Marra Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Goa, India
Is Airbnb profitable in Marra in 2025? Explore comprehensive Airbnb analytics for Marra, Goa, India to uncover income potential. This 2025 STR market report for Marra, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Marra, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marra Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marra Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marra (2025)
Understanding the monthly revenue variations for Airbnb listings in Marra is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marra is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marra across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,285+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,004 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $846 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $321, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marra
Marra Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marra STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marra:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marra
Average Daily Rate (ADR) Airbnb Trends in Marra (2025)
Effective short term rental pricing strategy in Marra involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marra typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $280+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Marra
Get Live Marra Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Marra (2025)
Peak Season (December, April, June)
- Revenue averages $2,407 per month
- Occupancy rates average 35.3%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,402 per month
- Occupancy maintains around 36.9%
- Daily rates hold near $127
Low Season (February, August, September)
- Revenue drops to average $1,097 per month
- Occupancy decreases to average 35.4%
- Daily rates adjust to average $119
Seasonality Insights for Marra
- The Airbnb seasonality in Marra shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marra's highest earning potential, with monthly revenues capable of climbing to $2,708, occupancy reaching a high of 47.6%, and ADRs peaking at $183.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,069, occupancy could drop to 28.3%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marra.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marra seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marra (2025)
Exploring the top neighborhoods for short-term rentals in Marra? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Anjuna | Famous for its vibrant nightlife, flea markets, and beautiful beach, Anjuna attracts a young crowd looking to experience the Goan party scene. | Anjuna Beach, Anjuna Flea Market, Chapora Fort, Club Tito's, St. Michael's Church |
| Calangute | One of the most popular beaches in Goa, Calangute is ideal for families and tourists, with a lively atmosphere and plenty of water sports. | Calangute Beach, Baga Beach, Fort Aguada, Krishna Temple, Calangute Market |
| Candolim | Known for its serene beaches and upscale resorts, Candolim is perfect for those seeking a more relaxed and luxurious experience in Goa. | Candolim Beach, Fort Aguada, Shri Shantadurga Temple, Dona Paula, The Goa State Museum |
| Palolem | A picturesque beach known for its stunning sunsets and tranquil atmosphere, attracting couples and families looking for a peaceful getaway. | Palolem Beach, Butterfly Beach, Agonda Beach, Palolem Wildlife Sanctuary, Palolem Yoga Center |
| Baga | Popular for its nightlife and beach shacks, Baga attracts party-goers looking for vibrant beach life and plenty of entertainment options. | Baga Beach, Club Tito's, Britto's Beach Shack, Anjuna Beach, Baga Creek |
| Vagator | Renowned for its scenic cliffs and vibrant party scene, Vagator is a favorite among young travelers and backpackers. | Vagator Beach, Chapora Fort, Hilltop Nightclub, Anjuna Flea Market, Vagator Sunset Point |
| Morjim | Known for its tranquility and as a nesting site for Olive Ridley turtles, Morjim offers a serene beach experience away from the crowds. | Morjim Beach, Mandrem Beach, Ashwem Beach, Morjim Turtle Nesting Site, Morjim Marathi Temple |
| Mapusa | A bustling market town that provides a glimpse into local Goan culture, ideal for tourists looking to explore authentic Goan life. | Mapusa Market, Mapusa Church, Sao Tome Museum, Mandovi River, Candelaria Church |
Understanding Airbnb License Requirements & STR Laws in Marra (2025)
Yes, Marra, Goa, India enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marra to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 55% licensed listings)
Top Performing Airbnb Properties in Marra (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marrabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4BR luxurious & elegant villa 10min from Candolim
Entire Place • 4 bedrooms
Lux casa saipem with Pvt pool, riverview, lawn!
