Rocca di Mezzo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Abruzzo, Italy
Is Airbnb profitable in Rocca di Mezzo in 2025? Explore comprehensive Airbnb analytics for Rocca di Mezzo, Abruzzo, Italy to uncover income potential. This 2025 STR market report for Rocca di Mezzo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in Rocca di Mezzo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rocca di Mezzo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rocca di Mezzo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rocca di Mezzo (2025)
Understanding the monthly revenue variations for Airbnb listings in Rocca di Mezzo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rocca di Mezzo is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rocca di Mezzo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,436+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,383 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $820 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $361, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rocca di Mezzo
Rocca di Mezzo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rocca di Mezzo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rocca di Mezzo:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rocca di Mezzo
Average Daily Rate (ADR) Airbnb Trends in Rocca di Mezzo (2025)
Effective short term rental pricing strategy in Rocca di Mezzo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rocca di Mezzo typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Rocca di Mezzo
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Airbnb Seasonality Analysis & Trends in Rocca di Mezzo (2025)
Peak Season (August, February, January)
- Revenue averages $1,608 per month
- Occupancy rates average 43.0%
- Daily rates average $130
Shoulder Season
- Revenue averages $1,002 per month
- Occupancy maintains around 22.9%
- Daily rates hold near $125
Low Season (May, September, October)
- Revenue drops to average $759 per month
- Occupancy decreases to average 17.3%
- Daily rates adjust to average $123
Seasonality Insights for Rocca di Mezzo
- The Airbnb seasonality in Rocca di Mezzo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rocca di Mezzo's highest earning potential, with monthly revenues capable of climbing to $1,787, occupancy reaching a high of 48.4%, and ADRs peaking at $134.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $686, occupancy could drop to 9.6%, and ADRs may adjust down to $122.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rocca di Mezzo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rocca di Mezzo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rocca di Mezzo (2025)
Exploring the top neighborhoods for short-term rentals in Rocca di Mezzo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Rocca di Mezzo, filled with stunning medieval architecture and charming narrow streets. It attracts tourists interested in history, architecture, and culture. | Piazza della Libertà, Church of San Francesco, Piazza della Repubblica, Palazzo Fibbioni |
| Campo Imperatore | A beautiful plateau offering breathtaking landscapes and outdoor activities, including hiking and skiing. Popular among nature lovers and adventure seekers. | Gran Sasso d'Italia, Campo Imperatore Ski Resort, Rocca Calascio, Hiking trails, Natural parks |
| Lago di Campotosto | A serene lake surrounded by mountains, great for relaxation, fishing, and water sports. Attracts visitors looking for tranquility in nature. | Lago di Campotosto, Picnic areas, Fishing spots, Nature trails |
| Località Pescara | An area nearby offering direct access to various amenities and a base for exploring the surrounding region. Ideal for families and groups. | Local shops, Restaurants, Nature parks, Easy access to nearby ski resorts |
| L'Aquila | The capital city of Abruzzo, offering rich history and cultural sites, making it a great base for exploring the region's attractions. | Basilica di Santa Maria di Collemaggio, The Spanish Fort, Piazza del Duomo, Museums |
| Santo Stefano di Sessanio | A picturesque medieval village near Rocca di Mezzo, popular with tourists who want to experience authentic Abruzzo culture and cuisine. | Castello di Santo Stefano, Historic town center, Local eateries and artisan shops |
| Fossa | A quaint village known for its tranquil atmosphere and beautiful scenic views. Attracts those looking for a peaceful retreat. | Parco Naturale Regionale Sirente-Velino, Hiking trails, Historic churches |
| Prati di Tivo | A renowned ski resort area popular during winter and a great spot for hiking in summer, attracting outdoor enthusiasts year-round. | Ski slopes, Hiking paths, Mountain lodges, Nature scenery |
Understanding Airbnb License Requirements & STR Laws in Rocca di Mezzo (2025)
With 25% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Rocca di Mezzo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rocca di Mezzo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 25% licensed listings)
Top Performing Airbnb Properties in Rocca di Mezzo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rocca di Mezzobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Antico palazzetto in centro
Entire Place • 4 bedrooms
Cozy apartment on 2 floors Rocca di Mezzo
Entire Place • 2 bedrooms
"Il Grottino"
Entire Place • 1 bedroom
Exclusive designer lofts
Entire Place • 1 bedroom
Paradiso delle Rocche
Entire Place • 2 bedrooms
Apartment with Terrace
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rocca di Mezzo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rocca di Mezzo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Federica | 3 | $39,407 | 182 | 4.86/5.0 |
| Host #480954462 | 1 | $25,795 | 0 | 0.00/5.0 |
| Francesco | 1 | $19,139 | 3 | 5.00/5.0 |
| Liliana | 3 | $18,137 | 14 | 4.64/5.0 |
| Claudio | 1 | $16,962 | 15 | 4.87/5.0 |
| Host #75544061 | 2 | $14,913 | 0 | 0.00/5.0 |
| Leonardo | 1 | $14,617 | 9 | 4.67/5.0 |
| Lorenzo | 1 | $14,573 | 11 | 4.82/5.0 |
| Mattia | 2 | $14,233 | 16 | 4.31/5.0 |
| Leonardo | 1 | $12,293 | 4 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rocca di Mezzo.
