Anjuna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Goa, India

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Anjuna in 2025? Explore comprehensive Airbnb analytics for Anjuna, Goa, India to uncover income potential. This 2025 STR market report for Anjuna, based on AirROI data from December 2024 to November 2025, reveals key trends in the market of 302 active listings.

Whether you're considering an Airbnb investment in Anjuna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Anjuna Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Anjuna Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$133
The average rental revenue earned for an occupied room per day in Anjuna.
Occupancy Rate(?)
31.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,304
Typical annual income for an Airbnb listing in Anjuna. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.5%
Slight decrease (-2.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Anjuna.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Anjuna.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
302
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Anjuna (2025)

Understanding the monthly revenue variations for Airbnb listings in Anjuna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Anjuna is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Anjuna across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,088+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,773 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $766 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $300, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Anjuna

Anjuna Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Anjuna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Anjuna:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Anjuna

Average Daily Rate (ADR) Airbnb Trends in Anjuna (2025)

Effective short term rental pricing strategy in Anjuna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Anjuna typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $41 per night.

Average Daily Rate (ADR) Trend by Month in Anjuna

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Airbnb Seasonality Analysis & Trends in Anjuna (2025)

Peak Season (December, January, February)
  • Revenue averages $1,728 per month
  • Occupancy rates average 39.2%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $1,260 per month
  • Occupancy maintains around 35.4%
  • Daily rates hold near $126
Low Season (April, May, July)
  • Revenue drops to average $987 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $116

Seasonality Insights for Anjuna

  • The Airbnb seasonality in Anjuna shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Anjuna's highest earning potential, with monthly revenues capable of climbing to $2,187, occupancy reaching a high of 43.9%, and ADRs peaking at $150.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $839, occupancy could drop to 26.9%, and ADRs may adjust down to $113.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Anjuna.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Anjuna seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Anjuna (2025)

Exploring the top neighborhoods for short-term rentals in Anjuna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Anjuna Beach
A famous beach in Goa known for its vibrant nightlife, beach parties, and scenic views. Anjuna Beach attracts many tourists seeking fun and relaxation, making it an ideal spot for Airbnb rentals.
Anjuna Flea Market, Anjuna Beach, Ozran Beach, Curlies Beach Shack, Chamunda Beach Shack, St. Michael's Church
Vagator Beach
Located north of Anjuna, Vagator Beach is known for its stunning cliffs and sunset views. It is a popular location for visitors who enjoy a mix of peaceful beach time and lively nightlife, making it a hotspot for vacation rentals.
Vagator Beach, Chapora Fort, Club Cubana, Thalassa, Anjuna Flea Market, Baga Beach
Assagao
A charming village near Anjuna known for its laid-back vibe and artistic community. Assagao attracts travelers looking for a quieter stay while still being close to the beaches, perfect for cozy Airbnb accommodations.
St. Cajetan Church, Assagao Market, Artjuna Cafe, Vagator Hill, Chapora River
Mapusa
The main town in North Goa, Mapusa offers a taste of local Goan life with its bustling markets and festivals. It serves as a great base for exploring the surrounding beaches and villages, making it a practical choice for Airbnb hosts.
Mapusa Friday Market, Our Lady of the Immaculate Conception Church, Mapusa Church, Vagator Beach (closeby), Chapora Fort (closeby)
Arambol Beach
Famous for its bohemian vibe and serene atmosphere, Arambol Beach is a bit further north but still a popular spot for tourists seeking yoga, music, and a peaceful retreat. Attractive for unique listings focused on tranquility.
Arambol Beach, Sweet Water Lake, Arambol Mountain, Paliem Beach, Baba Au Rhum Restaurant
Calangute Beach
One of the busiest beaches in Goa, Calangute is known for its vibrant atmosphere, water sports, and nightlife. With its accessibility, it's a favorite among tourists and ideal for maximizing booking potential.
Calangute Beach, Baga Beach, Fort Aguada, St. Alex Church, Dabolim Airport
Candolim Beach
Adjacent to Calangute, Candolim Beach is a quieter alternative that still offers great tourist facilities. This area attracts visitors looking for relaxation, water sports, and good dining options, making it a great place for hosts.
Candolim Beach, Fort Aguada, Sinquerim Beach, Kingfisher Villa, St. Lawrence Chapel
Siolim
A peaceful village located along the Chapora River, Siolim is slightly away from the beach but offers a tranquil Goan experience. It's ideal for hosts wanting to provide a unique local experience while being close to the coast.
Siolim Bridge, Chapora River, Keri Beach (nearby), Local Markets, Fishing Villages

Understanding Airbnb License Requirements & STR Laws in Anjuna (2025)

With 25% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Anjuna. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Anjuna to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 25% licensed listings)

Top Performing Airbnb Properties in Anjuna (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Anjunabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

New Luxury 6 BHK Pvt Pool Stay Dream Casa-Anjuna

New Luxury 6 BHK Pvt Pool Stay Dream Casa-Anjuna

Entire Place • 6 bedrooms

$77,008
Revenue
65.2%
Occupancy
$308.82
Daily Rate
Tipsy by AlohaGoa: 3BHK Villa - Anjuna Vagator

Tipsy by AlohaGoa: 3BHK Villa - Anjuna Vagator

Entire Place • 3 bedrooms

$60,334
Revenue
82.7%
Occupancy
$196.03
Daily Rate
Cozy 7Bhk Pvt Villa with pool@ goan stay

