Szombathely Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Transdanubia, Hungary
Is Airbnb profitable in Szombathely in 2025? Explore comprehensive Airbnb analytics for Szombathely, Transdanubia, Hungary to uncover income potential. This 2025 STR market report for Szombathely, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Szombathely, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Szombathely Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Szombathely Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Szombathely (2025)
Understanding the monthly revenue variations for Airbnb listings in Szombathely is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Szombathely is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Szombathely across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,027+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,205 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $748 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Szombathely
Szombathely Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Szombathely STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Szombathely:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Szombathely
Average Daily Rate (ADR) Airbnb Trends in Szombathely (2025)
Effective short term rental pricing strategy in Szombathely involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Szombathely typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $118+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Szombathely
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Airbnb Seasonality Analysis & Trends in Szombathely (2025)
Peak Season (June, May, August)
- Revenue averages $1,267 per month
- Occupancy rates average 42.3%
- Daily rates average $78
Shoulder Season
- Revenue averages $941 per month
- Occupancy maintains around 38.6%
- Daily rates hold near $78
Low Season (January, February, November)
- Revenue drops to average $715 per month
- Occupancy decreases to average 37.8%
- Daily rates adjust to average $77
Seasonality Insights for Szombathely
- The Airbnb seasonality in Szombathely shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Szombathely's highest earning potential, with monthly revenues capable of climbing to $1,356, occupancy reaching a high of 50.0%, and ADRs peaking at $82.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $692, occupancy could drop to 33.3%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Szombathely.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Szombathely seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Szombathely (2025)
Exploring the top neighborhoods for short-term rentals in Szombathely? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The heart of Szombathely with a blend of historical charm and modern amenities. Ideal for travelers who want to be close to attractions, restaurants, and shops. | Savaria Museum, Szombathely Cathedral, Vas County Library, Szombathely Theatre, Main Square |
| Kámon | A picturesque area known for its beautiful parks and gardens. Popular with visitors seeking a peaceful retreat while still being close to the city. | Kámoni Botanical Garden, Kámon Park, Outdoor Sports Facilities, Walking Trails |
| Szent Imre Health Spa | A popular area for wellness tourism due to its spa facilities. Attracts visitors looking for relaxation and health treatments. | Szent Imre Health Spa, Thermal Baths, Wellness Services |
| Csónakázó Lake | A serene lake area perfect for outdoor activities. Great for families and nature lovers who enjoy leisure time by the water. | Csónakázó Lake, Fishing, Walking Paths, Picnic Areas |
| Bory Jenő Park | A recreational area known for its park facilities. Attractive to families and sports enthusiasts. | Bory Jenő Park, Playgrounds, Walking and Biking Paths |
| Nárcisz Street Area | A residential neighborhood with local charm. Good for stays that offer a more authentic experience. | Local Shops, Cafés, Community Events |
| Museum District | Home to several museums and cultural sites, ideal for culture enthusiasts and history buffs. | Savaria Historical Museum, Art Museum, Local Exhibitions |
| Thermal Bath Area | Another hotspot for those seeking thermal baths and wellness options, enhances the attractiveness as a tourist destination. | Thermal Baths, Spa Resorts, Health Retreats |
Understanding Airbnb License Requirements & STR Laws in Szombathely (2025)
Yes, Szombathely, Transdanubia, Hungary enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Szombathely to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Szombathely (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Szombathelybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
City Grand Apartman
Entire Place • 5 bedrooms
Square 16 Apartman - Absolut zentrale Lage
Entire Place • 2 bedrooms
Family-friendly apartment in the heart of Szombathely
Entire Place • 1 bedroom
Orsi House
Entire Place • 3 bedrooms
Szombathely Family Home - Accommodation ( MA19009721)
Entire Place • 2 bedrooms
Apartman In City Szombathely 4*
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Szombathely (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Szombathely based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zsolt | 1 | $27,090 | 4 | 5.00/5.0 |
| Pintyő | 4 | $25,196 | 13 | 2.31/5.0 |
| Attila | 1 | $21,065 | 11 | 5.00/5.0 |
| Tamás Bence | 1 | $14,916 | 80 | 4.98/5.0 |
| András | 1 | $14,473 | 47 | 4.96/5.0 |
| Eniko | 1 | $14,131 | 54 | 4.98/5.0 |
| Anita | 1 | $13,328 | 3 | 5.00/5.0 |
| Zoltán | 1 | $10,942 | 21 | 5.00/5.0 |
| Kitti | 1 | $10,435 | 65 | 4.65/5.0 |
| Gabriella | 2 | $7,771 | 4 | 2.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Szombathely.
