caters to monthly stays (30+ nights) in Mesi, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 51.7% of Mesi hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 31% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mesi.

Mesi Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.9%)

Flexible

2 listings

6.9% of total

Firm (86.2%)

Firm

25 listings

86.2% of total

Strict (6.9%)

Strict

2 listings

6.9% of total

Cancellation Policy Insights for Mesi

  • The prevailing Airbnb cancellation policy trend in Mesi is Firm, used by 86.2% of listings.
  • A majority (93.1%) of hosts in Mesi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (6.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 86.2% market standard in Mesi.
  • Using a Strict policy might deter some guests, as only 6.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mesi.

Mesi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mesi

  • The overall average booking lead time for vacation rentals in Mesi is 107 days.
  • Guests book furthest in advance for stays during February (average 230 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (146 days avg.) sees the longest lead times, while Fall (89 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (107 days) as a baseline for your pricing and availability strategy in Mesi.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 230 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 146 days) to capture early planners.
  • Monitor your own booking lead times against these Mesi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mesi (2025)

Amenity data is currently unavailable for Mesi.

Mesi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mesi

  • The typical guest profile for Airbnb in Mesi consists of predominantly international visitors (99%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 1.4% of guests.
  • Key international markets include Germany (23%) and France (23%).
  • Top languages spoken are English (42.6%) followed by French (17.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mesi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Violi Charaki19$5,953$499.1253%
Perama27$4,597$398.0754%
Skaleta59$4,526$550.6747%
Ia Municipal Unit740$4,258$429.5444%
Pithari17$4,121$379.4252%
Viranepiskopi10$3,844$299.9056%
Tsikalaria10$3,673$296.6251%
Municipality of Milopotamos20$3,580$338.3851%
Skines12$3,486$403.0848%
Kyparissos15$3,410$370.6852%

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