Otranto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Otranto in 2025? Explore comprehensive Airbnb analytics for Otranto, Apulia, Italy to uncover income potential. This 2025 STR market report for Otranto, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 477 active listings.

Whether you're considering an Airbnb investment in Otranto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otranto Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Otranto Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$158
The average rental revenue earned for an occupied room per day in Otranto.
Occupancy Rate(?)
37.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,867
Typical annual income for an Airbnb listing in Otranto. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.2%
Strong growth (16.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Otranto.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Otranto.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
477
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Otranto (2025)

Understanding the monthly revenue variations for Airbnb listings in Otranto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otranto is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otranto across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,064+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,914 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,114 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $536, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Otranto

Otranto Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Otranto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otranto:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Otranto

Average Daily Rate (ADR) Airbnb Trends in Otranto (2025)

Effective short term rental pricing strategy in Otranto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otranto typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $338+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $197 or more.
  • Typical properties (Median) charge around $121 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Otranto

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Airbnb Seasonality Analysis & Trends in Otranto (2025)

Peak Season (August, July, September)
  • Revenue averages $2,565 per month
  • Occupancy rates average 50.3%
  • Daily rates average $195
Shoulder Season
  • Revenue averages $1,346 per month
  • Occupancy maintains around 32.7%
  • Daily rates hold near $166
Low Season (January, February, December)
  • Revenue drops to average $646 per month
  • Occupancy decreases to average 17.7%
  • Daily rates adjust to average $162

Seasonality Insights for Otranto

  • The Airbnb seasonality in Otranto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Otranto's highest earning potential, with monthly revenues capable of climbing to $3,300, occupancy reaching a high of 58.7%, and ADRs peaking at $230.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $548, occupancy could drop to 15.5%, and ADRs may adjust down to $154.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otranto.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Otranto seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Otranto (2025)

Exploring the top neighborhoods for short-term rentals in Otranto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Otranto is known for its charming narrow streets, ancient architecture, and beautiful sea views. It is a prime location for tourists seeking culture and history, along with local shops and restaurants.
Otranto Castle, Cathedral of Otranto, Aragonese Castle, Piazza della Libertà, Lungomare, Otranto's beaches
Alimini Beach
This area boasts stunning beaches and crystal-clear waters, making it a popular destination for beachgoers. Alimini Beach is ideal for those looking to relax and enjoy water activities.
Alimini Beach, Baia dei Turchi, Laghi Alimini, Otranto's seaside restaurants, Water sports activities
Porto Badisco
A picturesque bay known for its natural beauty and tranquility. It's perfect for those seeking a peaceful retreat while being close to Otranto's attractions.
Porto Badisco Beach, Grotta dei Cervi, Scenic hiking trails, Local seafood eateries
Torre dell'Orso
Famous for its stunning beaches and cliffs, Torre dell'Orso attracts families and sun lovers. The beach is vibrant and has many amenities.
Torre dell'Orso Beach, Grotta della Poesia, Scenic lookout points, Local markets, Restaurants and cafes
Santa Cesarea Terme
Known for its thermal waters and spas, this area attracts visitors looking for wellness and relaxation. It's a unique aspect of the Otranto area.
Thermal spas, Beaches, Scenic views, Nature trails, Historic villas
Lido Marini
This beach area is popular for its sandy shores and clean waters, providing a great spot for families and water sports enthusiasts.
Lido Marini Beach, Sandy dunes, Local beach bars, Water sports
Castro
A charming historic town perched on cliffs overlooking the Adriatic Sea. Castro offers history, stunning views, and a relaxed atmosphere.
Castro Marina, Zinzulusa Cave, Castro's old town, Dine at cliffside restaurants, Local art galleries
Punta Prosciutto
A less crowded but stunning beach area is known for its white sands and clear waters, ideal for those seeking a quiet retreat from busier spots.
Punta Prosciutto Beach, Natural reserves, Relaxation spots, Beach clubs, Scenic landscapes

Understanding Airbnb License Requirements & STR Laws in Otranto (2025)

While Otranto, Apulia, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otranto to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Otranto (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Otrantobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Arca

Villa Arca

Entire Place • 2 bedrooms

$68,749
Revenue
60.1%
Occupancy
$395.17
Daily Rate
Typical house in the historic center of Otranto-MareaCollection

Typical house in the historic center of Otranto-MareaCollection

Entire Place • 2 bedrooms

$59,848
Revenue
44.9%
Occupancy
$417.87
Daily Rate
Casa di Mariella

Casa di Mariella

Entire Place • 2 bedrooms

$56,946
Revenue
34.6%
Occupancy
$702.54
Daily Rate
Otranto Villa sul mare stunning sea front Villa

