Fasano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Fasano in 2025? Explore comprehensive Airbnb analytics for Fasano, Apulia, Italy to uncover income potential. This 2025 STR market report for Fasano, based on AirROI data from October 2024 to September 2025, reveals key trends in the market of 429 active listings.
Whether you're considering an Airbnb investment in Fasano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fasano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Fasano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Fasano (2025)
Understanding the monthly revenue variations for Airbnb listings in Fasano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fasano is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fasano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,670+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,719 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,300 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $574, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fasano
Fasano Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Fasano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fasano:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fasano
Average Daily Rate (ADR) Airbnb Trends in Fasano (2025)
Effective short term rental pricing strategy in Fasano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fasano typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $418+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $227 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Fasano
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Airbnb Seasonality Analysis & Trends in Fasano (2025)
Peak Season (August, July, June)
- Revenue averages $4,366 per month
- Occupancy rates average 43.1%
- Daily rates average $265
Shoulder Season
- Revenue averages $2,203 per month
- Occupancy maintains around 32.3%
- Daily rates hold near $210
Low Season (January, February, December)
- Revenue drops to average $1,160 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $202
Seasonality Insights for Fasano
- The Airbnb seasonality in Fasano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Fasano's highest earning potential, with monthly revenues capable of climbing to $5,354, occupancy reaching a high of 51.2%, and ADRs peaking at $280.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,099, occupancy could drop to 16.2%, and ADRs may adjust down to $197.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fasano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Fasano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Fasano (2025)
Exploring the top neighborhoods for short-term rentals in Fasano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historical center of Fasano, known for its charming narrow streets and traditional architecture. A prime location for tourists looking to experience authentic Apulian culture and cuisine. | Basilica di Sant'Addario, Piazza Ciaia, Chiesa di San Francesco, Fasano's Historic Buildings, Local Restaurants |
| Selva di Fasano | A picturesque area in the hills above Fasano, popular for its cool climate and beautiful landscapes. Great for visitors who seek nature and tranquility while being close to the sea. | Selva di Fasano Nature Park, Trulli Houses, Panoramic Views, Local Hiking Trails, Agriturismi (Farm stays) |
| Savelletri | A coastal village close to Fasano, famous for its beaches and seafood restaurants. Ideal for guests who want to enjoy beach life and fresh local cuisine. | Savelletri Beach, Local Seafood Restaurants, Fishermen's Port, Scenic Coastal Views, Archaeological Site of Egnazia |
| Montalbano | A tranquil area surrounded by olive groves and vineyards, offering a rural experience and proximity to natural beauty. Attracts visitors interested in agritourism and local wines. | Olive Oil Farms, Vineyards, Nature Trails, Countryside Tours, Traditional Apulian Masserie |
| Torre Canne | Famous for its sandy beaches and therapeutic thermal springs, it's a popular destination in the summer for relaxation and wellness experiences. | Torre Canne Beach, Thermal Baths, Fasano Dune Park, Water Sports, Local Beach Clubs |
| Polignano a Mare (nearby) | A stunning coastal town famous for its dramatic cliffs and crystal-clear waters, it's a short drive from Fasano and is highly popular with tourists. | Lama Monachile Beach, Doline di Pierlauro, Historic Old Town, Sea Caves, Famous Gelato Shops |
| ZooSafari | Home to the popular ZooSafari park, this area attracts families and animal lovers. It's perfect for those looking to combine leisure with educational experiences. | ZooSafari Park, Fasano Railway Station, Wildlife Shows, Children's Playground, Natural Reserve |
| Cisternino (nearby) | Another charming nearby town famous for its whitewashed buildings and great cuisine. It's an excellent spot for foodies and those interested in local traditions. | Historic Center of Cisternino, Local Trattorias, Wine Tasting Rooms, Cisternino's Scenic Lookouts, Cisternino's Cooking Classes |
Understanding Airbnb License Requirements & STR Laws in Fasano (2025)
Yes, Fasano, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fasano to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 60% licensed listings)
Top Performing Airbnb Properties in Fasano (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fasanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Lemorè
Entire Place • 4 bedrooms
"Borgo Fianco a Fianco"
Entire Place • 6 bedrooms
Trullo Ad Caelum
Entire Place • 4 bedrooms
Araucaria Guesthouse 9 beds Ostuni Fasano
Entire Place • 2 bedrooms
Exclusive boutique Trullo/Villa with private pool
Entire Place • 3 bedrooms
Villa Pesce Trulli
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Fasano (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Fasano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Massimo | 2 | $487,026 | 20 | 4.96/5.0 |
| Nadia | 3 | $245,438 | 164 | 5.00/5.0 |
| Stefano | 3 | $229,357 | 107 | 4.97/5.0 |
| HelloApulia | 4 | $223,616 | 32 | 4.66/5.0 |
| Wonderful Italy Puglia | 11 | $189,788 | 72 | 4.83/5.0 |
| Barbarhouse SRL | 9 | $165,597 | 58 | 4.89/5.0 |
| Jurgen | 1 | $155,127 | 50 | 4.96/5.0 |
| Grazia | 1 | $141,563 | 31 | 5.00/5.0 |
| Trulli Life | 7 | $140,096 | 191 | 4.82/5.0 |
| Jon | 1 | $137,266 | 37 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fasano.