Dive Deeper: Advanced Szombathely STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Szombathely. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSzombathely Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Szombathely
- The Szombathely Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Szombathely, Apartment/Condo properties are the most common (82.6%), reflecting the local real estate landscape.
- Houses represent a significant 17.4% portion, catering likely to families or larger groups.
Szombathely Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Szombathely
- The dominant room capacity in Szombathely is 1 bedroom listings, making up 52.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.0% of the active Airbnb listings in Szombathely, indicating a high concentration in these sizes.
- With over half the market (52.2%) consisting of studios or 1-bedroom units, Szombathely is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Szombathely.
Szombathely Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Szombathely
- The most common guest capacity trend in Szombathely vacation rentals is listings accommodating 6 guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Szombathely STR market, accounting for 52.1% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Szombathely.
- On average, properties in Szombathely are equipped to host 3.9 guests.
Szombathely Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Szombathely
- The most common availability pattern in Szombathely falls within the 271-366 days range, representing 60.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Szombathely (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Szombathely Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
47.8% of total
2 Nights
7 listings
30.4% of total
3 Nights
1 listings
4.3% of total
4-6 Nights
2 listings
8.7% of total
30+ Nights
2 listings
8.7% of total
Key Insights
- The most prevalent minimum stay requirement in Szombathely is 1 Night, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.2%) of the Szombathely Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.8% of Szombathely hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Szombathely.
Szombathely Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
31.6% of total
Moderate
8 listings
42.1% of total
Firm
3 listings
15.8% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Szombathely
- The prevailing Airbnb cancellation policy trend in Szombathely is Moderate, used by 42.1% of listings.
- The market strongly favors guest-friendly terms, with 73.7% of listings offering Flexible or Moderate policies. This suggests guests in Szombathely may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.1% market standard in Szombathely.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Szombathely.
Szombathely STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Szombathely
- The overall average booking lead time for vacation rentals in Szombathely is 32 days.
- Guests book furthest in advance for stays during August (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Szombathely.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Szombathely averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Szombathely (2025)
Amenity Prevalence
Amenity Insights for Szombathely
- Essential amenities in Szombathely that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Szombathely: Wifi.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Szombathely to stay competitive.
Szombathely Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Szombathely
- The typical guest profile for Airbnb in Szombathely consists of a mix of domestic (39%) and international guests, with top international origins including Poland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hungarian.
- Domestic travelers account for 39.0% of guests.
- Key international markets include Hungary (39%) and Poland (8.6%).
- Top languages spoken are English (39.8%) followed by Hungarian (19.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Poland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Szombathely Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Spital am Semmering | 16 | $2,557 | $337.61 | 36% |
| Dürnstein | 17 | $2,101 | $256.47 | 36% |
| Deutschlandsberg | 22 | $1,924 | $202.85 | 34% |
| Vienna | 7,966 | $1,856 | $144.54 | 52% |
| Stainz | 11 | $1,855 | $245.78 | 25% |
| Spitz | 19 | $1,808 | $200.76 | 38% |
| Modra | 25 | $1,668 | $138.21 | 38% |
| Gols | 12 | $1,635 | $238.89 | 35% |
| Lunz am See | 16 | $1,627 | $194.06 | 33% |
| Sankt Stefan ob Stainz | 17 | $1,623 | $207.63 | 32% |