Otranto Villa sul mare stunning sea front Villa

Entire Place • 4 bedrooms

$56,034
Revenue
51.5%
Occupancy
$702.30
Daily Rate
Beachfront - Amazing sea view balconies

Beachfront - Amazing sea view balconies

Entire Place • 2 bedrooms

$50,151
Revenue
42.2%
Occupancy
$263.15
Daily Rate
Casa Terrazza, Castello Otranto Castle Terrace

Casa Terrazza, Castello Otranto Castle Terrace

Entire Place • 2 bedrooms

$42,054
Revenue
39.1%
Occupancy
$321.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Otranto (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Otranto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Travellito BY Samaria28$419,168714.54/5.0
DR Puglia5$130,505184.85/5.0
Barbarhouse SRL14$111,146714.12/5.0
Pierpaolo3$98,2881384.96/5.0
Gregory3$91,126524.84/5.0
Marcella6$83,188914.38/5.0
Carlo&Giulia9$75,7341844.70/5.0
Erika6$74,1457184.74/5.0
Annalisa7$68,569304.87/5.0
Massimiliano E Paola3$66,8832504.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otranto.

Dive Deeper: Advanced Otranto STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otranto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Otranto Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Otranto

  • The Otranto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 477 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Otranto, Apartment/Condo properties are the most common (59.1%), reflecting the local real estate landscape.
  • Houses represent a significant 31.7% portion, catering likely to families or larger groups.
  • The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others, unique stays (combined 3.5%) offer potential for unique stay experiences.

Otranto Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Otranto

  • The dominant room capacity in Otranto is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 78.4% of the active Airbnb listings in Otranto, indicating a high concentration in these sizes.

Otranto Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Otranto

  • The most common guest capacity trend in Otranto vacation rentals is listings accommodating 4 guests (27%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Otranto STR market, accounting for 45.2% of listings.
  • 24.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otranto.
  • On average, properties in Otranto are equipped to host 4.0 guests.

Otranto Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Otranto

  • The most common availability pattern in Otranto falls within the 271-366 days range, representing 74.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Otranto (39%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Otranto Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.8%)

1 Night

74 listings

17.8% of total

2 Nights (11.5%)

2 Nights

48 listings

11.5% of total

3 Nights (13.5%)

3 Nights

56 listings

13.5% of total

4-6 Nights (15.9%)

4-6 Nights

66 listings

15.9% of total

7-29 Nights (13.7%)

7-29 Nights

57 listings

13.7% of total

30+ Nights (27.6%)

30+ Nights

115 listings

27.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Otranto is 30+ Nights, adopted by 27.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (27.6%) caters to monthly stays (30+ nights) in Otranto, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 27.6% of Otranto hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otranto.

Otranto Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

5 listings

1.1% of total

Super Strict 30 Days

12 listings

2.6% of total

Flexible (17.1%)

Flexible

79 listings

17.1% of total

Moderate (32.6%)

Moderate

151 listings

32.6% of total

Strict (46.7%)

Strict

216 listings

46.7% of total

Cancellation Policy Insights for Otranto

  • The prevailing Airbnb cancellation policy trend in Otranto is Strict, used by 46.7% of listings.
  • There's a relatively balanced mix between guest-friendly (49.7%) and stricter (46.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 46.7% market standard in Otranto.
  • With 46.7% using Strict terms, this is a viable option in Otranto, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Otranto.

Otranto STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Otranto

  • The overall average booking lead time for vacation rentals in Otranto is 53 days.
  • Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Otranto.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Otranto averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Otranto (2025)

Amenity data is currently unavailable for Otranto.

Otranto Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Otranto

  • The typical guest profile for Airbnb in Otranto consists of predominantly international visitors (80%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 20.2% of guests.
  • Key international markets include Italy (20.2%) and France (15.9%).
  • Top languages spoken are English (38.6%) followed by Italian (15.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Otranto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kassopaia Municipal Unit517$2,466$266.9652%
Afra19$2,432$310.5045%
San Michele Salentino72$2,214$278.8443%
Spartilas25$2,199$220.1551%
Agios Markos19$1,961$281.8639%
Sanarica10$1,901$261.9835%
Perithia67$1,808$322.3240%
Castellana Grotte186$1,800$225.2041%
Polignano a Mare666$1,767$197.2043%
Barbati167$1,757$225.4248%

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