Dive Deeper: Advanced Fasano STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fasano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFasano Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fasano
- The Fasano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 429 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Fasano, House properties are the most common (56.9%), reflecting the local real estate landscape.
- Houses represent a significant 56.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 7.0%) offer potential for unique stay experiences.
Fasano Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fasano
- The dominant room capacity in Fasano is 2 bedrooms listings, making up 41.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 73.7% of the active Airbnb listings in Fasano, indicating a high concentration in these sizes.
- A significant 22.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fasano.
Fasano Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fasano
- The most common guest capacity trend in Fasano vacation rentals is listings accommodating 4 guests (35.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Fasano STR market, accounting for 49.0% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fasano.
- On average, properties in Fasano are equipped to host 4.4 guests.
Fasano Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fasano
- The most common availability pattern in Fasano falls within the 271-366 days range, representing 74.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Fasano (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Fasano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
43 listings
10.1% of total
2 Nights
62 listings
14.5% of total
3 Nights
29 listings
6.8% of total
4-6 Nights
66 listings
15.5% of total
7-29 Nights
41 listings
9.6% of total
30+ Nights
186 listings
43.6% of total
Key Insights
- The most prevalent minimum stay requirement in Fasano is 30+ Nights, adopted by 43.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (43.6%) caters to monthly stays (30+ nights) in Fasano, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 43.6% of Fasano hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 43.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fasano.
Fasano Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
18 listings
4.2% of total
Super Strict 60 Days
3 listings
0.7% of total
Flexible
100 listings
23.6% of total
Moderate
174 listings
41% of total
Firm
23 listings
5.4% of total
Strict
106 listings
25% of total
Cancellation Policy Insights for Fasano
- The prevailing Airbnb cancellation policy trend in Fasano is Moderate, used by 41% of listings.
- There's a relatively balanced mix between guest-friendly (64.6%) and stricter (30.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41% market standard in Fasano.
- Regularly review your cancellation policy against competitors and market demand shifts in Fasano.
Fasano STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Fasano
- The overall average booking lead time for vacation rentals in Fasano is 63 days.
- Guests book furthest in advance for stays during August (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Fasano.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Fasano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Fasano (2025)
Amenity Prevalence
Amenity Insights for Fasano
- Popular amenities like Hair dryer, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hair dryer or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fasano to stay competitive.
Fasano Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Fasano
- The typical guest profile for Airbnb in Fasano consists of predominantly international visitors (85%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 14.9% of guests.
- Key international markets include France (19.5%) and Italy (14.9%).
- Top languages spoken are English (39.4%) followed by French (16.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Fasano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sanarica | 11 | $2,440 | $242.67 | 37% |
| San Michele Salentino | 74 | $2,354 | $299.58 | 41% |
| Castellana Grotte | 191 | $2,016 | $240.21 | 40% |
| Polignano a Mare | 660 | $1,877 | $203.09 | 42% |
| Muro Leccese | 29 | $1,830 | $384.88 | 34% |
| Carovigno | 433 | $1,828 | $270.57 | 38% |
| San Vito dei Normanni | 167 | $1,729 | $257.37 | 38% |
| Ostuni | 1,508 | $1,714 | $253.25 | 35% |
| Ceglie Messapica | 369 | $1,694 | $245.66 | 37% |
| Lequile | 21 | $1,675 | $162.20 | 41% |