Cozy 7Bhk Pvt Villa with pool@ goan stay

Entire Place • 4 bedrooms

$57,986
Revenue
26.4%
Occupancy
$618.76
Daily Rate
Luxury 4BHK villa with Pvt. Pool Villa A

Luxury 4BHK villa with Pvt. Pool Villa A

Entire Place • 4 bedrooms

$53,684
Revenue
22.3%
Occupancy
$4129.57
Daily Rate
LaSierra | Luxury Villa | caretaker, 10 min beach

LaSierra | Luxury Villa | caretaker, 10 min beach

Entire Place • 3 bedrooms

$53,192
Revenue
38.9%
Occupancy
$358.79
Daily Rate
5 Bedrooms Private Pool Villa Near Anjuna Beach

5 Bedrooms Private Pool Villa Near Anjuna Beach

Entire Place • 5 bedrooms

$51,024
Revenue
60.9%
Occupancy
$208.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Anjuna (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Anjuna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rohit7$251,5956174.97/5.0
Kriti6$148,721204.70/5.0
Rahul7$147,6412594.93/5.0
Sahil8$144,2102394.87/5.0
The Blue Kite6$110,806794.77/5.0
CasaFlip Hospitality21$110,2997294.78/5.0
Gaurav5$98,7302204.84/5.0
Ritwik4$96,216375.00/5.0
Aaman5$89,991164.49/5.0
Vishakha1$77,008614.52/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Anjuna.

Dive Deeper: Advanced Anjuna STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Anjuna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Anjuna Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Anjuna

  • The Anjuna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.8% of the 302 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Anjuna, House properties are the most common (45%), reflecting the local real estate landscape.
  • Houses represent a significant 45% portion, catering likely to families or larger groups.
  • The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 3.6%) offer potential for unique stay experiences.

Anjuna Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Anjuna

  • The dominant room capacity in Anjuna is 2 bedrooms listings, making up 40.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 64.6% of the active Airbnb listings in Anjuna, indicating a high concentration in these sizes.
  • A significant 29.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Anjuna.

Anjuna Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Anjuna

  • The most common guest capacity trend in Anjuna vacation rentals is listings accommodating 6 guests (29.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Anjuna STR market, accounting for 55.3% of listings.
  • 57.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Anjuna.
  • On average, properties in Anjuna are equipped to host 5.2 guests.

Anjuna Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Anjuna

  • The most common availability pattern in Anjuna falls within the 271-366 days range, representing 68.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Anjuna (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Anjuna Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (48.7%)

1 Night

147 listings

48.7% of total

2 Nights (14.9%)

2 Nights

45 listings

14.9% of total

3 Nights (3.3%)

3 Nights

10 listings

3.3% of total

7-29 Nights (0.7%)

7-29 Nights

2 listings

0.7% of total

30+ Nights (32.5%)

30+ Nights

98 listings

32.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Anjuna is 1 Night, adopted by 48.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.6%) of the Anjuna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (32.5%) caters to monthly stays (30+ nights) in Anjuna, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 48.7% of Anjuna hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 32.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Anjuna.

Anjuna Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

6 listings

2% of total

Limited

6 listings

2% of total

Super Strict 30 Days (8.3%)

Super Strict 30 Days

25 listings

8.3% of total

Flexible (21.9%)

Flexible

66 listings

21.9% of total

Moderate (11.6%)

Moderate

35 listings

11.6% of total

Firm (35.9%)

Firm

108 listings

35.9% of total

Strict (18.3%)

Strict

55 listings

18.3% of total

Cancellation Policy Insights for Anjuna

  • The prevailing Airbnb cancellation policy trend in Anjuna is Firm, used by 35.9% of listings.
  • A majority (54.2%) of hosts in Anjuna utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 35.9% market standard in Anjuna.
  • Regularly review your cancellation policy against competitors and market demand shifts in Anjuna.

Anjuna STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Anjuna

  • The overall average booking lead time for vacation rentals in Anjuna is 18 days.
  • Guests book furthest in advance for stays during November (average 27 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (22 days avg.) sees the longest lead times, while Spring (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Anjuna.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 22 days) to capture early planners.
  • Monitor your own booking lead times against these Anjuna averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Anjuna (2025)

Amenity Prevalence

Amenity Insights for Anjuna

  • Essential amenities in Anjuna that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Anjuna.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Anjuna: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Anjuna to stay competitive.

Anjuna Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Anjuna

  • The typical guest profile for Airbnb in Anjuna consists of primarily domestic travelers (75%), often arriving from nearby Bengaluru, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
  • Domestic travelers account for 75.2% of guests.
  • Key international markets include India (75.2%) and United States (6.6%).
  • Top languages spoken are English (41.8%) followed by Hindi (32.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bengaluru and Mumbai.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Anjuna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Verla13$1,626$258.3235%
Badem337$1,399$188.9032%
Assagao303$1,385$174.1935%
Marna143$1,338$166.9634%
Nagoa106$1,264$196.1128%
Sinquerim121$1,161$116.6338%
Vagator229$1,144$149.2533%
Pilern16$1,117$154.6737%
Cacra24$1,116$127.4835%
Sodiem64$1,067$159.2033%

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