Matino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Matino in 2025? Explore comprehensive Airbnb analytics for Matino, Apulia, Italy to uncover income potential. This 2025 STR market report for Matino, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 138 active listings.
Whether you're considering an Airbnb investment in Matino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matino Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matino Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matino (2025)
Understanding the monthly revenue variations for Airbnb listings in Matino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matino is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matino across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,357+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,265 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $589 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $267, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matino
Matino Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matino:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matino
Average Daily Rate (ADR) Airbnb Trends in Matino (2025)
Effective short term rental pricing strategy in Matino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matino typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
- Typical properties (Median) charge around $86 per night.
- Entry-level properties (Bottom 25%) earn around $64 per night.
Average Daily Rate (ADR) Trend by Month in Matino
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Airbnb Seasonality Analysis & Trends in Matino (2025)
Peak Season (August, July, September)
- Revenue averages $1,552 per month
- Occupancy rates average 39.5%
- Daily rates average $120
Shoulder Season
- Revenue averages $930 per month
- Occupancy maintains around 21.9%
- Daily rates hold near $106
Low Season (January, February, March)
- Revenue drops to average $583 per month
- Occupancy decreases to average 18.9%
- Daily rates adjust to average $101
Seasonality Insights for Matino
- The Airbnb seasonality in Matino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matino's highest earning potential, with monthly revenues capable of climbing to $1,856, occupancy reaching a high of 44.5%, and ADRs peaking at $128.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $543, occupancy could drop to 17.0%, and ADRs may adjust down to $100.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matino.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matino seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matino (2025)
Exploring the top neighborhoods for short-term rentals in Matino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Matino, rich in history and charm. Proximity to beautiful churches and traditional Italian architecture attracts tourists seeking authentic experiences. | Church of San Giorgio, Palazzo Battilani, Piazza San Giorgio, Museo della Civiltà Contadina, Historic streets and alleys |
| Parco Naturale Regionale | Located near scenic parks, this area is ideal for nature lovers and those wanting to explore the natural beauty of Apulia. Great for guests looking for outdoor activities. | Natural trails, Birdwatching spots, Picnic areas, Flora and fauna diversity, Close to rustic villas |
| Village of Matino | A quaint village atmosphere with local shops and eateries. Perfect for those who want a quieter, more authentic stay away from tourist crowds while still having access to local culture. | Local markets, Traditional restaurants, Community events, Artisan shops, Vibrant local life |
| Gallipoli Beach | A short drive from Matino, Gallipoli is famous for its stunning beaches and vibrant nightlife. A major draw for beach-goers and party enthusiasts. | Spiaggia di Baia Verde, Old Town of Gallipoli, Night clubs, Water sports, Beach bars |
| Lido San Giovanni | Another nearby beach area known for its family-friendly atmosphere and luxurious beach facilities. Ideal for those wanting a beach holiday experience. | Lido Beach, Family resorts, Watersports facilities, Relaxation areas, Beachside cafes |
| Sannicola | A neighboring town renowned for its historic charm and agricultural offerings. A great spot for guests interested in local food and culture. | Historic buildings, Local wineries, Agricultural tours, Chef-driven restaurants, Countryside experiences |
| Torre Suda | Located along the coast, this area offers scenic views and beach access, perfect for summer tourists looking for sun and relaxation. | Coastal walks, Beach clubs, Water activities, Restaurant options, Peaceful environment |
| Alliste | A charming small town with a peaceful setting, providing a beautiful escape along the Apulian coast. Great for families and couples seeking tranquility. | Historic sites, Local festivals, Countryside views, Traditional cuisine options, Quiet streets |
Understanding Airbnb License Requirements & STR Laws in Matino (2025)
Yes, Matino, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matino to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 41% licensed listings)
Top Performing Airbnb Properties in Matino (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Vacanze L 'Corner di Giadia
Entire Place • 1 bedroom
Villa Desideria
Entire Place • 3 bedrooms
Soulento-villa home with 4 bedrooms and private bathroom
Entire Place • 4 bedrooms
La Sarina Luxury near Gallipoli
Entire Place • 2 bedrooms
Villa Masseria Sant'Emiliano
Entire Place • 5 bedrooms
Tornesella farm beautiful apts
Entire Place • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matino (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holidu | 1 | $47,016 | 23 | 5.00/5.0 |
| Laurita | 3 | $37,893 | 224 | 4.97/5.0 |
| Marco Cosimo Antonio | 3 | $30,991 | 55 | 4.59/5.0 |
| ~ Buena Onda | 1 | $28,453 | 9 | 4.89/5.0 |
| Alessandro | 2 | $27,498 | 39 | 4.75/5.0 |
| Marcello | 3 | $26,097 | 3 | 1.67/5.0 |
| Umberto | 1 | $25,482 | 10 | 5.00/5.0 |
| Antonella | 1 | $25,005 | 6 | 5.00/5.0 |
| Vincent | 1 | $20,454 | 3 | 5.00/5.0 |
| Simone | 7 | $20,107 | 12 | 2.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matino.