Entire Place • 4 bedrooms
Shangri-La 4 BHK Villa, Pilerne, North Goa
Entire Place • 4 bedrooms
Elegant 3BHK Villa with Private Pool near Candolim
Entire Place • 3 bedrooms
Villa Froggies 3BHK with Pool (Candolim)
Entire Place • 3 bedrooms
Utopian Villa (3 BHK) - Ekostay
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marra (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marra based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Leanne | 1 | $68,269 | 24 | 5.00/5.0 |
| Staymaster | 3 | $54,639 | 29 | 4.95/5.0 |
| Niyoti | 1 | $50,301 | 4 | 5.00/5.0 |
| Shikha And Gagan | 1 | $46,622 | 8 | 5.00/5.0 |
| Shivam | 1 | $37,041 | 15 | 4.73/5.0 |
| Mishika | 2 | $29,283 | 20 | 4.81/5.0 |
| Deepika | 1 | $25,321 | 33 | 4.55/5.0 |
| Ali | 1 | $19,966 | 4 | 5.00/5.0 |
| Jijesh | 7 | $13,670 | 395 | 4.44/5.0 |
| Amaro | 3 | $11,270 | 185 | 4.07/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marra.
Dive Deeper: Advanced Marra STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marra. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarra Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marra
- The Marra Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.6% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marra, Apartment/Condo properties are the most common (58.6%), reflecting the local real estate landscape.
- Houses represent a significant 37.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.4%) offer potential for unique stay experiences.
Marra Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marra
- The dominant room capacity in Marra is 1 bedroom listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 58.6% of the active Airbnb listings in Marra, indicating a high concentration in these sizes.
- A significant 41.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marra.
Marra Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marra
- The most common guest capacity trend in Marra vacation rentals is listings accommodating 8+ guests (34.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Marra STR market, accounting for 65.5% of listings.
- 55.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marra.
- On average, properties in Marra are equipped to host 5.9 guests.
Marra Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marra
- The most common availability pattern in Marra falls within the 271-366 days range, representing 58.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Marra (37.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marra Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
38.5% of total
2 Nights
5 listings
19.2% of total
30+ Nights
11 listings
42.3% of total
Key Insights
- The most prevalent minimum stay requirement in Marra is 30+ Nights, adopted by 42.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.3%) caters to monthly stays (30+ nights) in Marra, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.3% of Marra hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 42.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marra.
Marra Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
16% of total
Moderate
3 listings
12% of total
Firm
6 listings
24% of total
Strict
12 listings
48% of total
Cancellation Policy Insights for Marra
- The prevailing Airbnb cancellation policy trend in Marra is Strict, used by 48% of listings.
- A majority (72.0%) of hosts in Marra utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 48% market standard in Marra.
- With 48% using Strict terms, this is a viable option in Marra, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Marra.
Marra STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marra
- The overall average booking lead time for vacation rentals in Marra is 23 days.
- Guests book furthest in advance for stays during January (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Marra.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Marra averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marra (2025)
Amenity Prevalence
Amenity Insights for Marra
- Essential amenities in Marra that guests expect include: TV, Kitchen, Wifi, Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Pool, First aid kit, Essentials are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Marra.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marra: TV, Kitchen, Wifi, Air conditioning, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Pool or First aid kit to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marra to stay competitive.
Marra Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marra
- The typical guest profile for Airbnb in Marra consists of primarily domestic travelers (85%), often arriving from nearby Mumbai, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
- Domestic travelers account for 85.0% of guests.
- Key international markets include India (85%) and United States (6%).
- Top languages spoken are English (41.7%) followed by Hindi (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mumbai and Bengaluru.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marra Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chikhli | 10 | $2,284 | $500.52 | 28% |
| Sinquerim | 60 | $2,092 | $174.39 | 40% |
| Badem | 314 | $1,526 | $185.24 | 35% |
| Reis Magos | 85 | $1,503 | $184.45 | 30% |
| Assagao | 281 | $1,497 | $209.27 | 33% |
| Cacra | 21 | $1,449 | $131.68 | 44% |
| Marna | 119 | $1,388 | $186.84 | 33% |
| Nagoa | 102 | $1,367 | $220.38 | 29% |
| Moira | 20 | $1,357 | $141.19 | 38% |
| Mapusa | 172 | $1,251 | $203.89 | 32% |