Matino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Matino in 2025? Explore comprehensive Airbnb analytics for Matino, Apulia, Italy to uncover income potential. This 2025 STR market report for Matino, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 138 active listings.
Whether you're considering an Airbnb investment in Matino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matino Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matino Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matino (2025)
Understanding the monthly revenue variations for Airbnb listings in Matino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matino is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matino across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,084+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,196 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $627 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $299, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matino
Matino Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matino:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matino
Average Daily Rate (ADR) Airbnb Trends in Matino (2025)
Effective short term rental pricing strategy in Matino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matino typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $181+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Matino
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Airbnb Seasonality Analysis & Trends in Matino (2025)
Peak Season (August, July, September)
- Revenue averages $1,616 per month
- Occupancy rates average 42.6%
- Daily rates average $114
Shoulder Season
- Revenue averages $794 per month
- Occupancy maintains around 22.9%
- Daily rates hold near $110
Low Season (January, February, March)
- Revenue drops to average $563 per month
- Occupancy decreases to average 19.9%
- Daily rates adjust to average $109
Seasonality Insights for Matino
- The Airbnb seasonality in Matino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matino's highest earning potential, with monthly revenues capable of climbing to $1,994, occupancy reaching a high of 49.6%, and ADRs peaking at $124.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $501, occupancy could drop to 15.7%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matino.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matino seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matino (2025)
Exploring the top neighborhoods for short-term rentals in Matino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Matino, rich in history and charm. Proximity to beautiful churches and traditional Italian architecture attracts tourists seeking authentic experiences. | Church of San Giorgio, Palazzo Battilani, Piazza San Giorgio, Museo della Civiltà Contadina, Historic streets and alleys |
| Parco Naturale Regionale | Located near scenic parks, this area is ideal for nature lovers and those wanting to explore the natural beauty of Apulia. Great for guests looking for outdoor activities. | Natural trails, Birdwatching spots, Picnic areas, Flora and fauna diversity, Close to rustic villas |
| Village of Matino | A quaint village atmosphere with local shops and eateries. Perfect for those who want a quieter, more authentic stay away from tourist crowds while still having access to local culture. | Local markets, Traditional restaurants, Community events, Artisan shops, Vibrant local life |
| Gallipoli Beach | A short drive from Matino, Gallipoli is famous for its stunning beaches and vibrant nightlife. A major draw for beach-goers and party enthusiasts. | Spiaggia di Baia Verde, Old Town of Gallipoli, Night clubs, Water sports, Beach bars |
| Lido San Giovanni | Another nearby beach area known for its family-friendly atmosphere and luxurious beach facilities. Ideal for those wanting a beach holiday experience. | Lido Beach, Family resorts, Watersports facilities, Relaxation areas, Beachside cafes |
| Sannicola | A neighboring town renowned for its historic charm and agricultural offerings. A great spot for guests interested in local food and culture. | Historic buildings, Local wineries, Agricultural tours, Chef-driven restaurants, Countryside experiences |
| Torre Suda | Located along the coast, this area offers scenic views and beach access, perfect for summer tourists looking for sun and relaxation. | Coastal walks, Beach clubs, Water activities, Restaurant options, Peaceful environment |
| Alliste | A charming small town with a peaceful setting, providing a beautiful escape along the Apulian coast. Great for families and couples seeking tranquility. | Historic sites, Local festivals, Countryside views, Traditional cuisine options, Quiet streets |
Understanding Airbnb License Requirements & STR Laws in Matino (2025)
While Matino, Apulia, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matino to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Matino (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
L'angolo di Giadia Vacation Home
Entire Place • 1 bedroom
Villa Masseria Sant'Emiliano
Entire Place • 5 bedrooms
La Sarina Luxury near Gallipoli
Entire Place • 2 bedrooms
The terrace between sky and sea IT075042C200047637
Entire Place • 2 bedrooms
Villa Desideria
Entire Place • 3 bedrooms
Splendid Salento Residence with Panoramic Terrace
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matino (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holidu | 1 | $51,047 | 26 | 5.00/5.0 |
| Laurita | 3 | $37,719 | 236 | 4.94/5.0 |
| Marco | 3 | $33,704 | 69 | 4.56/5.0 |
| Marcello | 1 | $24,864 | 3 | 5.00/5.0 |
| Antonella | 1 | $23,002 | 6 | 5.00/5.0 |
| Alessandro | 2 | $22,698 | 39 | 4.75/5.0 |
| Barbara | 1 | $20,015 | 25 | 4.96/5.0 |
| ~ Buena Onda | 1 | $19,247 | 9 | 4.89/5.0 |
| Desiree | 1 | $18,599 | 5 | 4.80/5.0 |
| Umberto | 1 | $17,477 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matino.
Dive Deeper: Advanced Matino STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatino Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matino
- The Matino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.2% of the 138 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Matino, House properties are the most common (70.3%), reflecting the local real estate landscape.
- Houses represent a significant 70.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays (combined 5.7%) offer potential for unique stay experiences.
Matino Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matino
- The dominant room capacity in Matino is 2 bedrooms listings, making up 39.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.1% of the active Airbnb listings in Matino, indicating a high concentration in these sizes.
Matino Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matino
- The most common guest capacity trend in Matino vacation rentals is listings accommodating 4 guests (39.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Matino STR market, accounting for 56.5% of listings.
- 19.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matino.
- On average, properties in Matino are equipped to host 4.1 guests.
Matino Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matino
- The most common availability pattern in Matino falls within the 271-366 days range, representing 87% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Matino (48.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Matino Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
14.3% of total
2 Nights
13 listings
11.6% of total
3 Nights
31 listings
27.7% of total
4-6 Nights
25 listings
22.3% of total
7-29 Nights
16 listings
14.3% of total
30+ Nights
11 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Matino is 3 Nights, adopted by 27.7% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 27.7% of Matino hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matino.
Matino Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
28 listings
21.5% of total
Moderate
67 listings
51.5% of total
Strict
35 listings
26.9% of total
Cancellation Policy Insights for Matino
- The prevailing Airbnb cancellation policy trend in Matino is Moderate, used by 51.5% of listings.
- The market strongly favors guest-friendly terms, with 73.0% of listings offering Flexible or Moderate policies. This suggests guests in Matino may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 51.5% market standard in Matino.
- Regularly review your cancellation policy against competitors and market demand shifts in Matino.
Matino STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matino
- The overall average booking lead time for vacation rentals in Matino is 31 days.
- Guests book furthest in advance for stays during August (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (39 days avg.) sees the longest lead times, while Winter (9 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Matino.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Matino averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matino (2025)
Amenity data is currently unavailable for Matino.
Matino Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matino
- The typical guest profile for Airbnb in Matino consists of predominantly international visitors (67%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 32.7% of guests.
- Key international markets include Italy (32.7%) and France (15.9%).
- Top languages spoken are English (35.3%) followed by Italian (18.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 517 | $2,466 | $266.96 | 52% |
| Afra | 19 | $2,432 | $310.50 | 45% |
| San Michele Salentino | 72 | $2,214 | $278.84 | 43% |
| Spartilas | 25 | $2,199 | $220.15 | 51% |
| Agios Markos | 19 | $1,961 | $281.86 | 39% |
| Sanarica | 10 | $1,901 | $261.98 | 35% |
| Perithia | 67 | $1,808 | $322.32 | 40% |
| Castellana Grotte | 186 | $1,800 | $225.20 | 41% |
| Polignano a Mare | 666 | $1,767 | $197.20 | 43% |
| Barbati | 167 | $1,757 | $225.42 | 48% |