Dive Deeper: Advanced Matino STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatino Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matino
- The Matino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 138 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Matino, House properties are the most common (68.8%), reflecting the local real estate landscape.
- Houses represent a significant 68.8% portion, catering likely to families or larger groups.
- The presence of 8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.2%) offer potential for unique stay experiences.
Matino Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matino
- The dominant room capacity in Matino is 1 bedroom listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.0% of the active Airbnb listings in Matino, indicating a high concentration in these sizes.
Matino Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matino
- The most common guest capacity trend in Matino vacation rentals is listings accommodating 4 guests (35.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Matino STR market, accounting for 59.4% of listings.
- 17.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matino.
- On average, properties in Matino are equipped to host 3.9 guests.
Matino Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matino
- The most common availability pattern in Matino falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Matino (51.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Matino Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
14.4% of total
2 Nights
15 listings
12% of total
3 Nights
33 listings
26.4% of total
4-6 Nights
30 listings
24% of total
7-29 Nights
16 listings
12.8% of total
30+ Nights
13 listings
10.4% of total
Key Insights
- The most prevalent minimum stay requirement in Matino is 3 Nights, adopted by 26.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (10.4%) caters to monthly stays (30+ nights) in Matino, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 26.4% of Matino hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matino.
Matino Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
20 listings
23% of total
Moderate
47 listings
54% of total
Strict
20 listings
23% of total
Cancellation Policy Insights for Matino
- The prevailing Airbnb cancellation policy trend in Matino is Moderate, used by 54% of listings.
- The market strongly favors guest-friendly terms, with 77.0% of listings offering Flexible or Moderate policies. This suggests guests in Matino may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54% market standard in Matino.
- Regularly review your cancellation policy against competitors and market demand shifts in Matino.
Matino STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matino
- The overall average booking lead time for vacation rentals in Matino is 44 days.
- Guests book furthest in advance for stays during November (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (69 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Matino.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Matino averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matino (2025)
Amenity Prevalence
Amenity Insights for Matino
- Popular amenities like Kitchen, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matino to stay competitive.
Matino Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matino
- The typical guest profile for Airbnb in Matino consists of predominantly international visitors (69%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 30.8% of guests.
- Key international markets include Italy (30.8%) and France (15.2%).
- Top languages spoken are English (35.3%) followed by Italian (17.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 520 | $2,555 | $278.54 | 55% |
| Afra | 15 | $2,551 | $306.19 | 54% |
| Agios Markos | 14 | $2,526 | $240.28 | 48% |
| San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
| Spartilas | 27 | $2,202 | $317.90 | 50% |
| Perithia | 54 | $2,092 | $267.76 | 43% |
| Kokkini | 11 | $2,038 | $178.70 | 55% |
| Kira Chrisikou | 41 | $2,034 | $443.23 | 42% |
| Polignano a Mare | 624 | $1,978 | $205.82 | 44% |
| Kamara | 14 | $1,890 | $184.93 | 49% |