Dive Deeper: Advanced Rocca di Mezzo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rocca di Mezzo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRocca di Mezzo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rocca di Mezzo
- The Rocca di Mezzo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rocca di Mezzo, Apartment/Condo properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 39.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 1.9%) offer potential for unique stay experiences.
Rocca di Mezzo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rocca di Mezzo
- The dominant room capacity in Rocca di Mezzo is 1 bedroom listings, making up 43.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.9% of the active Airbnb listings in Rocca di Mezzo, indicating a high concentration in these sizes.
Rocca di Mezzo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rocca di Mezzo
- The most common guest capacity trend in Rocca di Mezzo vacation rentals is listings accommodating 4 guests (47.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Rocca di Mezzo STR market, accounting for 71.7% of listings.
- 33.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rocca di Mezzo.
- On average, properties in Rocca di Mezzo are equipped to host 4.8 guests.
Rocca di Mezzo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rocca di Mezzo
- The most common availability pattern in Rocca di Mezzo falls within the 271-366 days range, representing 83% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Rocca di Mezzo (47.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rocca di Mezzo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
14% of total
2 Nights
13 listings
26% of total
3 Nights
9 listings
18% of total
4-6 Nights
8 listings
16% of total
7-29 Nights
9 listings
18% of total
30+ Nights
4 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Rocca di Mezzo is 2 Nights, adopted by 26% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26% of Rocca di Mezzo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rocca di Mezzo.
Rocca di Mezzo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
28.6% of total
Moderate
22 listings
52.4% of total
Strict
8 listings
19% of total
Cancellation Policy Insights for Rocca di Mezzo
- The prevailing Airbnb cancellation policy trend in Rocca di Mezzo is Moderate, used by 52.4% of listings.
- The market strongly favors guest-friendly terms, with 81.0% of listings offering Flexible or Moderate policies. This suggests guests in Rocca di Mezzo may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.4% market standard in Rocca di Mezzo.
- Regularly review your cancellation policy against competitors and market demand shifts in Rocca di Mezzo.
Rocca di Mezzo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rocca di Mezzo
- The overall average booking lead time for vacation rentals in Rocca di Mezzo is 31 days.
- Guests book furthest in advance for stays during August (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Fall (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Rocca di Mezzo.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Rocca di Mezzo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rocca di Mezzo (2025)
Amenity Prevalence
Amenity Insights for Rocca di Mezzo
- Essential amenities in Rocca di Mezzo that guests expect include: Kitchen, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rocca di Mezzo: Kitchen, TV, Heating.
- Prioritize adding missing essentials: TV, Heating.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rocca di Mezzo to stay competitive.
Rocca di Mezzo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rocca di Mezzo
- The typical guest profile for Airbnb in Rocca di Mezzo consists of primarily domestic travelers (95%), often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Italian or English.
- Domestic travelers account for 95.0% of guests.
- Key international markets include Italy (95%) and Turkey (1%).
- Top languages spoken are Italian (39.1%) followed by English (35.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rome and Bari.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rocca di Mezzo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rome | 23,290 | $2,898 | $208.87 | 51% |
| Collazzone | 28 | $2,839 | $341.11 | 36% |
| Parrano | 18 | $2,762 | $329.95 | 34% |
| Monte Castello di Vibio | 18 | $2,659 | $567.21 | 41% |
| Guardea | 15 | $2,542 | $320.56 | 35% |
| Monteleone d'Orvieto | 31 | $2,537 | $306.96 | 36% |
| Lugnano in Teverina | 19 | $2,238 | $267.38 | 35% |
| Collevecchio | 12 | $2,213 | $302.16 | 38% |
| Lisciano Niccone | 30 | $2,175 | $384.66 | 35% |
| Palombara Sabina | 16 | $2,160 | $336.01 | 35% |